This document outlines the structure and homework for an online lesson about marketing a new business. Students are asked to write a response under 2400 characters answering how they will acquire customers for their new business. The lesson will involve the student reading their answer to the teacher, getting feedback, and answering any follow up questions. The goal is for students to understand customer acquisition as part of marketing a new company.

1. © 2015 SkimaTalk, Inc.
SkimaTalk Official Course
Intermediate Writing – Let’s start a new business
Lesson 5: Marketing

2. Homework:
Write down your answer to the question and send it to your teacher BEFORE
the lesson. You should send the answer to your teacher using the SkimaTalk
Message feature (maximum 2,400 characters).
Preparation / Homework (Important!)
2© 2015 SkimaTalk, Inc.
How will you acquire customers?.Q
This lesson requires students to complete the homework BEFORE the lesson.

3. Lesson Guidelines
3
Your session with your SkimaTalk instructor will be structured as follows:
Introduction / briefing
Student to read the homework
to the teacher
Feedback from the teacher
5
min
5
min
10
min
5
min
© 2015 SkimaTalk, Inc.
Follow-up questions

4. © 2015 SkimaTalk, Inc. 4
End of Lesson
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