The document outlines plans for a magazine proposal focused on the hip hop genre. It proposes the working title "POWER" and discusses targeting primarily male listeners ages 15-21, and secondarily non-hip hop listeners ages 16-35 with a C2, D, E income. Photoshoot plans include using a 16-year-old black male model on the front cover to represent typical hip hop listeners. Interior photoshoots would capture aspects of hip hop culture like rapping and freestyling in locations significant to the genre.