International businesscompeting in the global marketpla

1. International
Business
Competing in the Global Marketplace
C h a r l e s W . L . H i l l
U N I V E R S I T Y O F W A S H I N G T O N
G . To m a s M . H u l t
M I C H I G A N S T A T E U N I V E R S I T Y
International
Business
Competing in the Global Marketplace
1 2 e
INTERNATIONAL BUSINESS: COMPETING IN THE
GLOBAL MARKETPLACE, TWELFTH EDITION
Published by McGraw-Hill Education, 2 Penn Plaza, New York,
NY 10121. Copyright © 2019 by McGraw-Hill
Education. All rights reserved. Printed in the United States of
America. Previous editions © 2017, 2015, and 2013.
No part of this publication may be reproduced or distributed in

2. any form or by any means, or stored in a database
or retrieval system, without the prior written consent of
McGraw-Hill Education, including, but not limited to, in
any network or other electronic storage or transmission, or
broadcast for distance learning.
Some ancillaries, including electronic and print components,
may not be available to customers outside the
United States.
This book is printed on acid-free paper.
1 2 3 4 5 6 7 8 9 0 LWI 21 20 19 18
ISBN 978-1-259-92944-1 (bound edition)
MHID 1-259-92944-2 (bound edition)
ISBN 978-1-260-39007-0 (loose-leaf edition)
MHID 1-260-39007-1 (loose-leaf edition)
Portfolio Director: Michael Ablassmeir
Product Developer: Katie Benson Eddy
Marketing Manager: Debbie Clare
Content Project Managers: Harvey Yep (Core), Danielle
Clement (Assessment)
Buyer: Susan K. Culbertson
Design: Egzon Shaqiri
Content Licensing Specialist: Carrie Burger (text and image)
Cover image: McGraw-Hill Education
Compositor: Aptara®, Inc.
All credits appearing on page or at the end of the book are
considered to be an extension of the copyright page.
Library of Congress Control Number: 2017963876
The Internet addresses listed in the text were accurate at the

3. time of publication. The inclusion of a website does
not indicate an endorsement by the authors or McGraw-Hill
Education, and McGraw-Hill Education does not
guarantee the accuracy of the information presented at these
sites.
mheducation.com/highered
F o r m y m o t h e r J u n e H i l l , a n d
t h e m e m o r y o f m y f a t h e r,
M i k e H i l l — C h a r l e s W . L . H i l l
F o r G e r t & M a r g a r e t a H u l t ,
m y p a r e n t s — G . To m a s M . H u l t
vi
about the AUTHORS
C h a r l e s W . L . H i l l
U n i v e r s i t y o f W a s h i n g t o n
Charles W. L. Hill is the Hughes M. and Katherine Blake
Professor of Strategy and
International Business at the Foster School of Business,
University of Washington.
The Foster School has a Center for International Business
Education and Research
(CIBER), one of only 17 funded by the U.S. Department of
Education, and is con-
sistently ranked as a Top-25 business school. Learn more about
Professor Hill at

4. foster.uw.edu/faculty-research/directory/charles-hill
A native of the United Kingdom, Professor Hill received his
PhD from the
University of Manchester, UK. In addition to the University of
Washington, he has
served on the faculties of the University of Manchester, Texas
A&M University, and
Michigan State University.
Professor Hill has published over 50 articles in top academic
journals, including
the Academy of Management Journal, Academy of Management
Review, Strategic
Management Journal, and Organization Science. Professor Hill
has also published
several textbooks including International Business (McGraw -
Hill) and Global Busi-
ness Today (McGraw-Hill). His work is among the most widely
cited in the world
in international business and strategic management. Beginning
in 2014, Dr. Hill
partnered with Dr. Tomas Hult in a formidable co-authorship of
the IB franchise of
textbooks (International Business, Global Business Today). This
brought together two
of the most cited international business scholars in history.
Professor Hill has taught in the MBA, Executive MBA,
Technology Management
MBA, Management, and PhD programs at the University of
Washington. During his
time at the University of Washington he has received over 25
awards for teaching
excellence, including the Charles E. Summer Outstanding
Teaching Award.
Professor Hill works on a private basis with a number of
organizations. His clients
have included Microsoft, where he has been teaching in-house

5. executive education
courses for two decades. He has also consulted for a variety of
other large companies
(e.g., AT&T Wireless, Boeing, BF Goodrich, Group Health,
Hexcel, Microsoft,
Philips Healthcare, Philips Medical Systems, Seattle City Light,
Swedish Health
Services, Tacoma City Light, Thompson Financial Services,
WRQ, and Wizards of
the Coast). Professor Hill has also served on the advisory board
of several start-up
companies.
For recreation, Professor Hill enjoys skiing, and competitive
sailing!
G . T o m a s M . H u l t
M i c h i g a n S t a t e U n i v e r s i t y
G. Tomas M. Hult is the John W. Byington Endowed Chair,
professor of marketing
and international business, and director of the International
Business Center in the
Eli Broad College of Business at Michigan State University.
The Broad College has
a Center for International Business Education and Research
(CIBER), one of only
17 funded by the U.S. Department of Education, and is
consistently ranked as a
Top-25 business school. Learn more about Professor Hult at
broad.msu.edu/
facultystaff/hult
A native of Sweden, Professor Hult received a mechanical
engineer degree in
Sweden before obtaining a PhD at The University of Memphis.
In addition to
Michigan State University, he has served on the faculties of

6. Florida State University
vii
and the University of Arkansas at Little Rock. Dr. Hult holds
visiting professorships in
the International Business group of his native Uppsala
University, Sweden (since 2013)
and the International Business division of Leeds University, UK
(since 2010). Michigan
State, Uppsala, and Leeds are all ranked in the top 10 in the
world in international
business research.
Several studies have ranked Professor Hult as one of the most
cited scholars in the
world in business and management. He served as editor of
Journal of the Academy of
Marketing Science, a Financial Times Top-50 business journal,
and has published more
than 70 articles in premier business journals, including Journal
of International Business
Studies, Academy of Management Journal, Strategic
Management Journal, Journal of
Management, Journal of Marketing, Journal of the Academy of
Marketing Science, Journal
of Retailing, Journal of Operations Management, Decision
Sciences, and IEEE. He has also
published several textbooks including International Business
(McGraw-Hill) and Global
Business Today (McGraw-Hill). Dr. Hult’s other books include
Second Shift: The Inside
Story of the Keep GM Movement, Global Supply Chain
Management, Total Global Strategy,
and Extending the Supply Chain. He is a regular contributor of

7. op-ed and articles in the
popular press (e.g., Time, Fortune, World Economic Forum, The
Conversation).
Professor Hult is a well-known keynote speaker on
international business, interna-
tional marketing, global supply chain management, global
strategy, and marketing strat-
egy. He teaches in doctoral, master’s, and undergraduate
programs at Michigan State
University. He also teaches frequently in executive development
programs and has
developed a large clientele of the world’s top multinational
corporations (e.g., ABB,
Albertsons, Avon, BG, Bechtel, Bosch, BP, Defense Logistics
Agency, Domino’s, FedEx,
Ford, FreshDirect, General Motors, GroceryGateway, HSBC,
IBM, Michigan Economic
Development Corporation, Masco, NASA, Raytheon, Shell,
Siemens, State Farm, Steelcase,
Tech Data, and Xerox).
Tomas Hult is an elected Fellow of the Academy of
International Business (AIB),
one of only about 90 scholars worldwide receiving this honor,
and serves as the executive
director and foundation president of AIB. He also serves on the
U.S. District Export
Council and holds board member positions on the International
Trade Center of
Mid-Michigan and the Sheth Foundation.
Tomas enjoys tennis, golf, and traveling as his favorite
recreational activities.
viii

8. brief CONTENTS
part one Introduction and Overview
Chapter 1 Globalization 2
part two National Differences
Chapter 2 National Differences in Political, Economic, and
Legal Systems 38
Chapter 3 National Differences in Economic Development 62
Chapter 4 Differences in Culture 90
Chapter 5 Ethics, Corporate Social Responsibility, and
Sustainability 128
part three The Global Trade and Investment Environment
Chapter 6 International Trade Theory 158
Chapter 7 Government Policy and International Trade 192
Chapter 8 Foreign Direct Investment 222
Chapter 9 Regional Economic Integration 252
part four The Global Monetary System
Chapter 10 The Foreign Exchange Market 286
Chapter 11 The International Monetary System 312
Chapter 12 The Global Capital Market 340
part five The Strategy and Structure of International
Business
Chapter 13 The Strategy of International Business 362

9. Chapter 14 The Organization of International Business 392
Chapter 15 Entry Strategy and Strategic Alliances 430
part six International Business Functions
Chapter 16 Exporting, Importing, and Countertrade 460
Chapter 17 Global Production and Supply Chain
Management 486
Chapter 18 Global Marketing and R&D 516
Chapter 19 Global Human Resource Management 552
Chapter 20 Accounting and Finance in the International
Business 582
ix
part seven Integrative Cases
Global Medical Tourism 609
Venezuela under Hugo Chávez and Beyond 611
Political and Economic Reform in Myanmar 612
Will China Continue to Be a Growth Marketplace? 613
Lead in Toys and Drinking Water 614
Creating the World’s Biggest Free Trade Zone 616
Sugar Subsidies Drive Candy Makers Abroad 617

10. Volkswagen in Russia 618
The NAFTA Tomato Wars 619
Subaru’s Sales Boom Thanks to the Weaker Yen 620
The IMF and Ukraine’s Economic Crisis 621
The Global Financial Crisis and Its Aftermath: Declining
Cross-Border Capital Flows 622
Ford’s Global Platform Strategy 624
Philips’ Global Restructuring 625
General Motors and Chinese Joint Ventures 626
Exporting Desserts by a Hispanic Entrepreneur 627
Apple: The Best Supply Chains in the World? 628
Domino’s Global Marketing 630
Siemens and Global Competitiveness 632
Microsoft and Its Foreign Cash Holdings 633
Glossary 635
Organization Index 645
Name Index 650
Subject Index 652

11. x
THE PROVEN CHOICE FOR
INTERNATIONAL BUSINESS
RELEVANT. PRACTICAL. INTEGRATED.
It is now more than a quarter of a century since work be-
gan on the first edition of International Business: Compet-
ing in the Global Marketplace. By the third edition the
book was the most widely used international business text
in the world. Since then its market share has only in-
creased. The success of the book can be attributed to a
number of unique features. Specifically, for the twelfth
edition we have developed a learning program that
∙ Is comprehensive, state of the art, and timely.
∙ Is theoretically sound and practically relevant.
∙ Focuses on applications of international business
concepts.
∙ Tightly integrates the chapter topics throughout.
∙ Is fully integrated with results-driven technology.
∙ Takes full and integrative advantage of
globalEDGE.msu.edu—the Google-ranked #1 web
resource for “international business resources.”
International Business, now in its twelfth edition, co- authored
by Charles W. L. Hill and G. Tomas M. Hult, is a compre-
hensive and case-oriented version of our text that lends
itself to the core course in international business for those
courses that want a deeper focus on the global monetary
system, structure of international business, international

12. accounting, and international finance. We cover more
and integrated cases in International Business 12e and we
provide a deeper treatment of the global capital market,
the organization of an international business, interna-
tional accounting, and international finance—topics that
are allocated chapters in International Business 12e but
are not attended to in the shorter treatment of IB in
Global Business Today 10e.
Like our shorter text, Global Business Today 10e (2017),
International Business 12e, focuses on being current, rele-
vant, application rich, accessible, and student focused.
Our goal has always been to cover macro and micro is-
sues equally and in a relevant, practical, accessible, and
student focused approach. We believe that anything short
of such a breadth and depth of coverage is a serious defi -
ciency. Many of the students in these international busi-
ness courses will soon be working in global businesses,
and they will be expected to understand the implications
of international business for their organization’s strategy,
structure, and functions in the context of the global mar-
ketplace. We are proud and delighted to have put together
this international business learning experience for the
leaders of tomorrow.
Over the years, and through now 12 editions,
Dr. Charles Hill has worked hard to adhere to these goals.
Since Global Business Today 9e (2015), and International
Business 11e (2017), Charles’s co-author, Dr. Tomas Hult,
follows the same approach. As a team, we have been
guided not only by our own reading, teaching, and re-
search but also by the invaluable feedback we received
from professors and students around the world, from re-
viewers, and from the editorial staff at McGraw-Hill Edu-
cation. Our thanks go out to all of them.
RELEVANT AND COMPREHENSIVE

13. To be relevant and comprehensive, an international busi-
ness package must
∙ Explain how and why the world’s cultures, coun-
tries, and regions differ.
∙ Cover economics and politics of international
trade and investment.
∙ Tackle international issues related to ethics, corpo-
rate social responsibility, and sustainability.
∙ Explain the functions and form of the global mon-
etary system.
∙ Examine the strategies and structures of interna-
tional businesses.
∙ Assess the special roles of an international busi -
ness’s various functions.
This text has always endeavored to be relevant, practical,
and integrated. Too many other products have paid insuf-
ficient attention to some portion of the topics mentioned,
being skewed toward a particular portion of international
business.
Relevance and comprehensiveness also require cover-
age of the major theories. It has always been a goal to
incorporate the insights gleaned from recent academic
scholarship into the book. Consistent with this goal,
xi

14. insights from the following research, as a sample of
theoretical streams used in the book, have been
incorporated:
∙ New trade theory and strategic trade policy.
∙ The work of Nobel Prize–winning economist
Amartya Sen on economic development.
∙ Samuel Huntington’s influential thesis on the
“clash of civilizations.”
∙ Growth theory of economic development champi-
oned by Paul Romer and Gene Grossman.
∙ Empirical work by Jeffrey Sachs and others on
the relationship between international trade and
economic growth.
∙ Michael Porter’s theory of the competitive advan-
tage of nations.
∙ Robert Reich’s work on national competitive
advantage.
∙ The work of Nobel Prize–winner Douglass North
and others on national institutional structures and
the protection of property rights.
∙ The market imperfections approach to foreign
direct investment that has grown out of Ronald
Coase and Oliver Williamson’s work on transac-
tion cost economics.
∙ Bartlett and Ghoshal’s research on the transna-
tional corporation.

15. ∙ The writings of C. K. Prahalad and Gary Hamel
on core competencies, global competition, and
global strategic alliances.
∙ Insights for international business strategy that can
be derived from the resource-based view of the
firm and complementary theories.
∙ Paul Samuelson’s critique of free trade theory.
∙ Conceptual and empirical work on global supply
chain management—logistics, purchasing (sourcing),
operations, and marketing channels.
In addition to including leading-edge theory, in light of
the fast-changing nature of the international business
environment we have made every effort to ensure that
this product was as up-to-date as possible when it went
to press. A significant amount has happened in the
world since we began revisions of this book. By 2018,
more than $4 trillion per day was f lowing across na-
tional borders and, as we will see in Chapter 1, trade
across borders has almost exponentially increased in
the last 15 years. The size of such f lows fueled concern
about the ability of short-term speculative shifts in
global capital markets to destabilize the world
economy.
What’s New in the Twelfth Edition
The world continued to become more global. Several
Asian economies, most notably China and India, contin-
ued to grow their economies at a rapid rate. New multina-
tionals continued to emerge from developing nations
in addition to the world’s established industrial powers.

16. Increasingly, the globalization of the world economy
affected a wide range of firms of all sizes, from the very
large to the very small.
And unfortunately, global terrorism and the attendant
geopolitical risks keep emerging in various places glob-
ally, many new and inconceivable just a decade ago.
These represent a threat to global economic integration
and activity. Plus, with the avenue of the United Kingdom
opting to vote to leave the European Union, the election
of President Donald Trump in the United States, and
several elections around the world, the globe—in many
ways—has paid more attention to nationalistic issues over
trade. These topics and much more are integrated into
this text for maximum learning opportunities.
The success of the first eleven editions of International
Business was based in part on the incorporation of leading-
edge research into the text, the use of the up-to-date ex-
amples and statistics to illustrate global trends and
enterprise strategy, and the discussion of current events
within the context of the appropriate theory. Building
on these strengths, our goals for the twelfth edition have
focused on the following:
1. Incorporate new insights from scholarly research.
2. Make sure the content covers all appropriate
issues.
3. Make sure the text is up-to-date with events, statis-
tics, and examples.
4. Add new and insightful opening and closing
cases.
5. Incorporate value-added globalEDGE features in
every chapter.

17. 6. Connect every chapter to a focus on managerial
implications.
7. Provide 20 new integrated cases that can be used
as additional cases for specific chapters but, more
importantly, as learning vehicles across multiple
chapters.
As part of the overall revision process, changes have been
made to every chapter in the book. All statistics have
been updated to incorporate the most recently available
data. As before, we are the only text in International Busi-
ness that ensures that all material is up-to-date on virtu-
ally a daily basis. The copyright for the book is 2019 but
you are likely using the text in 2018, 2019, or 2020—we
xii
keep it updated to each semester you use the text in your
course! We are able to do this by integrating globalEDGE
features in every chapter. Specifically, the Google
number-one-ranked globaledge.msu.edu site (for “interna-
tional business resources”) is used in each chapter to add
value to the chapter material and provide up-to-date data
and information. This keeps chapter material constantly
and dynamically updated for teachers who want to infuse
globalEDGE material into the chapter topics, and it
keeps students abreast of current developments in inter-
national business.
In addition to updating all statistics, figures, and maps
to incorporate the most recently published data, a
chapter-by-chapter selection of changes for the eleventh
edition include the following:

18. Chapter 1: Globalization
∙ New opening case: Globalization of BMW,
Rolls-Royce, and the MINI
∙ New materials on international trade, trade agree-
ments, world production, and world population
∙ Explanations of differences in cross-border trade
and in-country production; the value of trade
agreements; and population implications related to
resource constraints
∙ New closing case: Uber: Going Global from Day
One
Chapter 2: National Differences in Political,
Economic, and Legal Systems
∙ New opening case: The Decline of Zimbabwe
∙ Updated section on Pseudo-Democracies
∙ Updated data and figure on corruption
∙ New country focus: Corruption in Brazil
∙ New closing case: Economic Transformation in
Vietnam
Chapter 3: National Differences in
Economic Development
∙ New opening case: Economic Development in
Bangladesh
∙ Updated data, maps and discussion on Differences
in Economic Development

19. ∙ Updated data, maps and discussion on the spread
of democracy and market-based economic systems.
∙ New closing case: The Political and Economic
Evolution of Indonesia
Chapter 4: Differences in Culture
∙ New opening case: The Swatch Group and Cultural
Uniqueness
∙ New management focus: China and Its Guanxi
∙ Deeper treatment of culture, values, and norms
∙ Worked with the foundation that most religions are
now pro-business
∙ Updated the Hofstede culture framework with new
research
∙ New closing case: The Emirates Group and
Employee Diversity
Chapter 5: Ethics, Corporate Social
Responsibility, and Sustainability
∙ New opening case: Woolworths Group’s Corporate
Responsibility Strategy 2020
∙ New management focus: “Emissionsgate” at
Volkswagen
∙ Deeper focus on corporate social responsibility
and sustainability at the country, company, and
customer levels

20. ∙ New closing case: UNCTAD Sustainable Develop-
ment Goals
Chapter 6: International Trade Theory
∙ New opening case: Donald Trump on Trade
∙ Added discussion of Donald Trump’s views on
trade at appropriate points in the chapter.
∙ Expanded discussion of David Autor’s important
research on trade and employment in U.S. counties
impacted by trade with China.
∙ New closing case: The Trans Pacific Partnership
(TPP)
Chapter 7: Government Policy and
International Trade
∙ New opening case: Boeing and Airbus Are in a
Dogfight over Illegal Subsidies
∙ New section, The World Trading System under
Threat, discussing the possible implications of
BREXIT and the election of Donald Trump (who
appears to hold mercantilist views on trade).
∙ New closing case: Is China Dumping Excess Steel
Production?
xiii
Chapter 8: Foreign Direct Investment
∙ New opening case: Foreign Direct Investment in

21. Retailing in India
∙ Updated data and discussion on FDI trends on the
world economy.
∙ New closing case: Burberry Shifts Its Strategy in
Japan
Chapter 9: Regional Economic Integration
∙ New opening case: Renegotiating NAFTA
∙ New section discussing the implications of
BREXIT for Britain and the European Union
∙ New section on the future of NAFTA in light of
Donald Trump’s election as president
∙ New closing case: The Push toward Free Trade in
Africa
Chapter 10: The Foreign Exchange Market
∙ New opening case: The Mexican Peso, the Japanese
Yen, and Pokemon Go
∙ New closing case: Apple’s Earnings Hit by Strong
Dollar
Chapter 11: The International Monetary
System
∙ New opening case: Egypt and the IMF
∙ Updated discussion of exchange rates since 1973 to
reflect recent exchange rate movements.

22. ∙ New closing case: China’s Exchange Rate Regime
Chapter 12: The Global Capital Market
∙ New opening case: Saudi Aramco
∙ New closing case: Alibaba’s Record-Setting IPO
Chapter 13: The Strategy of International
Business
∙ New opening case: Sony’s Global Strategy
∙ Deeper discussion of the rise of regionalism
∙ Integration of global strategy thoughts
∙ New closing case: IKEA’s Global Strategy
Chapter 14: The Organization of
International Business
∙ Revised opening case: Unilever’s Global
Organization
∙ Revised Management Focus: Walmart
International
∙ Revised Management Focus: Lincoln Electric and
Culture
∙ New closing case: Organizational Architecture
at P&G
Chapter 15: Entry Strategy and Strategic
Alliances
∙ New opening case: Gazprom and Global Strategic
Alliances
∙ Deeper treatment of entry modes and global

23. strategic alliances
∙ Revised closing case: Starbucks’ Foreign Entry
Strategy
Chapter 16: Exporting, Importing, and
Countertrade
∙ New opening case: Tata Motors and Exporting
∙ globalEDGE-related material on company readi-
ness to export and company readiness to import
material
∙ Revised management focus: Ambient Technologies
and the Panama Canal
∙ New and revised material on globalEDGE
Diagnostic Tools; focusing on CORE-Company
Readiness to Export
∙ New closing case: Embraer and Brazilian
Importing
Chapter 17: Global Production and Supply
Chain Management
∙ New opening case: Alibaba and Global Supply
Chains
∙ Revised and new material on global logistics,
global purchasing, and global operations.
∙ Revised sections on Strategic Roles for Production
Facilities, Make-or-Buy Decisions, and Global
Supply Chain Functions

24. ∙ New text for the sections on Role of Information
Technology, Coordination in Global Supply
Chains, and Interorganizational Relationships
∙ New closing case: Amazon’s Global Supply
Chains
Chapter 18: Global Marketing and R&D
∙ New opening case: ACSI and Satisfying Global
Customers
xiv
∙ Revised sections on Globalization of Markets and
Brands, Configuring the Marketing Mix (with a
great summary table and sample measures), and
International Market Research
∙ Revised positioning of the Product Development
section
∙ New closing case: Global Branding, Marvel Studios,
and Walt Disney Company
Chapter 19: Global Human Resource
Management
∙ New opening case: Building a Global Diverse
Workforce at Sodexo
∙ New section: Building a Diverse Global Workforce
∙ New closing case: AstraZeneca

25. Chapter 20: Accounting and Finance in the
International Business
∙ Revised opening case: Shoprite—Financial Success
of a Food Retailer in Africa
∙ Revised materials on global accounting standards
and organizations
∙ Revised closing case: Tesla, Inc.—Subsidizing Tesla
Automobiles Globally
Integrated Cases
All of the 20 integrated cases are new for International
Business 12e. Many of these cases build on previous open-
ing and closing chapter cases that have been revised, up-
dated, and oftentimes adopted a new angle or focus. A
unique feature of the opening and closing cases for the
chapters as well as the integrated cases at the back-end of
the text is that we cover all continents of the world and
we do so with regional or country issues and large, me-
dium, and small company scenarios. This makes the 60
total cases we have included in International Business 12e
remarkable wealthy as a learning program. As a heads up
for teachers (and students), the Domino’s case is the
lengthiest and most in-depth in the twelfth edition.
∙ Global Medical Tourism
∙ Venezuela under Hugo Chávez and Beyond
∙ Political and Economic Reform in Myanmar
∙ Will China Continue to be a Growth Marketplace
∙ Lead in Toys and Drinking Water
∙ Creating the World’s Biggest Free Trade Zone

26. ∙ Sugar Subsidies Drive Candy Makers Abroad
∙ Volkswagen in Russia
∙ The NAFTA Tomato Wars
∙ Subaru’s Sales Boom Thanks to the Weaker Yen
∙ The IMF and Ukraine’s Economic Crisis
∙ The Global Financial Crisis and Its Aftermath:
Declining Cross-Border Capital Flows
∙ Ford’s Global Platform Strategy
∙ Philips’ Global Restructuring
∙ General Motors and Chinese Joint Ventures
∙ Exporting Desserts by a Hispanic Entrepreneur
∙ Apple: The Best Supply Chains in the World?
∙ Domino’s Global Marketing
∙ Siemens and Global Competitiveness
∙ Microsoft and Its Foreign Cash Holdings
Beyond Uncritical Presentation and
Shallow Explanation
Many issues in international business are complex and
thus necessitate considerations of pros and cons. To dem-
onstrate this to students, we have adopted a critical ap-
proach that presents the arguments for and against
economic theories, government policies, business strate-
gies, organizational structures, and so on.
Related to this, we have attempted to explain the com-
plexities of the many theories and phenomena unique to
international …
College of Administrative and Financial Sciences
Presentation
Intro to International Business (MGT321)
Deadline: 24-04-2021 @ 23:59

27. Course Name: Intro to International Business
Student’s Name:
Course Code: MGT-321
Student’s ID Number:
Semester: II
CRN:
Academic Year: 1441/1442 H
For Instructor’s Use only
Instructor’s Name:
Students’ Grade: Marks Obtained/Out of
Level of Marks: High/Middle/Low
Instructions – PLEASE READ THEM CAREFULLY
· The Assignment must be submitted on Blackboard (WORD
format only) via allocated folder.
· Assignments submitted through email will not be accepted.
· Students are advised to make their work clear and well
presented, marks may be reduced for poor presentation. This
includes filling your information on the cover page.
· Students must mention question number clearly in their
answer.
· Late submission will NOT be accepted.
· Avoid plagiarism, the work should be in your own words,
copying from students or other resources without proper
referencing will result in ZERO marks. No exceptions.
· All answered must be typed using Times New Roman (size 12,
double-spaced) font. No pictures containing text will be
accepted and will be considered plagiarism).
· Submissions without this cover page will NOT be accepted.
Assignment Regulation:
· All students are encouraged to use their own word.

28. · Assignment -2 should be submitted on or before the end of
Week-09 in Black Board only.
· This assignment is an individual assignment.
Presentation Topic
Choose any topic from the MGT 321 – Intro to
International Business course that we have covered so far, and
then prepare a PowerPoint presentation about it. The
presentation should include a brief summary about the topic
such as definition, purpose and implications.
Once the presentation is ready and you are well prepared,
present it to two of your classmates (via online meeting). You
need to audio record the presentation and once you finish,
please send me the audio recording along with the slides and the
name of your classmates who you presented to.
Note:
· The presentation slides has to be in English language.
· The presentation has to be at least five slides.
· The time of the presentation should not be less than 3 minutes
and no more than 4 minutes.
· Audio record the presentation and email the recording to me.
· Once you finish presenting to your classmates, share the
presentations slides with me and write the name of your
classmates who you presented to.
· Make sure to present to students with different topics than
yours
· The deadline for this assignment is by April 24, 2020 @11:59.