The document presents a 5-year financial model for a company's revenue and costs. It projects rapid unit growth from 50,000 in year 1 to 5,000,000 in year 5. It estimates revenues will increase from $1.25 million in year 1 to $125 million in year 5. Cost of goods sold is estimated to be around half of revenues. Selling, general and administrative expenses are also projected to increase substantially over the 5 years as employment and marketing costs rise, with SG&A dropping as a percentage of sales from 67% to 20%.