This document provides an overview of Keller Williams Realty, the third largest real estate company in the US. It discusses how the company was founded 26 years ago with a focus on agent career development and success. It highlights some top agents who have recently joined local Keller Williams markets and notes the company's continued growth even during a downturn, outperforming other real estate franchises. The summary emphasizes the company's people-first culture and support for agents.
This document provides information about a company that offers graphic design, media and web, and technology solutions for small and medium-sized businesses and non-profits. It discusses their graphic design services such as logos, postcards, brochures and presentations. It also outlines their media and web solutions including developing web strategies and expanding influence. Finally, it mentions their technology solutions like cloud-based and mobile technologies to increase productivity and collaboration. Contact information is provided at the end.
This document is a publication from Keller Williams Realty called OutFront discussing real estate industry news and best practices. It includes articles about leveraging community events to benefit agents, 101 business ideas for agents, search engine optimization tips, team building strategies, and ways to stay connected with past clients. The publication highlights Keller Williams' dominance in the real estate market as the #1 brokerage by transaction sides and units in the 2012 REALTrends 500 rankings. It credits agents for the company's success through their commitment to serving clients, career mastery, and productivity habits.
Solitaire Creative Services is an award-winning advertising and marketing firm that offers a wide range of services for small and medium-sized businesses, including print, digital, and promotional design as well as media planning, public relations, and web development. They work with clients to create comprehensive marketing strategies and produce high-quality advertising materials to help businesses effectively promote their brand. Solitaire Creative has extensive experience developing successful advertising campaigns for both local and national clients.
PSB Realty Advisors provides tenant representation services to help companies negotiate competitive commercial real estate leases. As a tenant representative, PSB conducts market research, analyzes lease options, and negotiates on the client's behalf at no cost to the client. PSB aims to save clients 10-15% on leasing costs through their expertise and knowledge of market conditions and incentives. They use a three-phase process to address a client's real estate needs from initial analysis through lease negotiations and move-in support.
Copywriting portfolio for Adam Reynolds. Over nine years of creating award-winning work for major retailers Marshall Field's and Target. Freelance clients have included Pepperidge Farm, Friedman's Home Improvement, Strategic Fundraising, Lakes Area Real Estate, Southwestern Remodeling, and McDonald's (pitch for DDB, Sydney, Australia)
AutoSuccess addresses the specific, researched needs of new car and light truck dealerships by providing entrepreneurial, cutting-edge, solution-based editorials to increase dealership profits and reduce expenses
AutoSuccess, magazine, sales, new, used, selling, salespeople, vehicle, dealer, dealership, leadership, marketing
For similar content visit http://www.autosuccesssocial.com/
Are you managing in maddening times? Yes, but that’s not important. What’s important is what you do about it. It is the job of management to bring good answers to bad circumstances.
This may not seem so simple when you’ve never seen circumstances like the ones you find yourself in today. It’s easy to become paralyzed and feel that things are beyond your control to affect.
That’s all it is, just a feeling. In fact, what seems most out of control is most controllable.
The document discusses five stories of suppliers assisting distributors in making sales. It describes how suppliers can provide expertise, pricing perspectives, and quick turnaround times to help distributors close deals. Specifically, it discusses how a calendar supplier, apparel supplier, and backpack supplier each provided valuable assistance to distributors during sales presentations and rush order fulfillment. Working as partners, suppliers and distributors were able to win new business and increase profits.
This document provides information about a company that offers graphic design, media and web, and technology solutions for small and medium-sized businesses and non-profits. It discusses their graphic design services such as logos, postcards, brochures and presentations. It also outlines their media and web solutions including developing web strategies and expanding influence. Finally, it mentions their technology solutions like cloud-based and mobile technologies to increase productivity and collaboration. Contact information is provided at the end.
This document is a publication from Keller Williams Realty called OutFront discussing real estate industry news and best practices. It includes articles about leveraging community events to benefit agents, 101 business ideas for agents, search engine optimization tips, team building strategies, and ways to stay connected with past clients. The publication highlights Keller Williams' dominance in the real estate market as the #1 brokerage by transaction sides and units in the 2012 REALTrends 500 rankings. It credits agents for the company's success through their commitment to serving clients, career mastery, and productivity habits.
Solitaire Creative Services is an award-winning advertising and marketing firm that offers a wide range of services for small and medium-sized businesses, including print, digital, and promotional design as well as media planning, public relations, and web development. They work with clients to create comprehensive marketing strategies and produce high-quality advertising materials to help businesses effectively promote their brand. Solitaire Creative has extensive experience developing successful advertising campaigns for both local and national clients.
PSB Realty Advisors provides tenant representation services to help companies negotiate competitive commercial real estate leases. As a tenant representative, PSB conducts market research, analyzes lease options, and negotiates on the client's behalf at no cost to the client. PSB aims to save clients 10-15% on leasing costs through their expertise and knowledge of market conditions and incentives. They use a three-phase process to address a client's real estate needs from initial analysis through lease negotiations and move-in support.
Copywriting portfolio for Adam Reynolds. Over nine years of creating award-winning work for major retailers Marshall Field's and Target. Freelance clients have included Pepperidge Farm, Friedman's Home Improvement, Strategic Fundraising, Lakes Area Real Estate, Southwestern Remodeling, and McDonald's (pitch for DDB, Sydney, Australia)
AutoSuccess addresses the specific, researched needs of new car and light truck dealerships by providing entrepreneurial, cutting-edge, solution-based editorials to increase dealership profits and reduce expenses
AutoSuccess, magazine, sales, new, used, selling, salespeople, vehicle, dealer, dealership, leadership, marketing
For similar content visit http://www.autosuccesssocial.com/
Are you managing in maddening times? Yes, but that’s not important. What’s important is what you do about it. It is the job of management to bring good answers to bad circumstances.
This may not seem so simple when you’ve never seen circumstances like the ones you find yourself in today. It’s easy to become paralyzed and feel that things are beyond your control to affect.
That’s all it is, just a feeling. In fact, what seems most out of control is most controllable.
The document discusses five stories of suppliers assisting distributors in making sales. It describes how suppliers can provide expertise, pricing perspectives, and quick turnaround times to help distributors close deals. Specifically, it discusses how a calendar supplier, apparel supplier, and backpack supplier each provided valuable assistance to distributors during sales presentations and rush order fulfillment. Working as partners, suppliers and distributors were able to win new business and increase profits.
AutoSuccess addresses the specific, researched needs of new car and light truck dealerships by providing entrepreneurial, cutting-edge, solution-based editorials to increase dealership profits and reduce expenses
AutoSuccess, magazine, sales, new, used, selling, salespeople, vehicle, dealer, dealership, leadership, marketing
For Similar content visit http://www.autosuccesssocial.com/
Cox Residential with Global Ambitions, Takes a Common-Sense Approach and is Empowering Real Estate Brokers Across the Nation to Work Together and Build Upon Their Platform for Sustainable Success Utilizing Mandatory Resources to Enhance Their Agents’ Business Across a Broad Spectrum.
The document encourages direct marketers to enter their work in the 2010 DMAD Target Awards by highlighting how the recognition could boost the morale of overworked employees like copywriter Adam and account supervisor Katy who struggle without praise, and provides guidelines for submitting entries that require a completed form for each submission and photocopies to be sent in.
AutoSuccess addresses the specific, researched needs of new car and light truck dealerships by providing entrepreneurial, cutting-edge, solution-based editorials to increase dealership profits and reduce expenses
AutoSuccess, magazine, sales, new, used, selling, salespeople, vehicle, dealer, dealership, leadership, marketing
For similar content visit http://www.autosuccesssocial.com/
The document discusses considerations for pricing practitioners working with consulting firms on projects. It asserts that understanding consulting firm motivations and establishing clear expectations is important for mutual success. It provides a checklist of criteria for practitioners to plan engagements, including defining problems, assessing internal support, monitoring progress, and ensuring follow-through. With proper planning, consulting firms can help practitioners advance pricing functions, but relationships require delicate balance.
The document discusses factors for pricing practitioners to consider when working with consulting firms on projects. It asserts that understanding consulting firms' business motivations and establishing clear expectations and communications are important for mutual success. A checklist is provided of items to address before starting an engagement, including defining problems, assessing internal support, monitoring progress, and planning implementation. Working collaboratively while respecting different roles is presented as an ideal approach.
This document provides a summary of the November/December 2009 issue of OutFront, a publication of Keller Williams Realty. It introduces the new associates who joined Keller Williams Realty in 2009. It highlights the growth of Keller Williams compared to other real estate companies and how associates play a key role in driving that growth. It also features articles on Charles "Mac" McClure joining KW Commercial to help establish it as a major player, and luxury real estate agent James Anderson successfully growing his business within the Luxury Homes division of Keller Williams.
A closer look at Keller Williams Realty, the second largest real estate company in North America. A company built by agents, for agents. An exciting opportunity!
Keller Williams Realty has evolved from traditional real estate companies by offering associates an interdependent relationship with mutual financial interests in success. Associates at Keller Williams Realty are independent and have more opportunities to accumulate wealth through profit sharing, education, and technology support compared to traditional and 100% commission models.
Keller Williams Realty has evolved the real estate industry model by creating an interdependent relationship between associates and the company where associates and brokers work as teams to achieve mutual financial success. Associates have more opportunities to accumulate wealth compared to traditional models. Keller Williams also emphasizes a culture of shared vision, beliefs, perspectives and decision making where associates have transparency into company financials and participate in leadership. This approach has led to continued growth for Keller Williams even during industry downturns.
This article discusses how two real estate agents, Cal Carter and Chuck Roberts, effectively generate leads through their internet presence. Carter focuses on organic search engine optimization to drive traffic to his website, which attracts 200,000 unique visitors annually and yields 20 solid registrations per day. He nurtures these leads through a multi-week email drip campaign. Roberts alternately uses search engine marketing to bid on key search terms and drive traffic. Both agents emphasize the importance of ongoing maintenance, testing, and adjustments to maximize their online lead generation strategies. Their approaches align with SHIFT tactics to re-margin their business through expense management and leverage technology.
The document discusses the evolution of real estate companies from traditional brokerages to 100% companies like Keller Williams Realty. Traditional brokerages have associates that are dependent on the company, financial gains are directed to brokers, and associates have fewer opportunities. Keller Williams Realty uses an interdependent model where associates and brokers work as a team and both benefit financially. Associates also assume more responsibilities like financial and legal roles. The document then discusses Keller Williams Realty's mission, values, beliefs, leadership, and shared decision making approach.
Keller Williams has become the number one real estate franchise in the United States, surpassing industry giants like RE/MAX and Coldwell Banker. Keller Williams achieved this through a culture focused on empowering agents and sharing profits to create opportunities for agents' families. The company's success began in the 1980s with its first Associate Leadership Council that developed the profit share program and core belief system. Through focusing on attracting and retaining top talent, providing training and developing business systems, Keller Williams grew to become the top franchise. The Growth Initiative formalized best practices and reignited the company's success, making it number one by agent count in 2013 and in closed units and volume in 2017.
Keller Williams Realty Outfront Magazine Online EditionR.J Mendez
Keller Williams Realty’s OutFront Magazine is a quarterly publication that focuses on the Keller Williams Realty Difference for real estate agents that are serious about building their own real estate business and a true life by design.
This document provides an overview of the history and philosophy of Keller Williams Realty based in Sioux Falls. It summarizes the company's growth since its founding in 1983, its agent-centric and interdependent economic model, emphasis on education and technology for agents, and outpacing industry growth in key metrics like agent count, units closed, and profit share since 2005. The summary highlights Keller Williams' focus on empowering agents and being the number one brand in real estate driven by individual agents in their communities.
Keller Williams San Diego Metro Recruiting Presentationashleydunnkw
This document discusses the evolution of real estate company models from traditional brokerages to 100% virtual brokerages. Traditional brokerages had associates that were dependent on the company for financial gain and opportunities. Some companies evolved to an interdependent model where associates and brokers worked as a team to achieve mutual success. The most evolved model is an independent model where associates have an independent contractor relationship with limited high-level support and assume full responsibility. Keller Williams Realty is highlighted as a company that has adopted aspects of the interdependent and independent models through associate-focused support and shared decision making.
Here are the key steps to achieving a life by design through your real estate business:
1. Clarify your WHY. Get crystal clear on your core values and purpose - why real estate? What do you want your life to look like?
2. Set audacious 10-year goals. Don't limit yourself with small, incremental goals. Dream big and give yourself a challenge to stay motivated.
3. Develop your unique selling proposition. Figure out what makes you different and how you can best serve clients to achieve their goals.
4. Build systems and leverage technology. Create efficient systems and learn to use tools that allow you to work on your business, not just in it.
5. Focus on
This document provides an overview of Keller Williams' Profit Share program, which allows associates to receive a portion of Market Center profits without investing capital or taking on risk. It explains that associates can build a "Profit Share Tree" by sponsoring other associates, and receive passive income from multiple levels of their tree. The document outlines the four steps to calculate Profit Share: 1) the Market Center calculates profit, 2) the profit is split between associates and owners, 3) the Profit Share factor is calculated, and 4) profit share is dispersed through the branches of associates' trees. It emphasizes that while profit share may start small, it can grow significantly over time as an associate's tree expands.
This document is a summary annual report for Kelly Services for 2002. It provides information on Kelly Services' corporate profile, including its founding, operations in over 26 countries, and range of staffing solutions. It also outlines Kelly Services' vision, mission, values, and quality policy. The full financial statements and Management's Discussion and Analysis are contained in Kelly Services' Annual Report on Form 10-K, available on its website.
This document is a summary annual report for Kelly Services for the year 2002. It provides the following key information in 3 sentences:
Kelly Services saw a 1.6% increase in sales to $4.3 billion for 2002, with net earnings increasing 12.2% to $18.6 million. Despite moderate sales and earnings growth during a difficult economic period, Kelly Services outperformed competitors by expanding business lines, enhancing products, and deploying new technologies. Looking ahead, Kelly Services is well positioned for stronger growth as the economy recovers due to its experienced management team, financial stability, focus on customers, and commitment to ethics and quality service.
AutoSuccess addresses the specific, researched needs of new car and light truck dealerships by providing entrepreneurial, cutting-edge, solution-based editorials to increase dealership profits and reduce expenses
AutoSuccess, magazine, sales, new, used, selling, salespeople, vehicle, dealer, dealership, leadership, marketing
For Similar content visit http://www.autosuccesssocial.com/
Cox Residential with Global Ambitions, Takes a Common-Sense Approach and is Empowering Real Estate Brokers Across the Nation to Work Together and Build Upon Their Platform for Sustainable Success Utilizing Mandatory Resources to Enhance Their Agents’ Business Across a Broad Spectrum.
The document encourages direct marketers to enter their work in the 2010 DMAD Target Awards by highlighting how the recognition could boost the morale of overworked employees like copywriter Adam and account supervisor Katy who struggle without praise, and provides guidelines for submitting entries that require a completed form for each submission and photocopies to be sent in.
AutoSuccess addresses the specific, researched needs of new car and light truck dealerships by providing entrepreneurial, cutting-edge, solution-based editorials to increase dealership profits and reduce expenses
AutoSuccess, magazine, sales, new, used, selling, salespeople, vehicle, dealer, dealership, leadership, marketing
For similar content visit http://www.autosuccesssocial.com/
The document discusses considerations for pricing practitioners working with consulting firms on projects. It asserts that understanding consulting firm motivations and establishing clear expectations is important for mutual success. It provides a checklist of criteria for practitioners to plan engagements, including defining problems, assessing internal support, monitoring progress, and ensuring follow-through. With proper planning, consulting firms can help practitioners advance pricing functions, but relationships require delicate balance.
The document discusses factors for pricing practitioners to consider when working with consulting firms on projects. It asserts that understanding consulting firms' business motivations and establishing clear expectations and communications are important for mutual success. A checklist is provided of items to address before starting an engagement, including defining problems, assessing internal support, monitoring progress, and planning implementation. Working collaboratively while respecting different roles is presented as an ideal approach.
This document provides a summary of the November/December 2009 issue of OutFront, a publication of Keller Williams Realty. It introduces the new associates who joined Keller Williams Realty in 2009. It highlights the growth of Keller Williams compared to other real estate companies and how associates play a key role in driving that growth. It also features articles on Charles "Mac" McClure joining KW Commercial to help establish it as a major player, and luxury real estate agent James Anderson successfully growing his business within the Luxury Homes division of Keller Williams.
A closer look at Keller Williams Realty, the second largest real estate company in North America. A company built by agents, for agents. An exciting opportunity!
Keller Williams Realty has evolved from traditional real estate companies by offering associates an interdependent relationship with mutual financial interests in success. Associates at Keller Williams Realty are independent and have more opportunities to accumulate wealth through profit sharing, education, and technology support compared to traditional and 100% commission models.
Keller Williams Realty has evolved the real estate industry model by creating an interdependent relationship between associates and the company where associates and brokers work as teams to achieve mutual financial success. Associates have more opportunities to accumulate wealth compared to traditional models. Keller Williams also emphasizes a culture of shared vision, beliefs, perspectives and decision making where associates have transparency into company financials and participate in leadership. This approach has led to continued growth for Keller Williams even during industry downturns.
This article discusses how two real estate agents, Cal Carter and Chuck Roberts, effectively generate leads through their internet presence. Carter focuses on organic search engine optimization to drive traffic to his website, which attracts 200,000 unique visitors annually and yields 20 solid registrations per day. He nurtures these leads through a multi-week email drip campaign. Roberts alternately uses search engine marketing to bid on key search terms and drive traffic. Both agents emphasize the importance of ongoing maintenance, testing, and adjustments to maximize their online lead generation strategies. Their approaches align with SHIFT tactics to re-margin their business through expense management and leverage technology.
The document discusses the evolution of real estate companies from traditional brokerages to 100% companies like Keller Williams Realty. Traditional brokerages have associates that are dependent on the company, financial gains are directed to brokers, and associates have fewer opportunities. Keller Williams Realty uses an interdependent model where associates and brokers work as a team and both benefit financially. Associates also assume more responsibilities like financial and legal roles. The document then discusses Keller Williams Realty's mission, values, beliefs, leadership, and shared decision making approach.
Keller Williams has become the number one real estate franchise in the United States, surpassing industry giants like RE/MAX and Coldwell Banker. Keller Williams achieved this through a culture focused on empowering agents and sharing profits to create opportunities for agents' families. The company's success began in the 1980s with its first Associate Leadership Council that developed the profit share program and core belief system. Through focusing on attracting and retaining top talent, providing training and developing business systems, Keller Williams grew to become the top franchise. The Growth Initiative formalized best practices and reignited the company's success, making it number one by agent count in 2013 and in closed units and volume in 2017.
Keller Williams Realty Outfront Magazine Online EditionR.J Mendez
Keller Williams Realty’s OutFront Magazine is a quarterly publication that focuses on the Keller Williams Realty Difference for real estate agents that are serious about building their own real estate business and a true life by design.
This document provides an overview of the history and philosophy of Keller Williams Realty based in Sioux Falls. It summarizes the company's growth since its founding in 1983, its agent-centric and interdependent economic model, emphasis on education and technology for agents, and outpacing industry growth in key metrics like agent count, units closed, and profit share since 2005. The summary highlights Keller Williams' focus on empowering agents and being the number one brand in real estate driven by individual agents in their communities.
Keller Williams San Diego Metro Recruiting Presentationashleydunnkw
This document discusses the evolution of real estate company models from traditional brokerages to 100% virtual brokerages. Traditional brokerages had associates that were dependent on the company for financial gain and opportunities. Some companies evolved to an interdependent model where associates and brokers worked as a team to achieve mutual success. The most evolved model is an independent model where associates have an independent contractor relationship with limited high-level support and assume full responsibility. Keller Williams Realty is highlighted as a company that has adopted aspects of the interdependent and independent models through associate-focused support and shared decision making.
Here are the key steps to achieving a life by design through your real estate business:
1. Clarify your WHY. Get crystal clear on your core values and purpose - why real estate? What do you want your life to look like?
2. Set audacious 10-year goals. Don't limit yourself with small, incremental goals. Dream big and give yourself a challenge to stay motivated.
3. Develop your unique selling proposition. Figure out what makes you different and how you can best serve clients to achieve their goals.
4. Build systems and leverage technology. Create efficient systems and learn to use tools that allow you to work on your business, not just in it.
5. Focus on
This document provides an overview of Keller Williams' Profit Share program, which allows associates to receive a portion of Market Center profits without investing capital or taking on risk. It explains that associates can build a "Profit Share Tree" by sponsoring other associates, and receive passive income from multiple levels of their tree. The document outlines the four steps to calculate Profit Share: 1) the Market Center calculates profit, 2) the profit is split between associates and owners, 3) the Profit Share factor is calculated, and 4) profit share is dispersed through the branches of associates' trees. It emphasizes that while profit share may start small, it can grow significantly over time as an associate's tree expands.
This document is a summary annual report for Kelly Services for 2002. It provides information on Kelly Services' corporate profile, including its founding, operations in over 26 countries, and range of staffing solutions. It also outlines Kelly Services' vision, mission, values, and quality policy. The full financial statements and Management's Discussion and Analysis are contained in Kelly Services' Annual Report on Form 10-K, available on its website.
This document is a summary annual report for Kelly Services for the year 2002. It provides the following key information in 3 sentences:
Kelly Services saw a 1.6% increase in sales to $4.3 billion for 2002, with net earnings increasing 12.2% to $18.6 million. Despite moderate sales and earnings growth during a difficult economic period, Kelly Services outperformed competitors by expanding business lines, enhancing products, and deploying new technologies. Looking ahead, Kelly Services is well positioned for stronger growth as the economy recovers due to its experienced management team, financial stability, focus on customers, and commitment to ethics and quality service.
This document summarizes information about Keller Williams Realty, a real estate franchise company. [1] It lists several awards and honors the company has received for customer satisfaction, being a top workplace, and franchise success. [2] It highlights that Keller Williams represented a significant portion of the top real estate brokerages and agents in the US. [3] The document promotes Keller Williams culture and business model which is designed to help agents build careers and businesses through technology, training, profit sharing opportunities.
Ron Chromey is a commercial real estate agent with Keller Williams Realty, the third largest real estate franchise in the US. He works to ensure complete customer satisfaction and over 50% of his business comes from repeat customers and referrals due to his excellent service. Keller Williams has over 77,000 agents across North America and focuses on building careers, businesses, and lives through their mission and values.
The Copeland Group realty team provides full service representation to home buyers using a specialized team approach. Their team includes experts in different areas of the home buying process like new construction, communications, and transaction management. This comprehensive team model allows them to provide clients with 8-10 professionals focused on their goals at the price of a single agent. They are committed to building lifelong relationships with clients and serving as leaders in the industry.
Keller Williams is a large real estate franchise that emphasizes an interdependent relationship between associates and the company. Associates work as teams with brokers to achieve financial goals, but do not assume financial or management responsibilities. Keller Williams provides extensive training, coaching, technology support and lead generation tools to associates. It has grown rapidly to become the largest real estate franchise in the world.
Ryan and Heather Bigger experienced professional failure when Ryan lost his job and they fell into financial hardship requiring government assistance. They decided to get into real estate, joining Keller Williams and enrolling in training. Though they had no sales at first, their coach assured them they were on track. Within 18 months, by sticking to their plan, they achieved $9.75 million in production and a successful career turnaround. Their past failures motivate them to work hard and live the life they want.
This document summarizes several articles from the Keller Williams "Making Moves" publication. It discusses how Daniel Beer and his team are able to take significant market share in San Diego's tight housing inventory market through strategies like extensive signage, targeted marketing, and social media. It also outlines how Beer provides exceptional customer service by clearly communicating expectations and following up with clients. The publication highlights how Keller Williams agents came together to provide relief efforts in Texas after Hurricane Harvey through initiatives like Mega Relief.
The article provides tips on how to improve listing presentations from real estate agents Jackie Ellis and Lance Loken. They recommend thoroughly preparing for presentations by internalizing the listing package and role playing objections. It also suggests focusing the presentation on the seller's goals and tailoring the marketing plan to the specific home. Agents should ask for the listing at the end and have responses prepared for common objections like price or market concerns.
The document summarizes the profit sharing model of Keller Williams Realty. It began in the 1980s when top agents were leaving for better compensation elsewhere. Gary Keller and the Associate Leadership Council developed a profit sharing system where nearly half of each market center's monthly profits would be distributed to the associates who helped grow the business. The system was inspired by real estate developer Trammell Crow's model of treating associates like partners by giving them percentages of deal profits. Since its founding, the Keller Williams profit sharing system has distributed over $237 million to associates. It aims to attract and retain top talent by giving them ownership and incentivizing collaborating to grow the business.
Keller Williams saw increases in global associates, closed transactions, sales volume, franchise profitability, and profit share distributions in 2016 compared to 2015. Specifically, global associates grew 15.1% to 154,979, closed transactions increased 15.9% to 977,603 units, sales volume rose 19.6% to $273.6 billion, 98% of franchise offices were profitable, franchise owner profit increased 16.1% to $179.9 million, and profit share distributions grew 18.9% to $154.4 million. Keller Williams continues to outpace industry growth in key metrics such as agent count, transactions, and sales volume.
The document discusses how Keller Williams associates are using the Career Growth Initiative (CGI) tools to set goals and track their progress and business metrics. It provides examples of several top producing agents who discuss how the CGI tools are helping them reach their big goals by breaking things down into daily tasks and keeping them accountable. The tools also help agents attract and manage talent within their teams. By having clear goals and tracking business metrics, agents are able to shift-proof their businesses and succeed even during market downturns.
Keller Williams provides customizable lead generation campaigns through their eEdge, 12 Direct, and Buyer and Seller 8x8 platforms to help agents grow their database. Agents receive online international exposure through their KW website and other listing partner sites. Only the agent will receive leads generated from their own listings. KW offers automated marketing campaigns and CRM tools like eEdge to instantly notify agents of new leads and integrate them into their marketing workflows. This helps agents provide immediate response to customers' needs.
This document provides information about luxury real estate properties represented by KW Luxury Homes International. It includes listings for multimillion dollar homes in locations across the US and internationally. Each listing provides details like the address, number of bedrooms and bathrooms, square footage, amenities, and price. Real estate agents and their contact information are also included for each property.
OutFront is Keller Williams Realty's semi-monthly publication, focused on the Keller Williams advantage, success strategies among our associates throughout North America, and leading-edge strategies to help you to seize the shift in the real estate market to grow your market share. Each issue is distributed to all of our associates in the United States and Canada.
This article discusses the growing opportunities for real estate agents in short sales and profiles several top agents who have found success specializing in short sales. As the number of short sales is expected to increase 25% by the end of 2011, agents who obtain proper training and systems can capitalize on this emerging niche. The agents featured have found short sales to be rewarding work and recommend other agents get educated on the process and not be afraid to take it on. Specializing in short sales allows agents to help homeowners in need while building a profitable business.
The document provides an overview of the Canadian housing market in October 2011. It includes the following:
1) Home sales ticked up slightly by 1.4% in October 2011 compared to the previous year, reaching the highest level since January 2011.
2) The average home price in October was $362,899, up 2.9% from September 2011 and up 5.5% from October 2010.
3) The national housing market remained balanced in October 2011, with the sales-to-new listings ratio between 52-53% for the sixth consecutive month.
The document provides an overview of recent real estate market trends and topics for home buyers, sellers, and owners. Key points from the first section include improving employment conditions and consumer confidence contributing to a 1.4% increase in existing home sales in October. The supply of homes for sale declined 2.2% in October while mortgage rates remained near historic lows. The second section discusses reform proposals for Fannie Mae and Freddie Mac on Capitol Hill and extending conforming loan limits. The final section outlines considerations for home buyers when deciding to purchase and highlights local market conditions as most impactful.
The document provides an overview of Keller Williams Realty, including:
1) It describes the evolution of real estate industry models from traditional brokerages where associates are dependent on the company, to Keller Williams' interdependent and associate-focused model.
2) It lists several awards and honors Keller Williams has received for its success and innovation.
3) It highlights key aspects that define Keller Williams, including its focus on culture, profit sharing, and education to build careers and businesses.
The document provides an overview of Keller Williams Realty, summarizing its business model, growth, and approach to training associates.
1) Keller Williams Realty has experienced significant growth, outpacing other real estate companies and representing a large share of the top brokerages and agents.
2) Unlike traditional real estate companies, Keller Williams operates on an interdependent business model where associates share in company profits through a profit-sharing program.
3) Keller Williams prioritizes associate education, providing extensive training resources focused on coaching, technology, and building careers.
- August home sales were up 18.6% year-over-year and inventory fell 10.5% from the previous month, suggesting the housing market is showing signs of stability and growth despite economic uncertainties.
- Job security remains the top concern for many potential home buyers, though low interest rates are making homes more affordable.
- While distressed home sales still account for over 30% of the market, falling inventory and gains in sales volume could lead to a rise in home prices in the future.
Keller Williams Realty ranks as a top place to work in Philadelphia. The article discusses how Keller Williams Realty is now the second largest real estate company in the United States and the third largest in North America. It notes that Keller Williams Realty focuses on training agents through its Keller Williams University program and equipping them with skills and knowledge rather than spending money on large national advertising campaigns. The article also highlights how attention from Philadelphia agents is wanted, as Keller Williams is seen as a great place to work in that region.
Keller Williams Realty ranks as a top place to work in Philadelphia. The article discusses how Keller Williams Realty is now the second largest real estate company in the United States and the third largest in North America. It notes that Keller Williams focuses on training agents through its Keller Williams University program and equipping them with skills and knowledge rather than spending on large national advertising campaigns. The article also highlights how attention from Philadelphia agents is wanted, as Keller Williams is seen as a great place to work.
The document summarizes housing market trends in March 2011. It notes that home sales were up 3.7% from the previous month but down 6.3% from March 2010. Home prices rebounded 2.2% but remain below year-ago levels. Inventory levels remained stable compared to the previous month. Mortgage rates have remained stable around 4.8% and housing affordability continues at record levels. The document also provides updates on government incentives and topics for home buyers, sellers and owners such as staging a home for sale.
The housing market in Canada continues its relatively balanced trajectory with home sales stable and prices rising moderately. Economic growth forecasts were revised upwards and interest rates are expected to rise gradually. Overall the market is expected to remain balanced in the near future with opportunities for both home buyers and sellers.
5 key differences between Hard skill and Soft skillsRuchiRathor2
𝐓𝐡𝐞 𝐏𝐞𝐫𝐟𝐞𝐜𝐭 𝐁𝐥𝐞𝐧𝐝:
𝐖𝐡𝐲 𝐘𝐨𝐮 𝐍𝐞𝐞𝐝 𝐁𝐨𝐭𝐡 𝐇𝐚𝐫𝐝 & 𝐒𝐨𝐟𝐭 𝐒𝐤𝐢𝐥𝐥𝐬 𝐭𝐨 𝐓𝐡𝐫𝐢𝐯𝐞 💯
In today's dynamic and competitive market, a well-rounded skillset is no longer a luxury - it's a necessity.
While technical expertise (hard skills) is crucial for getting your foot in the door, it's the combination of hard and soft skills that propels you towards long-term success and career advancement. ✨
Think of it like this: Imagine a highly skilled carpenter with a masterful understanding of woodworking (hard skills). But if they struggle to communicate effectively with clients, collaborate with builders, or adapt to project changes (soft skills), their true potential remains untapped. 😐
The synergy between hard and soft skills is what creates true value in the workplace. Strong communication allows you to clearly articulate your technical expertise, while problem-solving skills help you navigate complex challenges alongside your team. 💫
By actively developing both sets of skills, you position yourself as a well-rounded professional who can not only perform tasks efficiently but also contribute meaningfully to a collaborative and dynamic work environment.
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LinkedIn for Your Job Search June 17, 2024Bruce Bennett
This webinar helps you understand and navigate your way through LinkedIn. Topics covered include learning the many elements of your profile, populating your work experience history, and understanding why a profile is more than just a resume. You will be able to identify the different features available on LinkedIn and where to focus your attention. We will teach how to create a job search agent on LinkedIn and explore job applications on LinkedIn.
Khushi Saini, An Intern from The Sparks Foundationkhushisaini0924
This is my first task as an Talent Acquisition(Human resources) Intern in The Sparks Foundation on Recruitment, article and posts.
I invitr everyone to look into my work and provide me a quick feedback.
Learnings from Successful Jobs SearchersBruce Bennett
Are you interested to know what actions help in a job search? This webinar is the summary of several individuals who discussed their job search journey for others to follow. You will learn there are common actions that helped them succeed in their quest for gainful employment.
3. Excerpted from the March/April 2009 issue of OutFront
Growth Trajectory
A Different kind of Real Estate Company
STILL ATTRACTING THE BEST IN THE BUSINESS
OutFront magazine is Keller Williams Realty’s semi-monthly publication designed to support our
agents with news and features that cover success strategies, business-building ideas, coaching
Photo by: Michael Balistreri
breakthroughs, technology updates and upcoming events.
This special, new-agent edition includes articles excerpted from recent issues that encapsulate
the Keller Williams Realty difference – growth, training and coaching, culture, profit share, and a
TY
26-year tradition of putting agents first. REAL ARGEST
KELLER WILLIAMS D-L U.S.
Mark
IR E
Willis and
Mo Anderson after the historic IS NOW THE TH Y IN TH
N
announcement. REAL ESTATE COMPA
Built to Last: Solid Systems, Emphasizing during his keynote Keller Williams Realty's total active agent count declined by
abundant blessings fuel growth trajectory address at Family Reunion last month that “Life is 10
percent what happens to you and 90 percent how you react
about 7 percent. “Comparatively, Keller Williams did more
than 30 percent better than NAR.”
Excerpted from the Nov./Dec. 2008 issue of OutFront to it,” Clint Swindall may as well have been setting forth the Citing the 2008 REAL Trends 500 report, Willis added,
theme of the entire event – or for that matter, summarizing “Keller Williams was the only real estate franchise that
Keller Williams Realty started Realty would not be what it is today had it not been for how Keller Williams associates have responded to a seismic experienced a positive growth in the total number of sides,
as a grand experiment launched out of my house in Mo. Her practicality, wisdom and emotional connectivity shift in the real estate market. the total number of offices and the agent count per office.
Austin, Texas in 1983. It was built on my belief that the to the values of this company have inspired so many Indeed, back when the real estate market started to Every other franchise went backward. Between 2003 and
best way to run a real estate company was to partner of us to be our best in business and in life – serving as shift, Keller Williams Realty stood as the fifth-largest real 2007 Keller Williams increased its U.S. market share by
estate company in the United States. By January of 2007, more than 161 percent, while only one other network
with agents and put their career development as our role models to lift up our teams and our market centers,
Keller Williams Realty officially claimed the No. 4 spot. gained, and their increase was less than 20 percent.”
biggest priority. I believed then, as I still do today, that building great careers and doing things that matter.
Last month, during Family Reunion 2009, Mark Willis, Comparing Keller Williams Realty to the 10 largest
when the company builds the people then the people As Mo moved to focusing on continuing to strengthen
CEO, brought nearly 7,000 cheering attendees to their feet independent firms in the country over the last five years,
build the company. our culture, Mark Willis and Mary Tennant stepped up to
with the announcement that Willis enthusiastically noted that
I have always believed that no one succeeds alone, further the strong leadership and support that has always
Keller Williams Realty has now KELLER WILLIA MS HA S SHIFTED! “Keller Williams grew by 65 percent
and that the quickest path to success is through and with been at the heart of our company. Coming from their climbed to the third-largest more in associates per office, 61
The To p- r anked Real Es tate F r anc his es by A gent C oun t
another person, not around them. And so even from the experiences as top agents and incredible team leaders, real estate company in the percent more in transactions per
start, I focused my energy on helping others to succeed. they have both advanced our causes and our culture. United States. RA NK C OM PA NY 2008 2 007 %
associate and 32 percent more in sales
Our company grew over time because we surrounded And they have recruited and nurtured a strong team at Sharing her story of per office.”
#1 Coldwell Banker 101,170 109,167 -7.3
ourselves with others who also shared this philosophy. our international office who are pushing us toward even personal adversity in 2008, Mo “This is your money, your
Over the past 26 years, we’ve done a lot of things right higher goals. #2 Century 21 95,390 105,461 -9.5
Anderson, vice chairman of production, and it thrills us,”
as a company, and we’ve also lived through our share of This has been an incredibly challenging time for Keller Williams Realty, opened #3 Keller Williams 72,794 78,441 -7.2 he said.
course corrections. But when we look at the big picture, our economy and our industry, but I don’t believe that the State of the Company From the very outset, the shift
#4 RE/MAX 69,108 85,737 -19.4
my best explanation for our success as a team and as any of us were put on this earth to skate through with Address with a testimony to the in the real estate market has been
individuals is to say that we have been incredibly blessed. certainty. We have come together to build careers worth fact that every problem has a #5 Prudential 62,000 68,000 -8.8 viewed within Keller Williams Realty
How else could we explain the gift of crossing paths and having, businesses worth owning, lives worth living and purpose. And the problem of the as an opportunity, and never has that
then getting into business with Mo Anderson back in the legacies worth leaving. Our work is not done and we shift in the real estate market has been more apparent than it is right
early 1990s, and then Mark Willis and Mary Tennant – or know it. We are a company that was built to last – for all further crystallized both the “purpose and the promise for now. “The promise of the shift for our market centers who
for that matter every one of you? of the right reasons – and as we travel this road together Keller Williams Realty,” Willis emphasized. nail the model, and grow in this market, is greater than in
Mo is an extraordinary woman who we brought on to we will emerge individually and collectively stronger “While we cannot escape the trends of the industry, any other market, because this is when the best agents and
serve as the head of our company as CEO. Keller Williams than ever before. kw we have definitely outperformed it,” Willis said, noting brokers gain market share,” Willis emphasized.
that compared to the National Association of REALTORS®, Now is the time to “gather ourselves, get focused,
which lost 140,000 of its members, or a decline of 10.5 follow a plan of action and charge.” kw
percent between December of 2007 and December of 2008,
4 outfront Special Edition Keller Williams Realty Keller Williams Realty Special Edition outfront 5
4. RALEIGH’S RISING STAR ENTREPRENEURIAL EDGE STILL SHARP
Ashley Wilson, a prominent player in During his four-year real estate career,
Mega Migration
the Raleigh, N.C., real estate community, Robert Grunnah quickly became a force
joined Keller Williams Realty in May. in the Austin, Texas, real estate market.
She has posted $76 million in sales over He founded Castle Hill Investments
the past three years, won the MAME to specialize in the sale of investment
Award for Top Producer in 2007 and properties and sold close to $70 million
2008, and was recognized with Coldwell at the height of the market in 2006. In
Excerpted from the Sept./Oct. 2009 issue of OutFront
Banker’s National Sales Team of the Year Silver Award. And August, he joined forces with the Austin-Southwest market
she’s only been in the business for six years. center, where he knows he can remain an entrepreneur,
Wilson got her start selling houses in the Triangle while taking advantage of industry-leading training
region. It didn’t take her long to get the industry’s attention. opportunities.
Robert Grunnah She’s been named one of REALTOR® Magazine’s 30 Under “More experienced agents are now looking at Keller
Austin, Texas
Isabel Stephenson 30, she’s built relationships with 25 homebuilders, and Williams Realty as a viable business model,” says Grunnah,
Ashley Wilson
Jupiter, Fla. she’s sold 200 homes in six years. who closed $21 million in 2008. “I can see the tide turning.
Raleigh, N.C. Kathleen Bucher Deciding that the time was right to start building Mega agents are recognizing the value proposition.
Austin , Texas her business, rather than the business of the company
David and Sally Hansen she worked for, Wilson observes, “At Keller Williams, it’s INROADS INTO MILWAUKEE
Madison East, Wis.
about the people. I want to build my team. I want to help A Milwaukee suburb, that’s approximately
Eric Pruitt
Palm Beach,
build the wealth of others. I believe in the Keller Williams 90 minutes from Madison, the Brookfield
Fla. philosophy. That’s why I made the move.” market has barely heard of Keller
Williams Realty. That’s all soon to change.
PROACTIVE IN PALM BEACH The mega agent, husband-wife team of
Eric Pruitt was the No. 1 agent for RE/ David and Sally Hansen began putting
MAX in Palm Beach County, Fla., before their 30 years of experience to work for
he joined the Keller Williams Realty Palm Keller Williams Realty this summer. Having been aligned
Beaches Market Center in July of 2009. with one of the largest independent brokerages in Madison,
Although Palm Beach County is one of Wisc., they signed on with Keller Williams Realty on July 4,
the hardest hit real estate markets in a day they now refer to as Independence Day in more ways
the country, Pruitt is taking a proactive than one.
approach to selling real estate by specializing in "highly “We believe in education and training, so Keller
motivated sellers." Williams Realty was very attractive to us from an
In the midst of the downturn, he remains at the top of operational perspective,” he adds. “This company also
his game. focuses more on the agents rather than the brokerage,
“I believe in win-win or no deal,” Pruitt says. “So Keller and they have a much sounder approach to growing. The
Williams’ commission structure and business model were business model just makes sense.”
attractive to me, but it was more than the money. It was the
culture and the professionalism of the agents.” LUXURY ALIGNMENT
Pruitt is raising the bar higher than ever before, and Kathleen Bucher has been a major player
has set new goals for listings, sales and revenues. He points in the Austin real estate market for nearly
out that the support he’s found at Keller Williams Realty is two decades. She first hung her license with
preparing him to double or triple his million-dollar RE/MAX and then with Coldwell Banker
annual commissions. before transferring to the Austin - Southwest
market center in August to capitalize on the
“THE WHOLE PACKAGE” city’s luxury housing market.
Isabel Stephenson’s RE/MAX office A member of the Elite 25, who consistently sells more
was closing and she had a decision to than $20 million a year, Bucher concedes, “for an agent
make. In July, she opted to join forces who does as much business as I do, transitioning to a new
Keller Williams value proposition is resonating with top producers like never before. with Keller Williams Realty – the real company can be complicated. I always have properties
estate company that’s dominating the under contract. I always carry a high inventory of listings
Jupiter residential real estate market. and I always have closings."
A bright light is shining on Keller Williams Realty, as mega agents throughout North America
Her decision followed 18 months of Nevertheless, she determined that Keller Williams
re-evaluate their options in a tight market. reflection. The 12-year real estate veteran wanted the Realty was a move worth making, and she took the leap.
training and support Keller Williams Realty offered to help “Keller Williams is agent-driven,” Bucher says, “and the
her rebuild her business in a down economy. luxury division really enticed me because I’ve been growing
The word is out about the education, the support and business model that has helped make Keller
“This company has the whole package: the commission that part of my business. The opportunity to be a part of
Williams Realty the third-largest real estate company in the United States. As a result, market structure, the support system for agents and the brand such a strong luxury program was a big plus.”
centers are growing, operating principals are putting together merger deals to roll in neighboring recognition in the local market. All told, she’s wondering why she didn’t make the move
two years ago. kw
brokerages, and the momentum is building.
6 outfront Special Edition Keller Williams Realty Keller Williams Realty Special Edition outfront 7
5. TIDE TURNING P RO F I T S H A R E
Talent surge sweeps North America Building
wealth while
Excerpted from the May/June and Sept./Oct 2009 issues of OutFront
A POWERFUL MESSAGE foundation for growth.
TO THE ORLANDO MARKET
In March of 2009,
The deal was not on the table until Wukasch’s friend
and colleague, who had been managing the Moreland
Properties office in Georgetown, suffered a stroke.
spreading
the word
when agents at the
Photo by: Sarah Kerver
Photo by: Titus Bartos
Photo by: Mark Blinch
Photo by: Ben Arnold
Realty Executives Wukasch visited her friend in the hospital many times,
Longwood, Fla., with no thought or discussion of acquiring the office.
office gathered for Having known Wukasch for many years, Emily
Photos by: Scott Wheeler
Moreland contacted Wukasch concerning an Excerpted from the July/August 2009 issue of OutFront
their annual awards Jamie Purvis David Fogg Courtney Yates David Kupfer
ceremony, the owners acquisition of Moreland Properties’ Georgetown office.
explained that in a One phone call between two well-respected leaders Talent follows talent. At Keller Williams Realty, every time a talented associate opens the doors to Keller
shifted market, there in the Austin-area real estate market was all that it took
Jay Crow Denise LeHeup
are changes that real to set the deal in motion that created a Georgetown,
Williams Realty for another promising professional, they become stakeholders in the market center’s
estate agents need to make in order to stay competitive. Texas, business center for Keller Williams Realty. profitability and growth. In 2008, 22,000 Keller Williams associates received profit share income.
Having spent the past several months in “There’s been a wonderful excitement about
discussions with market center leaders from the Keller Here are the stories of four of them.
bringing together our two great organizations,” Wukasch
Williams Realty Orlando North Market Center, they had says. “I’ve been watching it with joy and amazement. On June 10, 2009, the day that the SHIFT 2: Overdrive PAYING IT FORWARD
determined that a change in franchise ownership would
It’s a living example of what I tell our agents: If you go tour came to Toronto, Gary Keller addressed a crowd of Courtney Yates, associate with the Nashville-Murfreesboro
be in the agent’s best interests.
around negative, you attract negativity. If you go around 900 agents, and Jamie Purvis, associate with the Toronto market center, agrees that it’s education and training that
An office of notoriously high achievers, the Realty
Executives Longwood office had received the award positive, positive things happen.” Centre market center, added the 17th person to his sets Keller Williams Realty apart and sets its associates
for being No.1 in their region for so long that Realty profit share tree. His profit share earnings for the month up to be successful – and she’s living proof. Her team has
Executives had retired them from the competition. The amounted to $1,481.63. And he’s just getting started. skyrocketed to No. 1 in the Murfreesboro marketplace,
"ALL THE ELEMENTS FOR “We build relationships, invite agents to need-based
44 real estate agents who held their licenses there had No. 2 in the Greater Nashville market, and No. 5 in all of
an average of eight years of experience in real estate. SUCCESS ARE ALREADY IN PLACE." training and follow - up with them through the year.” Tennessee. Knowing the difference that Keller Williams
As Jay Crow, market center investor, and Denise Often, Purvis observes, when they are ready to make the Realty can make in a person’s life, she’s passionate about
When Phil Limon joined Keller
LeHeup, the soon-to-be operating principal, stepped switch to Keller Williams Realty, they proactively pick up helping others to grow and succeed and has a profit share
Williams Realty's Downey-Pico
up to the podium, the agents listened intently to what the phone and call him. tree that is now 58 associates strong.
market center in May, he didn’t come
the company had to offer and they began to weigh their For many years, the market was racing along with What goes around comes around, and Courtney is
alone. 42 agents came with him.
options. Most decided to join forces. a momentum that swept everyone up in its fast-moving investing in others the way she says that others invested
A veteran of the business and a
Photo by: Ron Murray
“Overnight, more than 200 Realty Executives current. Now that the market has shifted, it’s clear to see in her. She regularly gives away copies of SHIFT, and
broker since 1995, Limon had seen
listings were converted to Keller Williams listings, and agents who aren’t performing as well as they could be if hosts lunches during which she encourages the exchange
the market’s ups and downs before,
the message went out to the market that Keller Williams they were with a company that supported them, says David of productive ideas and freely shares her own business-
but none so challenging as this one.
is in a growth mode,” Crow says. “But what’s most It was time to rethink how he was
Fogg, associate with the Burbank (Calif.) market center. building strategies.
Phil Limon
exciting about this,” LeHeup emphasizes, “is the new going to do business. Fogg says that even in this market, his own business is The turbulent market has led to an environment
talent that we now get to be in business with.” Limon realized that adaptability is crucial in a flourishing. Every time that he or a member of The Fogg in which agents are far more receptive to moving their
shifted market. So as someone who had made a name Team of REALTORS® is asked how they are doing it, the businesses, Yates says.
for himself in the greater Los Angeles area and had answer is always the same: “Everything I’m doing, I’ve been
FRIENDSHIPS FUEL GROWTH STRATEGY trained to do at Keller Williams Realty.” MEGA MISSION
racked up numerous awards, he was committed to
“Like everything else, it all comes doing what was best for his agents. Affiliating with Colleagues in the market can’t help but want to “Now is a great time to join Keller Williams Realty” says
down to relationships,” says Avis Keller Williams Realty was a way to stay healthy in a learn more. David Kupfer, associate with the Sonoran Living-Phoenix
Wukasch, team leader of the Round softening market. With a profit share tree that numbers 90 associates, market center. Offices are closing and agents are looking
Rock (Texas) market center. Attracted by the company's staying power in the midst Fogg’s approach appears to be working. He continues to for a change.
Her market center’s recent of the downturn, Limon was impressed most of all by build the infrastructure for his profit share tree to grow With 240 associates in his tree, and another 184 in his
Photo by: Sarah Kerver
acquisition of an outlying suburban the Keller Williams model and supportive culture. on its own, but he says that he seldom leads recruiting wife Nikki’s tree, he says that the two plan to someday live
office of Moreland Properties, which “The company’s agent-first philosophy is what sets conversations with talk about profit. Fogg came to Keller off of their profit share income. Their profit share earnings
is based in Austin, Texas, stands as a it apart no matter how the market is doing,” he says. Williams Realty because of the training and culture, and since they joined Keller Williams Realty in 1999 exceeded
Avis Wukasch “This is a place where all the elements for success are that is what draws in new recruits, he emphasizes, but $128,876.
compelling testimony to the power
already in place.” kw he’s quick to add, “Profit sharing is a great piece of a “Ten years ago, we didn’t know what we didn’t know,”
of integrity and friendships as a
fantastic pie!” he says, explaining that the company’s events, classes and
hands-on training have made a world of difference. kw
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6. G throUG
h Keller Williams
BreakIN h amerIc
a!
ort captures attention of
across N
Yale, Stanford MBAs
Culture’s impact on strategy
No "trYING," JUst "DoING" Fast track to the top
Excerpted from the July/August 2007 issue of OutFront
A nine-year veteran of the real estate Tim Heyl graduated from Texas A&M
business, Gary Budek had a solid track University last May with a degree in Imagine a classroom of 45 Yale School of Management MBA Explaining that case studies are fundamentally developed
record as a top producer – until this finance and a real estate license that students divided down the middle in a hot debate about as teaching materials, Tayan notes that the Keller Williams case
year when he describes his production he earned on the side during his last whether Keller Williams Realty’s overarching value of God, study sets forth for students the economic and cultural models
as “dismal.” semester. Turning down a solid job offer Family then Business helps or hurts the company. that have led to the company’s success. It is slated as part of
“I was letting the market get to with a steady income, he signed on with Imagine Mo Anderson, Keller Williams Realty’s vice Stanford’s core MBA curriculum for 2007-08, and made its
me and getting entrenched in all the the Austin Southwest market center in
chairman, sitting in the back of the room, taking it all in. way to the Yale School of Management this year following Dr.
negative talk.” But halfway through the June, and on July 2, he enrolled in BOLD.
Gary Budek Tim Heyl
Over the course of the eight-week The story of how Keller Williams Realty came to be a part of Baron’s acceptance of a professor of management
year, he left RE/MAX, signed on with
BOLD program, he took 10 listings and the MBA curriculums for both the Yale School of Management position there.
the Spring Hill (Fla.) market center, and
enrolled in the BOLD program. closed three contracts. His most recent listing was for a $2.99 and the Stanford Graduate School of Business began less than
million property. “If it hadn’t been for BOLD, there’s no way a year ago when Brian Tayan, research associate with the case RAPT ATTENTION
That changed everything.
that I would have gone after such an expensive property,” he writing office of the Stanford Graduate School of Business, Anderson accepted Dr. Baron’s invitation to attend the class
During the eight weeks that he was in BOLD, he took 14
says. But armed with BOLD scripts and a BOLD mindset, in which he presented the case study. She says she listened
listings and closed 21 buyer transactions, quadrupling his expressed an interest in writing a case study about Keller
he fearlessly picked up the phone and got an appointment. attentively up to the point that she was asked to come to the
production from the first part of the year. I realized that my Williams Realty.
“I didn’t address my age; I just explained how ambitious,
mind hadn’t been in the game and I needed to take a stand Eager to participate in an endeavor that would take Keller front of the class to answer questions. “It was clear that the
persistent and hard working I am.”
and get back to being the agent that I knew I was. Even though Heyl had been in real estate for just a few Williams’ cultural and economic models to the halls of higher students had really studied the material and were very intrigued
“It’s like they say in BOLD, ‘There’s no trying, just weeks prior to BOLD, he’s very clear on the difference it’s about the systems and models that have made our company so
education, Anderson issued one caveat: Tayan would need to
doing.’ We can overthink this business, and when we just had on his business. “I got one listing before BOLD, but I felt successful,” she says.
do it, it’s amazing. It works.” So much so, that Budek has attend Launch Boot Camp.
like it was a matter of luck. Dr. Baron noted that students found Anderson’s perspective
signed up to take the program again! He did so and was quickly taken aback by the “openness
“Now I realize that it’s a matter of picking up the phone and to be a refreshing departure from the formulaic leadership style
doing things that are uncomfortable and doing them all the and enthusiasm among team leaders, operating principals and
agents. They were curious and completely forthcoming,” that they normally encounter.
time – the things that other people don’t want to do. I know
BOLD FACTS: Ro that if I haven’t talked with 25 people a day about real estate, Tayan says. “Having never taken a business class, it was with great
und 1 that I haven’t done my job. BOLD has made me realize that Following Launch, he spoke to Keller Williams’ executive pride that I stood before a class of MBA students at the Yale
A total of 599 real estate is as predictable as you make it. Successful agents School of Management,” Mo says. “As I did so, I thought about
AGENTS signed management team, where he encountered the same spirit of
the first round on for choose to make it predictable at a high level.”
generosity and cooperation. “I was truly impressed with the our associates and was filled with gratitude for everyone whose
of BOLD this su Based on the momentum that Heyl has experienced during
was taught at mmer, which quality of the people and the organization,” Tayan says. The most integrity and hard work had enabled me to have
11 LOC ATION his first four months in real estate, he says he’s on track to
S throughout striking discovery, he points out, is the degree to which “the this experience.”
North America exceed $200,000 within his first year in the business.
. Collectively, “This case study provides a pivotal lesson for MBA students
5,582 TRANSA they closed “I knew after college that I didn’t want to settle for a salary culture and the economic models work in conjunction with each
CTIONS in seve of $60,000. I wanted a job where the harder I worked, the other. The culture does not exist for its own sake.” on the important role that culture can play in strategy,” Tayan
n weeks. more money I’d make.” says. “A company’s day-to-day practices need to stand by the
BOLD FACTS: Ro
und 2 Looks like he’s found it. TEACHING TOOL values that it professes.
1,680 agents si “For Keller Williams’ associates, the case study represents a
gned on at 22 Upon returning to Stanford, Tayan completed the case
Projected transa LOC ATIONS. Excerpted from the Sept/October 2009 issue of OutFront
study, in conjunction with James N. Baron, Ph.D., who has validation for the way the company is proceeding. It should be a
ctions: 21,000!
researched extensively the issue of how a company’s culture source of pride to be a part of a company that is doing so many
complements its strategy. things right,” Tayan emphasizes. kw
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7. MO
OF RE TH
CO AN
MM 15
UN 0,00
ITY 0 H
SER OU
VIC RS
E!
R E D A L L OV E R N O RT H A M E R I C A
On May 14, 2009, during one of the biggest events ever undertaken by a real estate
company, Keller Williams associates across the United States and Canada set a
standard of charity, love and commitment in their communities during the inaugural
RED Day, which stands for Renew, Energize and Donate. Recognizing her leadership
in guiding the culture of Keller Williams Realty, RED Day was held in honor of Mo
Anderson’s 72nd birthday. Market centers took to the streets, and the trails, the
playgrounds, the food banks, the shelter, the hospitals and so much more!
To see more photos from across North America, or to upload your own, visit
(http://photobucket.com/kwredday2009)!
12 outfront Special Edition Keller Williams Realty Keller Williams Realty Special Edition outfront 13