Yelp's rapid growth has led to an expanded recruiting team with over 20 roles. The document outlines Yelp's "inside out" approach to recruiting, which maximizes internal resources like the company website and employee profiles. It discusses strategies like social recruiting by leveraging user-generated content, referrals from current employees, and maintaining an aggressive hiring posture.

1. Page 1
YELP’S HIRING MACHINE: THE INSIDE OUT APPROACH
Tuesday May 24th 2011

2. RACHEL WILLIAMS ANDREW CERDA
RECRUITING MANAGER RECRUITING SPECIALIST

3. Rapid Growth

5. Recruiter
Coordinator

6. Technical Arizona Marketing & SF/NY Sales
Recruiting Sales Admin & Ops
Lead Recruiting
Recruiter Specialist
Recruiter Manager
3 mos 14 mos
7 mos 12 mos
PM
Coordinator Coordinator
Specialist
14 mos 13 mos
5 mos
ENG
Coordinator
Specialist
12 mos
4 mos
Recruiter
2 mos
Coordinator
2 mos

14. Funny
Useful
Cool

16. Page 16

17. Page 17

18. Page 18

19. Page 19

21. Page 21

22. Page 22

27. Page 27

28. Page 28

35. Maximize Internal
Resources:
Yelp Site (banner
ads), corporate
Blog (employee
profiles), Weekly e-
mails (new openings),
etc.

36. Page 36

40. “social
recruiting
strategy”

44. USER
GENERATED
CONTENT

45. USER INTERNAL
GENERATED GENERATED
CONTENT CANDIDATES

46. USER INTERNAL EMPLOYEE
GENERATED GENERATED REFERRAL
CONTENT CANDIDATES HIRING

48. LOOKING FOR BEING HIRED &
A JOB INTERVIEWED DONE!

49. LOOKING FOR BEING
HIRED RECRUITING
A JOB INTERVIEWED

51. keep it simple, silly!

52. Start Early: Set-up &
train employees as
soon as possible.
Customize
Invitations: Include
links to training
documents
Refreshers: Host
additional trainings
& keep things fresh

53. we’re always hiring
& we’re hiring aggressively

54. we’re always hiring
& we’re hiring aggressively
we’re always hiring
& we’re hiring aggressively

59. GOTTA EXTRA I NEED A
EASY
WORK IT SPICY DRINK!
BREEZY
OUT HIRING LIKE, STAT!

60. GOTTA
EASY
WORK IT
BREEZY
OUT

61. GOTTA EXTRA
EASY
WORK IT SPICY
BREEZY
OUT HIRING

62. GOTTA EXTRA I NEED A
EASY
WORK IT SPICY DRINK!
BREEZY
OUT HIRING LIKE, STAT!

64. RACHEL WILLIAMS ANDREW CERDA
RECRUITING MANAGER RECRUITING SPECIALIST
RWILLIAMS@YELP.COM ANDREWC@YELP.COM