GBU INDOOR STADIUM CASE STUDY DESCRIBING ITS STRUCTURE
Madhu - Empathize and Define - DT Action Lab
1.
2.
3.
4. THINK:
Excited about kick-starting
career
Constantly stressed about
managing clients as well as
baby
SAY:
It’s exciting to begin work after my
masters.”
Worried that I may underperform
cause of responsibilities.”
Career is very important to me, just
like my baby.”
I’ve always thought that after school
and college, only will I start working.”
No doubt on how much I miss my
university, A LOT!”
Think this is a correct, well defined
process. Finish academics and then
work.”
Money is extremely important.”
FEEL:
Confused about her
future
Needs to relax and
think of what she wants
to do
DO:
o Image consultancy for retail clients
o Organize work-family balance
o Plan out finances