L'Oreal/CMI Styling Presentation

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CMI STYLING
PRESENTATION
WIP
Date

AGENDA
THE
STYLING
EVOLUTION
THE NEW
CONSUMER
LANDSCAPE
STYLE IS
INCOMPLETE
WITHOUT
THE SALON
2

3
WHY ARE WE HERE
TODAY

STYLING IS NOT A PLEASANT
EXPERIENCE FOR MANY
4
USAGE
EXPERIENCE
DURATION
NEGATIVE
AFFECTS
3KEY PRODUCT DEFICIENCIES

ULTIMATELY, CONSUMERS ARE
SEEKING BEAUTIFUL HAIR, WHICH IS
A COMBINATION
OF CARE & STYLE.
5

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1. CMI STYLING PRESENTATION WIP Date

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