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Was Steve Jobs an Ignatian
Educator? Tinkering,
Thinking and Transcendent
Beauty..
Kevin Gillespie, SJ, Associate Provost
Isaacson’s Summary Statement
 At a time when the United States is
seeking ways to sustain its innovative
edge and when societies around the world
are trying to build creative digital-age
economies, Jobs stands as the ultimate
icon of inventiveness imagination and
sustained innovation.
 Walter Isaacson (2011) Steve Jobs ,p. xxi.
Isaacson’s Summary Statement
 He knew that the best way to create value in the
21st-century was to connect creativity with
technology so he built a company where leaps of
imagination were combined with remarkable
feats of engineering.
 He and his colleagues at Apple were able to
think differently. They developed not merely
modest product advances based on focus groups,
but whole new devices and services that
consumers did not yet know they needed.
 Ibid.
Timeline
 1955- Born in San Francisco on 24 February
 1955, to two university students, Joanne Carole
Schieble and Syrian born Abdulfattah "John"
Jandali (who were both unmarried at the time
 He was adopted at birth by Paul Reinhold Jobs
(1922–1993) and Clara Jobs (1924–1986)
 His biological parents subsequently married
(December 1955), had a second child Mona
Simpson in 1957, and divorced in 1962
Youth
As a youth he would enjoy going with his father
to junkyards and we tinker over cars with his
mechanical father in the family garage. It was
from this garage where Jobs launched his
computer business.
1972-73-Dropped out and “dropped in” at Reed
College
1974- Traveled to India with some friends in
search of spiritual enlightenment. He began
reading The Autobiography of a Yogi which he
read at least once a year.
Apple
 In the late 1970s, Apple co-founder Steve Wozniak
engineered one of the first commercially successful
lines of personal computers, the Apple II series. Jobs
directed its aesthetic design and marketing along with
A.C. "Mike" Markkula, Jr. and others.
 In the early 1980s, Jobs was among the first to see
the commercial potential of Xerox PARC's mouse-
driven graphical user interface, which led to the
creation of the Apple Lisa .
 1984-The Super Bowl Ad
 http://www.youtube.com/watch?v=OYecfV3ubP8
NeXT, Pixer
 1985- Jobs left Apple after a losing a power struggle
with the board of directors in 1985. He went on to
found NeXT, which achieved limited success.
 In 1986- he acquired the computer graphics division
of Lucasfilm Ltd, which later became Pixar Animation
Studios from which in 1995 came the award winning
movie Toy Story.
 In 1996, NeXT was acquired by Apple. The deal
brought Jobs back to the company he co-founded.
Jobs was named Apple advisor in 1996, interim CEO
in 1997, and CEO from 2000 until his resignation
 2003-
Inventor and Innovator
 As of October 9, 2011, Jobs is listed as
either primary inventor or co-inventor in
342 United States patents or patent
applications related to a range of
technologies from actual computer and
portable devices to user interfaces
(including touch-based), speakers,
keyboards, power adapters, staircases,
clasps, sleeves, lanyards and packages
Cancer
 2003, Jobs was diagnosed with a rare form of
pancreatic cancer.
 2005-Gave speech at Stanford university’s
commencement.
 http://www.youtube.com/watch?v=D1R-jKKp3NA
 2009-Underwent a liver transplant. But health later
declined.
 2011-In August during his third medical leave, Jobs
resigned as CEO, but continued to work for Apple as
Chairman of the Board until his death.
 On October 5, 2011, he died in his Palo Alto home,
aged 56
Make the Best Product
 http://www.youtube.com/watch?v=Yu0qe
b_rJYU&feature=related
Be Passionate…Scout Talent
 http://www.youtube.com/watch?v=KuNQ
gln6TL0&feature=related
Marketing is About Values
 http://www.youtube.com/watch?v=vVCB1
vJWQIE&feature=related
Vision
 There's an old Wayne Gretzky quote that I
love. 'I skate to where the puck is going
to be, not where it has been.' And we've
always tried to do that at Apple. Since the
very beginning. And we always will
Design
 His design sense was greatly influenced
by the Buddhism which he experienced in
India while on a seven-month spiritual
journey.[92] His sense of intuition was
also influenced by the spiritual people
with whom he studied.[
Teamwork
 When asked about his business model on 60
Minutes, he replied:

 http://www.youtube.com/watch?v=vVCB1vJWQI
E&feature=related
 My model for business is The Beatles: They
were four guys that kept each other's
negative tendencies in check; they balanced
each other. And the total was greater than
the sum of the parts. Great things in
business are never done by one person,
they are done by a team of people
Sell Dreams not Products
 http://www.youtube.com/watch?v=EbtVv
kSnS7A&feature=related
Think Differently
 http://www.youtube.com/watch?v=Rco9x
ujjAak&feature=related
 People who are out to change the world…
The Apple Store
 http://www.youtube.com/watch?v=IBMR3
FUNsD4&feature=related
 Even a place for the Genius Bar
Creative Collaboration
 http://www.youtube.com/watch?v=f60dh
eI4ARg&feature=related
 Trusting that other folks are going to
come through with their parts..
Be Not Afraid to Ask
 http://www.youtube.com/watch?v=zkTf0L
mDqKI&feature=related
Sense of Transcendence
 According to Simpson, Jobs "looked at his
sister Patty, then for a long time at his
children, then at his life's partner,
Laurene, and then over their shoulders
past them". His last words, spoken hours
before his death, were:
 "Oh wow. Oh wow. Oh wow."[107
Evaluating Jobs as an Ignatian
Educator
 Four Cultures of the West (John
O’Malley’s)
 Prophetic
 Academic
 Humanistic
 Art and Performance
Jobs and Transformative
Education
Walter Ong, S.J. on Digitization
 Digits start by being connected to the person
 Primary and Secondary Orality
 Digitization (Computers) and hermeneutics
(Interpretations of the text) serve one
another.
Impact and Implications for the
Future
Jobswksp.pptx

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Jobswksp.pptx

  • 1. Was Steve Jobs an Ignatian Educator? Tinkering, Thinking and Transcendent Beauty.. Kevin Gillespie, SJ, Associate Provost
  • 2. Isaacson’s Summary Statement  At a time when the United States is seeking ways to sustain its innovative edge and when societies around the world are trying to build creative digital-age economies, Jobs stands as the ultimate icon of inventiveness imagination and sustained innovation.  Walter Isaacson (2011) Steve Jobs ,p. xxi.
  • 3. Isaacson’s Summary Statement  He knew that the best way to create value in the 21st-century was to connect creativity with technology so he built a company where leaps of imagination were combined with remarkable feats of engineering.  He and his colleagues at Apple were able to think differently. They developed not merely modest product advances based on focus groups, but whole new devices and services that consumers did not yet know they needed.  Ibid.
  • 4. Timeline  1955- Born in San Francisco on 24 February  1955, to two university students, Joanne Carole Schieble and Syrian born Abdulfattah "John" Jandali (who were both unmarried at the time  He was adopted at birth by Paul Reinhold Jobs (1922–1993) and Clara Jobs (1924–1986)  His biological parents subsequently married (December 1955), had a second child Mona Simpson in 1957, and divorced in 1962
  • 5. Youth As a youth he would enjoy going with his father to junkyards and we tinker over cars with his mechanical father in the family garage. It was from this garage where Jobs launched his computer business. 1972-73-Dropped out and “dropped in” at Reed College 1974- Traveled to India with some friends in search of spiritual enlightenment. He began reading The Autobiography of a Yogi which he read at least once a year.
  • 6. Apple  In the late 1970s, Apple co-founder Steve Wozniak engineered one of the first commercially successful lines of personal computers, the Apple II series. Jobs directed its aesthetic design and marketing along with A.C. "Mike" Markkula, Jr. and others.  In the early 1980s, Jobs was among the first to see the commercial potential of Xerox PARC's mouse- driven graphical user interface, which led to the creation of the Apple Lisa .  1984-The Super Bowl Ad  http://www.youtube.com/watch?v=OYecfV3ubP8
  • 7. NeXT, Pixer  1985- Jobs left Apple after a losing a power struggle with the board of directors in 1985. He went on to found NeXT, which achieved limited success.  In 1986- he acquired the computer graphics division of Lucasfilm Ltd, which later became Pixar Animation Studios from which in 1995 came the award winning movie Toy Story.  In 1996, NeXT was acquired by Apple. The deal brought Jobs back to the company he co-founded. Jobs was named Apple advisor in 1996, interim CEO in 1997, and CEO from 2000 until his resignation  2003-
  • 8. Inventor and Innovator  As of October 9, 2011, Jobs is listed as either primary inventor or co-inventor in 342 United States patents or patent applications related to a range of technologies from actual computer and portable devices to user interfaces (including touch-based), speakers, keyboards, power adapters, staircases, clasps, sleeves, lanyards and packages
  • 9. Cancer  2003, Jobs was diagnosed with a rare form of pancreatic cancer.  2005-Gave speech at Stanford university’s commencement.  http://www.youtube.com/watch?v=D1R-jKKp3NA  2009-Underwent a liver transplant. But health later declined.  2011-In August during his third medical leave, Jobs resigned as CEO, but continued to work for Apple as Chairman of the Board until his death.  On October 5, 2011, he died in his Palo Alto home, aged 56
  • 10. Make the Best Product  http://www.youtube.com/watch?v=Yu0qe b_rJYU&feature=related
  • 11. Be Passionate…Scout Talent  http://www.youtube.com/watch?v=KuNQ gln6TL0&feature=related
  • 12. Marketing is About Values  http://www.youtube.com/watch?v=vVCB1 vJWQIE&feature=related
  • 13. Vision  There's an old Wayne Gretzky quote that I love. 'I skate to where the puck is going to be, not where it has been.' And we've always tried to do that at Apple. Since the very beginning. And we always will
  • 14. Design  His design sense was greatly influenced by the Buddhism which he experienced in India while on a seven-month spiritual journey.[92] His sense of intuition was also influenced by the spiritual people with whom he studied.[
  • 15. Teamwork  When asked about his business model on 60 Minutes, he replied:   http://www.youtube.com/watch?v=vVCB1vJWQI E&feature=related  My model for business is The Beatles: They were four guys that kept each other's negative tendencies in check; they balanced each other. And the total was greater than the sum of the parts. Great things in business are never done by one person, they are done by a team of people
  • 16. Sell Dreams not Products  http://www.youtube.com/watch?v=EbtVv kSnS7A&feature=related
  • 18. The Apple Store  http://www.youtube.com/watch?v=IBMR3 FUNsD4&feature=related  Even a place for the Genius Bar
  • 19. Creative Collaboration  http://www.youtube.com/watch?v=f60dh eI4ARg&feature=related  Trusting that other folks are going to come through with their parts..
  • 20. Be Not Afraid to Ask  http://www.youtube.com/watch?v=zkTf0L mDqKI&feature=related
  • 21. Sense of Transcendence  According to Simpson, Jobs "looked at his sister Patty, then for a long time at his children, then at his life's partner, Laurene, and then over their shoulders past them". His last words, spoken hours before his death, were:  "Oh wow. Oh wow. Oh wow."[107
  • 22. Evaluating Jobs as an Ignatian Educator  Four Cultures of the West (John O’Malley’s)  Prophetic  Academic  Humanistic  Art and Performance
  • 24. Walter Ong, S.J. on Digitization  Digits start by being connected to the person  Primary and Secondary Orality  Digitization (Computers) and hermeneutics (Interpretations of the text) serve one another.
  • 25. Impact and Implications for the Future