Janta Choupal Business Plan
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World's first political social media platform. Through Janta Choupal we will introduce & promote "Citizen Journalism" which will change the course of action how general people are behaving in the society and will strive to make it an efficient mechanism for leader/public participation for social governance.
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Janta Choupal Business Plan
- 1. Janta Choupal © “The Smart App for The Smart City” Supported by Govt. of Maharashtra
- 3. Lack of Transparency in issue resolution process through leaders/bureaucrats Digital India not properly connected Expensive Mediums for Leaders to reach the target audience Stakeholders of society e.g. voters, leaders & public administrators are not connected through social media. Ineffective Governance Problem/Issues 3
- 5. Opportunity Evaluation Methodology: Survey of 15000 house holds and results were something like this: There comes “Janta Choupal” 5 Don't KnowNeighborhood UsesSmartphone Had Social/CivicProblems Not Connected withER Don't KnowER 60% 70% 99.99% 90% 65% *ER = ElectedRepresentatives Percentage
- 6. What Is Janta Choupal • World's first Political Social Media application, acts as a dialogue platform for actual voters/electors, public administrators & Leader representatives. How it works? 6 User raise the issue through Photo, video or Text Issue automatically assigned to the Elected Representatives Issue endorsed by fellow ward members by vote, comment & share Leader acknowledge the issue by changing the status of issue while commenting. After resolution leader create view by taking photo, video of the issue.
- 7. USP/Differentiator/Advantage Impact on Leaders Connect Registration Registration of users as per Ward Make New Friends Locally Transparency and Accountability Voters Engagement Share and Endorse issues of common interest Better Social Governance & Communication 7
- 8. Current Traction and Impact 2000 + Downloads Enrolled All 85 Corporators/Parshad At Indore Supported by Govt. Of Maharashtra Tie-up with Patrika Newspaper at Indore 800 issues reported till date 30% issues resolved 8
- 9. Social Impact of Janta Choupal 9 Efficient Social Governance Transparency in issue resolution Merit based popularity of Leaders Citizen Journalism Enhanced Public Responsibility Flawless reporting of issues to Respective Leaders Common Platform for Voter & Leaders Issue/Suggestion Sharing Issue/Suggestion Resolution
- 10. SNAPSHOTS: Citizen Journalism Creating Social Impact: 10
- 11. Benefits to Elected Representatives Better engagement with voters 11 Efficient Issue Handling Platform to showcase their work Crowd sourcing of Ideas & Suggestions Efficient Election Marketing
- 12. Engagement Factor of JC Social Governance Citizen Journalist of the Month Leader of the Month Meeting new people locally 12 Issue Followup & Resolution
- 13. Competition Global Social Media • Face book • Twitter Grievance Raising App • Local Circle • E Swaraj • Pot Holes Local Social Media • Janta Choupal •90% of people who are using global social media are not connected locally. •Janta Choupal is trying to fill the void of local social media b13y connecting people hyper locally for better social governance.
- 14. News feed/Video feeds Crowd Funding Platform for Local campaigns/events Premium Listings for Registered Paid Users Hyper Local Advertising Survey/Online Poll Government or NGO Promotion Election Campaigning & Exit Poll Revenue Opportunities: 14
- 17. The Core Team Prabhakar Singh (Founder & CEO) Strategy & Marketing, Exp 7Yrs Akshay Bawse (Co-Founder & COO) Marketing & Execution, Exp 8Yrs Avinash Mahajan (CTO) Project Management, Exp 13 Yrs Ashok Mehta (Software Specialist) Software Development, Exp 5 Yrs Jitendra Sharma (Software Specialist) Android Development, Exp 3 Yrs in TCS 17