The document provides information about an upcoming marketing seminar on May 5th 2016 in Budapest on innovation in marketing research. It also shares news about the 26th anniversary celebration of Global Link, a Greek partner of Global. Additionally, it discusses Global's worldwide tourism intention monitor studies and provides contact information for those interested in learning more.
How the Game is Changing: Big Data in RetailBill Bishop
At Brick Meets Click, we've been tracking retailing professionals' experiences and attitudes toward big data for two years now, and more than 100 professionals participated in the Oct. 2013 survey. The results confirm the increasingly important role big data is playing in "changing the game" of retailing.
Machine Learning in Retail: Know Your Customers' Customer. See Your FutureBigML, Inc
This session presents a quite common situation for those working in food and beverage retail (FnB) and highlights interesting insights to fight waste reduction.
Speaker: Stephen Kinns, CEO and Co-Founder at catsAi.
*ML in Retail 2021: Webinar.
Deriving Business Value from Big Data using Sentiment analysisCTRM Center
‘Big Data’ are two small words that are widely used to describe the massive growth in data of all forms and that hold; the promise of delivering huge potential business impact. The question is, how?
Today, and increasingly in the future, businesses are surrounded by masses of data and raw information. Some of this data is very relevant but much of it is not. Further, most of that data is unstructured in the form of email, documents, images and different types of social media, blogs, and so on. Unstructured data is notoriously difficult to access and query, it is scattered across many different locations and formats, and it requires some form of preprocessing before it can be analyzed and used. Yet, it is this unstructured type data that is primarily exploding in quantity, representing around 80 per cent of the annual growth of data and doubling in quantity every two years.
Cheap data storage and high-performance analytics are going to change the face of retail sector. And big data is going to play pivotal role in this technological revolution. You can find other reports related to Big data at http://www.marketresearchreports.com/big-data
With big data becoming the fulcrum around which companies build their strategies and run their campaigns, leveraging this rush of information has become critical. And a CRM like Salesforce can help you achieve this extremely well.
Visit http://suyati.com/services/crm/salesforce-consulting/
This presentation talks about the rise of big data, its importance and how Salesforce allows it to be utilized best. A few use cases illustrate these points further.
How the Game is Changing: Big Data in RetailBill Bishop
At Brick Meets Click, we've been tracking retailing professionals' experiences and attitudes toward big data for two years now, and more than 100 professionals participated in the Oct. 2013 survey. The results confirm the increasingly important role big data is playing in "changing the game" of retailing.
Machine Learning in Retail: Know Your Customers' Customer. See Your FutureBigML, Inc
This session presents a quite common situation for those working in food and beverage retail (FnB) and highlights interesting insights to fight waste reduction.
Speaker: Stephen Kinns, CEO and Co-Founder at catsAi.
*ML in Retail 2021: Webinar.
Deriving Business Value from Big Data using Sentiment analysisCTRM Center
‘Big Data’ are two small words that are widely used to describe the massive growth in data of all forms and that hold; the promise of delivering huge potential business impact. The question is, how?
Today, and increasingly in the future, businesses are surrounded by masses of data and raw information. Some of this data is very relevant but much of it is not. Further, most of that data is unstructured in the form of email, documents, images and different types of social media, blogs, and so on. Unstructured data is notoriously difficult to access and query, it is scattered across many different locations and formats, and it requires some form of preprocessing before it can be analyzed and used. Yet, it is this unstructured type data that is primarily exploding in quantity, representing around 80 per cent of the annual growth of data and doubling in quantity every two years.
Cheap data storage and high-performance analytics are going to change the face of retail sector. And big data is going to play pivotal role in this technological revolution. You can find other reports related to Big data at http://www.marketresearchreports.com/big-data
With big data becoming the fulcrum around which companies build their strategies and run their campaigns, leveraging this rush of information has become critical. And a CRM like Salesforce can help you achieve this extremely well.
Visit http://suyati.com/services/crm/salesforce-consulting/
This presentation talks about the rise of big data, its importance and how Salesforce allows it to be utilized best. A few use cases illustrate these points further.
Artefact - Building voice-based intelligent shopping listsBigDataExpo
For the French retailer Monoprix, we envisioned an interactive shopping list based on a voice interface. Using customer and retail data we designed a unique user experience.
We will show you how we communicate brand identity, increase sales, and improve the shopping experience through voice.
The report offers elaborate profiles of two hundred (200) Social Media Monitoring (SMM) tools and services worldwide including key product features, product applications, product screenshots, pricing and client information on more than 150 SMM tools and services, and much more. The Analysis part of the Report also provides a detailed guide to selecting and using SMM tools and services, definition of important SMM concepts and key applications, and up-to-date information on market trends including M&A activity. Visit our SMM Tools and Services Report page at http://ideya.eu.com/reports.html for more information
Business use cases highlight how big data can drive organizations towards tangible results. These use cases are practical points of reference that emphasize why (and how) investing in big data is worthwhile.
Big Data Analytics and its Application in E-CommerceUyoyo Edosio
Abstract-This era unlike any, is faced with explosive
growth in the size of data generated/captured. Data
growth has undergone a renaissance, influenced
primarily by ever cheaper computing power and
the ubiquity of the internet. This has led to a
paradigm shift in the E-commerce sector; as data is
no longer seen as the byproduct of their business
activities, but as their biggest asset providing: key
insights to the needs of their customers, predicting
trends in customer’s behavior, democratizing of
advertisement to suits consumers varied taste, as
well as providing a performance metric to assess the
effectiveness in meeting customers’ needs.
This paper presents an overview of the unique
features that differentiate big data from traditional
datasets. In addition, the application of big data
analytics in the E-commerce and the various
technologies that make analytics of consumer data
possible is discussed.
Further this paper will present some case studies of
how leading Ecommerce vendors like Amazon.com,
Walmart Inc, and Adidas apply Big Data analytics in
their business strategies/activities to improve their
competitive advantage. Lastly we identify some
challenges these E-commerce vendors face while
implementing big data analytic
How to Architect and Omnichannel Retail Solution to Achieve Real-Time Custome...Hortonworks
Hortonworks and SAS team up to discuss:
*What technology is being used in this Global Retailer use case to collect and synchronize customer data across all channels
*How the Retailer is able to analyze the data in real-time
How they predict and optimize customer interactions to improve sales
*The open source and cloud technologies that are on the horizon
Webinar Sept. 7, 2017
https://hortonworks.com/webinar/architect-omnichannel-retail-solution-achieve-real-time-customer-insights/
What's the big deal about big data 1 30-2015David Zahn
David Zahn of ZAHN Consulting, LLC and Fred McCormick of CMS Consulting, Inc.discuss the requisite steps to take to maximize the impactfulness of "Big Data" implementations and what steps to take to ensure the success of integrating technological advances into; operations, merchandising, inventory control, in-store marketing, etc.
With there being a significant amount of attention given to leveraging the advantages available through "Big Data" capabilities, the mistakes to avoid will be covered and "real-world examples" will be shared to illustrate the recommendations to ensure that expectations are met and a migratory path is established.
For more information, feel free to contact ZAHN Consulting, LLC and CMS Consulting, Inc. at either: www.zahnconsulting.com or cmsconsultinginc.com.
Slides from a Big Ideas Presentation at the NRF Big Show 2016 http://bit.ly/1RbJVCp
Sense and respond technology is the new necessity for agile, customer-centric retail. This session describes how retailers can use real-time sensor data and machine learning across channels to gain actionable insight and predictive analytics that help them connect and engage consumers at each stage of the shopping journey.
Today we are beyond the point where big data is in the prototype stage. We are entering an era where automation, integration and end-to-end solutions need to be built rapidly to facilitate disruption. Companies need to architect a
platform for Big Data (and traditional data) analytics
Reasons to love Rhode Island. In case you haven't figured it out yet, we love ❤️ #rhodeisland. There are so many awesome things about this great little state of ours. We decided to share some of our favorite facts so you could share them too! ⚓️⚓️#stimhospri #rhodylove #riborn #HPLovecraft #scituate #equality #RIstrong
Artefact - Building voice-based intelligent shopping listsBigDataExpo
For the French retailer Monoprix, we envisioned an interactive shopping list based on a voice interface. Using customer and retail data we designed a unique user experience.
We will show you how we communicate brand identity, increase sales, and improve the shopping experience through voice.
The report offers elaborate profiles of two hundred (200) Social Media Monitoring (SMM) tools and services worldwide including key product features, product applications, product screenshots, pricing and client information on more than 150 SMM tools and services, and much more. The Analysis part of the Report also provides a detailed guide to selecting and using SMM tools and services, definition of important SMM concepts and key applications, and up-to-date information on market trends including M&A activity. Visit our SMM Tools and Services Report page at http://ideya.eu.com/reports.html for more information
Business use cases highlight how big data can drive organizations towards tangible results. These use cases are practical points of reference that emphasize why (and how) investing in big data is worthwhile.
Big Data Analytics and its Application in E-CommerceUyoyo Edosio
Abstract-This era unlike any, is faced with explosive
growth in the size of data generated/captured. Data
growth has undergone a renaissance, influenced
primarily by ever cheaper computing power and
the ubiquity of the internet. This has led to a
paradigm shift in the E-commerce sector; as data is
no longer seen as the byproduct of their business
activities, but as their biggest asset providing: key
insights to the needs of their customers, predicting
trends in customer’s behavior, democratizing of
advertisement to suits consumers varied taste, as
well as providing a performance metric to assess the
effectiveness in meeting customers’ needs.
This paper presents an overview of the unique
features that differentiate big data from traditional
datasets. In addition, the application of big data
analytics in the E-commerce and the various
technologies that make analytics of consumer data
possible is discussed.
Further this paper will present some case studies of
how leading Ecommerce vendors like Amazon.com,
Walmart Inc, and Adidas apply Big Data analytics in
their business strategies/activities to improve their
competitive advantage. Lastly we identify some
challenges these E-commerce vendors face while
implementing big data analytic
How to Architect and Omnichannel Retail Solution to Achieve Real-Time Custome...Hortonworks
Hortonworks and SAS team up to discuss:
*What technology is being used in this Global Retailer use case to collect and synchronize customer data across all channels
*How the Retailer is able to analyze the data in real-time
How they predict and optimize customer interactions to improve sales
*The open source and cloud technologies that are on the horizon
Webinar Sept. 7, 2017
https://hortonworks.com/webinar/architect-omnichannel-retail-solution-achieve-real-time-customer-insights/
What's the big deal about big data 1 30-2015David Zahn
David Zahn of ZAHN Consulting, LLC and Fred McCormick of CMS Consulting, Inc.discuss the requisite steps to take to maximize the impactfulness of "Big Data" implementations and what steps to take to ensure the success of integrating technological advances into; operations, merchandising, inventory control, in-store marketing, etc.
With there being a significant amount of attention given to leveraging the advantages available through "Big Data" capabilities, the mistakes to avoid will be covered and "real-world examples" will be shared to illustrate the recommendations to ensure that expectations are met and a migratory path is established.
For more information, feel free to contact ZAHN Consulting, LLC and CMS Consulting, Inc. at either: www.zahnconsulting.com or cmsconsultinginc.com.
Slides from a Big Ideas Presentation at the NRF Big Show 2016 http://bit.ly/1RbJVCp
Sense and respond technology is the new necessity for agile, customer-centric retail. This session describes how retailers can use real-time sensor data and machine learning across channels to gain actionable insight and predictive analytics that help them connect and engage consumers at each stage of the shopping journey.
Today we are beyond the point where big data is in the prototype stage. We are entering an era where automation, integration and end-to-end solutions need to be built rapidly to facilitate disruption. Companies need to architect a
platform for Big Data (and traditional data) analytics
Reasons to love Rhode Island. In case you haven't figured it out yet, we love ❤️ #rhodeisland. There are so many awesome things about this great little state of ours. We decided to share some of our favorite facts so you could share them too! ⚓️⚓️#stimhospri #rhodylove #riborn #HPLovecraft #scituate #equality #RIstrong
Extensive research from TNS proves that social media and search data can accurately predict the results of brand tracker surveys months in advance. The implications for market research are enormous.
leewayhertz.com-AI in market research Charting a course from raw data to stra...KristiLBurns
AI in market research involves integrating Machine Learning (ML) algorithms into traditional methods, such as interviews, discussions, and surveys, to enhance the research process.
AI in market research involves integrating Machine Learning (ML) algorithms into traditional methods, such as interviews, discussions, and surveys, to enhance the research process. These algorithms enable real-time data collection and analysis, predicting trends and extracting valuable patterns. This process results in high-quality, up-to-date insights that transparently capture even minor market changes.
Framework to Analyze Customer’s Feedback in Smartphone Industry Using Opinion...IJECEIAES
In the present age, cellular phones are the largest selling products in the world. Big Data Analytics is a method used for examining large and varied data, which we know as big data. Big data analytics is very useful for understanding the world of cellphone business. It is important to understand the requirements, demands, and opinions of the customer. Opinion Mining is getting more important than ever before, for performing analysis and forecasting customer behavior and preferences. This study proposes a framework about the key features of cellphones based on which, customers buy them and rate them accordingly. This research work also provides balanced and well researched reasons as to why few companies enjoy dominance in the market, while others do not make as much of an impact.
Social Media is one of the key channels to reach consumers and the possibilities of tracking and analyzing certain actions throughout such media is simply infinite. Marketers should use and incorporate Social Media Analytics more into their overall market plan. Media monitoring platforms such as Newspoint accurately gather and present data from all the different media sources into one interface.
Maximize ROI with Social Media Data Mining Services.pdfAndrew Leo
Have you ever wondered why your favorite food outlet has launched a promotion for your go-to meal? Or how do different social media platforms advertise the things you were looking for—be it a sports shoe or coffee brand?
As social media permeates our daily lives, different platforms like Meta (formerly known as Facebook), Instagram, YouTube, Twitter, etc., use the huge amounts of data generated to create snapshots of user behaviors and interests; thus, ushering businesses into the era of data mining for social media
Know More info: https://www.damcogroup.com/social-media-data-mining-services/
#socialmediadatamining
#dataminingforsocialmedia
#damcosolutions
Los números más importantes del 2015 y las tendencias que hay que monitorear en el 2016
The numbers that mattered in 2015 and the trends to watch in 2016
Source: GlobalWebIndex
Big Data Analytics: Challenges And Applications For Text, Audio, Video, And S...IJSCAI Journal
All types of machine automated systems are generating large amount of data in different forms like
statistical, text, audio, video, sensor, and bio-metric data that emerges the term Big Data. In this paper we
are discussing issues, challenges, and application of these types of Big Data with the consideration of big
data dimensions. Here we are discussing social media data analytics, content based analytics, text data
analytics, audio, and video data analytics their issues and expected application areas. It will motivate
researchers to address these issues of storage, management, and retrieval of data known as Big Data. As
well as the usages of Big Data analytics in India is also highlighted
BIG DATA ANALYTICS: CHALLENGES AND APPLICATIONS FOR TEXT, AUDIO, VIDEO, AND S...gerogepatton
All types of machine automated systems are generating large amount of data in different forms likestatistical, text, audio, video, sensor, and bio-metric data that emerges the term Big Data. In this paper weare discussing issues, challenges, and application of these types of Big Data with the consideration of bigdata dimensions. Here we are discussing social media data analytics, content based analytics, text dataanalytics, audio, and video data analytics their issues and expected application areas. It will motivateresearchers to address these issues of storage, management, and retrieval of data known as Big Data. Aswell as the usages of Big Data analytics in India is also highlighted.
BIG DATA ANALYTICS: CHALLENGES AND APPLICATIONS FOR TEXT, AUDIO, VIDEO, AND S...ijscai
All types of machine automated systems are generating large amount of data in different forms like
statistical, text, audio, video, sensor, and bio-metric data that emerges the term Big Data. In this paper we
are discussing issues, challenges, and application of these types of Big Data with the consideration of big
data dimensions. Here we are discussing social media data analytics, content based analytics, text data
analytics, audio, and video data analytics their issues and expected application areas. It will motivate
researchers to address these issues of storage, management, and retrieval of data known as Big Data. As
well as the usages of Big Data analytics in India is also highlighted.
BIG DATA ANALYTICS: CHALLENGES AND APPLICATIONS FOR TEXT, AUDIO, VIDEO, AND S...gerogepatton
All types of machine automated systems are generating large amount of data in different forms like
statistical, text, audio, video, sensor, and bio-metric data that emerges the term Big Data. In this paper we
are discussing issues, challenges, and application of these types of Big Data with the consideration of big
data dimensions. Here we are discussing social media data analytics, content based analytics, text data
analytics, audio, and video data analytics their issues and expected application areas. It will motivate
researchers to address these issues of storage, management, and retrieval of data known as Big Data. As
well as the usages of Big Data analytics in India is also highlighted.
Similar to Innovations on Market Research Industry (20)
BIG DATA ANALYTICS: CHALLENGES AND APPLICATIONS FOR TEXT, AUDIO, VIDEO, AND S...
Innovations on Market Research Industry
1. NEWSSpring 2016
Our next Marketing Seminar will
take place on Thursday May 5th
2016 and we hope to see you
there to find out more about our
innovative approaches to marketing
research issues. We plan to have an
interesting range of papers given by
senior members of Global on the
subject of Innovation in Marketing
Research.
Further details appear on our
website:
www.agmr.com
For more information contact:
info@agmr.com or
Krisztina Toth
(Toth.Krisztina@szinapszis.hu)
WORLD WIDE COVERAGE BY INDEPENDENT PARTNERS
Welcome to our Spring Newsletter.
Global is an active network of great companies, and we hope this
update will give you an insight into some of our activities.
Budapest is a fascinating city
to visit, so we hope to meet
you there in May
1
Global Link is 26!
Our Greek partner, Global Link
held a well-attended party in
Athens in February to celebrate
26 years of marketing research.
Our first photo shows, Costas
Sigalos, owner of Global Link,
Marianna Politopoulou, CEO of NN
and Professor Costas Fotakis,
Alternate Minister of Research and
Innovation.
GLOBAL TOURISM
INTENTION MONITOR
If you are interested in
international tourism,
read on ….
Our second photo shows
Ivor Stocker, Chairman of Global
Market Research welcoming
guests to the event.
In 2014 and 2015 Global Market
Research conducted a worldwide
study into Tourism Intentions.
These studies provide a wealth of
fascinating data, and should you
wish to find out more, please
contact your Global partner, or
contact us at:
info@agmr.com
Summary information is available
on our website at
www.agmr.com
2. RESEARCH
2
PRODUCT FOCUS
Across our network we have a number
of specialities, and it is our intention to
focus on a few of these each time we
produce a newsletter. This month, we
are featuring products from the UK
and Turkey:
ESA Retail launches a new
solution to simple audit and
mystery shopping jobs
Youreyes is the latest addition to
the suite of in store data collection
services offered in the UK by ESA
Retail – part of the BDRC Group.
Designed to provide an audit solution
for fast, non-complex in store or on
street intelligence, youreyes provides
data collection from a‘consumer’per-
spective rather than‘trained specialist’
auditors.
Using the established ESA Mobile
platform, the‘eyes’are notified of tasks
on their smartphone as they become
available and conduct the assignment
as soon as they can (typically while
they are out and about). Data/images
are immediately entered in store via
the app and transmitted to the ESA
data quality team for verification
before being made instantly available
on the youreyes results portal.
The service allows ESA to have a pres-
ence in the developing‘crowdsource’
data collection space and provides an
opportunity to compete for more
simple auditing and mystery shopping
jobs. It puts us in a strong position to
take a greater share of the existing
market for simple jobs and to
develop a new market amongst those
clients who previously dismissed such
audits (and mystery shops) on the
grounds of cost.
For further information
contact us via:
info@esa-retail.co.uk
Market research can be counted as
one of the crucial inputs for creating
successful business strategy that will
help businesses to be more effective
in communicating and reaching their
target audiences. Market research
allows businesses to get precise
insights about attitudes and behav-
iours of their potential customers, to
understand opinions and motivations
of customers and the target audience
and to understand what is driving
decisions when they purchase any
product or service. Regardless of the
business type it is always important to
know the target audience well in
order to be able to retain and grow
market share.
It is an undeniable fact that technol-
ogy has an irreplaceable place in all
kinds of industries and in the ordinary
lives of people. It is mandatory to be
able to follow technological innova-
tions for businesses to be closer to
their existing customers and to their
potential customers. As in other
industries, in the market research in-
dustry too, it is crucial to be up to date
in technological innovations for more
creative solutions for future success.
As emotions are mediators of process-
ing and comprehension, it has always
been a challenge for market re-
searchers to find the best suitable
methodology for understanding
emotions. There was a rational
notion that the decision making
process of human beings was a con-
scious process however this notion re-
cently shifted to a totally different
viewpoint.
What on Earth are people thinking? We’ll let you know.
NeuroMarketing - the innovation in
market research and in marketing
that declares that the decision making
process is not a conscious process as
it was assumed for many years; rather
it is an emotional process whereby
the brain uses shortcuts to expedite
the decision making process. Neuro-
Marketing is seen as a recent innova-
tive trend in the market research
industry that helps researchers to
understand and evaluate participants’
reactions and behaviours in the scope
of neuroscience by “entering their
minds”. With the help of developed
technology it is now easy to under-
stand why consumers/participants act
in a certain way, how long does it take
them to decide to do so and many
other issues.
Eye tracking is one of the pioneer
techniques of NeuroMarketing. It is
mostly used for visual researches, for
packaging tests, customer experience
tests, shelf tests and in advertising
tests. Using sensor technology, Eye
tracking allows researchers to collect
data by monitoring the gaze of the
participants and get the detailed
results of how long and in which row
they look at target, what mostly
attracts them and many other issues.
However, it is not always considered
innovative as further innovative tech-
nologies appeared in the industry.
NEWS
3. ...
What on Earth are people thinking? We’ll let you know.
RESEARCH
3
Facial Coding, EEG, Biometric and
Implicit Test are more recent innova-
tive techniques that steer the fortune
of the market research industry.
These techniques of NeuroMarketing
allow researchers to understand and
examine the effects of emotional
reactions on the decision process
even without asking a question.
Social Media Monitoring and
Business Intelligence that are used
efficiently to monitor what is said
on the internet about an issue, a
product or a service are newcomers
to the research world. Social Media
Monitoring may appear in different
names to the researchers; such as
Social Listening, Online Analytics,
Buzz Analysis, Social Media Measure-
ment, Social Media Intelligence etc.
Social Media Monitoring covers
everything publicly shared on the
social platforms such as twitter,
Facebook, Instagram, YouTube, and
forum websites and so on. In order
to reach the results of social media
monitoring, a number of complex
monitoring tools are used.
Web crawling sites search the social
media information and index them
in real time or on a scheduled time.
With the help of this technology
any mentions of keywords and
phrases can be searched through the
monitoring tool and the results can
be obtained through the tool’s
interface.
In order to analyze the data coming
from the internet, categorization and
interpretation by the monitoring tool
is needed. Monitoring or Social
Business Intelligence tools present
businesses the results in terms of
“who”said“what”about particular
products or services; how the
advertising message is perceived;
how many people talk about the
product and service within a particu-
lar time interval; who are the most
valuable professionals (MVPs) talking
about product and services; and
whether or not your customers are
satisfied. To sum up, Social Media
Intelligence has been taking the
place of ordinary qualitative and
quantitative research methods grad-
ually in this fastest growing online
environment.
In today’s age of technology, smart-
phones have a significant impact on
people’s lives. People buy
products and services,
compare their prices, and
share everything they
buy through the smart-
phones. Therefore the
passive data collected
from those high
technology devices
reveals information
about mobile consumer
behaviour. Passive data collection
techniques require a mobile applica-
tion that runs with the consent of
consumers, then the application
collects information from smart-
phones by measuring data usage, the
number of running applications,
battery life, location, operation
system and so on.Thus, by integrating
Another important term in the mod-
ern research technique repertoire is
Big Data. Big Data is a term used
for larger and complex data sets
obtained from any
kind of online
platform and stored
in cloud systems
and servers. Rather
than gigabytes,
big data can be
expressed in petabytes and exabytes
which are almost impossible to
analyze through traditional data
processing applications. In order to
pick up and obtain meaningful data
from the big data, advanced data
mining tools are run by various
technology and research companies.
Through big data management and
analysis, manufacturers, retailers,
healthcare services, media compa-
nies, banks, R&D companies etc can
obtain any kind of insight about the
consumers of their products and
services.
In short, following innovations in
technology is essential for success
in the market research industry.
Only by following innovations can
research companies serve their
clients in the fastest and accurate
way.
Forfurtherinformation, pleasecontact:
CemUgur
cemugur@etikarastirma.com
at ETIK Market Research, Turkey
www.etikarastirma.com
BIGDATA
available consumer information
through other data collection
methods, businesses can acquire
information such as what applica-
tions are running in the consumers’
smartphones, where they are while
shopping or having dinner.
NEWS
4. Founded in 1986, Global is an
international partnership of accredited
independent national market research
companies. Global Market Research has
the industry experience and local
resource to help clients understand and develop their marketing, providing
added-value market research and consultancy services throughout the
world. Global partners all work to agreed and tested international standards
for qualitative and quantitative research.
For further information, please contact your local partner or
info@agmr.com
NEWS
What on Earth are people thinking? We’ll let you know.
4
Global at Esomar
Thank you to everyone who came and
visited our stand at ESOMAR. Many
Global members attended the
Congress, and holding our AGM and
General Meeting in Dublin gave us
a great opportunity to catch up with
news and developments. We also
enjoyed meeting friends old and new,
and if you were lucky enough to win
one of our bottles of champagne, we
hope that you enjoyed it!
We shall look forward to seeing
you in New Orleans this year!
Global is delighted to announce
that we have four new members,
all of whom will bring a variety of
strengths to our group:
AMR in Germany
New Members
GMO Research Inc in Japan
Inquiry in Poland
AMRC Global Egypt
Belgium
Listen
Brazil
Demanda
China
Hycon
Croatia
Hendal
Egypt
AMRC
France
MV2 Conseil
Germany
AMR (Advanced
Market
Research)
Greece
Global Link
International
Global Partners
Hungary
Szinapszis
Indonesia
MRI
Italy
MPS Marketing
Research
Japan
GMO Research, Inc.
Mexico
More Market and
Opinion Research
Netherlands
Morph Research
Philippines
PSRC
Poland
Inquiry
Romania
Mercury Research
Russia
Validata Market
Research
Singapore
BDRC Asia PTE Ltd
Spain
C23 Research
(Castello
Veintitres, S.L.)
Thailand
Custom Asia Co., Ltd
Turkey
ETIK Research
UK
BDRC Group
Ukraine
Research & Branding
USA
Lieberman Research
Worldwide