Digital marketing, Online PR, Online Reputation Management SEO Experts in India having strong knowledge in web trend analysis and marketing strategy planning. Digital Marketing expert in India
Jayakumar K, Digital Marketing, Media Management and Community Management Pro...Bzolutions Pvt.Ltd.
Digital Marketing, Media Management, and Community Management Professional from Kerala having strong exposure in web optimisation, news indexing, syndication, etc
Understand the supply and demand for software developers in Australia and New Zealand. These Talent Pool Reports are based on survey results from a survey of over 100,000 LinkedIn members.
See all Talent Pool Reports: http://lnkd.in/TalentDemand
Learn more about LinkedIn Talent Solutions: http://linkd.in/1bgERGj
Subscribe to the LinkedIn Talent Blog: http://linkd.in/18yp4Cg
Follow the LinkedIn company page: http://linkd.in/1f39JyH
Tweet with us: http://bit.ly/HireOnLinkedIn
Jayakumar K, Digital Marketing, Media Management and Community Management Pro...Bzolutions Pvt.Ltd.
Digital Marketing, Media Management, and Community Management Professional from Kerala having strong exposure in web optimisation, news indexing, syndication, etc
Understand the supply and demand for software developers in Australia and New Zealand. These Talent Pool Reports are based on survey results from a survey of over 100,000 LinkedIn members.
See all Talent Pool Reports: http://lnkd.in/TalentDemand
Learn more about LinkedIn Talent Solutions: http://linkd.in/1bgERGj
Subscribe to the LinkedIn Talent Blog: http://linkd.in/18yp4Cg
Follow the LinkedIn company page: http://linkd.in/1f39JyH
Tweet with us: http://bit.ly/HireOnLinkedIn
I've skills developed in Consulting Start-Ups, Product Development, Pre Sales, Business Development, Strategic Planning & Consulting, Public Relations, Operations, launch of new products and business strategies - I strongly believe that I am ready for playing a dynamic & challenging role.
Currently he is engaged as a CTO & CMO @ Deshpande Foundation, one of the top NGO & focused on technology driven Social innovation with an aspiration to impact gross-root, base pyramid 1.1 billion people in the impact areas of Agriculture - Data Driven Agriculture Initiative to improve the efficiency in farming practices; Skilling: Technology Driven industry specific skilling programs for employability; Navodyami (micro-entrepreneurship) :Technology driven Navodyami (micro-entrepreneurship) incubation services. Adopting Corporate best practices of blended business & Technology to enhance the productivity of the field staff & digitally touching the beneficiary with 3S (Speed, Scale & Sustainability) and ultimately give the institution/business a competitive advantage.
The digital marketing industry is changing faster than ever and those who don’t adapt with the times are losing market share. Where should marketers be focusing their efforts? What strategies are the experts seeing get the best results? Get up-to-speed with the latest industry insights, trends and predictions for the future in this panel discussion with some leading digital marketing experts.
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Jayakumar K | digital marketing professionals | Kerala | India
1. Jayakumar K, MBA, IRCA(UK) Certified Lead Auditor
New Media Strategist and Data Analytics Expert (Digital Marketing and Online PR areas)
CTO, CEARSLEG Technologies Pvt Ltd (A Google partner company)
https://www.google.com/partners/#a_profile;idtf=8338243445
Current Positions/ Recognitions
New Media Advisor: Mahatma Gandhi University
Deputy Commander (Honorary Position), Kerala Police Cyber Dome
New Media Consultant, MetroVaartha News paper
Academic Governing body member in ELIMS Institute of Management Studies
Guest Faculty : IIITM-K . Govt of Kerala
Kerala Media Academy, Govt of Kerala
Keltron Knowledge Service Group
Memberships : Confederation of Indian Industries (CII)
International Register for Certified Auditors (IIQM/TRG/R/491/09)
Information System Audit Controls Association, ISACA ID: 435418;
Mobile : +91 9995668444
Mail : kjay_kumar@yahoo.com
Mr. Jayakumar has got gleaned exposure in defining and implementing Internet based lead
generation components like Get Found Tactics ( Search Engine optimization –SEO, Social Media
Optimization- SMO) , Online Branding, Online PR, Reputation Management, Lexical Analysis,
Landing/ Squeeze Pages, Welcome pages, Buyer personas and ‘Call to Action’ in collaborating
effectively with stakeholders, vendors and clients ( Persona Approach). Strong exposure in
defining KPI and ROI audit parameters for any Business / ecommerce system at par with
generally accepted QMS standards based on the matrices defined through closed-loop analysis.
Sound knowledge in Google and Social media algorithms.
Mr. Jayakumar has derived an effective online election campaign frame-work for major political
parties in India and this has successfully been tested and implemented in 2015/16 Assembly
Elections Kerala (Wiki article is available). Mr. Jayakumar has been entrusted to design
professional/ job oriented IT training programs for a Govt entity named Keltron Knowledge
Service Group Since 2001. As a technology enthusiast Mr. Jayakumar has been writing technical
articles in Major dailies and I& PRD, Govt of Kerala Publications.
Jayakumar K, has been entrusted with various Govt projects as a consultant and mentor in online
PR, Social Media management and Digital Marketing areas, prior to above mentioned association
Mr. Jayakumar was working with one of the major Singapore E Commerce company named
Surprisel Pte Ltd as Digital Marketing head. During the tenure with Surprisel and as a Digital
Marketing Manager, from time to time, he was responsible to assist with sourcing, developing and
defining frame-work and algorithms for Online Branding, Lexical Analysis, Reputation
Management, Collaborative Marketing, The Husting, and defining persona were also comes under
his overall scope of work.
2. During 2008 until 2011 Mr. Jayakumar was holding the position of Project Secretary in British
AeroSpace Systems- Communication and Online PR (BAe Systems), during this period he was
responsible for eliciting Requirement Specifications by BAE global team and developing a high
level Product Requirements Document (PRD) and an elaborate Requirements Specification for the
IT wing for subsequent design, development, and testing activities. An unique blend of business
and technical savvy being applied over the entire project realization activities. He enjoyed
spending time in BAE to understand their problems, and find innovative solutions for their
requirements. He was working with the engineering counterpart to satisfy BAE’s internal
requirements and played as a key role in cross functional team. He led, coordinate, and supervise
his work toward the end goal of achieving the result. He had been entrusted to write specifications
about single feature sets to a product realization level.
At present Mr. Jayakumar has been holding lead positions in various Technopark companies and
consultant/ Guest faculty positions in major Govt entities and writing technical articles in major
dailies and I & PRD publications by Govt of Kerala
Memberships
Confederation of Indian Industries (CII)
International register for Certified Auditors (IRCA-UK)
Information System Audit Controls Association (ISACA)
International Association of Computer Science and Information Technology- Singapore
Computer Science Teachers Association
Institution of Engineering and Technology-IET
Global Community of Information Processionals (AIIM)
Open Source Community For Infrastructure Software (OW2) and also a
Member in Editorial board in International Journal of Electronics and Computer Science
Engineering (IJECSE)
Creative writings (Technical articles)
Freelance writer in Deepika,
The HinduBusinessLine
MetroVaartha
Kerala Calling and Samakaaleenaa Janapadam ( PRD Publications, Govt of Kerala)
Streisand Media
EDUCATION
MBA (Systems) , Vinayaka Missions Research University (VMRU) , India
Certified Lead Auditor (QMS) IIQM, Jaipur, India. (Approved by IRCA, UK) (2008 May)
PG Dip. In Computer Application (September 1994- April 1996)
Bachelor’s Degree in Science, University of Kerala (1990 March- 1993 March)
Digital Marketing/ Ecommerce Certifications
Google Certified Online Marketing
Google Adwords Certification
3. Certified Google Analytics
Digital Marketing certification by Google
Ecommerce Analytics – Data to Decisions by Google (2014, July)
Inbound Marketing by Inbound Marketing University & HubSpot Academy (2013
January)
E-Commerce Associate by Cambridge (September 2012)
Other Certifications
Dip. in German (Deutsch), University of Kerala.(1996 April- 1998 June)
Certificate in RTI-2005 by Institute of Management in Government (IMG), Trivandrum
(June 2012)
PERSONAL INFORMATION
Name : Jayakumar K
Father’s Name : N. Krishnan Nair
Sex : Male
DOB : 01-06-1973
Marital Status : Married
Passport No : L 5214475 (Exp. Date: 24/11/2023)
Nationality : Indian
Languages Known : English, Malayalam
Jayakumar K