How to Turn Your Adversaries into Profitable AlliesSua Truong
How to Create Ambassadors Out of Your Competitors :
5 Steps to Marketing the Contrarian Way
In this upcoming workshop, I’m going to share with you the simple, yet unconventional inspiration that allowed me to make an extra $26,000 of revenue in my first week of implementing it. All derived directly from the customers that my competitor was eager to give me.
Here are some of the success stories from people that have used my teaching:
- Winona R. made $9,125 on her first referral from one of her competitor. That same referral source has now sent her another client that will bring her an extra $16,000.
- Adam C. received $4,800 from using what I taught him in the first week.
- Jason C. went directly to his largest competitor and within 3 weeks, negotiated a major contract. Today, he has garnered two more deals from that same competitor.
Want your share of the pie? This one day course is all about getting other businesses in your industry to champion your product and become a lead generating machine, for you! Best of all, you’ll be learning how to leverage their trusted reputation to convert those leads into CASH nearly 100% of the time.
This workshop will be available again at a future date. Details and inquiries, please visit http://www.suatruong.com/home/partnership/coaching/
How to Turn Your Adversaries into Profitable AlliesSua Truong
How to Create Ambassadors Out of Your Competitors :
5 Steps to Marketing the Contrarian Way
In this upcoming workshop, I’m going to share with you the simple, yet unconventional inspiration that allowed me to make an extra $26,000 of revenue in my first week of implementing it. All derived directly from the customers that my competitor was eager to give me.
Here are some of the success stories from people that have used my teaching:
- Winona R. made $9,125 on her first referral from one of her competitor. That same referral source has now sent her another client that will bring her an extra $16,000.
- Adam C. received $4,800 from using what I taught him in the first week.
- Jason C. went directly to his largest competitor and within 3 weeks, negotiated a major contract. Today, he has garnered two more deals from that same competitor.
Want your share of the pie? This one day course is all about getting other businesses in your industry to champion your product and become a lead generating machine, for you! Best of all, you’ll be learning how to leverage their trusted reputation to convert those leads into CASH nearly 100% of the time.
This workshop will be available again at a future date. Details and inquiries, please visit http://www.suatruong.com/home/partnership/coaching/
There has been a paradigm shift in how we look and find jobs in 2009. We need to all think like an entrepreneur be more self reliant. Understanding our brand is critical to moving forward.
Lessons Learned From Five of Marketing's Top Minds - starring Robert Rose, An...Workfront
Marketing is a Learning Experience
Great marketing has always been about trial and error and knowing when things are working and when they’re not. This has never been truer than it is now.
Now long ago, the most prominent voices in marketing were fresh out of school, just starting their careers, and making their own share of mistakes. Between then and now, what experiences turned them into the thought leaders they are today?
We asked five of these thought leaders to share with us their most transformative job experiences and what they learned. We hope you enjoy what they shared with us.
As always, fellow marketers, keep experimenting, keep learning, and keep improving!
- Joe Staples, CMO, Workfront
How do you reconcile your need for a job with your desire to create meaning in your life? You can earn a paycheck while playing out your life purpose if your take the time to uncover your hidden dreams.
The deck from the first Mount Pleasant Business Association Lunch and Learn Session : "Growing your Business (Part 1): Strategic Marketing and PR for Small Businesses"
the new age marketing to boost the net sales and increase brand value and ROI. The term is used by new generational companies to create a value earned business.
This presentation is one I've often given for people who enter networking situations and merely say what they do but don't have a good sense of who they're really trying to target. You can't be all things to all people if you're going to be a successful brand. This is where that line of thinking has to begin - who are you for and who are you not for?
How to Be a C.E.O., From a Decade’s Worth of ThemAdam Bryant hPazSilviapm
How to Be a C.E.O., From a Decade’s Worth of Them
Adam Bryant has interviewed 525 chief executives through his years writing the Corner Office column. Here’s what he has learned.
Credit...
Photo Illustration by The New York Times
3
By Adam Bryant
Oct. 27, 2017
阅读简体中文版閱讀繁體中文版
It started with a simple idea: What if I sat down with chief executives, and never asked them about their companies?
The notion occurred to me roughly a decade ago, after spending years as a reporter and interviewing C.E.O.s about many of the expected things: their growth plans, the competition, the economic forces driving their industries. But the more time I spent doing this, the more I found myself wanting to ask instead about more expansive themes — not about pivoting, scaling or moving to the cloud, but how they lead their employees, how they hire, and the life advice they give or wish they had received.
That led to 525 Corner Office columns, and weekly reminders that questions like these can lead to unexpected places.
I met an executive who grew up in a dirt-floor home, and another who escaped the drugs and gangs of her dangerous neighborhood. I learned about different approaches to building culture, from doing away with titles to offering twice-a-month housecleaning to all employees as a retention tool.
ADVERTISEMENT
Continue reading the main story
And I have been endlessly surprised by the creative approaches that chief executives take to interviewing people for jobs, including tossing their car keys to a job candidate to drive them to a lunch spot, or asking them how weird they are, on a scale of 1 to 10.
Granted, not all chief executives are fonts of wisdom. And some of them, as headlines regularly remind us, are deeply challenged people.
Gift Subscriptions to The Times, Cooking or Games.
Starting at $25.
That said, there’s no arguing that C.E.O.s have a rare vantage point for spotting patterns about management, leadership and human behavior.
After almost a decade of writing the Corner Office column, this will be my final one — and from all the interviews, and the five million words of transcripts from those conversations, I have learned valuable leadership lessons and heard some great stories. Here are some standouts.
ADVERTISEMENT
Continue reading the main story
So You Want to Be a C.E.O.?
James Nieves/The New York Times
‘The problem with values like respect and courage is that everybody interprets them differently. They’re too ambiguous and open to interpretation. Instead of uniting us, they can create friction.’
Michel Feaster, C.E.O. of Usermind
READ THE ORIGINAL INTERVIEW »
People often try to crack the code for the best path to becoming a chief executive. Do finance people have an edge over marketers? How many international postings should you have? A variety of experiences is good, but at what point does breadth suggest a lack of focus?
It’s a natural impulse. In this age of Moneyball and big data, why not look for patterns?
The problem is ...
There has been a paradigm shift in how we look and find jobs in 2009. We need to all think like an entrepreneur be more self reliant. Understanding our brand is critical to moving forward.
Lessons Learned From Five of Marketing's Top Minds - starring Robert Rose, An...Workfront
Marketing is a Learning Experience
Great marketing has always been about trial and error and knowing when things are working and when they’re not. This has never been truer than it is now.
Now long ago, the most prominent voices in marketing were fresh out of school, just starting their careers, and making their own share of mistakes. Between then and now, what experiences turned them into the thought leaders they are today?
We asked five of these thought leaders to share with us their most transformative job experiences and what they learned. We hope you enjoy what they shared with us.
As always, fellow marketers, keep experimenting, keep learning, and keep improving!
- Joe Staples, CMO, Workfront
How do you reconcile your need for a job with your desire to create meaning in your life? You can earn a paycheck while playing out your life purpose if your take the time to uncover your hidden dreams.
The deck from the first Mount Pleasant Business Association Lunch and Learn Session : "Growing your Business (Part 1): Strategic Marketing and PR for Small Businesses"
the new age marketing to boost the net sales and increase brand value and ROI. The term is used by new generational companies to create a value earned business.
This presentation is one I've often given for people who enter networking situations and merely say what they do but don't have a good sense of who they're really trying to target. You can't be all things to all people if you're going to be a successful brand. This is where that line of thinking has to begin - who are you for and who are you not for?
How to Be a C.E.O., From a Decade’s Worth of ThemAdam Bryant hPazSilviapm
How to Be a C.E.O., From a Decade’s Worth of Them
Adam Bryant has interviewed 525 chief executives through his years writing the Corner Office column. Here’s what he has learned.
Credit...
Photo Illustration by The New York Times
3
By Adam Bryant
Oct. 27, 2017
阅读简体中文版閱讀繁體中文版
It started with a simple idea: What if I sat down with chief executives, and never asked them about their companies?
The notion occurred to me roughly a decade ago, after spending years as a reporter and interviewing C.E.O.s about many of the expected things: their growth plans, the competition, the economic forces driving their industries. But the more time I spent doing this, the more I found myself wanting to ask instead about more expansive themes — not about pivoting, scaling or moving to the cloud, but how they lead their employees, how they hire, and the life advice they give or wish they had received.
That led to 525 Corner Office columns, and weekly reminders that questions like these can lead to unexpected places.
I met an executive who grew up in a dirt-floor home, and another who escaped the drugs and gangs of her dangerous neighborhood. I learned about different approaches to building culture, from doing away with titles to offering twice-a-month housecleaning to all employees as a retention tool.
ADVERTISEMENT
Continue reading the main story
And I have been endlessly surprised by the creative approaches that chief executives take to interviewing people for jobs, including tossing their car keys to a job candidate to drive them to a lunch spot, or asking them how weird they are, on a scale of 1 to 10.
Granted, not all chief executives are fonts of wisdom. And some of them, as headlines regularly remind us, are deeply challenged people.
Gift Subscriptions to The Times, Cooking or Games.
Starting at $25.
That said, there’s no arguing that C.E.O.s have a rare vantage point for spotting patterns about management, leadership and human behavior.
After almost a decade of writing the Corner Office column, this will be my final one — and from all the interviews, and the five million words of transcripts from those conversations, I have learned valuable leadership lessons and heard some great stories. Here are some standouts.
ADVERTISEMENT
Continue reading the main story
So You Want to Be a C.E.O.?
James Nieves/The New York Times
‘The problem with values like respect and courage is that everybody interprets them differently. They’re too ambiguous and open to interpretation. Instead of uniting us, they can create friction.’
Michel Feaster, C.E.O. of Usermind
READ THE ORIGINAL INTERVIEW »
People often try to crack the code for the best path to becoming a chief executive. Do finance people have an edge over marketers? How many international postings should you have? A variety of experiences is good, but at what point does breadth suggest a lack of focus?
It’s a natural impulse. In this age of Moneyball and big data, why not look for patterns?
The problem is ...
Exploring Career Paths in Cybersecurity for Technical CommunicatorsBen Woelk, CISSP, CPTC
Brief overview of career options in cybersecurity for technical communicators. Includes discussion of my career path, certification options, NICE and NIST resources.
NIDM (National Institute Of Digital Marketing) Bangalore Is One Of The Leading & best Digital Marketing Institute In Bangalore, India And We Have Brand Value For The Quality Of Education Which We Provide.
www.nidmindia.com
New Explore Careers and College Majors 2024.pdfDr. Mary Askew
Explore Careers and College Majors is a new online, interactive, self-guided career, major and college planning system.
The career system works on all devices!
For more Information, go to https://bit.ly/3SW5w8W
This comprehensive program covers essential aspects of performance marketing, growth strategies, and tactics, such as search engine optimization (SEO), pay-per-click (PPC) advertising, content marketing, social media marketing, and more
2. I’m one of the country’s top resume and salary negotiation
experts.
I help women all over the world get raises of up to a $500k
per year.
I’m an award winning, international best-selling author.
My work is featured all over… BBC, CNN, Forbes,
recruiter.com, life hack.com and thousands of other
sources all over the world.
Olivia Jaras
MBA, CCP
3. This training is meant for:
A. Women serious about getting ahead in their careers.
B. Women tired of earning less than they deserve.
C. Women willing to put in the work so that they never
sell themselves short again.
4. This training is not for:
A. Women looking for an easy solution to a lifetime of
underselling themselves.
B. Women not willing to accept that they own
responsibility in this equation.
C. Women who aren’t willing to get out of their own way to
grow their careers beyond their wildest dreams.
8. Let's look at the
COMPANY’s side....
• How you stack up relative to
others in the company.
• How you stack up relative to
the market.
• How replaceable/invaluable
are you?
9. THEIR GOAL:
Make sure they hire the right candidate / they
pay fairly relative to how their compensation
philosophy.
10. HOW YOU WILL BE
MEASURED:
- Resume vs. position description.
- Interviews.
- Social Media, emails and cover letters...
11. AND you'll be measured relative to the data:
Incumbent reported
vs.
Company reported
12. … And how YOU
can influence your salary setting.
Let’s look at how you can
figure out your market value.
14. On your own:
- At least 5 free salary sources. Think
geography, industry, company size and your
experience relative to the position.
- Connect with competitors and ask for their
opinion.
15. Once you understand your market
value, it’s time to influence THEIR
perception of you…
16. Influencing your salary setting:
- You on paper and social media.
- You in person.
-Understanding the market you play in.
