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Let Me Show You 
the Right Way 
LESSON 1: THE CELL PHONE CAMERA
The Cell Phone Camera 
It is an amazing device: 
You can take decent quality pictures and 
record acceptable live video 
Now most everyone has the opportunity to be 
on the evening news, or to have a video go 
viral on YouTube 
 But a professional camera it isn’t 
Many have limited resolution and high 
compression, which result in compromised 
quality
The Cell Phone Camera 
Given you want the best possible recording to give the best possible playback, 
there is one thing that many people are doing absolutely wrong! 
That’s OK. 
As my late father used to tell me: 
LET ME SHOW YOU THE RIGHT WAY!
Which is Better for pictures and video? 
Portrait Mode? Or Landscape Mode?
Portrait Mode Is “OK” 
for viewing on a 
Cell Phone 
 100% of the screen is used 
 Image is Scaled at 100% (full size) 
 Like looking through a doorway
Landscape Mode is also Fine for 
viewing on a Cell Phone 
 100% of the screen is used 
 100% Scaled 
 Like Looking through a 
picture window
Landscape Mode is Great for viewing 
on a PC or TV 
 100% of the screen is used 
 Image is Scaled at 100% 
(full size) 
 More natural way of 
viewing the world 
 After all, our eyes are side 
by side, not on top of 
each other!
So What’s the Problem? 
 Not everyone wants to view your stuff on their cell phone 
 They may want to use a PC or even their flat panel TV 
 Most displays have a Horizontal orientation
Landscape Full Screen on A PC
Portrait Mode 
Full Screen on a PC
Portrait Mode on a PC is a problem 
 Only 56% of screen is used 
 Picture is scaled 56% 
 HD: 1920 x 1080 
 1080/1920 = 0.56 
You are making everything half size!
What do you want your friends to 
see? 
 This?  Or This?
What about these two? 
 This?  Or This?
So What have we Learned? 
 Say “NO” to Vertical shots  Say “YES” to Horizontal shots
So Remember: 
 For Maximum Picture size on the most display devices – Shoot in 
Landscape Mode 
 Portrait Mode is OK, if your subject doesn’t fit, but remember, you 
can usually move or zoom to make things fit in Landscape mode
Look for more lessons from: 
Let Me Show You the Right Way

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Let me Show You the Right Way Lesson 1, The Cell Phone Camera

  • 1. Let Me Show You the Right Way LESSON 1: THE CELL PHONE CAMERA
  • 2. The Cell Phone Camera It is an amazing device: You can take decent quality pictures and record acceptable live video Now most everyone has the opportunity to be on the evening news, or to have a video go viral on YouTube  But a professional camera it isn’t Many have limited resolution and high compression, which result in compromised quality
  • 3. The Cell Phone Camera Given you want the best possible recording to give the best possible playback, there is one thing that many people are doing absolutely wrong! That’s OK. As my late father used to tell me: LET ME SHOW YOU THE RIGHT WAY!
  • 4. Which is Better for pictures and video? Portrait Mode? Or Landscape Mode?
  • 5. Portrait Mode Is “OK” for viewing on a Cell Phone  100% of the screen is used  Image is Scaled at 100% (full size)  Like looking through a doorway
  • 6. Landscape Mode is also Fine for viewing on a Cell Phone  100% of the screen is used  100% Scaled  Like Looking through a picture window
  • 7. Landscape Mode is Great for viewing on a PC or TV  100% of the screen is used  Image is Scaled at 100% (full size)  More natural way of viewing the world  After all, our eyes are side by side, not on top of each other!
  • 8. So What’s the Problem?  Not everyone wants to view your stuff on their cell phone  They may want to use a PC or even their flat panel TV  Most displays have a Horizontal orientation
  • 10. Portrait Mode Full Screen on a PC
  • 11. Portrait Mode on a PC is a problem  Only 56% of screen is used  Picture is scaled 56%  HD: 1920 x 1080  1080/1920 = 0.56 You are making everything half size!
  • 12. What do you want your friends to see?  This?  Or This?
  • 13. What about these two?  This?  Or This?
  • 14. So What have we Learned?  Say “NO” to Vertical shots  Say “YES” to Horizontal shots
  • 15. So Remember:  For Maximum Picture size on the most display devices – Shoot in Landscape Mode  Portrait Mode is OK, if your subject doesn’t fit, but remember, you can usually move or zoom to make things fit in Landscape mode
  • 16. Look for more lessons from: Let Me Show You the Right Way