![3UHSDUHG E
+HUPDQ 6RILUL DVLQ
/HLS]LJ 1RYHPEHU](https://image.slidesharecdn.com/leipzig1bis6-121125013606-phpapp02/85/Leipzig-1-bis-6-60-320.jpg)
![COMPETITION MAP
'RZQVL]LQJ %DQNV
0),V 3ULFH
,QWHUHVW 5DWH
06(V
RPSHWLWLYH DGYDQWDJH
3URGXFW RQYHQLHQW
3URFHVV OLHQW 6HUYLFH
(85
SHU (YHQW
3URPRWLRQDO %XGJHW
(85
SHU HDU
%DQNV 0),V
+80$1 6(59,(6 $ $6( 678' 2) ,1'21(6,$1
0,52),1$1( 6(725](https://image.slidesharecdn.com/leipzig1bis6-121125013606-phpapp02/85/Leipzig-1-bis-6-63-320.jpg)
![CHALLENGES
5HVHDUFK ,VVXH
'HVLJQ 3URGXFW UHDG IRU 3LORW7HVW
SODQ %XGJHW 7LPH DOORFDWLRQ
3URWRWSH 7HVWLQJ 7LPH
DOORFDWLRQ 6HOHFWLQJ ORFDWLRQ
DOORFDWLRQ
RPPLWPHQW IURP %HLQJ FRSLHG
WRS OHYHO
4XDOLWDWLYH 5HVHDUFK 3ODQ
5HILQH WKH FRQFHSW LQWR D
$VVLJQHG VWDII
3URWRWSH (QJDJHG
(QJDJHG FOLHQWV
FOLHQWV
$SSURDFKLQJ VWUDWHJ
4XDOLWDWLYH 5HVHDUFK
RQFHSW 'HYHORSPHQW
)*'35$ KDOOHQJHV
DSDFLW WR DQDO]H
GXULQJ GDWD IRXQG
,PSOHPHQWDWLRQ
+80$1 6(59,(6 $ $6( 678' 2) ,1'21(6,$1
0,52),1$1( 6(725](https://image.slidesharecdn.com/leipzig1bis6-121125013606-phpapp02/85/Leipzig-1-bis-6-67-320.jpg)
Leipzig 1 bis 6
- 1. Creative Industries -Motor for Sustainable Economic Development Prof. Dr. Utz Dornberger SEPT20YEAR, 2012
- 2. Buenos Aires Creative industries contribute 10% to the city’s GDP 60,000 new jobs in the period 2003-07 Tango: a direct income of about US$135 million Cinema: In 2008, 46 films were made in Argentina UNESCO World Book Capital for 2011 Design: export earnings of US $700 million 2
- 3. Creative goods andservices Such as artwork, musical performances, literature, film and TV programs, and video games with the following characteristics: Production requires some input of human creativity Contain, at least potentially, some intellectual property that is attributable to the individual or group producing the good or service Foster the co-creation of service by customers 3
- 4.
- 5. Creative industries The UNCTADclassification of the creative industries 5
- 6. Creative economy basedon creative assets potentially generating economic growth and development Embraces economic, cultural and social aspects interacting with technology, intellectual property and tourism objectives Fostering income generation, job creation and export earnings while promoting social inclusion, cultural diversity and human development 6
- 7.
- 8. Economic development Increasingworld trade in creative industries products, even during the financial crisis Growing trade in goods and services from the creative industries on average 14 % annually (2002-2008) Doubled world exports of visual arts in six years, reaching $29.7 billion in 2008 Exports of audiovisual services ($13.7 billion, 2002) reaching $26.4 billion in 2008 Global entertainment and media industry injecting around $2.2 trillion in the world economy in 2012 Underestimated figures; do not capture especially the case of Southern countries, due to limitations in statistical data and methodologies. Source: Howkins (2001), UNCTAD (2010), PricewaterhouseCoopers (2008). 8
- 9. Drivers of growthin the creative economy Technology Growing number of platforms to stimulate innovative projects that involve science and creativity and incorporate open-source technology Deregulation of media and telecommunication industries and massive growth in private-sector investment Demand Rising incomes in industrialized countries and higher demand for income- elastic products, including creative goods and services Changing patterns of consumption (Internet, mobile telephones and digital media) Consumers as creators or co-creators of creative products Tourism Continuing worldwide growth in tourism and selling creative goods and cultural services Source: United Nations 2010. 9
- 10. Social development Contribution to employment (knowledge intensive, specific skills and high-level qualifications, labor intensive) Around 2 to 8 % of the workforce in the economy, and rising Example: United States about 2.5 % of total employment in 2003; by 2007, 5.5 million workers representing 4 % of total U.S employment The largest concentration of creative workers occurred among independent artists, writers, performers and in the publishing industry Fostering social inclusion through cultural activities and linking social groups in communities (community arts programs…) Promoting gender balance in the creative workforce, especially in developing countries (women work in the production of art crafts, fashion-related areas…) Source: Howkins (2001), UNCTAD (2010), PricewaterhouseCoopers (2008). 10
- 11. Carnival of Rio Duration 6 days More than 1 million tourists 230 carnival groups More than 12,000 artists 130.000 part-time jobs Income: US$ 160 million 11
- 12. Sustainable development Creative industry usually less dependent on heavy industrial infrastructure and easily compatible with rules and objectives that aim at environmental protection and preservation Creativity as primary input Ethical trade Producers and consumers of creative products increasingly question the cultural, economic and environmental value of what they create, buy and sell Creativity and biodiversity are well matched and should be seen as a win- win solution to promote responsible use of the world’s biodiversity Source: Siwek (2009), UNCTAD (2010). 12
- 13. Creative industries in Germany Major economic factor Gross value-added currently totals more than EUR 60 bn, or close to 2.6% of total German GDP (2008) o Same “league” as the automobile industry or electrical engineering Over one million people work in creative professions o Increasing employment over the years (since 2003 by close to 2% of the workforce annually) Source: Deutsche Bank Research 2011. 13
- 14. Creative industries in Germany Major economic factor Growth potential (revenues of EUR 175 bn in 2020) Source: Deutsche Bank Research 2011. 14
- 15. Creative industries in Germany A structure dominated by micro-enterprises In 2008, 97% of the 233,000 firms in the sector employed fewer than ten workers and generated less than EUR 2 m in revenues Higher number of self-employed people and freelancers 23% of self-employed and freelancers vs. 11% in the overall economy A knowledge-intensive sector with many lateral entrants and limited access to capital/underfunding Some of their output is not traded on free markets and cultural offers are subsidised by public or not-for-profit/charitable organisations Public broadcasters, opera houses Intangible goods (e.g. music or software) and new distribution channels Existence of rights exploitation entities between the creator of a product and the consumer such as Germany’s GEMA, GEZ or VG Wort Source: Deutsche Bank Research 2011. 15
- 16. Creative industries in Leipzig Around 30.000 jobs Music and Arts Long tradition – several festivals “New Leipzig School” Broadcasting and film Around 310 companies with about 9,900 employees Traditional printing and publishing Over 70 publishing houses in Leipzig and the biggest annual meeting of the publishing sector at the Leipzig Book Fair (2012: 2,071 exhibitors from 44 countries) Design Quartier Leipzig 16
- 17.
- 18. Role of LeipzigUniversity 18
- 19. Conclusions Highgrowth potential Creativity as primary input does not depend on financial resources or technological expertise Job creation and social inclusion BUT: How to support them ???? 19
- 20. International SEPT Program Office: Beethovenstrasse 15, D-04107 Leipzig Germany E-Mail: dornberger@uni-leipzig.de Web: www.sept.uni-leipzig.de
- 21. THE CO-EXISTENCE OFNATURE, ECONOMY AND SOCIETY Ing. Claudia Rios Heredia Bolivia
- 22. Long term perspecti Participatory ve approaches Integrati ve decision making Human well- being Sustainable development equity
- 23. “ Rise ofthe creative class” R. Florida Parks Bike paths Street level culture … “would signal a community that is open and diverse” “quality of place”, captured by inquiring: What’s there? Who’s there? and What’s going on?
- 26. COMPREHENSIVE SOCIAL DEVELOPMENTPROYECT OPERATING THROUGH ART AND CULTURE Non profit organization STRUCTURE SPACE THE PRINCIPLES CULTURAL Clear intention of MANAGEMENT innovation, Currently awaits experience and multidisciplinary, designation as local testing, research, focused, highly heritage conceptual qualified team accuracy, capable of integration, adapting exchange and intercultural approach
- 27. 7 AREAS OF ARTISTICCREATION SOCIAL DEVELOPMENT PROGRAMS THE PRINCIPLES
- 28. AREAS OF ARTISTICCREATION Visual arts and Photography Literature Performing arts Graphic design and Architecture Audiovisual Music Social interaction
- 29. SOCIAL DEVELOPMENT PROGRAMS formARTe Freeexpression and environmental education children’s workshop Urban action Cultural policies and networks Artistic and cultural business incubator Artist Residence Program Coordinator
- 30. ARTISTIC AND CULTURALBUSINESS INCUBATOR Supports creation and emergence of new entrepreneurships by providing •Infrastructure : 3000m2. •Technical consulting on marketing •Legal aid •Accounting •Testing labs •Especific counseling •Classes, workshops •business model follow up
- 31. HOW DOES ITWORK? Raise awareness Calling for selection Selection process 5 enterprises Training Strategies, marketing, accounting, others Counselling and monitoring Evaluation Follow up
- 32. DIRECTOR: FERNANDO GARCIA VEACLEADER: EKATERINA GOMEZ www.martadero.org
- 33.
- 34. Overview of municipalsolid waste (MSW) treatment Waste statistics overview in Indonesia Initiative called ““Waste Bank””
- 35.
- 36. Household and marketwastes are collected and put them into temporary storage.
- 38.
- 39. Waste composition Composition Waste (Percentage of wet weight basis) Organics 62 Paper 9 Plastic 14 Glass 2 Metal 2 Textile/Leather 4 Other 7
- 40. Waste generation bysource Amount Source (Million ton % per year Household 16,7 44,5 Market 7,7 20,5 Street 3,5 3 5 9,3 9 3 Public facility 3,4 9,1 Office 3,1 8,3 Industry 1,3 3,5 Other 1,8 4,8
- 41. Types of MSWtreatment Amount ( million Type of treatment % ton/year) Transported to final disposal 11,6 69,05 Buried 1,6 16 9,52 9 52 Composted 1,2 7,14 Burnt 0,8 4,76 Disposed in river 0,5 2,98 Other , 1,1 , 6,55 Total 16,8 100
- 42. Methane emission fromsolid waste disposal sites from 1995 to 2025’’ projection. Methane emission Year (in 1000 ton) 1990 371,34 1991 378,56 1992 386,05 1993 393,83 1994 401,92 1995 457,49 457 49 2000 663,00 2025 1.581,74
- 43. Or ““Bank Sampah””in Bahasa
- 44. Is bank hih handling MSW under I a b k which h dli d cooperative (Gennosenschaft) legal form. p g Here people save wastes instead of money. The idea is due to the fact that mostly people hesitate to separate waste at their house By giving people incentive, we hope they want to separate their own wastes.
- 45. Waste Bank’’s Business Partner Waste Bank Group of People (i.e. G fP l (i Neigbourhood community, school, Household office, hospital office hospital, etc or i di id l individual h ld Household or individual
- 48. Borrowing some amountof money and install it with waste. waste There are several bank’’s product, mainly p , y regular and non regular product Competitive interest Buying basic foods like rice sugar flour and rice, sugar, palm oil and paying them with waste.
- 50.
- 51. •
- 52.
- 53. •
- 54.
- 55.
- 56.
- 57.
- 58.
- 59.
- 60. 3UHSDUHG E +HUPDQ 6RILULDVLQ /HLS]LJ 1RYHPEHU
- 61. BACKGROUND 6XSSO 6LGH 'HPDQG 6LGH 0RUH WKDQ HDUV RI PLOOLRQ RI PLFUR PLFURILQDQFH KLVWRU HQWHUSULVHV QO KDYH FRPPHUFLDO EDQNV ZLWK ORDQ EHWZHHQ (85 WR EUDQFKHV DQG (85 $70V PLOOLRQ RI UXUDO EDQNV SURGXFWLYH SRRU RQO OHVV YHQWXUH FDSLWDO ILUPV WKDQ KDYH ORDQ EHORZ VDYLQJV DQG ORDQ (85 FRRSHUDWLYHV 2QO KDYH DFFHVV WR 7KRXVDQGV RI QRQIRUPDO ILQDQFH ILQDQFLDO LQVWLWXWLRQV 9DULHW RI JRYHUQPHQW SURJUDPV 6RXUFH 2ZQ FRPSLODWLRQ GDWD WDNHQ IURP %DQN RI ,QGRQHVLD 0LQLVWU RI )LQDQFH 0LQLVWU RI RRSHUDWLYHV DQG 60(V 5HVHDUFK %XUHDX ,QIR%DQN
- 62. +80$1 6(59,(6 $$6( 678' 2) ,1'21(6,$1 0,52),1$1( 6(725
- 63. COMPETITION MAP 'RZQVL]LQJ %DQNV 0),V 3ULFH ,QWHUHVW 5DWH 06(V RPSHWLWLYH DGYDQWDJH 3URGXFW RQYHQLHQW 3URFHVV OLHQW 6HUYLFH (85 SHU (YHQW 3URPRWLRQDO %XGJHW (85 SHU HDU %DQNV 0),V +80$1 6(59,(6 $ $6( 678' 2) ,1'21(6,$1 0,52),1$1( 6(725
- 64. COMPETITIVENESS ADVANCEMENT 6HUYH WKH XQGHUVHUYHG PDUNHW 3URGXFW GHYHORSPHQW RU UHILQHPHQW /HVV EXGJHW /HVV WLPH /HVV UHVRXUFHV +80$1 6(59,(6 $ $6( 678' 2) ,1'21(6,$1 0,52),1$1( 6(725
- 65. PROCESS 0DUNHWOHG DSSURDFK (QJDJHPHQW RI FOLHQWV VWDII DQG VWDNHKROGHU 3URWRWSH 3URGXFW UHDG 5HVHDUFK ,VVXH 7HVWLQJ IRU 3LORW7HVW 5HILQH WKH 4XDOLWDWLYH RQFHSW LQWR D 5HVHDUFK 3ODQ 3URWRWSH RQFHSW 4XDOLWDWLYH 'HYHORSPHQW 5HVHDUFK RVWLQJ 3ULFLQJ DQG 5LVN DQDOVLV DQG )*'35$ 3URFHVV 0DSSLQJ 6RXUFH 2ZQ FRPSLODWLRQ WDNHQ IURP 3URGXFW 'HYHORSPHQW 7RRONLW RI 0LFUR6DYH +80$1 6(59,(6 $ $6( 678' 2) ,1'21(6,$1 0,52),1$1( 6(725
- 66. RESULT RPSOLPHQWDU )HHG EDFN DQG UHVSRQVH 0DUNHW SRWHQWLDO DQG XQWDSSHG PDUNHW 0DUNHWLQJ VWUDWHJ DQG SURPRWLRQ 0DUNHW SHQHWUDWLRQ 0DUNHW DFFHSWDQFH $VVXUDQFH +80$1 6(59,(6 $ $6( 678' 2) ,1'21(6,$1 0,52),1$1( 6(725
- 67. CHALLENGES 5HVHDUFK ,VVXH 'HVLJQ 3URGXFW UHDG IRU 3LORW7HVW SODQ %XGJHW 7LPH DOORFDWLRQ 3URWRWSH 7HVWLQJ 7LPH DOORFDWLRQ 6HOHFWLQJ ORFDWLRQ DOORFDWLRQ RPPLWPHQW IURP %HLQJ FRSLHG WRS OHYHO 4XDOLWDWLYH 5HVHDUFK 3ODQ 5HILQH WKH FRQFHSW LQWR D $VVLJQHG VWDII 3URWRWSH (QJDJHG (QJDJHG FOLHQWV FOLHQWV $SSURDFKLQJ VWUDWHJ 4XDOLWDWLYH 5HVHDUFK RQFHSW 'HYHORSPHQW )*'35$ KDOOHQJHV DSDFLW WR DQDO]H GXULQJ GDWD IRXQG ,PSOHPHQWDWLRQ +80$1 6(59,(6 $ $6( 678' 2) ,1'21(6,$1 0,52),1$1( 6(725
- 68. Social transformation ofa city based on education and entrepreneuship Medellin case Presented by: MSBS Adriana Perez Perez Medellin Colombia (Email: adriana.perez.perez@gmail.com, Movil: +57-‐3104558451)
- 69. Colombia Antioquia Medellín
- 71. Deep rooted violence In 1991 we were the most violent city in the world. We went from 381 homicides per 100.000 habitants in 1991 to a rate of 26 in 2007.
- 72. What did they? -‐ Giving the best and create opportunities especially for poor people -‐ Public-‐big firms investment -‐ Transparence co-‐administration with the citizens -‐ Education (Learning and training, in a broad sense) as their main tool to build opportunities and catalyst of social transformation -‐ New infrastructure and architect design to change the look of the supports every social transformation program)
- 73. How are wegoing to solve the problems? The formula= Reduce violence and immediately carry out O social interventions p p V o i L r o e t l s u e s n n i c t e i Social e + Interventions s
- 74. Culture -‐ Creation-‐ 1. New public spaces Human Knowledge Spirit-‐ Integral urban projects -‐ Renovation 2. High quality -‐ public education Learning Shared budget -‐ Participatio 3. Entrepreneurship n-‐ Innovation Justice New public spaces and other and infrastructure Living together-‐ security Recreation-‐ Sports-‐Mobility Transparency, converted into actions= TRUST
- 75. Social interventions totransform Medellin beginning Scholarships Ludotekas 1. High quality public education -‐ Learning-‐ Technical Renovtions school New schools
- 76. 1. High qualitypublic education -‐ Learning-‐ Good beginning Program
- 77. The first stepfor quality education is the dignity of the space you study in. The humblest people go to the most beautiful
- 78. 1. High qualitypublic education -‐ Learning-‐ Ludotekas
- 79. 1. High qualitypublic education -‐ Learning-‐ Renovations
- 80. 1. High qualitypublic education -‐ Learning-‐ New schools
- 81. 1. High qualitypublic education -‐ Learning-‐ Scholarships and new places: Instituto Técnico Metropolitano ITM New Building ¡In 2004 there were 8.000 places. In 2008 we reached 23.000 places! Donation of Fundación Total area: 10.407 m2 Fraternidad Medellín: Coverage: 13.600 students USD 16 Million
- 82. Social interventions totransform Medellin Social interventions to transform Medellin Library parks 2.New public Share spaces Explora places Knowledge-‐ Botanic garden
- 83. 2.New public spacesKnowledge-‐ Library parks - outside
- 84. 2.New public spacesKnowledge-‐ Library parks - inside
- 85. 2.New public spacesKnowledge-‐ Explora, Science and Technology Park Architect: Alejandro Echeverri Constructed: 17.930 m2 Public Space: 21.470 m2
- 86. 2.New public spacesKnowledge-‐ Botanical Garden The expression of Spring in Medellín
- 87. 2.New public spacesKnowledge-‐
- 88. Social interventions totransform Medellin Plaza Mayor Ciudad e Cedezos 3. Entrepreneuship Innovation-‐ Ruta N Parque e
- 89.
- 90.
- 91. 3. Entrepreneurship Innovation-‐ Plaza Mayor Fair and Convention Center
- 92.
- 93.
- 94. What have welearned? -‐ All types of entrepreneurship counts and are important. Not only technology based firms contributing to the economy. Social and cultural-‐creative are increasing their importance around the world. -‐ Development of the competences are more necessary as the instrumental learning. In this field, the schools and universities play the main role as row material suppliers for the entrepreneurship ecosystem. -‐ The development needs a culture development. It takes time and demands the permanent commitment of the government. -‐ Big companies have to be involved in the social development and in the creation of markets for the . -‐ possible through education and entrepreneurship to catalyst a social transformation of a city.