Essential questions start-ups should ask themselves before they... start up. These questions are about sourcing, tax, sustainability, ethics, responsibility, philanthropy: some of the things that determine success.
2. When your business is in start-up mode,
the cement is wet.
The core values that will guide
its character and actions are
still being installed.
3. The decisions you make at the start
of the journey will have far-reaching
consequences as you grow.
Now is the time for soul-searching.
Now is the time for killer questions.
4. WILL YOUR PRODUCT
BE MADE IN YOUR HOME
COUNTRY, OR MADE SOMEWHERE
ELSE BECAUSE IT’S CHEAPER?
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5. IF YOUR BUSINESS
IS A SERVICE, WILL IT BE
BASED IN YOUR HOME COUNTRY?
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9. WILL YOU DO EVERYTHING YOU
CAN TO MINIMISE THE
ENVIRONMENTAL IMPACT
OF YOUR BUSINESS?
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10. WILL YOU EXAMINE PACKAGING,
UPGRADE COSTS, SERVICE FEES
ETC. AND AIM TO KEEP THESE
FAIR, OR WILL YOUR OVER-RIDING
GOAL BE TO MAXIMISE PROFIT?
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11. WILL YOU BE ACTIVELY
PHILANTHROPIC?
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12. WOULD YOU CONSIDER JOINING
AN ORGANISATION LIKE
ONEPERCENTFORTHEPLANET.ORG?
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