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INTRODUCTION TO TWITTER HOW TO GET STARTED & EFFECTIVELY USE IT
Intro To Twitter What Is Twitter How To Get Started How To Use It
Intro To Twitter What Is Twitter How To Get Started How To Use It
Intro To Twitter What Is Twitter Instant messaging on crack “Micro-blogging” platform 140 character updates Simple 7 million users
Intro To Twitter What Is Twitter (Good For ?) Instant communication Quickly share information with others Building relationships & authority Reach people who are already interested in you Find people who are looking for something
Intro To Twitter What Is Twitter (Good For ?) Get news and current event updates Keep track of friends Share thoughts & opinions Connect with like-minded people
Intro To Twitter What Is Twitter Twitter is based on one simple question: “What are you doing?”
Intro To Twitter What Is Twitter Constantly updating your feed with peoples tweets from people you are following.
Intro To Twitter What Is Twitter How To Get Started How To Use It
Intro To Twitter Getting Started http://www.twitter.com Sign In Sign Up
Intro To Twitter Getting Started Create an account Use unique information Use information which others can easily identify you with
Intro To Twitter Getting Started Suggested People to Follow Usually top users or celebrities on twitter Follow a few just to begin building your followers and to get an understanding of how Twitter works
Intro To Twitter Getting Started Your Home Screen What are you doing? Twitter feed Toolbar
Intro To Twitter Getting Started Toolbar – 3 sections Top (info area) Middle (search & trends) Bottom (friends & feed)
Intro To Twitter Getting Started Toolbar – 3 sections Top (info area) – displays number of people you are following and how many are following you. Access to your different feeds.
Intro To Twitter Getting Started Toolbar – 3 sections Top (info area) @ feed = tweets others have sent which mention your twitter name
Intro To Twitter Getting Started Toolbar – 3 sections Top (info area) Direct messages – messages sent to only you. You can send direct messages to others. To send a direct message (DM) you must be following that person.
Intro To Twitter Getting Started Toolbar – 3 sections 1.  Top (info area) - favorite tweets - archive interesting, funny or complimentary tweets
Intro To Twitter Getting Started Toolbar – 3 sections 2.   Middle (search & trends) – search for relevant topics or see the Top 10 trending topics. Great for finding people looking for or talking about something… i.e. Business cards
Intro To Twitter Getting Started Toolbar – 3 sections 3.   Bottom (friends & feed) – quick access to the newest people you are following, add new people & add your twitter feed to and RSS reader
Intro To Twitter Getting Started Navigation Bar Quick access to common tasks on twitter.com
Intro To Twitter Getting Started Customizing your Twitter.com account Settings – change options to personalize your twitter experience
Intro To Twitter
Intro To Twitter What Is Twitter How To Get Started How To Use It
Intro To Twitter How To Use It - business goals Find customers through search and monitoring topics which we currently don’t reach through other marketing campaigns. Engage with current clients – answer questions, handle crisis, thank them for their business Announce specials, promos, events Show involvement from multiple sources inside company
Intro To Twitter How (not) To Use It – business account Don’t talk down other companies or individuals Don’t share detailed personal information  Don’t use profanity Don’t post a large string of tweets in a short amount of time
Intro To Twitter How To Use It – Finding People & Topics Use the search feature to find people, topics or trends which are interesting to you. Search topics with “” around what you are looking for… i.e. “business cards” Search for trends with hash tags… i.e. #printing
Intro To Twitter
Intro To Twitter How To Use It – Sending Tweets Be brief. You have 140 characters. Communicate to the point. Provide a link if applicable. Links count to the 140 characters. Re-tweet messages that others have sent by using the RT @username. Don’t just send messages about about Copy Craft
Intro To Twitter How To Use It – Sending Tweets with a Link Since including links in your tweet count to the 140 use a URL shortening service. Bit.ly Tiny URL Use specific links… i.e. sending a tweet about business cards – send them to our business card page, not to our homepage.
Intro To Twitter How To Use It – Sending Tweets with a Link Link shortening: turns long URLs into shorter URLs but sends them to the same webpage. http://www.copycraft.com/business-card-printing to http://bit.ly/x123xc
Intro To Twitter How To Use It – 3rd Party Applications Since Twitter is web-based it allows for others to write programs to work with Twitter, without having to go to twitter.com You will want to begin using 3rd party applications as you acquire more followers and use Twitter more frequently.
Intro To Twitter
Intro To Twitter How To Use It – TweetDeck Allows you to organize different feeds, topics, followers into one screen. Can have multiple Twitter accounts in one application. Integrates many popular 3rd party applications in one place. TwitPic, URL shortening, search tools
Intro To Twitter
Intro To Twitter Begin using Twitter… it is easy to learn and can become a powerful tool. Use Twitter as a discussion not a broadcast tool. Don’t waste your time or others time… create value with your tweets! Follow a wide-range of people. You never know who will need to buy printing or will know someone who needs printing and can refer us.
INTRODUCTION TO TWITTER HOW TO GET STARTED & EFFECTIVELY USE IT

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Introduction to Twitter

  • 1. INTRODUCTION TO TWITTER HOW TO GET STARTED & EFFECTIVELY USE IT
  • 2. Intro To Twitter What Is Twitter How To Get Started How To Use It
  • 3. Intro To Twitter What Is Twitter How To Get Started How To Use It
  • 4. Intro To Twitter What Is Twitter Instant messaging on crack “Micro-blogging” platform 140 character updates Simple 7 million users
  • 5. Intro To Twitter What Is Twitter (Good For ?) Instant communication Quickly share information with others Building relationships & authority Reach people who are already interested in you Find people who are looking for something
  • 6. Intro To Twitter What Is Twitter (Good For ?) Get news and current event updates Keep track of friends Share thoughts & opinions Connect with like-minded people
  • 7. Intro To Twitter What Is Twitter Twitter is based on one simple question: “What are you doing?”
  • 8. Intro To Twitter What Is Twitter Constantly updating your feed with peoples tweets from people you are following.
  • 9. Intro To Twitter What Is Twitter How To Get Started How To Use It
  • 10. Intro To Twitter Getting Started http://www.twitter.com Sign In Sign Up
  • 11. Intro To Twitter Getting Started Create an account Use unique information Use information which others can easily identify you with
  • 12. Intro To Twitter Getting Started Suggested People to Follow Usually top users or celebrities on twitter Follow a few just to begin building your followers and to get an understanding of how Twitter works
  • 13. Intro To Twitter Getting Started Your Home Screen What are you doing? Twitter feed Toolbar
  • 14. Intro To Twitter Getting Started Toolbar – 3 sections Top (info area) Middle (search & trends) Bottom (friends & feed)
  • 15. Intro To Twitter Getting Started Toolbar – 3 sections Top (info area) – displays number of people you are following and how many are following you. Access to your different feeds.
  • 16. Intro To Twitter Getting Started Toolbar – 3 sections Top (info area) @ feed = tweets others have sent which mention your twitter name
  • 17. Intro To Twitter Getting Started Toolbar – 3 sections Top (info area) Direct messages – messages sent to only you. You can send direct messages to others. To send a direct message (DM) you must be following that person.
  • 18. Intro To Twitter Getting Started Toolbar – 3 sections 1. Top (info area) - favorite tweets - archive interesting, funny or complimentary tweets
  • 19. Intro To Twitter Getting Started Toolbar – 3 sections 2. Middle (search & trends) – search for relevant topics or see the Top 10 trending topics. Great for finding people looking for or talking about something… i.e. Business cards
  • 20. Intro To Twitter Getting Started Toolbar – 3 sections 3. Bottom (friends & feed) – quick access to the newest people you are following, add new people & add your twitter feed to and RSS reader
  • 21. Intro To Twitter Getting Started Navigation Bar Quick access to common tasks on twitter.com
  • 22. Intro To Twitter Getting Started Customizing your Twitter.com account Settings – change options to personalize your twitter experience
  • 24. Intro To Twitter What Is Twitter How To Get Started How To Use It
  • 25. Intro To Twitter How To Use It - business goals Find customers through search and monitoring topics which we currently don’t reach through other marketing campaigns. Engage with current clients – answer questions, handle crisis, thank them for their business Announce specials, promos, events Show involvement from multiple sources inside company
  • 26. Intro To Twitter How (not) To Use It – business account Don’t talk down other companies or individuals Don’t share detailed personal information Don’t use profanity Don’t post a large string of tweets in a short amount of time
  • 27. Intro To Twitter How To Use It – Finding People & Topics Use the search feature to find people, topics or trends which are interesting to you. Search topics with “” around what you are looking for… i.e. “business cards” Search for trends with hash tags… i.e. #printing
  • 29. Intro To Twitter How To Use It – Sending Tweets Be brief. You have 140 characters. Communicate to the point. Provide a link if applicable. Links count to the 140 characters. Re-tweet messages that others have sent by using the RT @username. Don’t just send messages about about Copy Craft
  • 30. Intro To Twitter How To Use It – Sending Tweets with a Link Since including links in your tweet count to the 140 use a URL shortening service. Bit.ly Tiny URL Use specific links… i.e. sending a tweet about business cards – send them to our business card page, not to our homepage.
  • 31. Intro To Twitter How To Use It – Sending Tweets with a Link Link shortening: turns long URLs into shorter URLs but sends them to the same webpage. http://www.copycraft.com/business-card-printing to http://bit.ly/x123xc
  • 32. Intro To Twitter How To Use It – 3rd Party Applications Since Twitter is web-based it allows for others to write programs to work with Twitter, without having to go to twitter.com You will want to begin using 3rd party applications as you acquire more followers and use Twitter more frequently.
  • 34. Intro To Twitter How To Use It – TweetDeck Allows you to organize different feeds, topics, followers into one screen. Can have multiple Twitter accounts in one application. Integrates many popular 3rd party applications in one place. TwitPic, URL shortening, search tools
  • 36. Intro To Twitter Begin using Twitter… it is easy to learn and can become a powerful tool. Use Twitter as a discussion not a broadcast tool. Don’t waste your time or others time… create value with your tweets! Follow a wide-range of people. You never know who will need to buy printing or will know someone who needs printing and can refer us.
  • 37. INTRODUCTION TO TWITTER HOW TO GET STARTED & EFFECTIVELY USE IT