Madrid network and clusters april 2013

Copyright © 2013 Madrid Network All Rights Reserved.
An ally to boost competitiveness
April 2013

What is Madrid Network?
The origin
2
Madrid Network was founded in 2007,
driven by the Madrid Government, as a
model of public-private partnership that
serves as a lever for the development of
business in the Region, based on
innovation.
Today, Madrid Network has
approximately 700 members, distributed
among 12 clusters and 5 parks, making
the network the largest association of
public-private partnerships in Spain.
Madrid Network is an association
serving entrepreneurship in which the
participation of public institutions such
as the Madrid Government is key to the
success of this model of public-private
partnership.

What is Madrid Network?
Our tools
3
Madrid Network articulates its
activity through two different tools:
All under the same umbrella,
12 clusters
5 Technology parks
providing services,
increasing competitiveness
with almost 750 entities,

Our Network
4
 Madrid Network is composed by:
 Enterprises
 Universities
 Research Centers
 The Regional Government
We are a Private-Public Collaboration Entity
We are a Triple Helix example

Our achivements
5

Our Network
Some of them
6

Our Network
Our clusters
7
The 12 most relevant sectors in Madrid region:
1. Aeroespace
2. Renewal Energy
3. Security
4. Finance
5. Tourism
6. Biotechnology
7. Health and wellness
8. Audiovisual
9. Graphic Art
10.Logistics
11.Automotion
12.Spanish

Cluster
8

Our Network
Our parks
9
 Area of high added value.
 Influences business competitiveness.
 A meeting point for knowledge transfer.
 Collaboration with Universities, Research
Centers and Institutions

Our services
Overview
10
Basic Premium
• Included in the fees paid annually
by partners
• Aimed at companies with fewer
economic resources
• Less sophisticated activities which
meet general partners' needs
• Not included in the fees paid
annually by partners
• Aimed at companies with greater
financial resources
• More sophisticated activities that
seek to answer the specific needs
of each partner
Acceleration
Consulting activities
aimed at the
management of the
company to facilitate
growth (eg
orientation of the
strategic vision)
Development
and Talent
Access to specific
programs for the
development,
management and
return of innovative
projects and
research
Fundraising
Access and
guidance to attract
funding (venture
capital funds or
European grant
programs)
Networking
Access to institutions
and companies of
interest to members
(events, forums,
conferences, etc.).
Value Added
Activities
Value-added
services for
members, such as
developing a cloud-
based service
platform

Activity aimed at bringing together companies and institutions through Madrid
Network's Parks and Clusters Network, for knowledge, the exchange of proposals
and closing agreements of various kinds.
11
Basic Activities Networking 2.0
International
delegations
Technological
breakfasts
Networking
days
Madrid Network Activities

Advice on industrial property, intellectual property, Internet domains, data
protection and competitive intelligence.
12
Basic Activities Patent and Brand Management (I)
Analysis of the company's
intellectual property
Portfolio valuation
Free personalisation of all
associated records
Information on tax credits, grants
and subsidies

Information to help fundraising for innovative projects aligned with market reality.
13
Basic Activities General advice for innovative projects fundraising
A. Intensidad tecnológica
B. Inversión y rentabilidad
C. Análisis cualitativo
D. Modelo de adopción
E. Grado de madurez de tecnología
F. Factores impulsores/inhibidores
Perfil de la empresa
Datos generales (Nombre, sector,
región, etc)
Facturación
Empleados
Pregunta 1
Pregunta 2
…
Ficha Nº XXXXXXXXXX
A. Intensidad tecnológica
B. Inversión y rentabilidad
C. Análisis cualitativo
D. Modelo de adopción
E. Grado de madurez de tecnología
F. Factores impulsores/inhibidores
Perfil de la empresa
Datos generales (Nombre, sector,
región, etc)
Facturación
Empleados
Pregunta 1
Pregunta 2
…
Informe Nº XXXXXXXXXX
A. Preferred investment stages
B. Sector preference
C. Minimum investment
D. Imaximum investment
E. Geographical preference
F. Contact details
Summary of activity
xxx
xxx
Xxx
xxx
Informe Nº XXXXXXXXXX
Potential investors
Summary of sector activity
List and information of interest of
potential private investors

European initiative, with more than 600 contact points spread over 51 countries
and more than 4,000 experts, providing specialized professional assistance to
companies and research groups.
14
Basic Activities Support for Company Participation in European
Projects: RED EEN
Information on policies and
business opportunities at
European level
Assistance in technology transfer
processes
Access to European funding
programs for R & D + i
Search for commercial and
technological partners and
European partnerships

Unified point of information, consisting of more than 450 partners from around 170
entities, which provides access to the various national funding sources and
modalities of business R & D.
Projects: RED PIDI
Supervisors
Support agents
Local agents
15

Support in the area of FP7 and other EU R & D funding programs, such as the
EU Framework Programme for Competitiveness and Innovation, Ambient Assisted
Living, etc.
Projects : promotion and support
16
Information on European events
and policy developments
Organization of Technological
Breakfasts
Information on relevant sectoral
networks
Promotion of Madrid Network as
the umbrella organization for
quality partners

Preparation of financing proposals for European R & D + i projects, supported by
professionals specialized in writing proposals.
Premium Activities Support for Business Participation in European
projects: preparation of proposals
17
Selection of experts depending
on the theme
Favorable economic conditions
Support the formation of the
partnerships
$

Comprehensive management in international protection and defense of industrial
property assets, intellectual property, Internet domains, data protection,
technology transfer and competitive intelligence.
National Inventions, European
patents, PCT and Community
Design
Distinctive signs: national brand /
trade name, international and
community trademark
Specialized advice and
consultancy
Premium
Activities Patent and Brand Management (II)

Assistance to member companies in funding their innovative projects. We provide
our partners with capabilities enabling them to analyze, dimension, complete and
fund their projects, according to the market realities in which they operate during
the different lifecycles of their business.
19
Premium Activities Fundraising for innovative projects
Business Plan Review and
funding needs identification
Funding proposal aligned with
the financial needs, including
both public and private
instruments
Guidance during the
fundraising process. Support
in the specific paperwork,
valuations and transactional
negotiations.
Technical-
financial
soundness
Our broad experience in business
initiatives analysis and valuation
results in first-class technical and
financial proposals
Documentary
soundness
Our strong command of the different
financing instruments results in
proposals aligned with the specific
requirements of both public and
private financing institutions
Global
approach
Our global network assures the
access of the fundraising proposals
to international financing intitutions
Experience
Instrument
command
Global
network

Support for business expansion projects that can achieve global scope depending
on the European network created for this purpose by organizations representing
regions worldwide.
20
Premium Activities International Project Committee
Analysis expandability
Presentation of projects to IPC
Monitoring and ongoing support

Physical and virtual space help enterprises to show the public (general and
specialized) products and services on which they are working, contributing to
promotion and sales.
21
Premium Activities Madrid Network Showroom
Continuous flow of targeted
customers
Critical mass to launch products /
services
Exposure to stakeholders of
interest
Accessible from anywhere,
anytime

Platform of products and services sold by third parties or by Madrid Network
partners through an online platform with cloud infrastructure, built around a social
network that brings partners together .
22
Premium Activities Madrid Network Cloud
Service
providers
MNW
Associates
Providers
MNW
Associates
End users

Definition, assessment and development of skills in project management, aimed at
development-o, increasing innovative capacity, productivity and response time to
market changes.
Premium Activities Proyect Management Office
23
Definition of skills
Assessment of skills within the
organization
Development and skills training
plan
Monitoring and control plan

Premium Activities Watch Spain
24
Activity based on open innovation, which provides an organized global search for
investment opportunities and / or other scientific partnerships or business.
Structured, efficient and effective
scouting
Supply and demand in innovation
Different levels depending on the
interest of the company and the
intensity of the activity

Madrid network and clusters april 2013

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