Introduction to APIs from a Business Perspective by Shafqat Islam, Founder and CEO, Newscred (http://newscred.com) This slide was used for a lecture held at General Assembly on Tuesday, April 19th from 6:00 pm to 7:30 pm. What are APIs, and why do they matter? This course will give students a practical introduction to the business of APIs, including examples of successful APIs in the wild, examples of applications built on top of APIs and mashups. In addition, the class will discuss the advantages and challenges of building an API for your business, including revenue model considerations and examples drawn from Newscred's experience. Shafqat is responsible for expanding NewCred's Platform services business, oversees the sales function and manages the strategic growth of the company. Prior to this, he was a Vice President at Merrill Lynch and part of the technology management team at Merrill Lynch Bank Suisse. Shafqat graduated with a dual degree in Computer Engineering and Economics from the University of Pennsylvania. http://introtoapis.eventbrite.com/