The document summarizes women's fashion in London during the 1910s. Major events of the decade included the opening of the department store Selfridges in 1909, the sinking of the Titanic in 1912, the Suffragette movement for women's rights in 1913, and the beginning of World War 1 in 1914. These events brought changes to women's fashion and lifestyle, making clothing more practical and masculine as women sought more freedom and power. Stores like Selfridges made high fashion available to more social classes. The war effort also reduced fabric usage, simplifying women's styles.