Startup Village 2017: Introduction to SAP Cloud Platform and how it can help you innovate and succeed as a startup

1. INNOVATE AND EXTEND
WITH AN AGILE DIGITAL
ENTERPRISE PLATFORM
Vladimir Pavlov // @vladopavlov
SAP Labs Bulgaria

2. © 2017 SAP SE or an SAP affiliate company. All rights reserved. 2Public
The information in this presentation is confidential and proprietary to SAP and may not be disclosed without the
permission of SAP. This presentation is not subject to your license agreement or any other service or subscription
agreement with SAP. SAP has no obligation to pursue any course of business outlined in this document or any related
presentation, or to develop or release any functionality mentioned therein. This document, or any related presentation
and SAP's strategy and possible future developments, products and or platforms directions and functionality are all
subject to change and may be changed by SAP at any time for any reason without notice. The information in this
document is not a commitment, promise or legal obligation to deliver any material, code or functionality. This document
is provided without a warranty of any kind, either express or implied, including but not limited to, the implied warranties
of merchantability, fitness for a particular purpose, or non-infringement. This document is for informational purposes
and may not be incorporated into a contract. SAP assumes no responsibility for errors or omissions in this document,
except if such damages were caused by SAP´s willful misconduct or gross negligence.
All forward-looking statements are subject to various risks and uncertainties that could cause actual results to differ
materially from expectations. Readers are cautioned not to place undue reliance on these forward-looking statements,
which speak only as of their dates, and they should not be relied upon in making purchasing decisions.
Legal disclaimer

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Key Market Trends
“Gartner predicts that, by 2025, every industry will be
transformed by digital business.”
Gartner Top 10 Strategic Technology Trends for 2016
“In 2015, millennials became the largest share of the workforce.
By 2025, that number will be 76 percent globally.”
• “Flipside is 53 percent of business leaders are finding it hard to attract and
retain millennial talent.”
Accenture: https://www.accenture.com/us-en/insight-business-technology-trends-report
SAP Historical customer is the CIO, however the business
stakeholders have gained power and demanding more / faster
innovation driving them to SaaS and niche solutions.

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Key business drivers for digital transformation

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Bi-Modal IT
Mode 1 Mode 2
How to sense?
How to engage?
How to decide?
How to run your
company?
How to steer
your company?
Setting the foundation
1
0 1
0
1
01
0
0
0 1
1 1
1
1
0

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Machine Learning
Integration
Real-time
Analytics
UX
Mobile
Collaboration
IoT
Microservices
Integration
APIs
connecting People, Things and BusinessesIntelligently
Digitization: Companies become a software-driven company by

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SAP Cloud Platform
Remastering the SAP Cloud Platform-as-a-Service for the digital economy
AGILE DIGITALOPTIMIZED
Power your AGILE business with
the ability to quickly extend and
customize existing cloud and on-
prem apps – regardless of vendor
applications
OPTIMIZE business opportunities
by connecting your cloud and
on-prem apps and integrating your
entire IT landscape and business
processes
Innovate rapidly and easily with a
platform that simplifies building
DIGITAL apps in the cloud to solve
new problems, engage new
customers, and drive new revenue

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SAP Cloud Platform
Business Innovation in the Cloud Starts Here
Acquire Insights and Intelligence
with Analytics
Connect, transform and reimagine
with the Internet of Things
Unlock Knowledge and Maximize
Productivity through Collaboration
Free Your Apps and Data from Silos
with Cloud and On-Prem Integration
Deliver Modern User Experience
to Any User on Every Device

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Infrastructure
SAP Cloud Platform, Data Centers
SAP Cloud Platform runs in SAP’s data centers around the globe. It offers SAP tier-3 and 4 data centers with 24/7
global support and 99.9% availability.
Data centers
 SAP managed data centers & selected partners operating according to SAP
standards
 Customers / partners choose the data center which they want to use
 Currently SAP Cloud Platform is available in data centers in
• St. Leon-Rot, Germany
• Amsterdam, Netherlands (only for disaster recovery)
• Ashburn (Virginia), United States
• Sterling (Virginia), United States
• Phoenix (Arizona), United States
• Sydney, Australia
• Tokyo, Japan
• Shanghai China
 Moscow data center presence planned for Q3 2017
For more details, see www.sapdatacenter.com
SAP Cloud Platform presence
Planned SAP Cloud Platform presence

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Infrastructure
Data Center Certifications & Attestations
SAP Cloud Platform runs only in secure and certified
environments
 Certified operations
 World-class data centers
 Advanced network security
 Reliable data backup
 Built-in compliance, integrity,
and confidentiality
Secure and compliant infrastructure with 99.9%
availability
 Certifications, e.g. ISO 27001, SOC 1 Type 1, SOC 1 Type 2, SOC 2
Type 1
 SAP warrants 99.9% system availability over any calendar month
Today
Certification for Information
Security Management Systems
Statement on Standards for
Attestation
Engagements No. 16
Service Organization Controls
Report (Attestation report)
ISO
27001
SOC 1
SSAE 16
SOC 1
Type 2
SOC 2
Type 1
Statement of effectiveness of
Type 1 examination
Enhanced
Recent
Innovations

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Mandatory
Things you need to do to
keep the lights running and
with compliance
Differentiate
Things you need to do
to create a competitive
advantage for employees
and customers
Beyond
Things you need do to expand
your capabilities to lead in
your industry
Go beyond delivered Cloud LoB solutions and configuration
Why do we need to extend Cloud LoB solutions?

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SAP
Business
Suite
 Custom
development
 Partner ecosystem
 openSAP courses
 Co-Innovation
 Custom development
Cloud Edition
On-Premise
SAP Cloud Platform as THE Extension Platform

13. Demo Time!

14. Summary

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Summary
The Cloud Innovation Platform that Works with Your Core Business Applications
SAP Cloud Platform
Your Agile and Innovative Apps
Works with the
SAP Cloud
Platform to Deliver
Data and
Business
Processes to
Lightweight Apps
Works with Your
Core Business
Applications to
Connect Data and
Business
Processes
Core SAP Solutions
Optimize Your
Core Processes
Differentiate
Your Business

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1,000+
Apps Available on the
SAP App Center
SAP Cloud Platform
The Platform-as-a-Service powering enterprise business
6500+
SAP Cloud Platform Customers
600+
Partners Building Apps on
SAP Cloud Platform
40+
SAP Enterprise Apps
Delivered on SAP Cloud
Platform

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SAP Cloud Platform
Get started today!
Try for
Free!
Explore
Partner Apps!
Learn
More!
Join Startup
Focus Program!
cloudplatform.SAP.
com
cloudplatform.SAP.
com/try
SAPappcenter.com startups.SAP.com

18. © 2016 SAP SE or an SAP affiliate company. All rights reserved.
Thank you!
Vladimir Pavlov
vladimir.pavlov@sap.com
@vladopavlov

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© 2017 SAP SE or an SAP affiliate company. All rights reserved.
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affiliated companies shall not be liable for errors or omissions with respect to the materials. The only warranties for SAP SE or
SAP affiliate company products and services are those that are set forth in the express warranty statements accompanying such products and services, if any. Nothing
herein should be construed as constituting an additional warranty.
In particular, SAP SE or its affiliated companies have no obligation to pursue any course of business outlined in this document or any related presentation, or to develop or
release any functionality mentioned therein. This document, or any related presentation, and SAP SE’s or its affiliated companies’ strategy and possible future
developments, products, and/or platform directions and functionality are all subject to change and may be changed by SAP SE or its affiliated companies at any time for
any reason without notice. The information in this document is not a commitment, promise, or legal obligation to deliver any material, code, or functionality. All forward-
looking statements are subject to various risks and uncertainties that could cause actual results to differ materially from expectations. Readers are cautioned not to place
undue reliance on these forward-looking statements, which speak only as of their dates, and they should not be relied upon in making purchasing decisions.