This document discusses how call tracking can help businesses maximize their return on investment from advertising by providing insights into which ads and marketing channels are driving the most calls and customers. It explains that call tracking works by assigning unique phone numbers to each advertising source, then routing all calls to the business while recording data on call volume and sources. This allows businesses to see detailed reports and analytics on the performance of each ad, location, number, and day of the week to understand which efforts are most effective and where marketing dollars should be spent.

1. Maximize ROI with call tracking C:\Users\Secretary\Desktop\LMC Images\LMCLogo.gif

2. Where do your customers come from? C:\Users\Secretary\Desktop\LMC Images\Radio.jpg C:\Users\Secretary\Desktop\LMC Images\services_-direct_mail.jpg C:\Users\Secretary\Desktop\LMC Images\page1_blog_entry22_1.jpg C:\Users\Secretary\Desktop\LMC Images\phone book.jpg

3. Are you in the dark? Which ads work? Where should I spend my advertising dollars? Where do I get my best leads? What do customers hear on the phone? How can I follow up on missed calls? Are sales opportunities missed?

4. Call tracking sheds light on advertising efforts Stop guessing; Start knowing! C:\Users\Secretary\Desktop\LMC Images\light-bulb-in-hands.jpg

5. How it works C:\Users\Secretary\Desktop\LMC Images\howitworks.jpg

6. Track your business Place Your ads. Place a different phone number in each ad. Calls tracked and recorded at our data center. All numbers routed to your business. Log into our software. View reports and analysis.

7. What we offer LogMyCalls Call Recording Score and Coach C:\Users\Secretary\Desktop\LMC Images\LMC PPSS2.png C:\Users\Secretary\Desktop\LMC Images\LMC PPSS1.png C:\Users\Secretary\Desktop\LMC Images\LMC PPSS3.png

8. LogMyCalls See snapshot of call volume from each ad source C:\Users\Secretary\Desktop\LMC Images\LMC PPSS5.png

9. LogMyCalls See Calls by location or ad source See numbers of calls from each source. C:\Users\Secretary\Desktop\LMC Images\LMC PPSS7.png

10. LogMyCalls See Calls by Tracking number See call volume from each source. C:\Users\Secretary\Desktop\LMC Images\LMC PPSS9.png

11. LogMyCalls Missed calls Connected Busy Percentage answered See number of calls by day of week C:\Users\Secretary\Desktop\LMC Images\LMC PPSS11.png

12. LogMyCalls Missed calls Connected Calls See number of calls by day of week C:\Users\Secretary\Desktop\LMC Images\LMC PPSS13.png

13. LogMyCalls Unique calls Repeat calls See number of calls by day of week C:\Users\Secretary\Desktop\LMC Images\LMC PPSS15.png

14. Call Recording All calls are recorded Recordings are sorted by date Click to see recordings by date C:\Users\Secretary\Desktop\LMC Images\LMC PPSS17.png

15. Call Recording Play calls, make notes, export recordings C:\Users\Secretary\Desktop\LMC Images\LMC PPSS18.png

16. Call Scoring Download Score Coach C:\Users\Secretary\Desktop\LMC Images\LMC PPSS20.png

17. Watch reps performance over time C:\Users\Secretary\Desktop\LMC Images\LMC PPSS21.png

18. Figure Your ROI C:\Users\Secretary\Desktop\LMC Images\LMCLogo.jpg