1. INFOGRAPHIC
ANGLES OF
ATTACK
14 October 2012
v. 1 – Ryan Skinner

3. B
C E
A
D

7. Mais, oui, c’est data.

9. MAZSLOW’S HIERARCHY OF
NEEDS INTERPRETED BY THE
BEATLES
LOVE
LOVE
LOVE
LOVE

10. PERCENT LOOKING AT AN
INFOGRAPHIC RIGHT NOW
Looking at
an infographic
Not looking at
an infographic

11. INFOGRAPHICS SUMMARY
HIGH
LOW
Power of Potential Obstacles to
infographics to suck you being
great at it

12. PROCESS
Infographic?

13. INFOGRAPHIC?
Writer Designer

14. INFOGRAPHIC?
Writer Designer

15. INFOGRAPHIC?

16. INFOGRAPHIC?

17. INFOGRAPHIC?
Awareness
Incite an action
Tell a story
Google juice
Excite staff

18. PROCESS
Process?

19. PROCESS
Linkbait?

20. PROCESS
Linkbait

21. PROCESS Timely

22. TIMELY – DEGREEJUNGLE.COM

23. TIMELY – TRIPADVISOR

24. TIMELY – GOHEALTH

25. PROCESS
Popular

26. POPULAR
VS.
A Taxonomy of the 12 Alternative
12 Basic Types of Storyboarded Endings
Content Management to Star Wars
Systems (Jabba wins!)

27. PROCESS
Instruction

28. PROCESS
Sexy data

29. SEXY DATA – OKTRENDS

30. SEXY DATA – OKTRENDS

31. SEXY DATA – HOLLYWOOD

32. SEXY DATA – MANYEYES

33. PROCESS
Absurd

34. ABSURD
Things that go
well with Pepsi
Disastrous Not great Great

35. ABSURD
Are you sure?

36. ABSURD
Are you sure?
Are you sure?

37. ABSURD
Are you sure?
Are you sure?
Are you sure?

38. CONCEITS

39. CONCEITS - ANATOMY

40. CONCEITS - ANATOMY

41. CONCEITS - TIMELINE

42. CONCEITS - TIMELINE
Lifecycle of a banana
Time

43. CONCEITS - TAXONOMY

44. CONCEITS - TAXONOMY

45. CONCEITS - MAP

46. CONCEITS - MAP

47. CONCEITS –
SPACE EQUALS SPACE

48. CONCEITS –
SPACE EQUALS SPACE
1 Candlestick Park

49. SPACE EQUALS SPACE –
YOUTUBE VS. FACEBOOK
38
Candlestick
Parks

50. SPACE EQUALS SPACE –
YOUTUBE VS. FACEBOOK
x3+
38 6,8000
Candlestick Candlestick
Parks Parks

51. CONCEIT - SCALE

52. CONCEIT - SCALE

53. CONCEIT – DECISION TREE

54. CONCEIT – DECISION TREE

55. CONCEIT – VENN

56. CONCEIT – VENN

57. PROCESS
Marketing

58. PROCESS
Use case

59. PROCESS
Next step

60. PROCESS
Metrics

61. PROCESS

62. THANK Y’ALL
Questions?