Lend-Ready-ppt.pptx
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This document provides guidance on becoming financially ready to seek funding for a new business. It discusses the importance of building personal and financial confidence through activities like creating a SWOT analysis and business story, setting SMART goals, and understanding what lenders consider like credit history and capacity for repayment. When seeking financing, financial confidence in yourself and your business idea is more important to lenders than financial knowledge alone. The document encourages self-evaluation of personal and financial confidence levels.
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Lend-Ready-ppt.pptx
- 1. Becoming Lend Ready for your New Business Sandy Mark , Manager, Women’s Programs, SSFPA
- 2. What we know about financing small businesses Owners LOVE their product Too Often: Owners often DON’T LOVE their business.
- 3. The importance of investing in your own financial readiness: Poor financial decisions are among the main reasons why Canadian SMEs fail.
- 4. Financial Confidence YOUR PERSONAL CONFIDENCE YOUR READINESS FOR FINANCIAL ACTIVITY
- 5. BUILDING YOUR personal confidence YOUR START-UP SWOT: Strengths Weaknesses Opportunities Threats
- 6. Your SWOT
- 7. Build your confidence: Tell the story of your business idea The SPARK OF THE REMARKABLE
- 8. Your business story: Your HERO: the customer GOAL: THE OBSTACLE: (market pain) • You are the Problem Solver with your product—how will you do it? • The Moral of the Story: the benefits your product provides • TELL THE TRUTH
- 9. BUILDING Financial confidence: Set your Business FINANCIAL Goal Consider what you want to achieve, and then commit to it. This motivates you to turn your vision of this future into reality.
- 10. Set a S.M.A.R.T Goal for your business S – Specific (or Significant). M – Measurable (or Meaningful). A – Attainable (or Action-Oriented). R – Relevant (or Rewarding). T – Time-bound (or Trackable).
- 11. Building Confidence in your business acumen Your credit record Your personal and business experience (your resume!) Your market research including customer feedback Your ‘entrepreneurial passion’
- 12. What do Lenders look for? The 5 C’s Credit History Capacity (for repayment) Collateral Capital Conditions
- 13. Credit: Lenders assess the risk of lending to you • the TRACK RECORD you’ve established while managing credit and making payments over time • Your CREDIT RECORD will show all of these transactions from lenders who have extended credit to you • Your CREDIT SCORE serves as a risk indicator for the lender based on your credit history. Generally, the higher the score, the lower the risk.
- 15. When it comes to financial behaviors, such as budgeting or applying for commercial credit financial confidence is more important than financial knowledge for both lenders and investors
- 16. Self-evaluation: How are you doing? PERSONAL CONFIDENCE RATING? FINANCIAL CONFIDENCE RATING?