The Its Your Sex Life website was created in 1997 through a partnership between the Kaiser Family Foundation and MTV. The website provides sex education resources and information to teens about safe sex practices, STDs, birth control, and healthy relationships. It aims to help reduce rates of teen pregnancy and STDs by giving teens a place to anonymously ask questions and learn factual information about sexual health topics. The website contains statistics, advice for discussing safe sex with partners, details about birth control methods, and a discussion forum for teens.

2. Website:
http://www.itsyoursexlife.com/iysl
Founders:
Kaiser Family Foundation and MTV
Online website since 2010
Campaign since 1997

3.  Started with HIV/AIDS awareness
 Lead to awareness about teen pregnancy and getting
checked for STI’s
 Website gives teens information about safe sex and how
to have conversations with partners
 Opens teenagers’ eyes to what all is involved with sex
 Using Teen Mom and 16 and Pregnant as shows to
inform teens about the responsibilities that go along
with being a teen mom and having sex at a young age

4. Gives teens an opportunity to learn about the
consequences of sex
Aids in helping teens with the tough conversations
Very unbiased because it is there to give teens
information and help in a non-discriminatory way
Very informative for people that need information about
sex, getting tested, and relationship conversations
Stays up to date with the way that society is moving into
a lot of teen pregnancies
Helps to reduce STI’s and teen pregnancy by making
people aware

5.  The founders of the group seem to be very reliable
since they have a lot of information backing up the
campaign
 They are just trying to reduce the spread of
HIV/AIDS and other STI’s
 They have been doing PSAs (public service
announcements) since 1997
 MTV helped to bring it more mainstream and that
way people are more aware of the campaign and
what all is involved

6. It gives statistics about teen pregnancies, STIs, and
relationships
It gives cues to help teens start a conversation
about sex and condoms
It gives information about where to go and what
questions you should ask at a clinic
It has a discussion board about different topics for
teens to write on
It gives a ton of information about getting tested
and being safe

7.  One discussion board post:
“Okay, I like having sex. My current boyfriend HATES wearing condoms. I
don't like them either... but i'm not on birth control or anything. We use
the "pull out" technique. I really don't know what to do because my dad
doesn't know i'm having sex, so i can't really talk to him about birth
control without it being very awkward. He already hates my boyfriend, if
he knew we were having sex, he would never trust me around him
again. Can someone help me?”
 People wrote in and gave advice and
helped this person through their
problem.

8. Statistics about STI’s
1 in 2 sexually active young people will get an
STI by age 25 and won’t know it
Gives cues about how to talk to your partner
about safe sex

9.  Now with MTV, IYSL has become more public and
during commercial breaks for Teen Mom and 16 and
Pregnant there is a PSA
 There is more awareness of this campaign and has
impacted a lot of people
 They are gaining more informational resources for
teens to view
 Get music artists like Boys Like Girls to stand behind
the campaign
 Schools are bringing it in to give teens more
information

10. I believe that this is a very useful site for teens to get
information and gain knowledge
I think that it would be useful for anyone that is
sexually active because people don’t always know the
facts or have a hard time talking about things
For people my age I think that it could be useful if they
are just going through sex or are gaining new/different
sex partners
This site has so much knowledge and information that
it is very useful for people of any age
Parents could use this to give statistics and information
to their teens

11.  I gained a lot of new information from
IYSL that I did not know before
 I realized how important it is for teens to
know the facts after reading some of
them
 It also supports my belief that sex
education should not be abstinence
based since there is so much information
out there that teens are missing out on

12. Gives facts about STIs which were alarming:
Gave a chart about each STI and what will happen and
what it is like
http://www.itsyoursexlife.com/iysl/low_down
The discussion board was really nice because teens
that are too scared to talk to friends, parents, or others
can ask everyone for some advice anonymously
There is a very detailed chart about different birth
control methods and if it works or does not work and
what it is
http://www.itsyoursexlife.com/iysl/what_doesnt_work

13.  IYSL » It's Your Sex Life. MTV. Web. 18 Feb.
2011.
<http://www.itsyoursexlife.com/iysl>.