Ensure that your development initiatives build better knowledge, skills, and experience to improve performance
and raise engagement in the new business landscape.
In the 3rd of 3 joint webinars with Beezy and CardioLog Analytics, we discussed the basics of gamification, and how you can develop a "motivation hacking" strategy within SharePoint or Office 365 to help shape user behavior and improve adoption and engagement.
Senior Strategist, Kate Fitzpatrick, delivered her social media framework presentation at e3's Charity working lunch event to a room of senior third sector professionals.
Information management: the key to successfully implementing social media in ...Stefania Dangila
Thesis presentation- Master thesis of Stefania Dangila
This thesis focuses on the business functions of social media and the role of information management as a tool that could be used for the improvement of social media functions exploited in organizations. In other words, a study has been devised on the existing literature to investigate the aid of information management in advancing the use of LinkedIn and Twitter within the entire company.
Since empirical knowledge about the financial performance of Twitter and LinkedIn and the significant role of information management in improving this performance is very limited, a comprehensive framework was developed based on own interpretation, experience and knowledge on the subject which contains the concepts of social media, social media strategy, and business value. The framework illustrates the relations between the business stakeholders (senior executives, information managers, departmental or business unit managers, SM trained staff, and customers) and presents the role they have in the social media strategy application. Additionally, it proposes Information manager as the person who holds the responsibility for all relevant information management processes, the one responsible for collecting, managing and distributing valuable information to the other business stakeholders. This role can potentially be assigned to different managers, to a team of people or even to the Chief Information Officer; we find that the IT manager and his IT team are ideal candidates for the position of information manager. He/she verifies through the management reporting system if social media are beneficial and SM functions are exploited efficiently, business goals are met, and as a result business value is delivered or maximized. All in all, the rationale of this thesis is to provide a further insight in how the information manager, as head of the information management could contribute in the process of capturing or creating business value from SM.
To that purpose, interviews with experts to the area of information management or social media have been performed to gain a further insight on the business applications of social media tools and technologies, observe who holds the responsibility to manage, monitor, and control them in order to satisfy the business goals and deliver business value and how this process takes places within different organizations. The interview findings confirm that the companies are valuing social media business applications and strive to exploit them in the most effective way.
Copyright @ Stefania Dangila 2014
No part of this publication may be reproduced, copied, modified, adapted, distributed, or transmitted in any form or by any means, including photocopying, recording, or other electronic or mechanical methods, without the prior written permission of the author, except in the case of brief quotations embodied in critical reviews and certain other noncommercial uses permitted by
One of the most common questions we’re asked is:
“What is the best way to resource social media how does that fit within our oganisation’s broader communications structure.”
While we’d love to say, we can do it all for you, we know that isn’t the right approach.
The optimal structure involves a mix of PR, marketing, digital, customer services, senior management and agency support.
The following presentation captures our thoughts on how to develop a framework for this process, no matter your position within the social media lifecycle.
0601084 branding for deore consultancy servicesSupa Buoy
Hi Friends
This is supa bouy
I am a mentor, Friend for all Management Aspirants, Any query related to anything in Management, Do write me @ supabuoy@gmail.com.
I will try to assist the best way I can.
Cheers to lyf…!!!
Supa Bouy
Social Media (LinkedIn) Marketing Plan for The Sparks FoundationAstika Kudali
A presentation stating basic steps and a bit of explanation for a Social Media Marketing Plan for LinkedIn and marketing tips following a template for same.
Group and Teams: Increasing Cooperation and Reducing Conflict Seta Wicaksana
You lead today by building teams and placing others first (Jeffry Immelt- CEO GE)
Tomorrow’s organization will not only be flatter and information-based but also organized around teamwork (Peter Drucker – Management philosopher)
We love to personify things. But Michelangelo didn’t paint the Sistine Chapel alone, and Edison didn’t invent the light bulb alone (Tom Kelley – GM of Ideo)
Associations have long produced and published content for their members, their professions, and even the public. In fact, content is how associations show their value. There is more content competition from for-profit companies that often offer content for free. How do you meet that challenge and prove the value of your content? The answer lies in content strategy—a strategic approach to create, publish, manage, and share your content. The ASAE Foundation commissioned a research study to understand how association leaders are navigating the shifting content development and management landscape. Hear how associations are using content strategy to serve members' varied information, advocacy, and professional needs. This presentation shares models to develop or improve your approach to content creation, management, and marketing, and navigate the challenges to adopting good content strategy practices.
--Assess where your organization is on the content strategy adoption roadmap.
--Devise methods to improve your organization’s strategic approach to content.
--Integrate the principles of content strategy into your organization’s member needs, offerings, and culture.
--Prepare for a newly strategic, sustainable approach to effective content.
Ensure that your development initiatives build better knowledge, skills, and experience to improve performance
and raise engagement in the new business landscape.
In the 3rd of 3 joint webinars with Beezy and CardioLog Analytics, we discussed the basics of gamification, and how you can develop a "motivation hacking" strategy within SharePoint or Office 365 to help shape user behavior and improve adoption and engagement.
Senior Strategist, Kate Fitzpatrick, delivered her social media framework presentation at e3's Charity working lunch event to a room of senior third sector professionals.
Information management: the key to successfully implementing social media in ...Stefania Dangila
Thesis presentation- Master thesis of Stefania Dangila
This thesis focuses on the business functions of social media and the role of information management as a tool that could be used for the improvement of social media functions exploited in organizations. In other words, a study has been devised on the existing literature to investigate the aid of information management in advancing the use of LinkedIn and Twitter within the entire company.
Since empirical knowledge about the financial performance of Twitter and LinkedIn and the significant role of information management in improving this performance is very limited, a comprehensive framework was developed based on own interpretation, experience and knowledge on the subject which contains the concepts of social media, social media strategy, and business value. The framework illustrates the relations between the business stakeholders (senior executives, information managers, departmental or business unit managers, SM trained staff, and customers) and presents the role they have in the social media strategy application. Additionally, it proposes Information manager as the person who holds the responsibility for all relevant information management processes, the one responsible for collecting, managing and distributing valuable information to the other business stakeholders. This role can potentially be assigned to different managers, to a team of people or even to the Chief Information Officer; we find that the IT manager and his IT team are ideal candidates for the position of information manager. He/she verifies through the management reporting system if social media are beneficial and SM functions are exploited efficiently, business goals are met, and as a result business value is delivered or maximized. All in all, the rationale of this thesis is to provide a further insight in how the information manager, as head of the information management could contribute in the process of capturing or creating business value from SM.
To that purpose, interviews with experts to the area of information management or social media have been performed to gain a further insight on the business applications of social media tools and technologies, observe who holds the responsibility to manage, monitor, and control them in order to satisfy the business goals and deliver business value and how this process takes places within different organizations. The interview findings confirm that the companies are valuing social media business applications and strive to exploit them in the most effective way.
Copyright @ Stefania Dangila 2014
No part of this publication may be reproduced, copied, modified, adapted, distributed, or transmitted in any form or by any means, including photocopying, recording, or other electronic or mechanical methods, without the prior written permission of the author, except in the case of brief quotations embodied in critical reviews and certain other noncommercial uses permitted by
One of the most common questions we’re asked is:
“What is the best way to resource social media how does that fit within our oganisation’s broader communications structure.”
While we’d love to say, we can do it all for you, we know that isn’t the right approach.
The optimal structure involves a mix of PR, marketing, digital, customer services, senior management and agency support.
The following presentation captures our thoughts on how to develop a framework for this process, no matter your position within the social media lifecycle.
0601084 branding for deore consultancy servicesSupa Buoy
Hi Friends
This is supa bouy
I am a mentor, Friend for all Management Aspirants, Any query related to anything in Management, Do write me @ supabuoy@gmail.com.
I will try to assist the best way I can.
Cheers to lyf…!!!
Supa Bouy
Social Media (LinkedIn) Marketing Plan for The Sparks FoundationAstika Kudali
A presentation stating basic steps and a bit of explanation for a Social Media Marketing Plan for LinkedIn and marketing tips following a template for same.
Group and Teams: Increasing Cooperation and Reducing Conflict Seta Wicaksana
You lead today by building teams and placing others first (Jeffry Immelt- CEO GE)
Tomorrow’s organization will not only be flatter and information-based but also organized around teamwork (Peter Drucker – Management philosopher)
We love to personify things. But Michelangelo didn’t paint the Sistine Chapel alone, and Edison didn’t invent the light bulb alone (Tom Kelley – GM of Ideo)
Associations have long produced and published content for their members, their professions, and even the public. In fact, content is how associations show their value. There is more content competition from for-profit companies that often offer content for free. How do you meet that challenge and prove the value of your content? The answer lies in content strategy—a strategic approach to create, publish, manage, and share your content. The ASAE Foundation commissioned a research study to understand how association leaders are navigating the shifting content development and management landscape. Hear how associations are using content strategy to serve members' varied information, advocacy, and professional needs. This presentation shares models to develop or improve your approach to content creation, management, and marketing, and navigate the challenges to adopting good content strategy practices.
--Assess where your organization is on the content strategy adoption roadmap.
--Devise methods to improve your organization’s strategic approach to content.
--Integrate the principles of content strategy into your organization’s member needs, offerings, and culture.
--Prepare for a newly strategic, sustainable approach to effective content.
Infusionsoft Socially Enabled Internal Communication ProposalKimberle Morrison
We're growing and needed a more effective and scalable way to communicate internally. This presentation outlines our process and the rationale behind how and why we decided to go with a socially enabled system for communication and collaboration
We are social creatures and we crave social interaction. This presentation from SPSNYC is about how we build social solutions to our business problems...today.
1. LEARNING PR IN A “REAL”
ENVIRONMENT: INTELLIGENT
COMMUNICATION
- a 6 years history -
Diana-Maria Cismaru,
Associate Professor, Ph.D.
2. The beginning: 2007
-Objective:
(a) Illustration of concepts in first year, in the
Theory of Organizations field
(b) Scientific experiment which compared three
groups: a “real” organization, a “virtual”
organization, and a control group.
Aim: to see how improved the self-image of each
group after activity.
Hypothesis: the self-image of the “real”
organization will improve the most (confirmed).
3. Structure (2007): 62 members/3 months
Organizational consultancy
- Diagnosis&Scenarios
- HR Development
- Internal communication
- Financial
- Promotion
Communication (PR)
- Image analysis
- Strategies
- Planning
- Speechwriting
- Production
- Web design
4. Characteristics
- Romantic
- Enthusiastic
- High level of performance
- Involvement
- Power of simulation (“real” roles, “real”
conflict)
- Important asset: web design launches the
blog
6. Structure (2008): 93 members/ 3 months
General Departments:
- Financial
- Promotion
- Human Resources
- Web design
Organizational consultancy (5 departments)
PR (6 departments)
7. Characteristics
• A rigid structure, too many members of
department and too many departments;
• Fine level of performance;
• Very talented assistants and blog writers;
Assistants: Meirosu Miruna & Andreea
Nicolescu
8. Structure (2009)
• The same with 2008 but with less
members (only 77);
• Working for private companies (simulated
tasks): stores, local car producer,
furnishing company;
• Still difficult with the feed-back, the
interaction inside the group
General Assistant: Dionisia Sandu
9. Structure (2010): 48 members/ 2 months
Totally redesigned: only PR firm
- Information (C+A+5)
- Monitorization (C+4)
- Social Media (C+4)
- E-PR (C+4)
- Strategies (C+A+5)
- Planning (C+A+4)
- Copywriting (C+A+7)
- Production (C+3)
10. Characteristics
• High performance & patience (ex
monitorization for one year)
• Working for real NGOs & institutions
(doubling Crystal Connections’ tasks)
• Delivering fine ideas and plans
• Bad vertical communication (ex Web)
• Tried a new communication interface
Assistant manager: Burcea Steluta
11. Structure (2011): 48 members/2 months
Experiment with tolerance (autistic children);
The product of Video Department (video, 10
minutes) has been exposed to the same group
of 20 during seminar (3 groups, and a control
group); a questionnaire was applied before and
after exposure;
Hypothesis: intolerance is an effect of the lack of
information; as effect of exposure to
comprehensive information, tolerance will
increase
Conclusion: hypothesis rejected
12. Characteristics
Unequal performances & simulation: Social
Media, E-PR, Design web - excellent
Deep barriers in internal communication;
Conflicts inside department and poor
presence of the executive assistant
13. Structure (2012):
Transforms exclusively in e-PR company;
Excludes departments of Strategies and
Planning because of low quality results;
Includes a Simulation Department, a Photo
department – separated from Video
department;
Cooperative tasks limited for departments;
Assistant manager: Roxana Burdeanu
14. Structure (2012): 48 members/2 months
- Simulation
- Monitorization
- Promotion
- E-PR site management
- Social Media
- Online magazine
- Photo & print department
- Video department
15. Conclusions
Intelligent Communication is an internal
brand which began to be known outside of
the faculty, as an element of attraction for
highschool graduates;
A flexible formula and independent tasks for
teams are the best solution for students;
E-PR is the most attractive and suitable
area for students.