The 2014 Napa earthquake quickly reminded the wine tourism industry that external factors driving travel can quickly change visitors’ perception of a destination. Paul Wilke's presentation at the 2015 International Wine Tourism Conference in Reims, France looked at visitor trends that emerged following the Napa quake and lessons learned – particularly in the areas of sustainable tourism, recovery and the impact of natural disasters on wine tourism.
The document summarizes the author's experiences from projects in Afghanistan, Cambodia, and India between 2002-2005 while studying at the University of Guelph. It describes some of the food security challenges observed in Kabul, including drought, lack of access to seeds and equipment, and poor sanitation. Issues observed in Cambodia included continued poverty in rural areas despite economic growth. In India, the author witnessed the rich-poor divide firsthand in a rural village.
Urban Outfitters Crisis Communications Plan Hannah Biehn
This document outlines Urban Outfitters crisis communication plan for its Ithaca, NY location. It defines minor and major crises and establishes a crisis communications team. It provides procedures for handling common retail crises like shoplifting, dressing room incidents, and employee disputes. It also covers notifying authorities and media, designating spokespeople, and using social media to respond to crises. The plan aims to protect Urban Outfitters' reputation by responding quickly and transparently to any incidents.
Should Insurance Agents become Wealth ManagersSURAJ MISHRA
September 12, 2013. This presentation was delivered to a group of very qualified Insurance Agents at Manila. I wanted them to understand the new changing world, where customers expectation has vastly increased. The digital world is building huge expectations. Suraj
An Introduction to The New Crisis CommunicationsCharlie Pownall
The document discusses crisis communication and provides examples of how organizations should respond to crises. It defines a crisis and outlines a crisis management framework of preparing, responding, mitigating and recovering. Case studies of Malaysia Airlines Flight 370 and an MTR stray dog incident in Hong Kong demonstrate principles for acknowledging problems, controlling the narrative, expressing empathy and commitment while maintaining competence and confidence. The key is a quick, honest response and fixing the underlying issues while learning lessons for the future.
Para se preparar para as mudanças de comportamento do consumidor e as novas restrições sanitárias que devem surgir no pós-pandemia, os players do mercado de aviação têm trabalhado com múltiplos cenários e avaliam que a retomada deve começar no contexto doméstico. Confira o material preparado pelos nossos sócios na apresentação do webinar "Os possíveis cenários da indústria de aviação".
CommunicationMediaFrom the BP oil spill and the Egyptian .docxclarebernice
Communication/Media
From the BP oil spill and the Egyptian revolution to the Haitian earthquake and the Australian
floods, social media has proven its power to unite, coalesce, support, champion, and save
lives. Presenting cutting-edge media communication solutions, The Four Stages of Highly
Effective Crisis Management explains how to choose the appropriate language and media
outlet to properly convey your message during and after a crisis.
Unveiling the secrets of how to manage the media in a crisis, the book examines how rapidly
evolving social media and Web 2.0 technologies have changed the crisis management
landscape. It illustrates the four distinct stages of media reporting during a crisis and details
the information that must be provided. The author provides readers with a wealth of helpful
tips and tools—including guidelines, checklists, and case studies that illustrate best practices
in crisis media management. Divided into five sections, the book:
• Examines how the kingdom of news has changed and considers the new hybrid model
that is emerging
• Identifies the four distinct stages in which both old and new media report a crisis
• Addresses the use of spokespeople according to the four stages, as well as when
to use the chief executive officer
• Discusses media interviews, including how to handle news conferences, bloggers,
and the importance of media training
• Considers the communication aspects of crisis management—including how to
harness the power of Facebook, Twitter, YouTube, Digg, Wikipedia, Flickr, and
social media releases
The book’s resource-rich appendices include a checklist for briefing a spokesperson, sample
media release, a step-by-step flowchart for creating a crisis communication plan, and social
media policy guidelines. Complete with a detailed guide on what tools to use and when to
use them, this book provides the techniques and understanding required to communicate
effectively and avoid any potential bad press and embarrassment that could result from
information mismanagement.
About the Author:
Jane Jordan-Meier is a former journalist with more than 25 years of experience in the media
and communication management. Working at the forefront of media training developing
powerful methodologies in crisis media management, she has worked at the highest level
in strategic planning and communication including the Australian bicentennial celebrations
and the Sydney Olympic Games.
Visit www.crisismanagementbook.com for more information.
ISBN: 978-1-4398-5373-3
9 781439 853733
90000
K12481
w w w . c r c p r e s s . c o m
www.crcpress.com
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K12481 cvr mech.indd 1 2/15/11 3:09 PM
The Four Stages
of Highly Effective
Crisis Management
How to Manage the Media
in the Digital Age
The Four Stages
of Highly Effective
Crisis Management
How to Manage the Media
in the ...
This document provides an overview and agenda for a media, branding, and communications training session at the University of Limerick. It discusses key topics like generating news stories, writing news stories, social media guidelines, branding guidelines, and dealing with negative publicity. Tips are provided for storytelling, what makes a good news or viral video, and applying the university's brand identity. The importance of mission statements, policy, and reputation management are also covered.
The document discusses crisis communications strategies during the Austin bombings in March 2018. It provides context on how the bombings escalated from a local story to an international news story over time. Effective crisis communication principles of concern, clarity, control, confidence and competence are examined through examples of statements from Austin Police Chief Brian Manley. Key stakeholders like the Austin community, media, government and consumers had different information needs. Mayor Steve Adler's communications are discussed as an example of reassuring the public during a crisis. The challenges of engaging with the public and media during a fast-moving investigation are also covered.
The document summarizes the author's experiences from projects in Afghanistan, Cambodia, and India between 2002-2005 while studying at the University of Guelph. It describes some of the food security challenges observed in Kabul, including drought, lack of access to seeds and equipment, and poor sanitation. Issues observed in Cambodia included continued poverty in rural areas despite economic growth. In India, the author witnessed the rich-poor divide firsthand in a rural village.
Urban Outfitters Crisis Communications Plan Hannah Biehn
This document outlines Urban Outfitters crisis communication plan for its Ithaca, NY location. It defines minor and major crises and establishes a crisis communications team. It provides procedures for handling common retail crises like shoplifting, dressing room incidents, and employee disputes. It also covers notifying authorities and media, designating spokespeople, and using social media to respond to crises. The plan aims to protect Urban Outfitters' reputation by responding quickly and transparently to any incidents.
Should Insurance Agents become Wealth ManagersSURAJ MISHRA
September 12, 2013. This presentation was delivered to a group of very qualified Insurance Agents at Manila. I wanted them to understand the new changing world, where customers expectation has vastly increased. The digital world is building huge expectations. Suraj
An Introduction to The New Crisis CommunicationsCharlie Pownall
The document discusses crisis communication and provides examples of how organizations should respond to crises. It defines a crisis and outlines a crisis management framework of preparing, responding, mitigating and recovering. Case studies of Malaysia Airlines Flight 370 and an MTR stray dog incident in Hong Kong demonstrate principles for acknowledging problems, controlling the narrative, expressing empathy and commitment while maintaining competence and confidence. The key is a quick, honest response and fixing the underlying issues while learning lessons for the future.
Para se preparar para as mudanças de comportamento do consumidor e as novas restrições sanitárias que devem surgir no pós-pandemia, os players do mercado de aviação têm trabalhado com múltiplos cenários e avaliam que a retomada deve começar no contexto doméstico. Confira o material preparado pelos nossos sócios na apresentação do webinar "Os possíveis cenários da indústria de aviação".
CommunicationMediaFrom the BP oil spill and the Egyptian .docxclarebernice
Communication/Media
From the BP oil spill and the Egyptian revolution to the Haitian earthquake and the Australian
floods, social media has proven its power to unite, coalesce, support, champion, and save
lives. Presenting cutting-edge media communication solutions, The Four Stages of Highly
Effective Crisis Management explains how to choose the appropriate language and media
outlet to properly convey your message during and after a crisis.
Unveiling the secrets of how to manage the media in a crisis, the book examines how rapidly
evolving social media and Web 2.0 technologies have changed the crisis management
landscape. It illustrates the four distinct stages of media reporting during a crisis and details
the information that must be provided. The author provides readers with a wealth of helpful
tips and tools—including guidelines, checklists, and case studies that illustrate best practices
in crisis media management. Divided into five sections, the book:
• Examines how the kingdom of news has changed and considers the new hybrid model
that is emerging
• Identifies the four distinct stages in which both old and new media report a crisis
• Addresses the use of spokespeople according to the four stages, as well as when
to use the chief executive officer
• Discusses media interviews, including how to handle news conferences, bloggers,
and the importance of media training
• Considers the communication aspects of crisis management—including how to
harness the power of Facebook, Twitter, YouTube, Digg, Wikipedia, Flickr, and
social media releases
The book’s resource-rich appendices include a checklist for briefing a spokesperson, sample
media release, a step-by-step flowchart for creating a crisis communication plan, and social
media policy guidelines. Complete with a detailed guide on what tools to use and when to
use them, this book provides the techniques and understanding required to communicate
effectively and avoid any potential bad press and embarrassment that could result from
information mismanagement.
About the Author:
Jane Jordan-Meier is a former journalist with more than 25 years of experience in the media
and communication management. Working at the forefront of media training developing
powerful methodologies in crisis media management, she has worked at the highest level
in strategic planning and communication including the Australian bicentennial celebrations
and the Sydney Olympic Games.
Visit www.crisismanagementbook.com for more information.
ISBN: 978-1-4398-5373-3
9 781439 853733
90000
K12481
w w w . c r c p r e s s . c o m
www.crcpress.com
T
h
e
F
o
u
r S
ta
g
e
s o
f H
ig
h
ly E
ffe
c
tive
C
risis M
a
n
a
g
e
m
e
n
t
Jordan-M
eier
K12481 cvr mech.indd 1 2/15/11 3:09 PM
The Four Stages
of Highly Effective
Crisis Management
How to Manage the Media
in the Digital Age
The Four Stages
of Highly Effective
Crisis Management
How to Manage the Media
in the ...
This document provides an overview and agenda for a media, branding, and communications training session at the University of Limerick. It discusses key topics like generating news stories, writing news stories, social media guidelines, branding guidelines, and dealing with negative publicity. Tips are provided for storytelling, what makes a good news or viral video, and applying the university's brand identity. The importance of mission statements, policy, and reputation management are also covered.
The document discusses crisis communications strategies during the Austin bombings in March 2018. It provides context on how the bombings escalated from a local story to an international news story over time. Effective crisis communication principles of concern, clarity, control, confidence and competence are examined through examples of statements from Austin Police Chief Brian Manley. Key stakeholders like the Austin community, media, government and consumers had different information needs. Mayor Steve Adler's communications are discussed as an example of reassuring the public during a crisis. The challenges of engaging with the public and media during a fast-moving investigation are also covered.
5 Quick Ways to Respond to Facebook & Instagram Trends
Over the past several weeks, people have been spending 44% more time on social media. That means Facebook and Instagram represent a powerful opportunity to reach your audiences where they are present and active.
Join us online to learn:
• How to respond to recent trends on Facebook & Instagram
• How to adjust paid campaigns to reach new audiences.
• How to engage your customers & prospects on social.
This document outlines a communications strategy for BP in response to the 2010 Deepwater Horizon oil spill. It identifies key audiences including government agencies, victims, employees, local businesses and tourism organizations. The objectives are to restore BP's reputation, maintain relationships during cleanup efforts, and ensure audiences are aware of BP's response. The proposed strategy includes establishing an online newsroom, holding press conferences with government officials, providing economic support to affected local businesses, and ensuring transparency around the incident and BP's efforts to address it.
The document outlines a strategy for the World Bank to support shared and sustainable growth in East Asia and the Pacific region. It discusses four pillars: 1) Partnering with middle-income countries to sustain economic gains and reduce inequality, 2) Supporting development in fragile states through investments in institutions, health, education and infrastructure, 3) Strengthening cooperation on global issues like climate change and financial integration, and 4) Facilitating knowledge exchange and supporting the region's role in global governance. The strategy aims to help the region balance fast growth with environmental sustainability and reduce vulnerabilities from issues like rising inequality and economic volatility.
The Nigerian Financial Industry requires new approaches and new lenses to spot new opportunities. Our brief presentation explores the problem and potential solutions in an innovative manner
The document discusses the Winnipeg Poverty Reduction Council (WPRC), which is a multi-sector roundtable of community leaders from business, government, and non-profits working to reduce poverty through collaboration. The WPRC believes greater impact could be made by better connecting, aligning, and reinventing social systems. It also discusses homelessness in Winnipeg, including that most experiences are short-term but some face chronic homelessness. It outlines the goals and strategies of Winnipeg's long-term plan to end homelessness, including prevention, creating a person-centered support system, and increasing housing supply.
This document provides an introduction to public relations and discusses how PR can be used to start conversations, build credibility, establish relationships, generate excitement, and build brands. It outlines common PR tools like news releases, media relations, content creation, video, awards, and social media. Case studies show how PR has helped organizations like a human resources firm, veterinary association, and realtors association improve community exposure, manage online presence and social media, and secure media placements. The document also covers crisis PR, noting that advance planning is key, and provides examples of potential crises and PR solutions.
This document provides an introduction to public relations and discusses how PR can be used to start conversations, build credibility, establish relationships, generate excitement, and build brands. It outlines common PR tools like news releases, media relations, content creation, video, awards, and social media. Case studies show how PR has helped organizations like a human resources firm, veterinary association, and realtors association improve community exposure, manage social media, launch blogs and podcasts, and secure media placements. The document also covers crisis PR, noting that advance planning is key and potential crises can include things like accidents, misconduct, and public accusations. It provides PR solutions like developing response policies, media training, and social media management.
How The Coronavirus Crisis Impacts Performance Marketing Long TermTinuiti
The Coronavirus quickly escalated from a healthcare crisis to an economic crisis. Companies across all industries are pulling back on media spend to avoid risk and cut costs. But when we emerge from this crisis, what will performance marketing look like? How should brands re-enter as the economy slowly opens back up. Join Forrester analyst Collin Colburn to learn about the impact Coronavirus is having on marketing and how marketers should prepare for the rebound.
The document summarizes an agenda for an Older Investors Summit held by the Insured Retirement Institute (IRI) on May 27, 2015 in New York City. The summit aimed to explore issues facing older investors such as diminished capacity and financial elder abuse. The agenda included panels on topics like retirement planning, understanding issues impacting older investors, regulatory initiatives, best practices for working with older clients, and public policy opportunities. It provided biographies for several speaker panelists.
GLOBAL ISSUES AND GLOBAL PUBLIC ADMINISTRATIONINTRODUCTION.docxwhittemorelucilla
GLOBAL ISSUES AND GLOBAL PUBLIC ADMINISTRATION
INTRODUCTION
Understanding the interrelationships between public administration and global issues is an unavoidable
necessity to anyone in a leadership position in this profession.
Wealth and poverty, environmental stewardship, and gender equality are but some of the topics that
could be explored under the broad topic of global issues.
WEALTH AND POVERTY
The complexity of poverty creates many challenges for public administrators and policy makers. Long-
term improvement in living standards for people living in the poorest nations is affected by many issues.
Public administration at the national level for these countries can be affected by corruption, inexperience,
or lack of access to resources. Politics, civil constructs, outside economic forces, and even geography and
climate can affect the creation and distribution of wealth in a country.
POPULATION
Policy action to simply reduce population can be received in many different ways and not all are positive.
Rather than simply working to reduce population, the United Nations and many governments look now
toward more specific goals.
Much of the current work in population control addresses reproductive rights, HIV/AIDS prevention and
education, and the increase of life expectancy and reduction in infant mortality. One strategy employed
by the United Nations Population Fund is the application of population data in to poverty reduction
efforts.
FOOD
The World Health Organization estimates that one-third of the world is well-fed, one-third is underfed
one-third is starving—and over four million will die this year as a result. Starvation and malnutrition are
not only personal tragedies, they are also significant burdens to national economic development.
While one cannot put a dollar amount on suffering, economists estimate that the effects of malnutrition
cost an individual 5-10 percent of potential earnings over his or her life.
Not only does this hold the person back, it also helps maintain the cycle of poverty so many developing
nations are trying to break.
P r i n t C r e d i t s
ENERGY
Many scientists and other experts tell us that current energy use is unsustainable. Gasoline for our
automobiles, home heating fuels in the form of natural gas and heating oil, and coal-based electricity all
come with higher and higher costs—some apparent and some hidden.
Policy makers need to consider the economic dangers inherent in the dependence on a potentially
unreliable resource. So many aspects of the economy—worker transportation, movement of raw
materials and finished goods, and the production of petroleum based products such as plastics,
pesticides and even pharmaceuticals—are deeply dependent upon fossil fuels with that dependency is
risk that the policy makers must address.
THE ENVIRONMENT
The state of the environment and the impact of human activity on the environment have become major
issues in public and policy debat ...
Best Buy Finance MBA Recruiting Presentation 2010Brian Kohlbeck
Best Buy is a large consumer electronics retailer founded in 1966. It has grown significantly over the years through expansion within the US and internationally. It now has over 180,000 employees worldwide and operates stores across the US, Canada, Mexico, China, and Europe. Best Buy sees the growing connectivity of devices as an important strategy and aims to connect customers to technology solutions. The finance division plays an important role in funding operations and ensuring profitability. There are opportunities for career progression from entry-level roles to executive positions.
PR: Preparing for a crisis - Small charities communications conference, 11 Ju...CharityComms
Alex Goldup, associate director: charity and not-for-profit, and Aaron Bass, account director, The PR Office
Visit the CharityComms website to view slides from past events, see what events we have coming up and to check out what else we do: www.charitycomms.org.uk
This document summarizes the March/April 2011 issue of Assisted Living Executive magazine. It includes the following:
- The cover story highlights the winners of ALFA's annual Best of the Best Awards, which honor innovative solutions to challenges in senior living.
- An article profiles five regional sales and marketing professionals discussing the impact of the internet on lead development for senior living communities.
- Another article argues that comprehensive wellness programs provide a strategic advantage for senior living brands but that developing a culture of total healthy lifestyle will become more important in the future.
- Additional articles discuss the latest data from NIC MAP pointing to increased demand and pricing power for senior living providers, follow a Carlton Senior Living startup
Nielsen provides data and insights to help clients understand consumers and markets. In this document, Nielsen discusses recent economic and consumer trends in Asia Pacific markets including Vietnam. Vietnam has seen strong economic growth recently, driven by urbanization and a growing workforce. While traditional trade still dominates in Vietnam, modern trade channels are growing rapidly. FMCG growth has slowed slightly in Vietnam in the first half of 2018 compared to the previous year. Nielsen advises companies to focus on understanding evolving consumer needs and executing well to take advantage of opportunities in Vietnam.
Relatório da Economist distribuído a grandes bancos diz que Brasil tem “alto ...diariodocentrodomundo
Um relatório anual da revista The Economist distribuído aos bancos coloca o Brasil numa posição de “alto risco operacional” devido à pandemia da Covid-19.
O documento alerta sobre o que pode acontecer na América Latina após o coronavírus: “Haverá ‘cicatrizes’ econômicas de investimentos e perdas de capital humano, e grandes mudanças setoriais, à medida que alguns setores avançam enquanto outros lutam.”
Essas crises às vésperas das eleições podem provocar uma onda de mudança. “Em um grande ano eleitoral para a América Latina, os riscos políticos já estão se tornando evidentes. O risco político é alto à medida que os eleitores protestam contra os governantes e pedem mudanças, dando espaço para que as propostas populistas prosperem”, diz a Economist.
Segundo a revista, um dos maiores fatores de risco para o continente é a baixa eficácia dos governos federais no combate ao vírus. No caso do Brasil, Bolsonaro é citado nominalmente e acusado de “enfraquecer as instituições democráticas”.
Media is controlled by powerful corprationtuyetmai8989
The document discusses the relationship between media and powerful corporations like Coca-Cola and Vedan and how corporations can influence media coverage. It notes that Coca-Cola spends billions on advertising and marketing that gets broadcast widely. Vedan polluted a river for 14 years but media did not report on it due to Vedan's financial influence over media outlets through advertising contracts. The document argues that media ownership rules need reform to limit corporate control and ensure more balanced coverage.
Decision making Game on Thailand's TourismSteven Heath
The document outlines a scenario where the student plays on a team of tourism experts advising the Thai government. The team must analyze reports from a helicopter pilot on various social, economic, environmental, and political events from 2000-2011 that could impact Thailand's important tourism industry. These events include SARS, the 2004 Indian Ocean tsunami, currency exchange rates, bombings, protests, and flooding. The team must assess each event's potential positive or negative effect on tourism and map trends over time to advise the government on managing situations and protecting the industry.
TOCCA Life offers sober living facilities near Delray Beach, Florida, known as the "Rehabilitation Capital of America". The company plans to rapidly expand its facilities across the country to meet the large need for substance abuse treatment. TOCCA Life will provide a structured housing program based on 12-step principles along with clinical services. The company expects to generate over $144 million in revenue by year 5 as it expands to 240 facilities nationwide. An exit strategy could involve acquisition by a larger player in the substance abuse treatment industry.
2018 GRESB | Siemens Sustainable Real Assets Conference - Washington DCGRESB
May 17, 2018 at District Center, in partnership with Siemens, hosted by MetLife
GRESB - 2
Emilie Mazzacurati, 427 - 14
Stephen Scofield, South Pole Group - 29
Amanda Wallace, JPMAM - 36
Chris Pyke & Heather Rosenberg - 48
John Porcari, WSP - 70
Ben Myers, Boston Properties - 86
Laura Craft, Heitman - 112
Greg Simmons, Siemens - 123
Jill Ziegler, Forest City Realty Trust - 138
Elena Alschuler, View Inc - 158
Brian Asparro, Enel - 163
Jaime Statter, PEER - 171
Heather Rosenberg - 185
Matt Ellis, Measurabl - 190
GDB Miami is a consulting firm that provides strategic advice to help clients succeed in the diverse Miami business environment. They have extensive experience and connections across many industries in Miami including real estate, healthcare, finance, technology, and entertainment. GDB Miami can help clients with public relations, crisis management, marketing, and establishing relationships with leaders across the Miami community and key sectors of the local economy.
B2B payments are rapidly changing. Find out the 5 key questions you need to be asking yourself to be sure you are mastering B2B payments today. Learn more at www.BlueSnap.com.
Discover timeless style with the 2022 Vintage Roman Numerals Men's Ring. Crafted from premium stainless steel, this 6mm wide ring embodies elegance and durability. Perfect as a gift, it seamlessly blends classic Roman numeral detailing with modern sophistication, making it an ideal accessory for any occasion.
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5 Quick Ways to Respond to Facebook & Instagram Trends
Over the past several weeks, people have been spending 44% more time on social media. That means Facebook and Instagram represent a powerful opportunity to reach your audiences where they are present and active.
Join us online to learn:
• How to respond to recent trends on Facebook & Instagram
• How to adjust paid campaigns to reach new audiences.
• How to engage your customers & prospects on social.
This document outlines a communications strategy for BP in response to the 2010 Deepwater Horizon oil spill. It identifies key audiences including government agencies, victims, employees, local businesses and tourism organizations. The objectives are to restore BP's reputation, maintain relationships during cleanup efforts, and ensure audiences are aware of BP's response. The proposed strategy includes establishing an online newsroom, holding press conferences with government officials, providing economic support to affected local businesses, and ensuring transparency around the incident and BP's efforts to address it.
The document outlines a strategy for the World Bank to support shared and sustainable growth in East Asia and the Pacific region. It discusses four pillars: 1) Partnering with middle-income countries to sustain economic gains and reduce inequality, 2) Supporting development in fragile states through investments in institutions, health, education and infrastructure, 3) Strengthening cooperation on global issues like climate change and financial integration, and 4) Facilitating knowledge exchange and supporting the region's role in global governance. The strategy aims to help the region balance fast growth with environmental sustainability and reduce vulnerabilities from issues like rising inequality and economic volatility.
The Nigerian Financial Industry requires new approaches and new lenses to spot new opportunities. Our brief presentation explores the problem and potential solutions in an innovative manner
The document discusses the Winnipeg Poverty Reduction Council (WPRC), which is a multi-sector roundtable of community leaders from business, government, and non-profits working to reduce poverty through collaboration. The WPRC believes greater impact could be made by better connecting, aligning, and reinventing social systems. It also discusses homelessness in Winnipeg, including that most experiences are short-term but some face chronic homelessness. It outlines the goals and strategies of Winnipeg's long-term plan to end homelessness, including prevention, creating a person-centered support system, and increasing housing supply.
This document provides an introduction to public relations and discusses how PR can be used to start conversations, build credibility, establish relationships, generate excitement, and build brands. It outlines common PR tools like news releases, media relations, content creation, video, awards, and social media. Case studies show how PR has helped organizations like a human resources firm, veterinary association, and realtors association improve community exposure, manage online presence and social media, and secure media placements. The document also covers crisis PR, noting that advance planning is key, and provides examples of potential crises and PR solutions.
This document provides an introduction to public relations and discusses how PR can be used to start conversations, build credibility, establish relationships, generate excitement, and build brands. It outlines common PR tools like news releases, media relations, content creation, video, awards, and social media. Case studies show how PR has helped organizations like a human resources firm, veterinary association, and realtors association improve community exposure, manage social media, launch blogs and podcasts, and secure media placements. The document also covers crisis PR, noting that advance planning is key and potential crises can include things like accidents, misconduct, and public accusations. It provides PR solutions like developing response policies, media training, and social media management.
How The Coronavirus Crisis Impacts Performance Marketing Long TermTinuiti
The Coronavirus quickly escalated from a healthcare crisis to an economic crisis. Companies across all industries are pulling back on media spend to avoid risk and cut costs. But when we emerge from this crisis, what will performance marketing look like? How should brands re-enter as the economy slowly opens back up. Join Forrester analyst Collin Colburn to learn about the impact Coronavirus is having on marketing and how marketers should prepare for the rebound.
The document summarizes an agenda for an Older Investors Summit held by the Insured Retirement Institute (IRI) on May 27, 2015 in New York City. The summit aimed to explore issues facing older investors such as diminished capacity and financial elder abuse. The agenda included panels on topics like retirement planning, understanding issues impacting older investors, regulatory initiatives, best practices for working with older clients, and public policy opportunities. It provided biographies for several speaker panelists.
GLOBAL ISSUES AND GLOBAL PUBLIC ADMINISTRATIONINTRODUCTION.docxwhittemorelucilla
GLOBAL ISSUES AND GLOBAL PUBLIC ADMINISTRATION
INTRODUCTION
Understanding the interrelationships between public administration and global issues is an unavoidable
necessity to anyone in a leadership position in this profession.
Wealth and poverty, environmental stewardship, and gender equality are but some of the topics that
could be explored under the broad topic of global issues.
WEALTH AND POVERTY
The complexity of poverty creates many challenges for public administrators and policy makers. Long-
term improvement in living standards for people living in the poorest nations is affected by many issues.
Public administration at the national level for these countries can be affected by corruption, inexperience,
or lack of access to resources. Politics, civil constructs, outside economic forces, and even geography and
climate can affect the creation and distribution of wealth in a country.
POPULATION
Policy action to simply reduce population can be received in many different ways and not all are positive.
Rather than simply working to reduce population, the United Nations and many governments look now
toward more specific goals.
Much of the current work in population control addresses reproductive rights, HIV/AIDS prevention and
education, and the increase of life expectancy and reduction in infant mortality. One strategy employed
by the United Nations Population Fund is the application of population data in to poverty reduction
efforts.
FOOD
The World Health Organization estimates that one-third of the world is well-fed, one-third is underfed
one-third is starving—and over four million will die this year as a result. Starvation and malnutrition are
not only personal tragedies, they are also significant burdens to national economic development.
While one cannot put a dollar amount on suffering, economists estimate that the effects of malnutrition
cost an individual 5-10 percent of potential earnings over his or her life.
Not only does this hold the person back, it also helps maintain the cycle of poverty so many developing
nations are trying to break.
P r i n t C r e d i t s
ENERGY
Many scientists and other experts tell us that current energy use is unsustainable. Gasoline for our
automobiles, home heating fuels in the form of natural gas and heating oil, and coal-based electricity all
come with higher and higher costs—some apparent and some hidden.
Policy makers need to consider the economic dangers inherent in the dependence on a potentially
unreliable resource. So many aspects of the economy—worker transportation, movement of raw
materials and finished goods, and the production of petroleum based products such as plastics,
pesticides and even pharmaceuticals—are deeply dependent upon fossil fuels with that dependency is
risk that the policy makers must address.
THE ENVIRONMENT
The state of the environment and the impact of human activity on the environment have become major
issues in public and policy debat ...
Best Buy Finance MBA Recruiting Presentation 2010Brian Kohlbeck
Best Buy is a large consumer electronics retailer founded in 1966. It has grown significantly over the years through expansion within the US and internationally. It now has over 180,000 employees worldwide and operates stores across the US, Canada, Mexico, China, and Europe. Best Buy sees the growing connectivity of devices as an important strategy and aims to connect customers to technology solutions. The finance division plays an important role in funding operations and ensuring profitability. There are opportunities for career progression from entry-level roles to executive positions.
PR: Preparing for a crisis - Small charities communications conference, 11 Ju...CharityComms
Alex Goldup, associate director: charity and not-for-profit, and Aaron Bass, account director, The PR Office
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Bringing Visitors Back: Lessons Learned from Natural Disasters (IWINETC 2015)
1. Bringing Visitors Back:
Lessons Learned from Natural Disasters
April 2015
#WINERECOVERY
Paul Wilke
CEO, Upright Position Communications
Mare Island, California, USA
47. For a free guide
“8 Ways to Prepare for a Tourism Disaster Before it Happens”
please visit:
www.uprightcomms.com/IWINETC
Editor's Notes
Thank attendees
Created #WINERECOVERY hashtag in case you want to post anything from this session.
Former journalist with 20 years of communications expertise & feet-on-the-ground experience in US & Asia
Managed corporate presence & impact at APEC, CES, Davos, SXSW & the Olympics
Served on Pres. Obama's Travel & Tourism Advisory Board
Created & headed Visa Inc.’s Travel/Tourism Public Affairs division
Crisis tourism PR experience: MI 185, SQ 006, SARS, 2004 Southeast Asian Tsunami, 2013 Napa Earthquake
LET ME TELL YOU A STORY:
Start with my story. I’m not not an “earthquake person”
Your first reaction isn’t, what’s going on at my winery. Your first immediate reaction is “What’s going on/What’s happening”, then comes am I ok?
A 6.0 earthquake rocked the Napa Valley wine country in the wee hours of August 24, causing extensive damage to the areas of Napa, American Canyon and Vallejo
TV images quickly honed in on downtown Napa where the bulk of the damage could be easily seen.
A 6.0 earthquake rocked the Napa Valley wine country in the wee hours of August 24, causing extensive damage to the areas of Napa, American Canyon and Vallejo
This was the largest earthquake to hit the SF bay area since the 1989 Loma Prieta earthquake.
One person killed and 200 injured
Many wineries had situations like this
Some wine damage was limited to grocery stores
There were only 2 days where tourism officials recommended staying away: Sunday 8/24 and Monday 8/25
Cite Winerist data: 88% of visitors buy wine
United Nations International Strategy for Disaster Risk Reduction (UNISDR), just last week reported that natural disasters are on the rise. And depending on your market, something akin to a disease outbreak, weather disaster like drought or floods or something like an earthquake could affect your businesses and your tourism viability.
With regard to the wineries I’ve spoken with, many said they were as prepared as they could be with regard to earthquake retrofitting, and because of that, many of the buildings were spared damage.
United Nations International Strategy for Disaster Risk Reduction (UNISDR), just last week reported that natural disasters are on the rise. And depending on your market, something akin to a disease outbreak, weather disaster like drought or floods or something like an earthquake could affect your businesses and your tourism viability.
With regard to the wineries I’ve spoken with, many said they were as prepared as they could be with regard to earthquake retrofitting, and because of that, many of the buildings were spared damage.
There were only 2 days where tourism official recommended staying away: Sunday 8/24 and Monday 8/25
One person killed and 200 injured
36 businesses had major quake damages and 210 suffered minor damage
While Napa’s restaurants were closed after the quake, all but six reopened in 48 hours
Total damage was estimated at $362.4 million. Of this amount, $80.3 million in damages were reported by the wine industry alone.
Within a week of the earthquake, 90 percent of downtown businesses were up and running, said Craig Smith, executive director of the Downtown Napa Association. A month later, business was at 95 percent of normal.
Napa Valley Vintners quickly established a $10 million earthquake relief fund.
United Nations International Strategy for Disaster Risk Reduction (UNISDR), just last week reported that natural disasters are on the rise. And depending on your market, something akin to a disease outbreak, weather disaster like drought or floods or something like an earthquake could affect your businesses and your tourism viability.
With regard to the wineries I’ve spoken with, many said they were as prepared as they could be with regard to earthquake retrofitting, and because of that, many of the buildings were spared damage.
United Nations International Strategy for Disaster Risk Reduction (UNISDR), just last week reported that natural disasters are on the rise. And depending on your market, something akin to a disease outbreak, weather disaster like drought or floods or something like an earthquake could affect your businesses and your tourism viability.
With regard to the wineries I’ve spoken with, many said they were as prepared as they could be with regard to earthquake retrofitting, and because of that, many of the buildings were spared damage.
US yes
Philippines yes
India yes
Indonesia no
Vietnam yes
Afghanistan no
Mexico yes
Japan yes
Pakistan no
Just to show you the randomness of the quake…
Despite losing just about everything personally, she found time to pull an update together that was honest, candid and to her core customers
Let me introduce to you Matthiasson Wines.
They specialize in classic food wine. Offbeat french varieties that are perfect for farm to table food.
Steve Matthiasson describes his winery as creative and nimble and they showed that after the earthquake.
Steve recognized that their story isn’t going to be told by the main wine press.
Made strong relationships with bloggers.
Their recovery story started with a photo Steve took and shared on Twitter. It’s a photo like many others you’ve seen
Media ran our photo
At the time, they don’t know how much wine we lost, but we saw a chance to get a word out about the winery
Surprised at how so many media were turning the media
Phase 1: Show human side with Social media
Phase 2: We’re better off than other people…let’s release a wine to help the public
- Red cross can’t accept donations from the sale of alcohol (Earthquake Cuvee… proceeds to to help victims). Sold $60,000 of wine in a couple of days, which we just shipped out (QUAKE CUVEE)
Between tourism and agriculture…there are a lot of low paying jobs.
Perception that it was only wealthy people
Perception issue on rich people
Restaurants have dishwasher
Got FEMA money approved.
Napa Vintners Association…steps
Wine world is very anthropic
Encouraging
Wine industry