SlideShare a Scribd company logo
L2 CRaM




Tuesday, 15 September 2009
Tuesday, 15 September 2009
What is the main reason for
               creating a good logo for your
               company or organisation ?




Tuesday, 15 September 2009
Tuesday, 15 September 2009
Brand Identity
                   • It will give brand recognition and people
                             start relating to the products or services
                             that are being offered to them.
                   • It will play a vital role in the promotion of a
                             company or an organisation.
                   • It will represent the company and its
                             objectives.
                   • It will grab the attention of the target
                             audience who are interested in the
                             services.
Tuesday, 15 September 2009
Tuesday, 15 September 2009
What impact would a cheap and
             an unprofessional logo have on
             a company or organisation ?




Tuesday, 15 September 2009
Entries for a logo design contest / Spread Shirt
Tuesday, 15 September 2009
Research Book Task
                   • Find 2 examples of logos you think are
                             particularly interesting giving reasons why
                             for each one - draw them, cut them out or
                             print copies into your book
                   • Discuss in some detail, including how
                             shape, fonts, colours, size and imagery are
                             used - what associations they might suggest
                   • Bring this to your lesson tomorrow
                             (Wednesday 9 am with Emma)

Tuesday, 15 September 2009

More Related Content

Similar to L2 CRaM Logo session 2009

Branding, identity and logo design: Self branding
Branding, identity and logo design: Self brandingBranding, identity and logo design: Self branding
Branding, identity and logo design: Self branding
Noah Tarinyebwa
 
Postmarketing - new principles for the postmarketing age
Postmarketing - new principles for the postmarketing agePostmarketing - new principles for the postmarketing age
Postmarketing - new principles for the postmarketing age
tbarr
 
Webinar- How to get the most value out of your SMEs - Mark Amtower
Webinar- How to get the most value out of your SMEs - Mark AmtowerWebinar- How to get the most value out of your SMEs - Mark Amtower
Webinar- How to get the most value out of your SMEs - Mark Amtower
VisibleThread
 
Graphic Designing Internship Presentation
Graphic Designing Internship PresentationGraphic Designing Internship Presentation
Graphic Designing Internship Presentation
Abhinavsingh709115
 
The Pragmatic Marketer: Volume 7, Issue 2
The Pragmatic Marketer: Volume 7, Issue 2The Pragmatic Marketer: Volume 7, Issue 2
The Pragmatic Marketer: Volume 7, Issue 2
Pragmatic Marketing
 
Suckerpunch Portfolio June2010
Suckerpunch Portfolio June2010Suckerpunch Portfolio June2010
Suckerpunch Portfolio June2010
ommacreative
 
Branding for Innovators
Branding for InnovatorsBranding for Innovators
Branding for Innovators
Mariya Bouraima
 
Social Media Building The Foundation
Social Media Building The FoundationSocial Media Building The Foundation
Social Media Building The Foundation
Michael Coffey
 
How to brand your business
How to brand your businessHow to brand your business
How to brand your business
Rama Krishnan
 
Thinking Through The Plan
Thinking Through The PlanThinking Through The Plan
Thinking Through The Plan
Zer0 to 5ive
 
Project/Research Paper On Product Development & Re engineering
Project/Research Paper On Product Development & Re engineering Project/Research Paper On Product Development & Re engineering
Project/Research Paper On Product Development & Re engineering
Md. Sayeed Hossain
 
Emotionally Engaging Your Audience with Video - Gavin Banks, News Release
Emotionally Engaging Your Audience with Video - Gavin Banks, News ReleaseEmotionally Engaging Your Audience with Video - Gavin Banks, News Release
Emotionally Engaging Your Audience with Video - Gavin Banks, News Release
Marketing Network marcus evans
 
DigitalArts Creative Resource Co-op
DigitalArts Creative Resource Co-opDigitalArts Creative Resource Co-op
DigitalArts Creative Resource Co-op
DigitalArts
 
The Pragmatic Marketer: Volume 7, Issue 3
The Pragmatic Marketer: Volume 7, Issue 3The Pragmatic Marketer: Volume 7, Issue 3
The Pragmatic Marketer: Volume 7, Issue 3
Pragmatic Marketing
 
Drive more revenue with Social CRM
Drive more revenue with Social CRMDrive more revenue with Social CRM
Drive more revenue with Social CRM
Intergen
 
Branding for Startups: Build your brand to attract customers and investors
Branding for Startups: Build your brand to attract customers and investorsBranding for Startups: Build your brand to attract customers and investors
Branding for Startups: Build your brand to attract customers and investors
Visible Logic, Inc.
 
What We Do
What We DoWhat We Do
What We Do
creativefreedomirl
 
Perfect the Pitch and Design the Deck
Perfect the Pitch and Design the DeckPerfect the Pitch and Design the Deck
Perfect the Pitch and Design the Deck
Onkaro
 
Branding for Startups: Build your brand to attract customers and investors
Branding for Startups: Build your brand to attract customers and investorsBranding for Startups: Build your brand to attract customers and investors
Branding for Startups: Build your brand to attract customers and investors
Visible Logic, Inc.
 
Comm Strat Used & New Vehicles
Comm Strat Used & New VehiclesComm Strat Used & New Vehicles
Comm Strat Used & New Vehicles
Christopher D'Abreton
 

Similar to L2 CRaM Logo session 2009 (20)

Branding, identity and logo design: Self branding
Branding, identity and logo design: Self brandingBranding, identity and logo design: Self branding
Branding, identity and logo design: Self branding
 
Postmarketing - new principles for the postmarketing age
Postmarketing - new principles for the postmarketing agePostmarketing - new principles for the postmarketing age
Postmarketing - new principles for the postmarketing age
 
Webinar- How to get the most value out of your SMEs - Mark Amtower
Webinar- How to get the most value out of your SMEs - Mark AmtowerWebinar- How to get the most value out of your SMEs - Mark Amtower
Webinar- How to get the most value out of your SMEs - Mark Amtower
 
Graphic Designing Internship Presentation
Graphic Designing Internship PresentationGraphic Designing Internship Presentation
Graphic Designing Internship Presentation
 
The Pragmatic Marketer: Volume 7, Issue 2
The Pragmatic Marketer: Volume 7, Issue 2The Pragmatic Marketer: Volume 7, Issue 2
The Pragmatic Marketer: Volume 7, Issue 2
 
Suckerpunch Portfolio June2010
Suckerpunch Portfolio June2010Suckerpunch Portfolio June2010
Suckerpunch Portfolio June2010
 
Branding for Innovators
Branding for InnovatorsBranding for Innovators
Branding for Innovators
 
Social Media Building The Foundation
Social Media Building The FoundationSocial Media Building The Foundation
Social Media Building The Foundation
 
How to brand your business
How to brand your businessHow to brand your business
How to brand your business
 
Thinking Through The Plan
Thinking Through The PlanThinking Through The Plan
Thinking Through The Plan
 
Project/Research Paper On Product Development & Re engineering
Project/Research Paper On Product Development & Re engineering Project/Research Paper On Product Development & Re engineering
Project/Research Paper On Product Development & Re engineering
 
Emotionally Engaging Your Audience with Video - Gavin Banks, News Release
Emotionally Engaging Your Audience with Video - Gavin Banks, News ReleaseEmotionally Engaging Your Audience with Video - Gavin Banks, News Release
Emotionally Engaging Your Audience with Video - Gavin Banks, News Release
 
DigitalArts Creative Resource Co-op
DigitalArts Creative Resource Co-opDigitalArts Creative Resource Co-op
DigitalArts Creative Resource Co-op
 
The Pragmatic Marketer: Volume 7, Issue 3
The Pragmatic Marketer: Volume 7, Issue 3The Pragmatic Marketer: Volume 7, Issue 3
The Pragmatic Marketer: Volume 7, Issue 3
 
Drive more revenue with Social CRM
Drive more revenue with Social CRMDrive more revenue with Social CRM
Drive more revenue with Social CRM
 
Branding for Startups: Build your brand to attract customers and investors
Branding for Startups: Build your brand to attract customers and investorsBranding for Startups: Build your brand to attract customers and investors
Branding for Startups: Build your brand to attract customers and investors
 
What We Do
What We DoWhat We Do
What We Do
 
Perfect the Pitch and Design the Deck
Perfect the Pitch and Design the DeckPerfect the Pitch and Design the Deck
Perfect the Pitch and Design the Deck
 
Branding for Startups: Build your brand to attract customers and investors
Branding for Startups: Build your brand to attract customers and investorsBranding for Startups: Build your brand to attract customers and investors
Branding for Startups: Build your brand to attract customers and investors
 
Comm Strat Used & New Vehicles
Comm Strat Used & New VehiclesComm Strat Used & New Vehicles
Comm Strat Used & New Vehicles
 

More from SATMEDIA

Scene Lesson 1&2
Scene Lesson 1&2Scene Lesson 1&2
Scene Lesson 1&2
SATMEDIA
 
Bouncing Ball Exercise
Bouncing Ball ExerciseBouncing Ball Exercise
Bouncing Ball Exercise
SATMEDIA
 
STENCIL ART_Blek le Rat/BANKSY
STENCIL ART_Blek le Rat/BANKSYSTENCIL ART_Blek le Rat/BANKSY
STENCIL ART_Blek le Rat/BANKSY
SATMEDIA
 
Stencil Art: Multi-Layer Stencils
Stencil Art: Multi-Layer StencilsStencil Art: Multi-Layer Stencils
Stencil Art: Multi-Layer Stencils
SATMEDIA
 
Campaign Tees
Campaign TeesCampaign Tees
Campaign Tees
SATMEDIA
 
Artifact - Campaign SESSION 1
Artifact - Campaign SESSION 1Artifact - Campaign SESSION 1
Artifact - Campaign SESSION 1
SATMEDIA
 
Shifty Induction Session 1 & 2
Shifty Induction Session 1 & 2Shifty Induction Session 1 & 2
Shifty Induction Session 1 & 2
SATMEDIA
 

More from SATMEDIA (7)

Scene Lesson 1&2
Scene Lesson 1&2Scene Lesson 1&2
Scene Lesson 1&2
 
Bouncing Ball Exercise
Bouncing Ball ExerciseBouncing Ball Exercise
Bouncing Ball Exercise
 
STENCIL ART_Blek le Rat/BANKSY
STENCIL ART_Blek le Rat/BANKSYSTENCIL ART_Blek le Rat/BANKSY
STENCIL ART_Blek le Rat/BANKSY
 
Stencil Art: Multi-Layer Stencils
Stencil Art: Multi-Layer StencilsStencil Art: Multi-Layer Stencils
Stencil Art: Multi-Layer Stencils
 
Campaign Tees
Campaign TeesCampaign Tees
Campaign Tees
 
Artifact - Campaign SESSION 1
Artifact - Campaign SESSION 1Artifact - Campaign SESSION 1
Artifact - Campaign SESSION 1
 
Shifty Induction Session 1 & 2
Shifty Induction Session 1 & 2Shifty Induction Session 1 & 2
Shifty Induction Session 1 & 2
 

Recently uploaded

Energy Efficient Video Encoding for Cloud and Edge Computing Instances
Energy Efficient Video Encoding for Cloud and Edge Computing InstancesEnergy Efficient Video Encoding for Cloud and Edge Computing Instances
Energy Efficient Video Encoding for Cloud and Edge Computing Instances
Alpen-Adria-Universität
 
Operating System Used by Users in day-to-day life.pptx
Operating System Used by Users in day-to-day life.pptxOperating System Used by Users in day-to-day life.pptx
Operating System Used by Users in day-to-day life.pptx
Pravash Chandra Das
 
Overcoming the PLG Trap: Lessons from Canva's Head of Sales & Head of EMEA Da...
Overcoming the PLG Trap: Lessons from Canva's Head of Sales & Head of EMEA Da...Overcoming the PLG Trap: Lessons from Canva's Head of Sales & Head of EMEA Da...
Overcoming the PLG Trap: Lessons from Canva's Head of Sales & Head of EMEA Da...
saastr
 
AWS Cloud Cost Optimization Presentation.pptx
AWS Cloud Cost Optimization Presentation.pptxAWS Cloud Cost Optimization Presentation.pptx
AWS Cloud Cost Optimization Presentation.pptx
HarisZaheer8
 
Nordic Marketo Engage User Group_June 13_ 2024.pptx
Nordic Marketo Engage User Group_June 13_ 2024.pptxNordic Marketo Engage User Group_June 13_ 2024.pptx
Nordic Marketo Engage User Group_June 13_ 2024.pptx
MichaelKnudsen27
 
A Comprehensive Guide to DeFi Development Services in 2024
A Comprehensive Guide to DeFi Development Services in 2024A Comprehensive Guide to DeFi Development Services in 2024
A Comprehensive Guide to DeFi Development Services in 2024
Intelisync
 
5th LF Energy Power Grid Model Meet-up Slides
5th LF Energy Power Grid Model Meet-up Slides5th LF Energy Power Grid Model Meet-up Slides
5th LF Energy Power Grid Model Meet-up Slides
DanBrown980551
 
Taking AI to the Next Level in Manufacturing.pdf
Taking AI to the Next Level in Manufacturing.pdfTaking AI to the Next Level in Manufacturing.pdf
Taking AI to the Next Level in Manufacturing.pdf
ssuserfac0301
 
HCL Notes and Domino License Cost Reduction in the World of DLAU
HCL Notes and Domino License Cost Reduction in the World of DLAUHCL Notes and Domino License Cost Reduction in the World of DLAU
HCL Notes and Domino License Cost Reduction in the World of DLAU
panagenda
 
WeTestAthens: Postman's AI & Automation Techniques
WeTestAthens: Postman's AI & Automation TechniquesWeTestAthens: Postman's AI & Automation Techniques
WeTestAthens: Postman's AI & Automation Techniques
Postman
 
Letter and Document Automation for Bonterra Impact Management (fka Social Sol...
Letter and Document Automation for Bonterra Impact Management (fka Social Sol...Letter and Document Automation for Bonterra Impact Management (fka Social Sol...
Letter and Document Automation for Bonterra Impact Management (fka Social Sol...
Jeffrey Haguewood
 
Fueling AI with Great Data with Airbyte Webinar
Fueling AI with Great Data with Airbyte WebinarFueling AI with Great Data with Airbyte Webinar
Fueling AI with Great Data with Airbyte Webinar
Zilliz
 
Finale of the Year: Apply for Next One!
Finale of the Year: Apply for Next One!Finale of the Year: Apply for Next One!
Finale of the Year: Apply for Next One!
GDSC PJATK
 
Columbus Data & Analytics Wednesdays - June 2024
Columbus Data & Analytics Wednesdays - June 2024Columbus Data & Analytics Wednesdays - June 2024
Columbus Data & Analytics Wednesdays - June 2024
Jason Packer
 
Recommendation System using RAG Architecture
Recommendation System using RAG ArchitectureRecommendation System using RAG Architecture
Recommendation System using RAG Architecture
fredae14
 
Deep Dive: AI-Powered Marketing to Get More Leads and Customers with HyperGro...
Deep Dive: AI-Powered Marketing to Get More Leads and Customers with HyperGro...Deep Dive: AI-Powered Marketing to Get More Leads and Customers with HyperGro...
Deep Dive: AI-Powered Marketing to Get More Leads and Customers with HyperGro...
saastr
 
Best 20 SEO Techniques To Improve Website Visibility In SERP
Best 20 SEO Techniques To Improve Website Visibility In SERPBest 20 SEO Techniques To Improve Website Visibility In SERP
Best 20 SEO Techniques To Improve Website Visibility In SERP
Pixlogix Infotech
 
dbms calicut university B. sc Cs 4th sem.pdf
dbms  calicut university B. sc Cs 4th sem.pdfdbms  calicut university B. sc Cs 4th sem.pdf
dbms calicut university B. sc Cs 4th sem.pdf
Shinana2
 
Choosing The Best AWS Service For Your Website + API.pptx
Choosing The Best AWS Service For Your Website + API.pptxChoosing The Best AWS Service For Your Website + API.pptx
Choosing The Best AWS Service For Your Website + API.pptx
Brandon Minnick, MBA
 
Salesforce Integration for Bonterra Impact Management (fka Social Solutions A...
Salesforce Integration for Bonterra Impact Management (fka Social Solutions A...Salesforce Integration for Bonterra Impact Management (fka Social Solutions A...
Salesforce Integration for Bonterra Impact Management (fka Social Solutions A...
Jeffrey Haguewood
 

Recently uploaded (20)

Energy Efficient Video Encoding for Cloud and Edge Computing Instances
Energy Efficient Video Encoding for Cloud and Edge Computing InstancesEnergy Efficient Video Encoding for Cloud and Edge Computing Instances
Energy Efficient Video Encoding for Cloud and Edge Computing Instances
 
Operating System Used by Users in day-to-day life.pptx
Operating System Used by Users in day-to-day life.pptxOperating System Used by Users in day-to-day life.pptx
Operating System Used by Users in day-to-day life.pptx
 
Overcoming the PLG Trap: Lessons from Canva's Head of Sales & Head of EMEA Da...
Overcoming the PLG Trap: Lessons from Canva's Head of Sales & Head of EMEA Da...Overcoming the PLG Trap: Lessons from Canva's Head of Sales & Head of EMEA Da...
Overcoming the PLG Trap: Lessons from Canva's Head of Sales & Head of EMEA Da...
 
AWS Cloud Cost Optimization Presentation.pptx
AWS Cloud Cost Optimization Presentation.pptxAWS Cloud Cost Optimization Presentation.pptx
AWS Cloud Cost Optimization Presentation.pptx
 
Nordic Marketo Engage User Group_June 13_ 2024.pptx
Nordic Marketo Engage User Group_June 13_ 2024.pptxNordic Marketo Engage User Group_June 13_ 2024.pptx
Nordic Marketo Engage User Group_June 13_ 2024.pptx
 
A Comprehensive Guide to DeFi Development Services in 2024
A Comprehensive Guide to DeFi Development Services in 2024A Comprehensive Guide to DeFi Development Services in 2024
A Comprehensive Guide to DeFi Development Services in 2024
 
5th LF Energy Power Grid Model Meet-up Slides
5th LF Energy Power Grid Model Meet-up Slides5th LF Energy Power Grid Model Meet-up Slides
5th LF Energy Power Grid Model Meet-up Slides
 
Taking AI to the Next Level in Manufacturing.pdf
Taking AI to the Next Level in Manufacturing.pdfTaking AI to the Next Level in Manufacturing.pdf
Taking AI to the Next Level in Manufacturing.pdf
 
HCL Notes and Domino License Cost Reduction in the World of DLAU
HCL Notes and Domino License Cost Reduction in the World of DLAUHCL Notes and Domino License Cost Reduction in the World of DLAU
HCL Notes and Domino License Cost Reduction in the World of DLAU
 
WeTestAthens: Postman's AI & Automation Techniques
WeTestAthens: Postman's AI & Automation TechniquesWeTestAthens: Postman's AI & Automation Techniques
WeTestAthens: Postman's AI & Automation Techniques
 
Letter and Document Automation for Bonterra Impact Management (fka Social Sol...
Letter and Document Automation for Bonterra Impact Management (fka Social Sol...Letter and Document Automation for Bonterra Impact Management (fka Social Sol...
Letter and Document Automation for Bonterra Impact Management (fka Social Sol...
 
Fueling AI with Great Data with Airbyte Webinar
Fueling AI with Great Data with Airbyte WebinarFueling AI with Great Data with Airbyte Webinar
Fueling AI with Great Data with Airbyte Webinar
 
Finale of the Year: Apply for Next One!
Finale of the Year: Apply for Next One!Finale of the Year: Apply for Next One!
Finale of the Year: Apply for Next One!
 
Columbus Data & Analytics Wednesdays - June 2024
Columbus Data & Analytics Wednesdays - June 2024Columbus Data & Analytics Wednesdays - June 2024
Columbus Data & Analytics Wednesdays - June 2024
 
Recommendation System using RAG Architecture
Recommendation System using RAG ArchitectureRecommendation System using RAG Architecture
Recommendation System using RAG Architecture
 
Deep Dive: AI-Powered Marketing to Get More Leads and Customers with HyperGro...
Deep Dive: AI-Powered Marketing to Get More Leads and Customers with HyperGro...Deep Dive: AI-Powered Marketing to Get More Leads and Customers with HyperGro...
Deep Dive: AI-Powered Marketing to Get More Leads and Customers with HyperGro...
 
Best 20 SEO Techniques To Improve Website Visibility In SERP
Best 20 SEO Techniques To Improve Website Visibility In SERPBest 20 SEO Techniques To Improve Website Visibility In SERP
Best 20 SEO Techniques To Improve Website Visibility In SERP
 
dbms calicut university B. sc Cs 4th sem.pdf
dbms  calicut university B. sc Cs 4th sem.pdfdbms  calicut university B. sc Cs 4th sem.pdf
dbms calicut university B. sc Cs 4th sem.pdf
 
Choosing The Best AWS Service For Your Website + API.pptx
Choosing The Best AWS Service For Your Website + API.pptxChoosing The Best AWS Service For Your Website + API.pptx
Choosing The Best AWS Service For Your Website + API.pptx
 
Salesforce Integration for Bonterra Impact Management (fka Social Solutions A...
Salesforce Integration for Bonterra Impact Management (fka Social Solutions A...Salesforce Integration for Bonterra Impact Management (fka Social Solutions A...
Salesforce Integration for Bonterra Impact Management (fka Social Solutions A...
 

L2 CRaM Logo session 2009

  • 1. L2 CRaM Tuesday, 15 September 2009
  • 3. What is the main reason for creating a good logo for your company or organisation ? Tuesday, 15 September 2009
  • 5. Brand Identity • It will give brand recognition and people start relating to the products or services that are being offered to them. • It will play a vital role in the promotion of a company or an organisation. • It will represent the company and its objectives. • It will grab the attention of the target audience who are interested in the services. Tuesday, 15 September 2009
  • 7. What impact would a cheap and an unprofessional logo have on a company or organisation ? Tuesday, 15 September 2009
  • 8. Entries for a logo design contest / Spread Shirt Tuesday, 15 September 2009
  • 9. Research Book Task • Find 2 examples of logos you think are particularly interesting giving reasons why for each one - draw them, cut them out or print copies into your book • Discuss in some detail, including how shape, fonts, colours, size and imagery are used - what associations they might suggest • Bring this to your lesson tomorrow (Wednesday 9 am with Emma) Tuesday, 15 September 2009