SlideShare a Scribd company logo
Joachim Graf ,[object Object]
HighText-Verlag ,[object Object],[object Object],[object Object]
The party is over is over
The party ... ,[object Object],[object Object]
... is over ,[object Object],[object Object]
It‘s just economy (1) t  Available pieces of a good average value
Content is not really rare in the web
It‘s just economy (2) t  Simplicity of production average value
There is more&more know-how in your PC
The future of content?
How can   the party continue? can
4 future business models 1. Advertising! (content as a vehicle) 2. Be famous! (enough money to pay lawyers) 3. Events! (content as a service) 4. Hardware! (content as a add on)
Joachim Graf ,[object Object]

More Related Content

Similar to Joachim Graf - The Future of Content - Media In Transition 2007

Service Innovation The Path To Book Publishing Success In The Digital Age Pr...
Service Innovation  The Path To Book Publishing Success In The Digital Age Pr...Service Innovation  The Path To Book Publishing Success In The Digital Age Pr...
Service Innovation The Path To Book Publishing Success In The Digital Age Pr...
toc
 
Document Solutions Daily
Document Solutions DailyDocument Solutions Daily
Document Solutions DailyJoe Kozlowski
 
Brain Power 2010
Brain Power 2010  Brain Power 2010
Brain Power 2010
Seltzer Design
 
Memonic general presentation for IMD
Memonic general presentation for IMDMemonic general presentation for IMD
Memonic general presentation for IMDmemonic
 
Creating a targeted content marketing strategy final
Creating a targeted content marketing strategy   finalCreating a targeted content marketing strategy   final
Creating a targeted content marketing strategy final
Helen McInnes
 
The Socio-Economic Impact of Online Platforms
The Socio-Economic Impact of Online PlatformsThe Socio-Economic Impact of Online Platforms
The Socio-Economic Impact of Online Platforms
René C.G. Arnold
 
How To Survive And Thrive
How To Survive And ThriveHow To Survive And Thrive
How To Survive And ThriveDM2EVENTS
 
Hp ppt
Hp pptHp ppt
Introduction to-ebusiness
Introduction to-ebusinessIntroduction to-ebusiness
Introduction to-ebusinessCyri Jones
 
Marketing Gnome
Marketing GnomeMarketing Gnome
Marketing Gnome
Dave Neary
 
[EN] Panel "The future of Information Management" | Dr. Ulrich Kampffmeyer | ...
[EN] Panel "The future of Information Management" | Dr. Ulrich Kampffmeyer | ...[EN] Panel "The future of Information Management" | Dr. Ulrich Kampffmeyer | ...
[EN] Panel "The future of Information Management" | Dr. Ulrich Kampffmeyer | ...
PROJECT CONSULT Unternehmensberatung Dr. Ulrich Kampffmeyer GmbH
 
Norbert Herrmann - Berlin Model Canvas
Norbert Herrmann - Berlin Model CanvasNorbert Herrmann - Berlin Model Canvas
Norbert Herrmann - Berlin Model Canvas
Lean Startup Summit EMEA
 
New CIO Strategies for the Digital Age
New CIO Strategies for the Digital AgeNew CIO Strategies for the Digital Age
New CIO Strategies for the Digital Age
Hewlett Packard Enterprise Business Value Exchange
 
Dhl Marketing Mix
Dhl Marketing MixDhl Marketing Mix
Dhl Marketing Mix
Amy Williams
 
What Corporates can learn from Startups
What Corporates can learn from StartupsWhat Corporates can learn from Startups
What Corporates can learn from Startups
Manuel Koelman
 
Marketing Your Tech Talent - OSCON 2014
Marketing Your Tech Talent - OSCON 2014Marketing Your Tech Talent - OSCON 2014
Marketing Your Tech Talent - OSCON 2014
deirdrestraughan
 
Israel IT Market 2007-2009
Israel IT  Market 2007-2009Israel IT  Market 2007-2009
Israel IT Market 2007-2009
Dr. Jimmy Schwarzkopf
 
Trends In Technical Communication
Trends In Technical CommunicationTrends In Technical Communication
Trends In Technical Communication
Bogo Vatovec
 
Successful Content Localisation
Successful Content LocalisationSuccessful Content Localisation
Successful Content Localisation
Dominique Seppelt
 
IBM China- Global Sourcing Consultancy- Opportunities and trends
IBM China- Global Sourcing Consultancy- Opportunities and trendsIBM China- Global Sourcing Consultancy- Opportunities and trends
IBM China- Global Sourcing Consultancy- Opportunities and trendsMohammad Adil Ashraff
 

Similar to Joachim Graf - The Future of Content - Media In Transition 2007 (20)

Service Innovation The Path To Book Publishing Success In The Digital Age Pr...
Service Innovation  The Path To Book Publishing Success In The Digital Age Pr...Service Innovation  The Path To Book Publishing Success In The Digital Age Pr...
Service Innovation The Path To Book Publishing Success In The Digital Age Pr...
 
Document Solutions Daily
Document Solutions DailyDocument Solutions Daily
Document Solutions Daily
 
Brain Power 2010
Brain Power 2010  Brain Power 2010
Brain Power 2010
 
Memonic general presentation for IMD
Memonic general presentation for IMDMemonic general presentation for IMD
Memonic general presentation for IMD
 
Creating a targeted content marketing strategy final
Creating a targeted content marketing strategy   finalCreating a targeted content marketing strategy   final
Creating a targeted content marketing strategy final
 
The Socio-Economic Impact of Online Platforms
The Socio-Economic Impact of Online PlatformsThe Socio-Economic Impact of Online Platforms
The Socio-Economic Impact of Online Platforms
 
How To Survive And Thrive
How To Survive And ThriveHow To Survive And Thrive
How To Survive And Thrive
 
Hp ppt
Hp pptHp ppt
Hp ppt
 
Introduction to-ebusiness
Introduction to-ebusinessIntroduction to-ebusiness
Introduction to-ebusiness
 
Marketing Gnome
Marketing GnomeMarketing Gnome
Marketing Gnome
 
[EN] Panel "The future of Information Management" | Dr. Ulrich Kampffmeyer | ...
[EN] Panel "The future of Information Management" | Dr. Ulrich Kampffmeyer | ...[EN] Panel "The future of Information Management" | Dr. Ulrich Kampffmeyer | ...
[EN] Panel "The future of Information Management" | Dr. Ulrich Kampffmeyer | ...
 
Norbert Herrmann - Berlin Model Canvas
Norbert Herrmann - Berlin Model CanvasNorbert Herrmann - Berlin Model Canvas
Norbert Herrmann - Berlin Model Canvas
 
New CIO Strategies for the Digital Age
New CIO Strategies for the Digital AgeNew CIO Strategies for the Digital Age
New CIO Strategies for the Digital Age
 
Dhl Marketing Mix
Dhl Marketing MixDhl Marketing Mix
Dhl Marketing Mix
 
What Corporates can learn from Startups
What Corporates can learn from StartupsWhat Corporates can learn from Startups
What Corporates can learn from Startups
 
Marketing Your Tech Talent - OSCON 2014
Marketing Your Tech Talent - OSCON 2014Marketing Your Tech Talent - OSCON 2014
Marketing Your Tech Talent - OSCON 2014
 
Israel IT Market 2007-2009
Israel IT  Market 2007-2009Israel IT  Market 2007-2009
Israel IT Market 2007-2009
 
Trends In Technical Communication
Trends In Technical CommunicationTrends In Technical Communication
Trends In Technical Communication
 
Successful Content Localisation
Successful Content LocalisationSuccessful Content Localisation
Successful Content Localisation
 
IBM China- Global Sourcing Consultancy- Opportunities and trends
IBM China- Global Sourcing Consultancy- Opportunities and trendsIBM China- Global Sourcing Consultancy- Opportunities and trends
IBM China- Global Sourcing Consultancy- Opportunities and trends
 

More from mediaintransition

Attention Allocation - from Search to Social
Attention Allocation - from Search to SocialAttention Allocation - from Search to Social
Attention Allocation - from Search to Social
mediaintransition
 
John Buckman - Perspectives of an Web Entrepreneur of Bookmooch, Magnatune - ...
John Buckman - Perspectives of an Web Entrepreneur of Bookmooch, Magnatune - ...John Buckman - Perspectives of an Web Entrepreneur of Bookmooch, Magnatune - ...
John Buckman - Perspectives of an Web Entrepreneur of Bookmooch, Magnatune - ...
mediaintransition
 
Panel 2007 - Media in Transition Conference
Panel 2007 - Media in Transition ConferencePanel 2007 - Media in Transition Conference
Panel 2007 - Media in Transition Conference
mediaintransition
 
Impact Of User Generated Content on Media - Ajit Jaokar - Media in Transition...
Impact Of User Generated Content on Media - Ajit Jaokar - Media in Transition...Impact Of User Generated Content on Media - Ajit Jaokar - Media in Transition...
Impact Of User Generated Content on Media - Ajit Jaokar - Media in Transition...
mediaintransition
 
The Future of Digital Media - Prof. K.H. Brandenburg - Media In Transition 2007
The Future of Digital Media - Prof. K.H. Brandenburg - Media In Transition 2007The Future of Digital Media - Prof. K.H. Brandenburg - Media In Transition 2007
The Future of Digital Media - Prof. K.H. Brandenburg - Media In Transition 2007
mediaintransition
 
All Peers - Matthew Gertner - Building Media Distribution Apps
All Peers   - Matthew Gertner - Building Media Distribution AppsAll Peers   - Matthew Gertner - Building Media Distribution Apps
All Peers - Matthew Gertner - Building Media Distribution Apps
mediaintransition
 
Openid - Simon Willison - Media in Transition
Openid - Simon Willison - Media in TransitionOpenid - Simon Willison - Media in Transition
Openid - Simon Willison - Media in Transition
mediaintransition
 
Christoph Janz - Pageflakes Media In Transition1
Christoph Janz - Pageflakes Media In Transition1Christoph Janz - Pageflakes Media In Transition1
Christoph Janz - Pageflakes Media In Transition1mediaintransition
 

More from mediaintransition (8)

Attention Allocation - from Search to Social
Attention Allocation - from Search to SocialAttention Allocation - from Search to Social
Attention Allocation - from Search to Social
 
John Buckman - Perspectives of an Web Entrepreneur of Bookmooch, Magnatune - ...
John Buckman - Perspectives of an Web Entrepreneur of Bookmooch, Magnatune - ...John Buckman - Perspectives of an Web Entrepreneur of Bookmooch, Magnatune - ...
John Buckman - Perspectives of an Web Entrepreneur of Bookmooch, Magnatune - ...
 
Panel 2007 - Media in Transition Conference
Panel 2007 - Media in Transition ConferencePanel 2007 - Media in Transition Conference
Panel 2007 - Media in Transition Conference
 
Impact Of User Generated Content on Media - Ajit Jaokar - Media in Transition...
Impact Of User Generated Content on Media - Ajit Jaokar - Media in Transition...Impact Of User Generated Content on Media - Ajit Jaokar - Media in Transition...
Impact Of User Generated Content on Media - Ajit Jaokar - Media in Transition...
 
The Future of Digital Media - Prof. K.H. Brandenburg - Media In Transition 2007
The Future of Digital Media - Prof. K.H. Brandenburg - Media In Transition 2007The Future of Digital Media - Prof. K.H. Brandenburg - Media In Transition 2007
The Future of Digital Media - Prof. K.H. Brandenburg - Media In Transition 2007
 
All Peers - Matthew Gertner - Building Media Distribution Apps
All Peers   - Matthew Gertner - Building Media Distribution AppsAll Peers   - Matthew Gertner - Building Media Distribution Apps
All Peers - Matthew Gertner - Building Media Distribution Apps
 
Openid - Simon Willison - Media in Transition
Openid - Simon Willison - Media in TransitionOpenid - Simon Willison - Media in Transition
Openid - Simon Willison - Media in Transition
 
Christoph Janz - Pageflakes Media In Transition1
Christoph Janz - Pageflakes Media In Transition1Christoph Janz - Pageflakes Media In Transition1
Christoph Janz - Pageflakes Media In Transition1
 

Recently uploaded

What is the TDS Return Filing Due Date for FY 2024-25.pdf
What is the TDS Return Filing Due Date for FY 2024-25.pdfWhat is the TDS Return Filing Due Date for FY 2024-25.pdf
What is the TDS Return Filing Due Date for FY 2024-25.pdf
seoforlegalpillers
 
VAT Registration Outlined In UAE: Benefits and Requirements
VAT Registration Outlined In UAE: Benefits and RequirementsVAT Registration Outlined In UAE: Benefits and Requirements
VAT Registration Outlined In UAE: Benefits and Requirements
uae taxgpt
 
Search Disrupted Google’s Leaked Documents Rock the SEO World.pdf
Search Disrupted Google’s Leaked Documents Rock the SEO World.pdfSearch Disrupted Google’s Leaked Documents Rock the SEO World.pdf
Search Disrupted Google’s Leaked Documents Rock the SEO World.pdf
Arihant Webtech Pvt. Ltd
 
Enterprise Excellence is Inclusive Excellence.pdf
Enterprise Excellence is Inclusive Excellence.pdfEnterprise Excellence is Inclusive Excellence.pdf
Enterprise Excellence is Inclusive Excellence.pdf
KaiNexus
 
3.0 Project 2_ Developing My Brand Identity Kit.pptx
3.0 Project 2_ Developing My Brand Identity Kit.pptx3.0 Project 2_ Developing My Brand Identity Kit.pptx
3.0 Project 2_ Developing My Brand Identity Kit.pptx
tanyjahb
 
The Parable of the Pipeline a book every new businessman or business student ...
The Parable of the Pipeline a book every new businessman or business student ...The Parable of the Pipeline a book every new businessman or business student ...
The Parable of the Pipeline a book every new businessman or business student ...
awaisafdar
 
The Influence of Marketing Strategy and Market Competition on Business Perfor...
The Influence of Marketing Strategy and Market Competition on Business Perfor...The Influence of Marketing Strategy and Market Competition on Business Perfor...
The Influence of Marketing Strategy and Market Competition on Business Perfor...
Adam Smith
 
Improving profitability for small business
Improving profitability for small businessImproving profitability for small business
Improving profitability for small business
Ben Wann
 
The-McKinsey-7S-Framework. strategic management
The-McKinsey-7S-Framework. strategic managementThe-McKinsey-7S-Framework. strategic management
The-McKinsey-7S-Framework. strategic management
Bojamma2
 
BeMetals Presentation_May_22_2024 .pdf
BeMetals Presentation_May_22_2024   .pdfBeMetals Presentation_May_22_2024   .pdf
BeMetals Presentation_May_22_2024 .pdf
DerekIwanaka1
 
Exploring Patterns of Connection with Social Dreaming
Exploring Patterns of Connection with Social DreamingExploring Patterns of Connection with Social Dreaming
Exploring Patterns of Connection with Social Dreaming
Nicola Wreford-Howard
 
Kseniya Leshchenko: Shared development support service model as the way to ma...
Kseniya Leshchenko: Shared development support service model as the way to ma...Kseniya Leshchenko: Shared development support service model as the way to ma...
Kseniya Leshchenko: Shared development support service model as the way to ma...
Lviv Startup Club
 
amptalk_RecruitingDeck_english_2024.06.05
amptalk_RecruitingDeck_english_2024.06.05amptalk_RecruitingDeck_english_2024.06.05
amptalk_RecruitingDeck_english_2024.06.05
marketing317746
 
5 Things You Need To Know Before Hiring a Videographer
5 Things You Need To Know Before Hiring a Videographer5 Things You Need To Know Before Hiring a Videographer
5 Things You Need To Know Before Hiring a Videographer
ofm712785
 
Project File Report BBA 6th semester.pdf
Project File Report BBA 6th semester.pdfProject File Report BBA 6th semester.pdf
Project File Report BBA 6th semester.pdf
RajPriye
 
ModelingMarketingStrategiesMKS.CollumbiaUniversitypdf
ModelingMarketingStrategiesMKS.CollumbiaUniversitypdfModelingMarketingStrategiesMKS.CollumbiaUniversitypdf
ModelingMarketingStrategiesMKS.CollumbiaUniversitypdf
fisherameliaisabella
 
Brand Analysis for an artist named Struan
Brand Analysis for an artist named StruanBrand Analysis for an artist named Struan
Brand Analysis for an artist named Struan
sarahvanessa51503
 
falcon-invoice-discounting-a-premier-platform-for-investors-in-india
falcon-invoice-discounting-a-premier-platform-for-investors-in-indiafalcon-invoice-discounting-a-premier-platform-for-investors-in-india
falcon-invoice-discounting-a-premier-platform-for-investors-in-india
Falcon Invoice Discounting
 
ikea_woodgreen_petscharity_cat-alogue_digital.pdf
ikea_woodgreen_petscharity_cat-alogue_digital.pdfikea_woodgreen_petscharity_cat-alogue_digital.pdf
ikea_woodgreen_petscharity_cat-alogue_digital.pdf
agatadrynko
 
Attending a job Interview for B1 and B2 Englsih learners
Attending a job Interview for B1 and B2 Englsih learnersAttending a job Interview for B1 and B2 Englsih learners
Attending a job Interview for B1 and B2 Englsih learners
Erika906060
 

Recently uploaded (20)

What is the TDS Return Filing Due Date for FY 2024-25.pdf
What is the TDS Return Filing Due Date for FY 2024-25.pdfWhat is the TDS Return Filing Due Date for FY 2024-25.pdf
What is the TDS Return Filing Due Date for FY 2024-25.pdf
 
VAT Registration Outlined In UAE: Benefits and Requirements
VAT Registration Outlined In UAE: Benefits and RequirementsVAT Registration Outlined In UAE: Benefits and Requirements
VAT Registration Outlined In UAE: Benefits and Requirements
 
Search Disrupted Google’s Leaked Documents Rock the SEO World.pdf
Search Disrupted Google’s Leaked Documents Rock the SEO World.pdfSearch Disrupted Google’s Leaked Documents Rock the SEO World.pdf
Search Disrupted Google’s Leaked Documents Rock the SEO World.pdf
 
Enterprise Excellence is Inclusive Excellence.pdf
Enterprise Excellence is Inclusive Excellence.pdfEnterprise Excellence is Inclusive Excellence.pdf
Enterprise Excellence is Inclusive Excellence.pdf
 
3.0 Project 2_ Developing My Brand Identity Kit.pptx
3.0 Project 2_ Developing My Brand Identity Kit.pptx3.0 Project 2_ Developing My Brand Identity Kit.pptx
3.0 Project 2_ Developing My Brand Identity Kit.pptx
 
The Parable of the Pipeline a book every new businessman or business student ...
The Parable of the Pipeline a book every new businessman or business student ...The Parable of the Pipeline a book every new businessman or business student ...
The Parable of the Pipeline a book every new businessman or business student ...
 
The Influence of Marketing Strategy and Market Competition on Business Perfor...
The Influence of Marketing Strategy and Market Competition on Business Perfor...The Influence of Marketing Strategy and Market Competition on Business Perfor...
The Influence of Marketing Strategy and Market Competition on Business Perfor...
 
Improving profitability for small business
Improving profitability for small businessImproving profitability for small business
Improving profitability for small business
 
The-McKinsey-7S-Framework. strategic management
The-McKinsey-7S-Framework. strategic managementThe-McKinsey-7S-Framework. strategic management
The-McKinsey-7S-Framework. strategic management
 
BeMetals Presentation_May_22_2024 .pdf
BeMetals Presentation_May_22_2024   .pdfBeMetals Presentation_May_22_2024   .pdf
BeMetals Presentation_May_22_2024 .pdf
 
Exploring Patterns of Connection with Social Dreaming
Exploring Patterns of Connection with Social DreamingExploring Patterns of Connection with Social Dreaming
Exploring Patterns of Connection with Social Dreaming
 
Kseniya Leshchenko: Shared development support service model as the way to ma...
Kseniya Leshchenko: Shared development support service model as the way to ma...Kseniya Leshchenko: Shared development support service model as the way to ma...
Kseniya Leshchenko: Shared development support service model as the way to ma...
 
amptalk_RecruitingDeck_english_2024.06.05
amptalk_RecruitingDeck_english_2024.06.05amptalk_RecruitingDeck_english_2024.06.05
amptalk_RecruitingDeck_english_2024.06.05
 
5 Things You Need To Know Before Hiring a Videographer
5 Things You Need To Know Before Hiring a Videographer5 Things You Need To Know Before Hiring a Videographer
5 Things You Need To Know Before Hiring a Videographer
 
Project File Report BBA 6th semester.pdf
Project File Report BBA 6th semester.pdfProject File Report BBA 6th semester.pdf
Project File Report BBA 6th semester.pdf
 
ModelingMarketingStrategiesMKS.CollumbiaUniversitypdf
ModelingMarketingStrategiesMKS.CollumbiaUniversitypdfModelingMarketingStrategiesMKS.CollumbiaUniversitypdf
ModelingMarketingStrategiesMKS.CollumbiaUniversitypdf
 
Brand Analysis for an artist named Struan
Brand Analysis for an artist named StruanBrand Analysis for an artist named Struan
Brand Analysis for an artist named Struan
 
falcon-invoice-discounting-a-premier-platform-for-investors-in-india
falcon-invoice-discounting-a-premier-platform-for-investors-in-indiafalcon-invoice-discounting-a-premier-platform-for-investors-in-india
falcon-invoice-discounting-a-premier-platform-for-investors-in-india
 
ikea_woodgreen_petscharity_cat-alogue_digital.pdf
ikea_woodgreen_petscharity_cat-alogue_digital.pdfikea_woodgreen_petscharity_cat-alogue_digital.pdf
ikea_woodgreen_petscharity_cat-alogue_digital.pdf
 
Attending a job Interview for B1 and B2 Englsih learners
Attending a job Interview for B1 and B2 Englsih learnersAttending a job Interview for B1 and B2 Englsih learners
Attending a job Interview for B1 and B2 Englsih learners
 

Joachim Graf - The Future of Content - Media In Transition 2007