This document outlines strategies for intermediate level Open Global Campus for Democratic Participation (oGCDP) clusters to implement between 70-150 exchanges while maintaining quality standards. It recommends focusing recruitment and marketing efforts on specific target universities and colleges. Local chapters should have 1-3 vice presidents managing 4-9 teams. Front office strategies include focused raising and matching of exchanges from targeted universities and recruitment of most oGCDP members from partner institutions. Back office support involves training exchangers and ensuring self-matching to improve engagement. Capitalizing on relationships with certain countries and segmenting issues can also help drive exchanges. The goal is effective partnership development and multi-dimensional collaboration with institutions.

1. Strategy
implementatio
n

2. Clusters
`
Beginner
(40-70)
Intermediate
(70- 150)
(Lucknow, Baroda, Navi, Surat, J
odhpur, IIT KGP)
(Kolkata, Jaipur, Ahmedabad, Indore, D
Advanced
(150- 200)
(Hyderabad, Chandigarh, Bangalor
e, Pune, Chennai, Mumbai)
ehradun, Thapar, Manipal, Jalandhar, Vi
zag)
Pro (200+)
Delhi IIT and Delhi University

3. SO HOW DOES OS NEED TO
LOOK LIKE?

4. Intermediate
`
Local Chapter
Teams working
Universities
AD HOC markets
IXP
Courses
(for university
based LCs)
Indore
1 VP
(4 teams)
3 teams
1 team
X
X
Jaipur
2 VPs
(8 teams)
7 teams
1 team
X
X
Jalandhar
2 VPs
(8 teams)
3 teams
1 team
X
4 teams
Kolkata
2 VPs
(8 teams)
7 teams
1 team
X
X
Manipal
3 VPs
(9 teams)
1 team
(expansion)
1 team
X
7
Ahmedabad
2 VPs
(8 teams)
6 teams
1 team
1 manager
X
Dehradun
1 VP
(4 teams)
3 teams
1 team
X
X
Thapar
1 VP
(4-5 teams)
X
1 team
X
3-4 teams
Vizag
2 VPs
(8 teams)
7 teams
1 team
X
X

5. These strategies and structure
should enable your entity to do
70- 150 exchanges while
delivering good quality standards.
`
Strategies for Intermediate

6. Capitalizing on
target UR
Implementing
issue
segmentation
Focused
recruitment of
members
iXP
`
Focus areas

7. • Targeting limited colleges (courses in case of UB
LCs/ markets) and focus on cracking just these
colleges.
• Since most of the colleges are Engineering, Law,
Medicine, Arts/ Commerce focus on selling
ISSUES to these colleges.
• An incoming CEEDer to help you crack these UR
can be an effective plan.
• Only certain countries with strong relations need
to be promoted.
2) Training the EPs in self matching and ensuring
the same for better engagement and delivery
mechanisms.
3) Ad hoc realizations from social media and virtual
`
Front office Strategies for
Exchangers
1) Focused Raising & Matching

8. 1) UR to be cracked by marketing
- Marketing Team should be the end responsible for
creating and managing the partnership.
- oGCDP team will synergize to deliver on oGCDP
related activities.
- Creating Multi-Dimensional Partnership for
events, sponsorship, promotion etc.
2) Targeted Recruitment
- Most oGCDP members should be recruited from the
colleges that are targeted for raising & partnership.
3) iXP to be an EB project.
`
Back office for Exchange
Support