How to Create a Lean Canvas and Interview Customers for Problem Validation
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The document outlines the steps in the Lean Startup methodology including customer discovery to understand user needs, customer validation to test solutions fit those needs, and testing solutions to either verify or pivot the product plan. The goal is to test problems and solutions through an iterative process to build the right product.
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This document discusses problem validation and provides exercises that can be used to teach problem validation. It begins by asking what problems teachers have with teaching problem validation. It then provides an overview of the problem validation process which includes getting buy-in, hypothesizing problems, discovery through customer interviews, and confirmation through a currency test. Examples and exercises are provided for each step of the process to help students learn how to properly validate problems through customer interaction before building solutions. Teachers are offered the option to purchase these exercises for use in their own entrepreneurship classes.
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This document outlines an intensive Lean UX workshop for designers led by Janice Fraser and Tim McCoy. The workshop will cover Lean Startup principles, Lean UX practices, and how to apply a Lean UX framework to a hands-on project with Change.org. The agenda includes discussing concepts developed by others, practices developed by the presenters, and reimagining UX work through validation and iterative project planning. Participants will work on a mini-project the following day to apply the Lean UX framework.
The First 2 Steps to the Epiphany: Customer Discovery, Customer Validation an...
An outline of the key parts of the first two steps of Steve Blank's Four Steps to the Epiphany as well as how to do customer development interviews.
I'm writing a book on How to Build Customer Driven Products based on tactics like the ones in this presentation. You can sign up to learn more here: http://eepurl.com/RZoO9
Customer Development/Lean Startup 030910 Class 8
1) The document discusses customer validation, which involves getting ready to sell, selling to early customers, and verifying the business model.
2) It emphasizes the importance of preparing sales collateral, distribution channels, and roadmaps before making initial sales.
3) Customer validation also involves developing company and product positioning based on insights from early sales, and verifying various aspects of the business.
10 Steps to Product/Market Fit
The 10 steps to product/market fit are:
1) Document your initial business plan or "Plan A".
2) Identify and tackle the riskiest parts of your business model first.
3) Understand that startups go through three stages - problem/solution fit, product/market fit, and scaling. Focus on validated learning through experiments and pivots before trying to optimize or scale.
4) Focus on the right key metrics like acquisition, activation, retention, revenue, and referrals that provide valuable insights before achieving product/market fit.
5) Formulate specific and testable hypotheses about what will drive customer acquisition.
6) Architect your product and processes for speed and
Maslow’s Hierarchy Of Needs Theory
Maslow's Hierarchy of Needs Theory outlines five levels of human needs: physical needs, safety needs, communal needs, esteem needs, and self-actualization. The first level, physical needs, includes air, water, food, rest, and exercise. The second level, safety needs, consists of safety, security, protection, and freedom from fear. The third level involves communal needs such as love, belongingness, and affection.
New is Easy but Right is Hard: Hacking Product Management
Talk given on 15 Nov 2013, in Hackers & Painters (http://http://hackersandpainters.sg/), Singapore @ Blk 71.
Synopsis: A great product is a synthesis of technology and business thinking. How do we decide what goes into the product and determine the roadmap of the product? How do we establish the balance between the business and technology of the product? In this session, we discuss some interesting lessons learned on product management and why both business leaders and technologists don't get it.
Customer Development at Startup2Startup
Steve Blank and Eric Ries at Startup2Startup Customer Development Presentation 30 April 2009, Palo Alto California
Pirate Metrics 2.0 - AARRR
This document introduces an updated framework called "Pirate Metrics 2.0" for visualizing and measuring key business metrics. The framework models a business as a "Customer Factory" that turns unaware visitors into happy, paying customers through acquisition, activation, retention, revenue, and referral. It depicts the customer journey in a nonlinear graph and identifies two "hotspots" - nodes with the most lines entering or leaving. This helps simplify complex concepts and identify bottlenecks to growth. The framework also shows three "Engines of Growth" - paid, sticky, and referral - to help businesses focus on scaling.
Maslow Theories and criticism
The document discusses Abraham Maslow's hierarchy of needs theory of motivation. Maslow proposed that people are motivated to fulfill basic needs like physical survival and safety before pursuing higher needs like belonging, esteem, and self-actualization. The document also provides examples of how businesses can apply the theory to motivate employees by satisfying each level of needs through compensation, role definition, and work opportunities.
Illustrating Customer Segments & Value Propositions with Ridiculous Toys. An ...
Illustrating Customer Segments & Value Propositions with Ridiculous Toys. Based on the Business Model Canvas and three years of experience teaching interactive workshops throughout Chile. Originally presented in Chile in 2011, this presentation has been incredibly popular here on SlideShare and I've just updated it with cleaner design and more details about how it can be used to run memorable and fun workshops. Enjoy!
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How to Create a Lean Canvas and Interview Customers for Problem Validation
- 7. Document Plan A Customer Discovery Customer Validation Verify or Pivot Test the Problem Test the Solution
- 10. Source: Ash Maurya, Leanstack
- 11. Source: Ash Maurya, Leanstack
- 12. Source: Ash Maurya, Leanstack
- 14. Source: Ash Maurya, Leanstack
- 15. Source: Ash Maurya, Leanstack
- 17. Source: Ash Maurya, Leanstack
- 18. Source: Ash Maurya, Leanstack
- 19. Source: Ash Maurya, Leanstack
- 20. Source: Ash Maurya, Leanstack
- 28. •
- 30. • • •
- 33. Document Plan A Customer Discovery Customer Validation Verify or Pivot Test the Problem Test the Solution