The number of platforms for video consumption is growing as well, with mobile video becoming huge. Mary Meekerโs Internet Trends 2015 found that video accounts for 55% of all mobile traffic. Thatโs up almost 10% in just three years.
CMIโs own research found that nearly 80% of B2B companies are using some form of video in their content marketing. This percentage has been steadily increasing over the last three years (70% in 2013, 73% in 2014, and 76% in 2015).
So, how do todayโs marketers rise above the noise? As we started to explore this question, three overarching challenges emerged:
How do businesses empower themselves to create videos (cost effectively) in the first place?
Once businesses are creating videos, how do they scale this ability across the business?
Once businesses have a functional process for creating videos, how do they use this new skill to differentiate the content theyโre producing?
In short, how do marketers start smart, scale up, and stand out by using video as an intelligent piece of a content marketing approach?
Marketing has created so much annoying noise that consumers and platforms are starting to sort out the mess and that means trouble for brands. Facebookโs EdgeRank, Googleโs focus on authoritative content and Ad Blockers are just a few of the tactics to get rid of low quality noise. And then there are people simply ignoring the content they donโt like. Now is the time to stop thinking like a marketer and start acting like a social publisher โ someone that publishes remarkable content not to sell, not to market, but to be social and to build long lasting relationships with an alpha audience. Then you donโt have to market. Your audience will do your marketing for you. Itโs a bit of semantics but what it serves to do is change your outlook and that will make all the difference.
In this presentation I gave at Social Media Breakfast-Minneapolis/St. Paul, I take on glut of "social media trend" posts we see each year, and instead offer up more realistic social trends you can actually ACT on in 2017.
[Webinar Slides] How to Keep Sales Cranking in the Second Half of the YearHubSpot
ย
It's the middle of summer and you've called all the "good" prospects for the year. Worried about making quota next month? Think your pipeline isn't strong enough to meet your goals? Think again. LinkedIn Sales Solutions's Alex Wolin and HubSpot's Sales CRO Mark Roberge are combining forces, teaching you sales techniques to make your upcoming pipeline stronger than your first half of the year.
Access the on-demand webinar here: http://offers.hubspot.com/secrets-to-keep-sales-cranking
ROI on Social Media for BRANDS.
Live presentation by Mr.Ananthanarayanan V (Ananth V) at Google Business Group Mumbai event - ROI ON Social media.
All contents are copyrights of Techdivine Creative Services & cannot be reproduced or shared for commercial or other purposes without prior written approval from Techdivine Creative Services.
---
Follow @AnanthV9 on Twitter & Facebook.com/AnanthV9
In this workshop for LeadsCon Path2Conversion, Michael Brenner explains the importance of content for B2B Marketing in today's digital world.
You will learn:
1. How to build a content marketing strategy
2. Editorial strategy
3. Distribution best practices
4. How to measure results
The number of platforms for video consumption is growing as well, with mobile video becoming huge. Mary Meekerโs Internet Trends 2015 found that video accounts for 55% of all mobile traffic. Thatโs up almost 10% in just three years.
CMIโs own research found that nearly 80% of B2B companies are using some form of video in their content marketing. This percentage has been steadily increasing over the last three years (70% in 2013, 73% in 2014, and 76% in 2015).
So, how do todayโs marketers rise above the noise? As we started to explore this question, three overarching challenges emerged:
How do businesses empower themselves to create videos (cost effectively) in the first place?
Once businesses are creating videos, how do they scale this ability across the business?
Once businesses have a functional process for creating videos, how do they use this new skill to differentiate the content theyโre producing?
In short, how do marketers start smart, scale up, and stand out by using video as an intelligent piece of a content marketing approach?
Marketing has created so much annoying noise that consumers and platforms are starting to sort out the mess and that means trouble for brands. Facebookโs EdgeRank, Googleโs focus on authoritative content and Ad Blockers are just a few of the tactics to get rid of low quality noise. And then there are people simply ignoring the content they donโt like. Now is the time to stop thinking like a marketer and start acting like a social publisher โ someone that publishes remarkable content not to sell, not to market, but to be social and to build long lasting relationships with an alpha audience. Then you donโt have to market. Your audience will do your marketing for you. Itโs a bit of semantics but what it serves to do is change your outlook and that will make all the difference.
In this presentation I gave at Social Media Breakfast-Minneapolis/St. Paul, I take on glut of "social media trend" posts we see each year, and instead offer up more realistic social trends you can actually ACT on in 2017.
[Webinar Slides] How to Keep Sales Cranking in the Second Half of the YearHubSpot
ย
It's the middle of summer and you've called all the "good" prospects for the year. Worried about making quota next month? Think your pipeline isn't strong enough to meet your goals? Think again. LinkedIn Sales Solutions's Alex Wolin and HubSpot's Sales CRO Mark Roberge are combining forces, teaching you sales techniques to make your upcoming pipeline stronger than your first half of the year.
Access the on-demand webinar here: http://offers.hubspot.com/secrets-to-keep-sales-cranking
ROI on Social Media for BRANDS.
Live presentation by Mr.Ananthanarayanan V (Ananth V) at Google Business Group Mumbai event - ROI ON Social media.
All contents are copyrights of Techdivine Creative Services & cannot be reproduced or shared for commercial or other purposes without prior written approval from Techdivine Creative Services.
---
Follow @AnanthV9 on Twitter & Facebook.com/AnanthV9
In this workshop for LeadsCon Path2Conversion, Michael Brenner explains the importance of content for B2B Marketing in today's digital world.
You will learn:
1. How to build a content marketing strategy
2. Editorial strategy
3. Distribution best practices
4. How to measure results
Facebook Start to Finish covers all the basics. Why is Facebook an essential marketing tool? The anatomy of a complete facebook business page; setting it up, coming up with great content and privacy issues. We also cover creative ways to promote your Facebook page and easy tips for maintaining a resourceful page.
Learn more about our strategy services: http://newscred.com/learn-professional-services
This deck outlines the key factors for content marketing success, including:
- The core components of a content marketing strategy
- How to build a solid content marketing strategy
- How to utilize content across the buyer journey
- The content marketing roadmap
- How to conduct a content audit
- How to build your content marketing mission statement
Introduction of UX/UI & Growth Hack and Management for Rapid GrowthYoshiaki Ieda
ย
This slide explains brief introductions of UX/UI (User Experience and User Interface) and Growth Hack, and Management for Rapid Growth. This presentation was held in Japan Tech Day organized by Exabytes in Kuala Lumpur on 28th Mar 2015.
Paid Social vs. Organic Social: Creating a Hybrid StrategyAdRoll
ย
Social media marketing used to be about engagement and creating a more genuine and personal presence online. Now, social media is used for the entire consumer journey, including customer acquisition, remarketing, retention, and service. Letโs explore paid social vs. organic social media and why itโs crucial to have a hybrid strategy in place.
Why Enterprise Companies Need a New Marketing PlaybookHubSpot
ย
Chief marketers are more accountable for revenue generation than ever before. Increasing sales-ready leads and ROI - all while aligning sales and marketing functions - is crucial for today's enterprise CMO. One of the most promising new approaches is Enterprise Inbound Marketing โ digital marketing techniques and strategies to attract more qualified prospects and convert them into sales-ready opportunities.
43 Expert Tips for Future Proofing Your Content StrategyVisme
ย
Top content marketers and social media influencers provide their best advice and insights on how to future proof your content strategy against content shock and content fatigue.
Marketing Transformation and The Future of MarketingHubSpot
ย
A presentation by Ellie Mirman on January 16, 2010, at Holy Cross University. The talk was an overview of how marketing has changed and what is the future of marketing: inbound marketing.
8 Golden Rules for Sure-Fire Success with Facebook AdsArik Hanson
ย
In this presentation, Arik Hanson, ACH Communications, and Danny Olson, Weber Shandwick, review 8 simple--but effective--tips to see real success using Facebook ads through real-life examples and client case studies they have managed in the past.
Promoting Your Content Marketing: Time to Orchestrate THE Concert of Paid Media
Content Marketing Institute research shows that new, creative approaches to paid content promotion are paying dividends to content marketers.
By Robert Rose, Chief Strategy Officer, Content Marketing Institute
3 Steps to Success with Digital MarketingJeff Bullas
ย
In a digital universe of 500 million plus websites, 150 million blogs and 200 billion display ads every 90 days, the challenge for any business is to cut through all the clutter and noise. So how do we change our thinking, adapt, be found online and play to win in a digital and increasingly global economy?
33 Expert Tips on the Social Media Trends You Should Watch Out for in 2017Constant Contact
ย
Social media is one of the most important marketing tools your small business has to reach your audience because thatโs where your customers spend their time.
But, as a small business owner, do you really have the time to post multiple times on multiple networks every day or keep up with the changes in social media marketing trends? According to one study, 64% of small businesses monitor their business social media marketing once a week!
You can be successful on social media and save time this year if you focus only on the networks and trends that work and appeal to your audience. To make it easier on you, we decided to seek advice from 33 experts. We asked them: What is the one social media trend small businesses and marketers should watch out for in 2017?
View their advice in our Slideshare, 33 Expert Tips on the Social Media Trends You Should Watch Out for in 2017
8 Expert Tips to Generate More Engagement From Your B2B Content in 2016Uberflip
ย
67% of marketers list brand engagement as the number one objective best supported by content marketing. And yet, 72% of B2B content marketers say creating engaging content is one of their most prominent content marketing struggles.
Engagement matters, but more and more B2B marketers are struggling with creating engaging content.
So, we decided to ask the experts โ the marketing leaders who are executing some killer content strategies โ to share their sage wisdom and help shed some light on how to tackle the engagement issue.
Hereโs what they had to say! โ
Cognitive Content Marketing: The Path to a More (Artificially) Intelligent Fu...PR 20/20
ย
[Presented at Intelligent Content Conference 2017] Consider how much time your team spends discovering keywords; planning blog post topics; writing, optimizing, personalizing and automating content; testing landing pages; scheduling social shares; reviewing analytics and defining content strategies. Now imagine if a machine performed the majority of those activities and a marketer's primary role was to enhance rather than create.
Machines are not going to replace content marketers in the near term, but artificial intelligence is accelerating us toward a more intelligently automated future. Come explore the present and future potential of artificial intelligence, and discover AI-powered technologies that can drive marketing performance and transform your career.
* Understand what the disruption of other industries can teach us about the inevitable impact artificial intelligence will have on the marketing industry.
* Learn about the marketing technology companies that are leading the way in advanced automation, predictive analytics and machine-generated content.
* Apply new technologies and processes to make your content marketing more efficient and effective.
Wealthfront's VP Product, Elliot Shmukler presents successful ways to use re-targeting to increase engagement and drive conversions with examples across advertising, email marketing, and in-product placements. Visit: http://tractionconf.io
Facebook Start to Finish covers all the basics. Why is Facebook an essential marketing tool? The anatomy of a complete facebook business page; setting it up, coming up with great content and privacy issues. We also cover creative ways to promote your Facebook page and easy tips for maintaining a resourceful page.
Learn more about our strategy services: http://newscred.com/learn-professional-services
This deck outlines the key factors for content marketing success, including:
- The core components of a content marketing strategy
- How to build a solid content marketing strategy
- How to utilize content across the buyer journey
- The content marketing roadmap
- How to conduct a content audit
- How to build your content marketing mission statement
Introduction of UX/UI & Growth Hack and Management for Rapid GrowthYoshiaki Ieda
ย
This slide explains brief introductions of UX/UI (User Experience and User Interface) and Growth Hack, and Management for Rapid Growth. This presentation was held in Japan Tech Day organized by Exabytes in Kuala Lumpur on 28th Mar 2015.
Paid Social vs. Organic Social: Creating a Hybrid StrategyAdRoll
ย
Social media marketing used to be about engagement and creating a more genuine and personal presence online. Now, social media is used for the entire consumer journey, including customer acquisition, remarketing, retention, and service. Letโs explore paid social vs. organic social media and why itโs crucial to have a hybrid strategy in place.
Why Enterprise Companies Need a New Marketing PlaybookHubSpot
ย
Chief marketers are more accountable for revenue generation than ever before. Increasing sales-ready leads and ROI - all while aligning sales and marketing functions - is crucial for today's enterprise CMO. One of the most promising new approaches is Enterprise Inbound Marketing โ digital marketing techniques and strategies to attract more qualified prospects and convert them into sales-ready opportunities.
43 Expert Tips for Future Proofing Your Content StrategyVisme
ย
Top content marketers and social media influencers provide their best advice and insights on how to future proof your content strategy against content shock and content fatigue.
Marketing Transformation and The Future of MarketingHubSpot
ย
A presentation by Ellie Mirman on January 16, 2010, at Holy Cross University. The talk was an overview of how marketing has changed and what is the future of marketing: inbound marketing.
8 Golden Rules for Sure-Fire Success with Facebook AdsArik Hanson
ย
In this presentation, Arik Hanson, ACH Communications, and Danny Olson, Weber Shandwick, review 8 simple--but effective--tips to see real success using Facebook ads through real-life examples and client case studies they have managed in the past.
Promoting Your Content Marketing: Time to Orchestrate THE Concert of Paid Media
Content Marketing Institute research shows that new, creative approaches to paid content promotion are paying dividends to content marketers.
By Robert Rose, Chief Strategy Officer, Content Marketing Institute
3 Steps to Success with Digital MarketingJeff Bullas
ย
In a digital universe of 500 million plus websites, 150 million blogs and 200 billion display ads every 90 days, the challenge for any business is to cut through all the clutter and noise. So how do we change our thinking, adapt, be found online and play to win in a digital and increasingly global economy?
33 Expert Tips on the Social Media Trends You Should Watch Out for in 2017Constant Contact
ย
Social media is one of the most important marketing tools your small business has to reach your audience because thatโs where your customers spend their time.
But, as a small business owner, do you really have the time to post multiple times on multiple networks every day or keep up with the changes in social media marketing trends? According to one study, 64% of small businesses monitor their business social media marketing once a week!
You can be successful on social media and save time this year if you focus only on the networks and trends that work and appeal to your audience. To make it easier on you, we decided to seek advice from 33 experts. We asked them: What is the one social media trend small businesses and marketers should watch out for in 2017?
View their advice in our Slideshare, 33 Expert Tips on the Social Media Trends You Should Watch Out for in 2017
8 Expert Tips to Generate More Engagement From Your B2B Content in 2016Uberflip
ย
67% of marketers list brand engagement as the number one objective best supported by content marketing. And yet, 72% of B2B content marketers say creating engaging content is one of their most prominent content marketing struggles.
Engagement matters, but more and more B2B marketers are struggling with creating engaging content.
So, we decided to ask the experts โ the marketing leaders who are executing some killer content strategies โ to share their sage wisdom and help shed some light on how to tackle the engagement issue.
Hereโs what they had to say! โ
Cognitive Content Marketing: The Path to a More (Artificially) Intelligent Fu...PR 20/20
ย
[Presented at Intelligent Content Conference 2017] Consider how much time your team spends discovering keywords; planning blog post topics; writing, optimizing, personalizing and automating content; testing landing pages; scheduling social shares; reviewing analytics and defining content strategies. Now imagine if a machine performed the majority of those activities and a marketer's primary role was to enhance rather than create.
Machines are not going to replace content marketers in the near term, but artificial intelligence is accelerating us toward a more intelligently automated future. Come explore the present and future potential of artificial intelligence, and discover AI-powered technologies that can drive marketing performance and transform your career.
* Understand what the disruption of other industries can teach us about the inevitable impact artificial intelligence will have on the marketing industry.
* Learn about the marketing technology companies that are leading the way in advanced automation, predictive analytics and machine-generated content.
* Apply new technologies and processes to make your content marketing more efficient and effective.
Wealthfront's VP Product, Elliot Shmukler presents successful ways to use re-targeting to increase engagement and drive conversions with examples across advertising, email marketing, and in-product placements. Visit: http://tractionconf.io
RetireGuideโข from Betterment - Investing Made BetterBetterment
ย
Are you investing correctly for retirement?
Try RetireGuideโข and see our free advice. Our new tool can help you determine whether you are on track for your retirement. Unlike typical retirement calculators, RetireGuide takes into account all of your investment accounts, including those with other providers, and your spouse's holdings.
How Is RetireGuide Better?
1. Consolidated View of Your Wealth. RetireGuideโข takes everything in your life into account, including your current savings across all accounts, where you plan to live in retirement, and your current income.
2. A Plan That Grows with You. Your customized plan stays with you, automatically reflecting market changes and ready to handle the shifts in your life.
3. Scenario Testing. Your customized plan stays with you, automatically reflecting market changes and ready to handle the shifts in your life. If you donโt like what you see the first time, try different scenarios, such as when and where you retire, your retirement income, or amount of investments.
By maximizing use of Facebookโs unique targeting, ad and measurement capabilities, todayโs disruptors can reach the right audiences with the right message to drive true business growth.
How to improve your performance online - survey results Microsoft Dynamics Pa...Patrick Dalle
ย
From a field research on the websites of 80 Microsoft Dynamics Partners in Belgium & the Netherlands, Lemarco discovered the real key drivers behind online performance
Marketing for Where You WANT TO BE: 3 Proven Ways to Get Leads & GrowClearEdge Marketing
ย
Presented by ClearEdge Marketing CEO & Founder, Leslie Vickrey, at the New York Staffing Association (NYSA) Webinar on September 22, 2014.
Topics covered:
- Connecting with new buyers with a target account program
- Ensuring your website is effective, regardless of the device
- Launching referral campaigns that drive connections
Content:
1. What is Growth Hacking?
2. Success stories: Dropbox, Buffer, Paypal, Twitter
3. Growth Hacking Problem Solving
4. Growth Hacking as Service
Sean Ellis (CEO of GrowthHackers) coined the term "growth hacker" in 2010:
"Growth Hacker is a person whose true north is growth. Everything they do is scrutinized by its potential impact on scalable growth."
Andrew Chenโs (leading GH at Uber) definition:
"Growth Hacker is the new VP Marketing. Growth Hackers are a hybrid of marketer and coder, one who looks at the traditional question of 'How do I get customers for my product?' and answers with A/B tests, landing pages, viral factor, email deliverability, and Open Graph."
If you have an eCommerce website those areas could be:
Customer Acquisition โ bringing people to your website.
Customer Engagement โ people finding your product.
Customer Activation โ people registering and buying the product.
Customer Retention โ people returning and buying something again.
You can achieve the Growth Hacking Goal by using various Growth Hacking Approaches.
For Retention it could be โ email notifications, retargeting, loyalty cards.
Inside of the email notifications approach, you can try such Growth Hacking Techniques as โthank youโ emails, email notifications for similar products, or emails with information about discounts.
Growth Hacker is a cross-functional, multi-tasking person focused on achieving a certain objective.
It can be a programmer with an excellent understanding of marketing and analytics, but also a marketer with strong programming skills.
The skills required for this profession are actually a combination of marketing, data analyzing, product understanding, and creative and analytical thinking. Combined together, they need to provide you with a solution that might have been overlooked by others.
Growth Hacking vs. Marketing
โ All successful growth hackers are marketers, but not all marketers are growth hackers
Digital marketing teams are usually composed of non-technical people that often rely on developers, designers, and data scientists to implement their ideas. On the other hand, growth hacking teams are made of people that generate ideas and execute them from start to finish (wegrowth.com)
โ Growth hacking is experiment driven marketing focused primarily on how the product is used to create growth both from the distribution and retention side. The key differentiator being the product-level focus vs. the channel-level focus of traditional marketing effort (Morgan Brown, COO of Inman News)
โ Growth hacking does not separate product design and product effectiveness from marketing (Ryan Holiday, marketer and entrepreneur)
Presentation powered by Nestim Gmbh
15+1 ะกritical Mistakes in Lead Generation You Better AvoidLyuba Lazarenko
ย
The Lead Generation is not an easy thing to do. It is long and tedious process that requires efforts and time. And you never can do it perfectly. Usually the results come after failures and lessons learned. Even the most influential growth strategies and marketing professionals have dealt with big mistakes in lead generation.
In this presentation I collected those mistakes that I believe can seriously affect the efforts of lead generation, and not avoiding them can be itself a huge mistake.
Non Profit Power Hour @LinkedIn Sydney - October 16th 2015Jesse Rothstein
ย
Event information for Non Profit Power Hour 2015
Hosted by LinkedIn, Salesforce, Hubspot, Dropbox and Church Resources. Empowering non profits in the ANZ region with technology resources and ideas.
Email trends from 2015, Email expectations for 2016 and email best practices ...Danielle Narveson
ย
Includes welcome, onboarding, cart abandonment, retention, free preview/upsell, referral and advocacy email examples from some of our favorite subscriber focused companies including MeUndies, Birchbox, Netflix, Hulu, Blue Apron, Evernote, Nature Box and more.
Webinar: How to Create Meaningful Mobile Experience with Responsive DesignBridgeline Digital
ย
Think of the last time you used your smartphone or tablet to access a website. Were you able to find the information you were looking for? Did you have trouble navigating the page because of screen size limitations? Did you leave the website before making a purchase due to these problems?
Responsive Design improves the customer experience and helps your customers find the product or service information they are looking for.
Watch our webinar to learn:
โข The Importance of Mobile User Behavior Search Engine Optimization Considerations
โข How To Create a Consistent User Experience Across All Channels
โข Create Contextualized Interactions To Deliver the Right Experience to the Right Device
Stanford CS 007-03 (2022): Personal Finance for Engineers / CompensationAdam Nash
ย
These are the slides from the 3rd session of the Stanford University class, CS 007 "Personal Finance for Engineers" given on October 11, 2022. This seminar covers compensation, equity & comparing offers.
Stanford CS 007-02 (2022): Personal Finance for Engineers / Behavioral FinanceAdam Nash
ย
These are the slides from the 2nd session of the Stanford University class, CS 007 "Personal Finance for Engineers," given on October 4, 2022. This seminar covers the topic of Behavioral Finance.
Stanford CS 007-01 (2022): Personal Finance for Engineers / IntroductionAdam Nash
ย
These are the slides from the 1st session of the Stanford University class, CS 007 "Personal Finance for Engineers" given on September 27, 2022. This seminar covers a survey of the students enrolled in the course, with an overview of the topics to be covered over the course of the series.
Stanford CS 007-10 (2021): Personal Finance for Engineers / Additional Topics...Adam Nash
ย
These are the slides from the 10th session of the Stanford University class, CS 007 "Personal Finance for Engineers" offered on December 7, 2021. This seminar covers student requested additional topics for the course, including bitcoin / cryptocurrency, derivatives, futures, options, private equity & venture capital.
Stanford CS 007-09 (2021): Personal Finance for Engineers / Real EstateAdam Nash
ย
These are the slides from the 9th session of the Stanford University class, CS 007 "Personal Finance for Engineers" offered on November 30, 2021. This seminar covers real estate and related financial decisions: buying, renting, rent vs. buy, real estate investment, rental properties & tax advantages.
Stanford CS 007-08 (2021): Personal Finance for Engineers / Financial Plannin...Adam Nash
ย
These are the slides from the 8th session of the Stanford University class, CS 007 "Personal Finance for Engineers" offered on November 16, 2021. This seminar covers financial planning, financial goals, couples & life insurance.
Stanford CS 007-07 (2021): Personal Finance for Engineers / InvestingAdam Nash
ย
These are the slides from the 7th session of the Stanford University class, CS 007 "Personal Finance for Engineers" given on November 9, 2021. This seminar covers compounding, types of investments, diversification, how to invest, and the four keys to good investing (all boring).
Stanford CS 007-06 (2021): Personal Finance for Engineers / DebtAdam Nash
ย
These are the slides from the 6th session of the Stanford University class, CS 007 "Personal Finance for Engineers" on October 26, 2021. This seminar focuses on compounding, mortgages, auto loans, student loans, credit cards and credit scores.
Stanford CS 007-05 (2021): Personal Finance for Engineers / Assets & Net WorthAdam Nash
ย
These are the slides from the 5th session of the Stanford University class, CS 007 "Personal Finance for Engineers" taught on October 19, 2021. This seminar focuses on liquidity, emergency funds, assets & liabilities, and net worth.
Stanford CS 007-04 (2021): Personal Finance for Engineers / Savings & BudgetsAdam Nash
ย
These are the slides from the 4th session of the Stanford University class, CS 007 "Personal Finance for Engineers" given on October 12, 2021. This seminar covers savings rates, income & expenses & budgeting.
Stanford CS 007-2 (2021): Personal Finance for Engineers / Behavioral FinanceAdam Nash
ย
These are the slides from the 2nd session of the Stanford University class, CS 007 "Personal Finance for Engineers," given on September 28, 2021. This seminar covers the topic of Behavioral Finance.
Stanford CS 007-01 (2021): Personal Finance for Engineers / IntroductionAdam Nash
ย
These are the slides from the 1st session of the Stanford University class, CS 007 "Personal Finance for Engineers" given on September 21, 2021. This seminar covers a survey of the students enrolled in the course, with an overview of the topics to be covered over the course of the series.
Stanford CS 007-10 (2020): Personal Finance for Engineers / Additional Topics...Adam Nash
ย
These are the slides from the 10th session of the Stanford University class, CS 007 "Personal Finance for Engineers" offered in November 2020. This seminar covers student requested additional topics for the course, including bitcoin / cryptocurrency, derivatives, futures, options, private equity & venture capital.
Stanford CS 007-09 (2020): Personal Finance for Engineers / Real EstateAdam Nash
ย
These are the slides from the 9th session of the Stanford University class, CS 007 "Personal Finance for Engineers" offered in November 2020. This seminar covers real estate and related financial decisions: buying, renting, rent vs. buy, real estate investment, rental properties & tax advantages.
Stanford CS 007-08 (2020): Personal Finance for Engineers / Financial Plannin...Adam Nash
ย
These are the slides from the 8th session of the Stanford University class, CS 007 "Personal Finance for Engineers" offered on November 3, 2020. This seminar covers financial planning, financial goals, couples & life insurance.
Stanford CS 007-07 (2020): Personal Finance for Engineers / InvestingAdam Nash
ย
These are the slides from the 7th session of the Stanford University class, CS 007 "Personal Finance for Engineers" given on October 27, 2020. This seminar covers compounding, types of investments, diversification, how to invest, and the four keys to good investing (all boring).
Stanford CS 007-06 (2020): Personal Finance for Engineers / DebtAdam Nash
ย
These are the slides from the 6th session of the Stanford University class, CS 007 "Personal Finance for Engineers" This seminar focuses on compounding, mortgages, auto loans, student loans, credit cards and credit scores.
Stanford CS 007-05 (2020): Personal Finance for Engineers / Assets & Net WorthAdam Nash
ย
These are the slides from the 5th session of the Stanford University class, CS 007 "Personal Finance for Engineers" This seminar focuses on liquidity, emergency funds, assets & liabilities, and net worth.
Stanford CS 007-2 (2020): Personal Finance for Engineers / Behavioral FinanceAdam Nash
ย
These are the slides from the 2nd session of the Stanford University class, CS 007 "Personal Finance for Engineers," given on September 22, 2020. This seminar covers the topic of Behavioral Finance.
Stanford CS 007-01 (2020): Personal Finance for Engineers / IntroductionAdam Nash
ย
These are the slides from the 1st session of the Stanford University class, CS 007 "Personal Finance for Engineers" given on September 15, 2020. This seminar covers a survey of the students enrolled in the course, with an overview of the topics to be covered over the course of the series.
What is the TDS Return Filing Due Date for FY 2024-25.pdfseoforlegalpillers
ย
It is crucial for the taxpayers to understand about the TDS Return Filing Due Date, so that they can fulfill your TDS obligations efficiently. Taxpayers can avoid penalties by sticking to the deadlines and by accurate filing of TDS. Timely filing of TDS will make sure about the availability of tax credits. You can also seek the professional guidance of experts like Legal Pillers for timely filing of the TDS Return.
The world of search engine optimization (SEO) is buzzing with discussions after Google confirmed that around 2,500 leaked internal documents related to its Search feature are indeed authentic. The revelation has sparked significant concerns within the SEO community. The leaked documents were initially reported by SEO experts Rand Fishkin and Mike King, igniting widespread analysis and discourse. For More Info:- https://news.arihantwebtech.com/search-disrupted-googles-leaked-documents-rock-the-seo-world/
At Techbox Square, in Singapore, we're not just creative web designers and developers, we're the driving force behind your brand identity. Contact us today.
Improving profitability for small businessBen Wann
ย
In this comprehensive presentation, we will explore strategies and practical tips for enhancing profitability in small businesses. Tailored to meet the unique challenges faced by small enterprises, this session covers various aspects that directly impact the bottom line. Attendees will learn how to optimize operational efficiency, manage expenses, and increase revenue through innovative marketing and customer engagement techniques.
Implicitly or explicitly all competing businesses employ a strategy to select a mix
of marketing resources. Formulating such competitive strategies fundamentally
involves recognizing relationships between elements of the marketing mix (e.g.,
price and product quality), as well as assessing competitive and market conditions
(i.e., industry structure in the language of economics).
"๐ฉ๐ฌ๐ฎ๐ผ๐ต ๐พ๐ฐ๐ป๐ฏ ๐ป๐ฑ ๐ฐ๐บ ๐ฏ๐จ๐ณ๐ญ ๐ซ๐ถ๐ต๐ฌ"
๐๐ ๐๐จ๐ฆ๐ฌ (๐๐ ๐๐จ๐ฆ๐ฆ๐ฎ๐ง๐ข๐๐๐ญ๐ข๐จ๐ง๐ฌ) is a professional event agency that includes experts in the event-organizing market in Vietnam, Korea, and ASEAN countries. We provide unlimited types of events from Music concerts, Fan meetings, and Culture festivals to Corporate events, Internal company events, Golf tournaments, MICE events, and Exhibitions.
๐๐ ๐๐จ๐ฆ๐ฌ provides unlimited package services including such as Event organizing, Event planning, Event production, Manpower, PR marketing, Design 2D/3D, VIP protocols, Interpreter agency, etc.
Sports events - Golf competitions/billiards competitions/company sports events: dynamic and challenging
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Enterprise Excellence is Inclusive Excellence.pdfKaiNexus
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Enterprise excellence and inclusive excellence are closely linked, and real-world challenges have shown that both are essential to the success of any organization. To achieve enterprise excellence, organizations must focus on improving their operations and processes while creating an inclusive environment that engages everyone. In this interactive session, the facilitator will highlight commonly established business practices and how they limit our ability to engage everyone every day. More importantly, though, participants will likely gain increased awareness of what we can do differently to maximize enterprise excellence through deliberate inclusion.
What is Enterprise Excellence?
Enterprise Excellence is a holistic approach that's aimed at achieving world-class performance across all aspects of the organization.
What might I learn?
A way to engage all in creating Inclusive Excellence. Lessons from the US military and their parallels to the story of Harry Potter. How belt systems and CI teams can destroy inclusive practices. How leadership language invites people to the party. There are three things leaders can do to engage everyone every day: maximizing psychological safety to create environments where folks learn, contribute, and challenge the status quo.
Who might benefit? Anyone and everyone leading folks from the shop floor to top floor.
Dr. William Harvey is a seasoned Operations Leader with extensive experience in chemical processing, manufacturing, and operations management. At Michelman, he currently oversees multiple sites, leading teams in strategic planning and coaching/practicing continuous improvement. William is set to start his eighth year of teaching at the University of Cincinnati where he teaches marketing, finance, and management. William holds various certifications in change management, quality, leadership, operational excellence, team building, and DiSC, among others.
Business Valuation Principles for EntrepreneursBen Wann
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This insightful presentation is designed to equip entrepreneurs with the essential knowledge and tools needed to accurately value their businesses. Understanding business valuation is crucial for making informed decisions, whether you're seeking investment, planning to sell, or simply want to gauge your company's worth.
RMD24 | Retail media: hoe zet je dit in als je geen AH of Unilever bent? Heid...BBPMedia1
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Grote partijen zijn al een tijdje onderweg met retail media. Ondertussen worden in dit domein ook de kansen zichtbaar voor andere spelers in de markt. Maar met die kansen ontstaan ook vragen: Zelf retail media worden of erop adverteren? In welke fase van de funnel past het en hoe integreer je het in een mediaplan? Wat is nu precies het verschil met marketplaces en Programmatic ads? In dit half uur beslechten we de dilemma's en krijg je antwoorden op wanneer het voor jou tijd is om de volgende stap te zetten.
[Note: This is a partial preview. To download this presentation, visit:
https://www.oeconsulting.com.sg/training-presentations]
Sustainability has become an increasingly critical topic as the world recognizes the need to protect our planet and its resources for future generations. Sustainability means meeting our current needs without compromising the ability of future generations to meet theirs. It involves long-term planning and consideration of the consequences of our actions. The goal is to create strategies that ensure the long-term viability of People, Planet, and Profit.
Leading companies such as Nike, Toyota, and Siemens are prioritizing sustainable innovation in their business models, setting an example for others to follow. In this Sustainability training presentation, you will learn key concepts, principles, and practices of sustainability applicable across industries. This training aims to create awareness and educate employees, senior executives, consultants, and other key stakeholders, including investors, policymakers, and supply chain partners, on the importance and implementation of sustainability.
LEARNING OBJECTIVES
1. Develop a comprehensive understanding of the fundamental principles and concepts that form the foundation of sustainability within corporate environments.
2. Explore the sustainability implementation model, focusing on effective measures and reporting strategies to track and communicate sustainability efforts.
3. Identify and define best practices and critical success factors essential for achieving sustainability goals within organizations.
CONTENTS
1. Introduction and Key Concepts of Sustainability
2. Principles and Practices of Sustainability
3. Measures and Reporting in Sustainability
4. Sustainability Implementation & Best Practices
To download the complete presentation, visit: https://www.oeconsulting.com.sg/training-presentations
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Vat Registration is a legal obligation for businesses meeting the threshold requirement, helping companies avoid fines and ramifications. Contact now!
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Company Valuation webinar series - Tuesday, 4 June 2024FelixPerez547899
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This session provided an update as to the latest valuation data in the UK and then delved into a discussion on the upcoming election and the impacts on valuation. We finished, as always with a Q&A
2. Lessons in Growth
eBay Expressโจ
Build it and they will come? โจ
LinkedInโจ
Viral growth just worksโฆ as long as you make it.โจ
Wealthfrontโจ
An incredible service and businessโฆ if.
wealthfront.com | 2
3. Why Growth Matters
History is written by the victors
Victory for consumer software is almost always
de๏ฌned by your market reach
Growth does not just happen, it has to be designed
into your product and service
The market is brutally competitive. If you donโt ๏ฌgure
it out, your competitors will.
wealthfront.com | 3
4. Think About Non-Users
Software companies tend to focus almost
exclusively on their users
Growth is about the experience you provide for nonusers (aka guests, visitors)
When you are small and growing, almost all of your
future users have not signed up yet
Whats pages & features do you have for non-users?
wealthfront.com | 4
5. Five Sources of Web Traffic
Organicโจ
People seek you out directly
Emailโจ
You send out email, they click
SEOโจ
You expose pages that are indexed in
Search
Paid / A๏ฌliateโจ
Paid links to your content
Socialโจ
Links to your content shared by users
wealthfront.com | 5
6. Understanding Virality
One of the key insights of our growth strategy from
2008. Extensible to literally all engagement features.
Key measure used by applications on social platforms.
This is an extremely useful frame.
How does a new customer โจ
today lead to a new customer โจ
tomorrow?
wealthfront.com | 6
7. Understanding Virality
At the heart of virality is an exponential based on
branching factor and cycle time.
Would your rather 10x every week, or 2x every day?
Rabbits make lots of rabbits not because of big litters,
but because they breed frequently. โnโ matters more
than โmโ.
n
m
number of cycles
branching factor
wealthfront.com | 7
8. Three Steps to Virality
Clearly articulate the ๏ฌows where content from a
user can touch a non-user. Wireframes are ๏ฌne.
Build a simple mathematical model for conversion
rates and multipliers and cycle time. Instrument your
๏ฌows for these metrics.
Develop, release, measure, iterate. Be prepared to
execute 6-8 release cycles to get your factor high
enough to contribute meaningfully.
wealthfront.com | 8
9. Growth in a Mobile World
Native apps work for a simple reason: they
generate organic traf๏ฌc at scale.
Transaction ๏ฌows are still heavily optimized
for the web, and conversion rates are better.
Non-users donโt have your app. Itโs that
simple.
Engaged users, on your app, publishing
content that reach non-users, likely
converting on a web ๏ฌow.
iOS, Android, Facebook & Twitter all working
on bridging the native / transactional gap.
wealthfront.com | 9
10. Value First, Then Growth
Engineering growth over a product that doesnโt
provide real value will be short term, at best.
Engagement and/or economic value must be at the
heart of any sustainable growth curve.
Donโt underestimate the power of word of mouth to
drive your brand, your traf๏ฌc, and your conversion
rates.
wealthfront.com | 10
11. Final Thoughts
We can be our own harshest critics. In the mirror
we see every ๏ฌaw, every mistake, every
imperfection.
These are the very early years. Things that seem
small now can and will be huge in 5 years. Each of
you can and will have a profound impact on that
future.
Behavior matters. Values matter.
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