Infosys Technologies Ltd
BELLI P K
S3 MBA
29/12/2012
CET
Background of the Company
 Founded by Sri Narayana Moorthy & 6 colleagues in

1981 in Mumbai
 First Indian company to be listed in NASDAQ
 Has a market capitalization of 37000 crore
 Top 5 software services companies in the world
6 colleagues
Nandan Nilekani,
N S Raghavan,
S Gopalakrishnan,
S D Shibulal,

K Dinesh and
Ashok Arora
Raghavan‟s House
Pune

First registered office of Infosys
history
•Powered by Murthy‟s

passion to build
something new in
software industry
•Ashok Misra was

unhappy with
company‟s running and
decided to quit by
selling his shares
•First client was US

based
•Enhanced growth after

LPG in 1991
Vision & mission
 To achieve our objectives in an environment of

fairness, honestly and courtesy towards our clients,
employees, vendors and society at large.
Driven by
 Driven by values that can be best summed up as






C-LIFE which stands for
Customer delight
Leadership by examples
Integrity and transparency
Fairness
Pursuit of excellence
Unique believes
 „We want to create wealth legally and ethically.‟
 „We believe a good night‟s sleep is worth a billion

dollars.‟
 „A small percentage of a growing pie is better than a
large part of a shrinking pie.‟
Indian developmental centers
 Bangalore
 Chennai
 Bhubaneswar
 Hyderbad
 Mangalore

 Mohali
 Mumbai
 Mysore
 New Delhi
 trivandrum
Key milestones
 Year of Incorporation : 1981

Became a public limited company in India : 1992
ISO 9001/TickIT Certification : 1993
Attained SEI-CMM Level 4 : 1997
Listed on NASDAQ : 1999
Crossed $100 million in annual revenues : 1999
Attained SEI-CMM Level 5 : 1999
Crossed $400 million in revenues : 2001
Crossed $ half a billion in revenues : 2002
Crossed $ billion in revenues : 2004
Crossed $ 2 billion in revenues : 2006
Infosys strategy
 Global delivery model
 Make use of client location, overseas development

centers in implementation, & other support services
 Projects are divided into components and are
executed and implemented partly at client site and
rest at developmental centers
Services offered
 Consulting

 Corporate performance

 Application development

 E-business practice



 Offshore software










maintenance
Communications solutions
Re-engineering
Enterprise solutions
Enterprise banking
solutions
Engineering services






management
Enterprise quality services
Infrastructural services
Packaged application
services
Product engineering
Systems integration
Major clients
 Wavecom

 Vodafone

 North Star

 Apple

 Nissan

 Nordstorm

 Zurich banking

 Reebok

 Triumph group

 Aon
 Visa
PSPD model
 Predictability- of revenues, achieved by maintenance of large

mission critical systems and offshore developmental centers
 Sustainability of prediction- retain clients and translate them
to partners. Repeat clients generated 95% of revenues.
sustainability is achieved by energetic and motivated sales
people
 Profitability- manage onsite component, reduce cycle time,
increase revenue productivity. focus on high profitability in
order to ensure the best returns for its shareholders
 De-risking of business by business geographical
diversification. good de-risking approach that recognizes,
measures and mitigates risk along every dimension.
CSR activities
 Under the leadership of Sudha Murthy
 Educating needy children, organizing midday meals,

medical treatment
 Restoration of building of archaeological importance
 Construction of toilets
 Grants to foundation aggregated Rs 15 crore in the
years 2005-2006
Is the business model suitable for the next 5 years
 Infosys is now under pressure due to global

economic crisis
 Heads says that the model cant be so accurate and
cant predict the future under crisis
 But assures that there will be 5% growth this year
end
 Even though Infosys is diversifying, giants like
Accenture, TCS, IBM becomes the major competitors
Is branding necessary ?
 Valuation of Infosys brand name stands at 24.3% of

its market capitalization
 Branding is necessary since it helps to get repeat
customers
 Giants like Toyota, Samsung and IBM has value for
its brand than its individual products
 It is important for companies to nurture their brand
image with care. In Infosys‟ case, this perhaps also
stems from the firm belief of the founders of the
company that they will chase not revenue or profit
but respect.
Distinctive competencies of Infosys
 Delivers project on time, on budget or under
 Threats arise when smaller companies performs the same







function at lower cost and on time
What separates Infosys from its competitors is that their belief
system “they will not chase revenue or profit but respect”
the three concepts on which Infosys was built: "the criticality
of customized software in creating competitive advantage for
a corporation, globalization and professionalization of the
corporation.“
sourcing capital from where it is cheapest, producing where it
is most cost-effective, and selling where it is most profitable,
all without being constrained by national boundaries.
Employee motivation by pep up mails send by CEO
Opportunities for Infosys
 Infosys can expand to other countries as well. It can

secure more contracts with large firms. It has been
highly documented in news reports that clients in
general are pleased with Infosys‟ services.
 This sheds good light on the company and it can
generate even more profits. There is also more
opportunities in the government marketplace
because of an increase of homeland security and
defense spending
Infosys

Infosys

  • 1.
    Infosys Technologies Ltd BELLIP K S3 MBA 29/12/2012 CET
  • 2.
    Background of theCompany  Founded by Sri Narayana Moorthy & 6 colleagues in 1981 in Mumbai  First Indian company to be listed in NASDAQ  Has a market capitalization of 37000 crore  Top 5 software services companies in the world
  • 3.
    6 colleagues Nandan Nilekani, NS Raghavan, S Gopalakrishnan, S D Shibulal, K Dinesh and Ashok Arora
  • 4.
  • 5.
    history •Powered by Murthy‟s passionto build something new in software industry •Ashok Misra was unhappy with company‟s running and decided to quit by selling his shares •First client was US based •Enhanced growth after LPG in 1991
  • 6.
    Vision & mission To achieve our objectives in an environment of fairness, honestly and courtesy towards our clients, employees, vendors and society at large.
  • 7.
    Driven by  Drivenby values that can be best summed up as      C-LIFE which stands for Customer delight Leadership by examples Integrity and transparency Fairness Pursuit of excellence
  • 8.
    Unique believes  „Wewant to create wealth legally and ethically.‟  „We believe a good night‟s sleep is worth a billion dollars.‟  „A small percentage of a growing pie is better than a large part of a shrinking pie.‟
  • 9.
    Indian developmental centers Bangalore  Chennai  Bhubaneswar  Hyderbad  Mangalore  Mohali  Mumbai  Mysore  New Delhi  trivandrum
  • 10.
    Key milestones  Yearof Incorporation : 1981 Became a public limited company in India : 1992 ISO 9001/TickIT Certification : 1993 Attained SEI-CMM Level 4 : 1997 Listed on NASDAQ : 1999 Crossed $100 million in annual revenues : 1999 Attained SEI-CMM Level 5 : 1999 Crossed $400 million in revenues : 2001 Crossed $ half a billion in revenues : 2002 Crossed $ billion in revenues : 2004 Crossed $ 2 billion in revenues : 2006
  • 11.
    Infosys strategy  Globaldelivery model  Make use of client location, overseas development centers in implementation, & other support services  Projects are divided into components and are executed and implemented partly at client site and rest at developmental centers
  • 12.
    Services offered  Consulting Corporate performance  Application development  E-business practice   Offshore software       maintenance Communications solutions Re-engineering Enterprise solutions Enterprise banking solutions Engineering services    management Enterprise quality services Infrastructural services Packaged application services Product engineering Systems integration
  • 13.
    Major clients  Wavecom Vodafone  North Star  Apple  Nissan  Nordstorm  Zurich banking  Reebok  Triumph group  Aon  Visa
  • 14.
    PSPD model  Predictability-of revenues, achieved by maintenance of large mission critical systems and offshore developmental centers  Sustainability of prediction- retain clients and translate them to partners. Repeat clients generated 95% of revenues. sustainability is achieved by energetic and motivated sales people  Profitability- manage onsite component, reduce cycle time, increase revenue productivity. focus on high profitability in order to ensure the best returns for its shareholders  De-risking of business by business geographical diversification. good de-risking approach that recognizes, measures and mitigates risk along every dimension.
  • 15.
    CSR activities  Underthe leadership of Sudha Murthy  Educating needy children, organizing midday meals, medical treatment  Restoration of building of archaeological importance  Construction of toilets  Grants to foundation aggregated Rs 15 crore in the years 2005-2006
  • 16.
    Is the businessmodel suitable for the next 5 years  Infosys is now under pressure due to global economic crisis  Heads says that the model cant be so accurate and cant predict the future under crisis  But assures that there will be 5% growth this year end  Even though Infosys is diversifying, giants like Accenture, TCS, IBM becomes the major competitors
  • 17.
    Is branding necessary?  Valuation of Infosys brand name stands at 24.3% of its market capitalization  Branding is necessary since it helps to get repeat customers  Giants like Toyota, Samsung and IBM has value for its brand than its individual products  It is important for companies to nurture their brand image with care. In Infosys‟ case, this perhaps also stems from the firm belief of the founders of the company that they will chase not revenue or profit but respect.
  • 18.
    Distinctive competencies ofInfosys  Delivers project on time, on budget or under  Threats arise when smaller companies performs the same     function at lower cost and on time What separates Infosys from its competitors is that their belief system “they will not chase revenue or profit but respect” the three concepts on which Infosys was built: "the criticality of customized software in creating competitive advantage for a corporation, globalization and professionalization of the corporation.“ sourcing capital from where it is cheapest, producing where it is most cost-effective, and selling where it is most profitable, all without being constrained by national boundaries. Employee motivation by pep up mails send by CEO
  • 19.
    Opportunities for Infosys Infosys can expand to other countries as well. It can secure more contracts with large firms. It has been highly documented in news reports that clients in general are pleased with Infosys‟ services.  This sheds good light on the company and it can generate even more profits. There is also more opportunities in the government marketplace because of an increase of homeland security and defense spending