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Inspiring
Communication
        by:
           Martin Montoya
           Werner Iucksch
           Luiz Mastropietro
invisibility

  There are so many brands
and adverts today that the
   consumer just prefer to
 ignore almost all of them



            (Source: Advertising Media Inter Center Website)
(Video #
         1)




           go to
  www.estalo.org/?p=542
  and watch all the videos
   from this presentation



                             Courtesy Lowe
But what if instead of chaos, it was something
   like this. Which side would you look at?
inspiring is not an option,
it’s a necessity
and it has to be
all the time.
Inspiring Communication
Inspiring Communication
Inspiring Communication
Inspiring Communication
Inspiring Communication
Inspiring Communication
Inspiring Communication
Inspiring Communication
Inspiring Communication
Inspiring Communication
Inspiring Communication
Inspiring Communication
Inspiring Communication
Inspiring Communication
Inspiring Communication
Inspiring Communication
Inspiring Communication
Inspiring Communication
Inspiring Communication
Inspiring Communication
Inspiring Communication
Inspiring Communication
Inspiring Communication
Inspiring Communication
Inspiring Communication
Inspiring Communication
Inspiring Communication
Inspiring Communication
Inspiring Communication
Inspiring Communication
Inspiring Communication
Inspiring Communication
Inspiring Communication
Inspiring Communication
Inspiring Communication
Inspiring Communication
Inspiring Communication
Inspiring Communication
Inspiring Communication
Inspiring Communication
Inspiring Communication
Inspiring Communication
Inspiring Communication
Inspiring Communication
Inspiring Communication
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Inspiring Communication
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Inspiring Communication
Inspiring Communication
Inspiring Communication
Inspiring Communication
Inspiring Communication
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Inspiring Communication
Inspiring Communication
Inspiring Communication
Inspiring Communication
Inspiring Communication
Inspiring Communication
Inspiring Communication
Inspiring Communication
Inspiring Communication
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Inspiring Communication
Inspiring Communication
Inspiring Communication
Inspiring Communication
Inspiring Communication
Inspiring Communication
Inspiring Communication
Inspiring Communication
Inspiring Communication
Inspiring Communication
Inspiring Communication
Inspiring Communication
Inspiring Communication
Inspiring Communication
Inspiring Communication
Inspiring Communication
Inspiring Communication
Inspiring Communication

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Inspiring Communication

  • 1. Inspiring Communication by: Martin Montoya Werner Iucksch Luiz Mastropietro
  • 2. invisibility There are so many brands and adverts today that the consumer just prefer to ignore almost all of them (Source: Advertising Media Inter Center Website)
  • 3. (Video # 1) go to www.estalo.org/?p=542 and watch all the videos from this presentation Courtesy Lowe
  • 4. But what if instead of chaos, it was something like this. Which side would you look at?
  • 5. inspiring is not an option, it’s a necessity and it has to be all the time.