The document discusses OpenWays, a company that provides a mobile-based access management solution allowing hotel guests to unlock their room with their smartphone instead of a plastic key card. The OpenWays app sends guests a unique sound code before arrival to open their door with their phone. This allows guests to bypass the front desk and check directly into their room. The technology aims to improve sustainability by eliminating plastic key cards and provide a more convenient experience for guests.
The document discusses OpenWays, a company that provides a mobile-based access management solution allowing hotel guests to unlock their room doors using a mobile app and unique sound code. The technology aims to streamline the check-in process and is more environmentally friendly than plastic key cards. OpenWays sees opportunities to expand their technology to other industries like airlines and car rentals. For the technology to be successful, OpenWays must ensure their app remains easy to use, secure, and ahead of competitors as customer needs change.
Mobile applications have become increasingly popular over the past decade as smartphones have grown in usage. Businesses have started using mobile apps and mobile-optimized websites to market directly to consumers and facilitate purchases. A publishing company president was interviewed and stated that 15% of their website traffic now comes from mobile devices, up from previous years. While native apps may not be worthwhile for all companies, having a mobile-optimized website is important as mobile usage continues to rise. The future of business mobile marketing likely lies in mobile-optimized websites rather than native apps.
Mobile applications have become increasingly popular over the past decade as smartphones have grown in usage. Businesses have recognized the potential of mobile apps and websites to market directly to consumers. A publishing company president was interviewed and expressed that approximately 15% of their website traffic now comes from mobile devices, with social media like Facebook and Twitter being important referral sources. While native apps may not be worthwhile for all businesses given development costs and shorter usage times, mobile-optimized websites can effectively provide information to customers on the go. The future of mobile marketing likely involves greater integration of location services, payments, and just-in-time interactions across both apps and mobile websites.
The document discusses how iPads are revolutionizing the hotel industry. It provides examples of high-end hotels like the Bel-Air Hotel that have seen a 75% increase in room service orders since providing iPads. The Mandarin Oriental also upgraded their WiFi to better support guest iPads. While lower-cost hotels like the Comfort Inn cannot yet provide this, the manager recognizes iPads could improve the guest experience. The conclusion is that keeping up with new technologies helps hotels attract customers and maintain an edge over competitors.
The document discusses how the rise of mobile technology is creating a "mobile only world" where people rely on their smartphones for many daily tasks. It provides examples of how industries like hospitality, airlines, and restaurants are developing mobile applications to improve the customer experience. As mobile technology continues to advance rapidly with new phones and apps, more businesses will need to mobilize their services and websites to stay connected with customers. A mobile only world could change how people shop, learn, work and manage daily tasks through their smartphones.
The document discusses how the rise of mobile technology is creating a "mobile only world" where people rely on their smartphones for many daily tasks. It provides examples of how industries like hospitality, airlines, and restaurants are developing mobile applications to improve the customer experience. As mobile technology continues to advance rapidly with new phones and apps, businesses need to ensure they have a strong mobile presence and services to stay connected with customers. A mobile only world could change how people shop, learn, work and manage daily tasks entirely through their smartphones.
Free Paper - Multimedia Interactive Kiosks & Digital Billboards at Hospitalit...Miguel Soares
The document discusses multimedia kiosks and their uses in the tourism and hospitality industry. It describes how kiosks can provide self-service check-in and checkout, digital advertising, maps, tickets, and other services. The kiosks improve efficiency and reduce wait times for customers. Various models are shown that are suitable for indoor or outdoor use and can integrate touchscreens, card readers, and other features.
Efma distribution summit 2015 - banking on wearables how does it differ compa...YVON MOYSAN
Internet of Things: international Banking and Insurance wearable apps
Glasses, watches, wristbands, virtual reality headset, iBeacon or even wearable suits… Which bank or insurer have already launched a wearable app and why? What are the features of these apps dedicated to customers or employees? What are customers’ needs and expectations? What are customers’ fears? What are primary customers’ uses ? What are the app features that banks and insurers have already abandoned? What are the future app features or devices that banks and insurers expect to focus on? What are the Internet of Things key figures and projected trends?
This study includes more than 150 slides and covers the major wearables app that banks and insurers have developed so far. More than 70 of them are indeed analyzed. The objectives of the bank or the insurer are presented and illustrated by CEO or Digital Marketing Director verbatim, the main current and future features of the app and first customers’ feedbacks are detailed. In addition, the study includes several relevant links to press articles and videos illustrating the bank or insurer wearable app.
The document discusses OpenWays, a company that provides a mobile-based access management solution allowing hotel guests to unlock their room doors using a mobile app and unique sound code. The technology aims to streamline the check-in process and is more environmentally friendly than plastic key cards. OpenWays sees opportunities to expand their technology to other industries like airlines and car rentals. For the technology to be successful, OpenWays must ensure their app remains easy to use, secure, and ahead of competitors as customer needs change.
Mobile applications have become increasingly popular over the past decade as smartphones have grown in usage. Businesses have started using mobile apps and mobile-optimized websites to market directly to consumers and facilitate purchases. A publishing company president was interviewed and stated that 15% of their website traffic now comes from mobile devices, up from previous years. While native apps may not be worthwhile for all companies, having a mobile-optimized website is important as mobile usage continues to rise. The future of business mobile marketing likely lies in mobile-optimized websites rather than native apps.
Mobile applications have become increasingly popular over the past decade as smartphones have grown in usage. Businesses have recognized the potential of mobile apps and websites to market directly to consumers. A publishing company president was interviewed and expressed that approximately 15% of their website traffic now comes from mobile devices, with social media like Facebook and Twitter being important referral sources. While native apps may not be worthwhile for all businesses given development costs and shorter usage times, mobile-optimized websites can effectively provide information to customers on the go. The future of mobile marketing likely involves greater integration of location services, payments, and just-in-time interactions across both apps and mobile websites.
The document discusses how iPads are revolutionizing the hotel industry. It provides examples of high-end hotels like the Bel-Air Hotel that have seen a 75% increase in room service orders since providing iPads. The Mandarin Oriental also upgraded their WiFi to better support guest iPads. While lower-cost hotels like the Comfort Inn cannot yet provide this, the manager recognizes iPads could improve the guest experience. The conclusion is that keeping up with new technologies helps hotels attract customers and maintain an edge over competitors.
The document discusses how the rise of mobile technology is creating a "mobile only world" where people rely on their smartphones for many daily tasks. It provides examples of how industries like hospitality, airlines, and restaurants are developing mobile applications to improve the customer experience. As mobile technology continues to advance rapidly with new phones and apps, more businesses will need to mobilize their services and websites to stay connected with customers. A mobile only world could change how people shop, learn, work and manage daily tasks through their smartphones.
The document discusses how the rise of mobile technology is creating a "mobile only world" where people rely on their smartphones for many daily tasks. It provides examples of how industries like hospitality, airlines, and restaurants are developing mobile applications to improve the customer experience. As mobile technology continues to advance rapidly with new phones and apps, businesses need to ensure they have a strong mobile presence and services to stay connected with customers. A mobile only world could change how people shop, learn, work and manage daily tasks entirely through their smartphones.
Free Paper - Multimedia Interactive Kiosks & Digital Billboards at Hospitalit...Miguel Soares
The document discusses multimedia kiosks and their uses in the tourism and hospitality industry. It describes how kiosks can provide self-service check-in and checkout, digital advertising, maps, tickets, and other services. The kiosks improve efficiency and reduce wait times for customers. Various models are shown that are suitable for indoor or outdoor use and can integrate touchscreens, card readers, and other features.
Efma distribution summit 2015 - banking on wearables how does it differ compa...YVON MOYSAN
Internet of Things: international Banking and Insurance wearable apps
Glasses, watches, wristbands, virtual reality headset, iBeacon or even wearable suits… Which bank or insurer have already launched a wearable app and why? What are the features of these apps dedicated to customers or employees? What are customers’ needs and expectations? What are customers’ fears? What are primary customers’ uses ? What are the app features that banks and insurers have already abandoned? What are the future app features or devices that banks and insurers expect to focus on? What are the Internet of Things key figures and projected trends?
This study includes more than 150 slides and covers the major wearables app that banks and insurers have developed so far. More than 70 of them are indeed analyzed. The objectives of the bank or the insurer are presented and illustrated by CEO or Digital Marketing Director verbatim, the main current and future features of the app and first customers’ feedbacks are detailed. In addition, the study includes several relevant links to press articles and videos illustrating the bank or insurer wearable app.
Wearable technology offers benefits for both retailers and customers. For retailers, it can streamline communication and collaboration between employees, improve store layout and backend efficiency. For customers, it can enhance the in-store shopping experience through virtual and interactive displays, enable new payment options, and allow for personalized promotions based on their location within a store. Many retailers are already testing approaches like beacons to directly influence sales and strengthen customer relationships through customized offers. While concerns remain around privacy and security, wearables are projected to drive $1 billion in annual operational savings by 2017 and influence over $4 billion in retail sales.
The document discusses the growing trend of mobile booking apps. It notes that many consumers now research and book travel using their smartphones. Hotels have created mobile apps to provide booking features and information to guests. The Ritz-Carlton app offers personalized recommendations and activities. Marriott uses mobile video ads to promote same-day bookings through their app. The document concludes that mobile booking can benefit other industries like healthcare and entertainment by allowing convenient scheduling through smartphone apps.
Efma distribution summit 2015 physical channels - how wearables can both im...YVON MOYSAN
Internet of Things: international Banking and Insurance wearable apps
Glasses, watches, wristbands, virtual reality headset, iBeacon or even wearable suits… Which bank or insurer have already launched a wearable app and why? What are the features of these apps dedicated to customers or employees? What are customers’ needs and expectations? What are customers’ fears? What are primary customers’ uses ? What are the app features that banks and insurers have already abandoned? What are the future app features or devices that banks and insurers expect to focus on? What are the Internet of Things key figures and projected trends?
This study includes more than 150 slides and covers the major wearables app that banks and insurers have developed so far. More than 70 of them are indeed analyzed. The objectives of the bank or the insurer are presented and illustrated by CEO or Digital Marketing Director verbatim, the main current and future features of the app and first customers’ feedbacks are detailed. In addition, the study includes several relevant links to press articles and videos illustrating the bank or insurer wearable app.
How wearable tech could change insurance and banking industries in the near f...YVON MOYSAN
Wearable technology is poised to significantly impact the banking and insurance industries in the near future. Some of the most innovative initiatives allow for [1] personalized insurance premiums and discounts based on activity tracked by wearables, [2] improved security and immediate accident assistance through home monitoring devices, and [3] more convenient contactless payments directly from wearables like smartwatches and fitness trackers.
SiSAH Technologies Pvt. Ltd.is a company where every solution and service is based on innovation. Our wide range of services that we provide speak volumes about the skills we possess. SiSAH Technologies consultants and resources possess strong industry knowledge and domain expertise. With a strong focus on reviving the application design and development market, SiSAH Technologies intends to use its skills and bring a brand new approach to the industry.
We build products. It's our passion. It's not IT. We serve clients who seek a different outcome. We grow revenue, access new markets, exploit new platforms, accelerate innovation and improve profitability. R&D services is our business, and we deliver.
The document discusses trends in the hotel industry towards more automation and technology-focused services and amenities to cater to millennial guests. Hotels are transforming lobbies into tech hubs with touchscreens, charging stations, and automated check-ins. Some hotels offer "business bars" with devices like Apple products for guests to use. By 2016, one company aimed to complete technology upgrades at 4,200 properties. Younger guests value speed, reliability and privacy, leading hotels to provide more automated options like robot butlers while balancing the risk of losing personal service.
The document discusses various technologies used in hotel office desks and guest rooms including IP telephone systems, CAT-5 cables, DSL-style systems, VOIP, COVOICE, virtual concierge technologies, and self-service kiosks. It provides details on what each technology is, how it works, and the potential benefits and revenue opportunities they provide for both guests and hotels. Specifically, these technologies allow for improved communication, increased efficiency and cost savings, enhanced customer service, and opportunities for customer loyalty and repeat business.
Here are some of the top technology trends in the hospitality industry. With more tech-savvy travelers and more access via mobile, hotel chains are having to adjust very quickly to keep up with th
1) Hotels are installing digital door viewers to provide security and comfort by allowing guests to see who is outside their door on a wireless monitor.
2) Self-service kiosks are being used in hotels and restaurants to provide convenient options for guests while improving efficiency and customer satisfaction.
3) While kiosks offer benefits, they also present weaknesses like insufficient skills for some users and fewer job opportunities.
This new edition of the Sentinel Report highlights a trend known as “seamless ecosystems" and describes its four dimensions: Fluidity & Shortcuts, Co-Created Offers, Targeted Discounts & Perks and Total Personalization. This report also features the Time Savy Emerging Consumer Profile, industries updates and metrics of the digital world.
1) The document discusses the growing trend of mobile booking in the hospitality and tourism industries. It notes that 35% of travel searches now come from mobile devices and that this number is predicted to rise to 45% in the next year.
2) Two case studies are presented. The first discusses improvements made by the mobile booking app Hotel Tonight, including personalized searches and user reviews. The second discusses how Vegas.com found a mobile website to be more effective than an app for their business needs.
3) Additional examples of mobile coupon apps from Geopon and a mobile payment system from Dunkin' Donuts are provided to further illustrate how businesses are adapting to mobile trends. The impacts
The document discusses the growing trend of mobile booking in the hospitality and tourism industries. It provides two case studies, one on the Hotel Tonight app and one on how Vegas.com opted for a mobile site instead of an app. It also discusses how other industries like retail are embracing mobile technologies and provides insights from an expert in the golf industry on how mobile booking has impacted that field. The trends assessment finds that mobile booking provides benefits to both consumers and businesses by offering flexibility, convenience and feedback opportunities, and that companies must adapt to the mobile trend to stay competitive.
One tap commerce mobile development services 2014 visa (1)Donald Sieb
The document discusses OneTap Commerce and its mobile commerce enablement services. It provides an overview of why mobile commerce has become important, OneTap's services for helping customers build mobile solutions, and its approach to mobile strategy, proposition development, solution building and rollout. Key services highlighted include mobile opportunity assessments, prototyping propositions, developing tailored solutions using starter packs, and accelerating the implementation of host card emulation solutions. The document emphasizes OneTap's experience working with Visa to solve business problems and develop compelling mobile experiences for payment issuers.
Changing Customer Behavior And How ABN AMRO Responds To It - Jessica Niewierr...ABN AMRO
Changing customer behavior and how ABN AMRO responds to it.
Jessica Niewierra, Director Digital Development & Interaction,
ABN AMRO Retail.
Bancassurance Forum 7th – 8th February 2017.
2016 Strategies for Engaging Tomorrows MembersASAE
The document discusses strategies for associations to transform and engage members through technology. It emphasizes developing a mobile mindset and focusing on members' digital experiences and "moments of need". Key points include building responsive websites, understanding members' journeys across multiple devices, using data analytics to gain insights, implementing beacon technology, and creating world-class APIs to seamlessly share data across systems. The goal is for associations to meet members' expectations by being present throughout their digital experiences.
The document discusses iPhone and iPad application development. It outlines common problems businesses face that mobile applications can address, such as providing information anywhere and automating processes. It then describes the types of applications that are in demand, including for banks, retailers, and media companies. Statistics on iPhone users and the App Store are also presented. The document concludes by providing examples of applications that have been developed in various industries.
TECHNOLOGY TRENDS IN HOTELS, EMERGING TRENDS.pptxAMRIT914652
This document discusses 15 key technology trends in the hotel industry in 2022, including smart hotel rooms, IoT, big data, mobile check-in services, contactless payments, translation devices, increased internet bandwidth, cybersecurity, robots, air filter systems, artificial intelligence, face recognition technology, occupancy-based sensors, energy-saving appliances, and cloud hotel property management systems. Adopting these new technologies can help hotels improve the guest experience, increase operational efficiency, and stay competitive.
The document discusses how iPads are revolutionizing the hotel industry. It provides examples of high-end hotels like the Bel-Air Hotel that have seen a 75% increase in room service orders since providing iPads. The Mandarin Oriental also upgraded their WiFi to better support iPads and reduced guest complaints by 85%. However, when interviewed, the manager of a Comfort Inn said iPads were not feasible for lower-end hotels currently due to costs. The document concludes the iPad trend will likely impact all hotels in the future as prices decrease.
The document summarizes key trends in the global hospitality industry, including predicted increases in hotel occupancy rates and revenues. It also outlines several predicted technology trends in the hotel sector, such as greater adoption of wireless charging, robotics, and interactive digital displays. The document concludes by discussing important digital marketing trends for hospitality brands, such as the growing importance of video content, mobile optimization, and social media engagement.
We all know more and more hotels are offering amenities to help attract guests from business travelers and vacationers, to Gen X and Baby Boomers alike. The one factor key to driving this change is technology. The sheer volume of apps, devices and systems designed to make our lives easier, more streamlined, more efficient than
ever is growing exponentially. The convergence of these devices, applications and systems in the hospitality environment is impossible to ignore and can make or break a guest experience.
Wearable technology offers benefits for both retailers and customers. For retailers, it can streamline communication and collaboration between employees, improve store layout and backend efficiency. For customers, it can enhance the in-store shopping experience through virtual and interactive displays, enable new payment options, and allow for personalized promotions based on their location within a store. Many retailers are already testing approaches like beacons to directly influence sales and strengthen customer relationships through customized offers. While concerns remain around privacy and security, wearables are projected to drive $1 billion in annual operational savings by 2017 and influence over $4 billion in retail sales.
The document discusses the growing trend of mobile booking apps. It notes that many consumers now research and book travel using their smartphones. Hotels have created mobile apps to provide booking features and information to guests. The Ritz-Carlton app offers personalized recommendations and activities. Marriott uses mobile video ads to promote same-day bookings through their app. The document concludes that mobile booking can benefit other industries like healthcare and entertainment by allowing convenient scheduling through smartphone apps.
Efma distribution summit 2015 physical channels - how wearables can both im...YVON MOYSAN
Internet of Things: international Banking and Insurance wearable apps
Glasses, watches, wristbands, virtual reality headset, iBeacon or even wearable suits… Which bank or insurer have already launched a wearable app and why? What are the features of these apps dedicated to customers or employees? What are customers’ needs and expectations? What are customers’ fears? What are primary customers’ uses ? What are the app features that banks and insurers have already abandoned? What are the future app features or devices that banks and insurers expect to focus on? What are the Internet of Things key figures and projected trends?
This study includes more than 150 slides and covers the major wearables app that banks and insurers have developed so far. More than 70 of them are indeed analyzed. The objectives of the bank or the insurer are presented and illustrated by CEO or Digital Marketing Director verbatim, the main current and future features of the app and first customers’ feedbacks are detailed. In addition, the study includes several relevant links to press articles and videos illustrating the bank or insurer wearable app.
How wearable tech could change insurance and banking industries in the near f...YVON MOYSAN
Wearable technology is poised to significantly impact the banking and insurance industries in the near future. Some of the most innovative initiatives allow for [1] personalized insurance premiums and discounts based on activity tracked by wearables, [2] improved security and immediate accident assistance through home monitoring devices, and [3] more convenient contactless payments directly from wearables like smartwatches and fitness trackers.
SiSAH Technologies Pvt. Ltd.is a company where every solution and service is based on innovation. Our wide range of services that we provide speak volumes about the skills we possess. SiSAH Technologies consultants and resources possess strong industry knowledge and domain expertise. With a strong focus on reviving the application design and development market, SiSAH Technologies intends to use its skills and bring a brand new approach to the industry.
We build products. It's our passion. It's not IT. We serve clients who seek a different outcome. We grow revenue, access new markets, exploit new platforms, accelerate innovation and improve profitability. R&D services is our business, and we deliver.
The document discusses trends in the hotel industry towards more automation and technology-focused services and amenities to cater to millennial guests. Hotels are transforming lobbies into tech hubs with touchscreens, charging stations, and automated check-ins. Some hotels offer "business bars" with devices like Apple products for guests to use. By 2016, one company aimed to complete technology upgrades at 4,200 properties. Younger guests value speed, reliability and privacy, leading hotels to provide more automated options like robot butlers while balancing the risk of losing personal service.
The document discusses various technologies used in hotel office desks and guest rooms including IP telephone systems, CAT-5 cables, DSL-style systems, VOIP, COVOICE, virtual concierge technologies, and self-service kiosks. It provides details on what each technology is, how it works, and the potential benefits and revenue opportunities they provide for both guests and hotels. Specifically, these technologies allow for improved communication, increased efficiency and cost savings, enhanced customer service, and opportunities for customer loyalty and repeat business.
Here are some of the top technology trends in the hospitality industry. With more tech-savvy travelers and more access via mobile, hotel chains are having to adjust very quickly to keep up with th
1) Hotels are installing digital door viewers to provide security and comfort by allowing guests to see who is outside their door on a wireless monitor.
2) Self-service kiosks are being used in hotels and restaurants to provide convenient options for guests while improving efficiency and customer satisfaction.
3) While kiosks offer benefits, they also present weaknesses like insufficient skills for some users and fewer job opportunities.
This new edition of the Sentinel Report highlights a trend known as “seamless ecosystems" and describes its four dimensions: Fluidity & Shortcuts, Co-Created Offers, Targeted Discounts & Perks and Total Personalization. This report also features the Time Savy Emerging Consumer Profile, industries updates and metrics of the digital world.
1) The document discusses the growing trend of mobile booking in the hospitality and tourism industries. It notes that 35% of travel searches now come from mobile devices and that this number is predicted to rise to 45% in the next year.
2) Two case studies are presented. The first discusses improvements made by the mobile booking app Hotel Tonight, including personalized searches and user reviews. The second discusses how Vegas.com found a mobile website to be more effective than an app for their business needs.
3) Additional examples of mobile coupon apps from Geopon and a mobile payment system from Dunkin' Donuts are provided to further illustrate how businesses are adapting to mobile trends. The impacts
The document discusses the growing trend of mobile booking in the hospitality and tourism industries. It provides two case studies, one on the Hotel Tonight app and one on how Vegas.com opted for a mobile site instead of an app. It also discusses how other industries like retail are embracing mobile technologies and provides insights from an expert in the golf industry on how mobile booking has impacted that field. The trends assessment finds that mobile booking provides benefits to both consumers and businesses by offering flexibility, convenience and feedback opportunities, and that companies must adapt to the mobile trend to stay competitive.
One tap commerce mobile development services 2014 visa (1)Donald Sieb
The document discusses OneTap Commerce and its mobile commerce enablement services. It provides an overview of why mobile commerce has become important, OneTap's services for helping customers build mobile solutions, and its approach to mobile strategy, proposition development, solution building and rollout. Key services highlighted include mobile opportunity assessments, prototyping propositions, developing tailored solutions using starter packs, and accelerating the implementation of host card emulation solutions. The document emphasizes OneTap's experience working with Visa to solve business problems and develop compelling mobile experiences for payment issuers.
Changing Customer Behavior And How ABN AMRO Responds To It - Jessica Niewierr...ABN AMRO
Changing customer behavior and how ABN AMRO responds to it.
Jessica Niewierra, Director Digital Development & Interaction,
ABN AMRO Retail.
Bancassurance Forum 7th – 8th February 2017.
2016 Strategies for Engaging Tomorrows MembersASAE
The document discusses strategies for associations to transform and engage members through technology. It emphasizes developing a mobile mindset and focusing on members' digital experiences and "moments of need". Key points include building responsive websites, understanding members' journeys across multiple devices, using data analytics to gain insights, implementing beacon technology, and creating world-class APIs to seamlessly share data across systems. The goal is for associations to meet members' expectations by being present throughout their digital experiences.
The document discusses iPhone and iPad application development. It outlines common problems businesses face that mobile applications can address, such as providing information anywhere and automating processes. It then describes the types of applications that are in demand, including for banks, retailers, and media companies. Statistics on iPhone users and the App Store are also presented. The document concludes by providing examples of applications that have been developed in various industries.
TECHNOLOGY TRENDS IN HOTELS, EMERGING TRENDS.pptxAMRIT914652
This document discusses 15 key technology trends in the hotel industry in 2022, including smart hotel rooms, IoT, big data, mobile check-in services, contactless payments, translation devices, increased internet bandwidth, cybersecurity, robots, air filter systems, artificial intelligence, face recognition technology, occupancy-based sensors, energy-saving appliances, and cloud hotel property management systems. Adopting these new technologies can help hotels improve the guest experience, increase operational efficiency, and stay competitive.
The document discusses how iPads are revolutionizing the hotel industry. It provides examples of high-end hotels like the Bel-Air Hotel that have seen a 75% increase in room service orders since providing iPads. The Mandarin Oriental also upgraded their WiFi to better support iPads and reduced guest complaints by 85%. However, when interviewed, the manager of a Comfort Inn said iPads were not feasible for lower-end hotels currently due to costs. The document concludes the iPad trend will likely impact all hotels in the future as prices decrease.
The document summarizes key trends in the global hospitality industry, including predicted increases in hotel occupancy rates and revenues. It also outlines several predicted technology trends in the hotel sector, such as greater adoption of wireless charging, robotics, and interactive digital displays. The document concludes by discussing important digital marketing trends for hospitality brands, such as the growing importance of video content, mobile optimization, and social media engagement.
We all know more and more hotels are offering amenities to help attract guests from business travelers and vacationers, to Gen X and Baby Boomers alike. The one factor key to driving this change is technology. The sheer volume of apps, devices and systems designed to make our lives easier, more streamlined, more efficient than
ever is growing exponentially. The convergence of these devices, applications and systems in the hospitality environment is impossible to ignore and can make or break a guest experience.
Near Field Communication (NFC) originated from RFID technology. It allows contactless communication between devices like smartphones and NFC tags. NFC is gaining popularity in industries like hospitality. Hotels are using NFC to allow guests to check in with their phone and access rooms without keys. Amusement parks like Disney are implementing NFC wristbands that act as tickets, payments, and more. NFC will streamline payments and marketing by making coupons and transactions easier to use. While still new, NFC has potential to refine processes in hospitality and other industries through personalized services and faster transactions.
The document discusses payment solutions for the hotel industry. It notes that the hotel industry faces challenges from high competition, changing customer demands like increased mobile usage, and the need to have optimal mobile and loyalty solutions. It then discusses how implementing innovative payment technologies throughout the customer experience can help hotels compete and create a seamless experience. The document provides examples of payment solutions that hotels can implement, including point-of-sale systems, inventory tracking, and reporting tools. It emphasizes that payment processing is a top expense for hotels and that partners can help optimize costs and payments.
The document discusses the concept of smart hotel rooms. It provides an introduction to how guest expectations have increased and technology is changing guest room dynamics. Smart rooms can include various automated features controlled by voice, touch panels, mobile apps or artificial intelligence. The document then outlines a study conducted through a survey to understand guest perceptions of smart room features and their preferences for traditional vs. smart rooms. Key findings include that most guests prefer smart rooms and place high importance on voice control and touch panel controls for lighting, temperature and other in-room functions.
Hospitality companies are using cloud services and data from various sources like social media and sales to improve customer experience, gain insights, and make informed decisions. They are able to improve network operations, communication between employees and customers, and generate more revenue. CEOs are facing challenges to meet rising digital customer expectations around personalization, a single customer view, and mobile-first services.
Webinar Summary :
In this webinar we discussed,
-Why Hospitality, Healthcare, and Logistics should go mobile.
-Introduction to new ideas, and how complex processes can be made easier which in turn help in enhancing revenues.
-It also gives a sneak peek into how augmented reality can be used in mobile app with information confidentiality kept in mind
This document summarizes a student paper analyzing the impact of technology on the hospitality industry, specifically hotels. The paper is divided into four sections: 1) how hotel renovations to incorporate new technologies affect employees and guests, 2) how self-service check-in technologies impact human resources and business, 3) how technology reduces human interaction between guests and employees, and 4) how reducing labor costs through technology can negatively impact revenue. While technology increases convenience, the paper argues that human interaction is still essential for customer satisfaction in the hospitality industry. An over-reliance on technology may lower satisfaction for guests and employees.
Eight technology trends ready for exploitation in 2018Alan Oviatt
In the age of disruption, businesses and their leaders will rise or fall based on their ability to spot and creatively respond to rapid technological change. Some companies notice an emerging technology and take a “wait and see” attitude. Others see a new technology and take action. They begin experimenting, making small bets, and learning.
Alan Oviatt is a business Leader including versatile skill-set, a lot of integrity and many more. No matter the business discipline or the size of the arena, he always aspired himself to do the best.
This document discusses factors affecting individuals' adoption of mobile banking. It employs the Unified Theory of Acceptance and Use of Technology (UTAUT) model with age and gender as moderating effects to investigate what influences individuals to adopt mobile banking. The findings from this research can help banks design effective marketing campaigns and customize service options for specific customer segments in the context of electronic banking. While much research has been done on internet banking, relative few studies have explored mobile banking adoption, so more research is needed to understand what drives people to adopt mobile banking.
This document discusses the evolution of mobile consumption and advertising. It begins with an introduction on the new mobile consumer, noting that attention is shifting to mobile through new usages. Major players have transformed to respond to mobile imperatives, and mobile has created new brands and business models. The future of mobile advertising and the rise of mobile creativity are examined. Cross-device marketing strategies and adapting actions to mobile are discussed, along with the real value of mobile and how mobile can boost brand awareness.
Posterscope is a leading Out-of-Home advertising agency that aims to build understanding of emerging technologies and consumer behavior in the connected economy. New opportunities are being created through borrowed video formats that work across devices, real-time technology for location-specific messaging, and personalized experiences through smart devices and wearable technologies. Beacon technology promises more relevant on-the-go messaging. Grand gestures combining advertising and utility will strengthen brand connections. On-demand models are extending convenience in areas like transportation and entertainment. Three-dimensional printing makes experiential campaigns more accessible at scale.
Infographic: The next generation of Middle East HotelsIconsulthotels
With so many events of international importance occurring within the next five years (Expo 2020, the FIFA 2022 World Cup and so on) there’s no doubt that the Middle East will be at the forefront of improving hotel design practices in order to provide guests with optimal levels of comfort, convenience and satisfaction.
The organizers of the Hotel 360 - The Hotel Business Conference looked around the world for examples of ambitious new trends that are coming to define the next generation of hotels. With the Middle East always vying to be Number 1, there’s no doubt that you’ll see some of the following appear across hotels in the Middle East in the near future.
ServReality is a software development company based in Kiev, Ukraine that creates innovative AI, VR, and AR solutions for clients in the hospitality, tourism, and leisure industries. They have over 100 employees developing custom software, mobile apps, and other digital products to help businesses enhance their brands and marketing. Their services include outsourcing, AI/ML solutions, VR/AR development, and they have created several in-house products for the hospitality industry like an AR hotel app and AI chatbot.
In this edition we want to talk about a new reality, one that dares to think about a present with less friction, or even with no friction at all in our digital experiences, in which all of us can interact with smart applications, seamless ecosystems, and products that are aware of our context.
Assessing the Influence of Transportation on the Tourism Industry in Nigeriagsochially
This research dissertation investigates the complex interplay between transportation and the tourism industry in Nigeria, aiming to unravel critical insights that contribute to the enhancement of the overall tourist experience. The study employs a multi-faceted approach, literature review establishes a robust theoretical framework, incorporating The Service Quality and Satisfaction Theory to guide the research questions and hypotheses.
The methodology involves the distribution of a structured questionnaire, ensuring a representative sample and facilitating a comprehensive analysis of the gathered data.
Key findings include the nuanced perceptions of transportation infrastructure adequacy, safety and security concerns, financial influences on travel decisions, and the cultural and ecological impacts of transportation choices. These findings culminate in a comprehensive set of recommendations for policymakers and practitioners in the Nigerian tourism industry. The findings contribute to the existing literature by providing actionable insights for policymakers, stakeholders, and researchers in the Nigerian tourism sector.
The recommendations encompass gender-sensitive planning, infrastructure enhancements, safety measures, and strategic interventions to address financial constraints, ensuring a holistic and sustainable development of the tourism industry in Nigeria.
Author: Imafidon Osademwingie Martins
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1. HT 344-Hospitality and Tourism Marketing and Sales
Fall
12
HT-344 Hospitality and Tourism Marketing and
Sales
Professor Eric Brey.
Oct 3rd, 2012
Hospitality Trend Assignment
Team Members: Katie Werner, Pu Zhao, Claire Zelenka
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University of Wisconsin Stout | School of Hospitality
2. HT 344-Hospitality and Tourism Marketing and Sales
OpenWays is a company which provides mobile-based access management
solutions for the security and hospitality industries. In November 2009 the “mobile key”
idea was unveiled at an international hotel/motel and restaurant show. The thought
process of the mobile key idea was that when you get to your hotel you would be able
skip the standard front desk routine and go right to your hotel room without needing any
type of key to open your door. The co-founders of the OpenWays solution include: Pascal
Metivier, Paul Zimmerman, Josh Alper, and MauriMaza. How the OpenWays solution
works is first a guest gives the hotel their smartphone number and download the
OpenWays app. Then, two or three days before arrival, they’ll receive a text message
containing their room number and a unique and encrypted sound code that they’ll use to
unlock their hotel-room door. The code will work once and then reset itself.
The scope of people this type of solution is geared towards is hoteliers that like to
take control of their travel experience. This has the potential to reach billions of people
worldwide as the mobile key app can be downloaded on to all 6.5 billion cell phones
globally. Andrew Sanders, the Vice President of OpenWays said, “OpenWays offers a
unique solution that has the potential to revolutionize hotel travel in the same way that
online airline check-in has changed how travelers fly -- it gives people a better and faster
experience when they need it," Sanders said. "The OpenWays solution gives travelers a
new choice, and provides hotels with the ability to offer something truly innovative and
'green' to their guests. I was intrigued by OpenWays from the very first moment that I
learned a mobile-key solution for front-desk bypass was being introduced to the
hospitality industry," he said. "OpenWays is unique, ubiquitous and a cost-effective
means for guests to bypass the normal check-in process, while providing hotels with
brand differentiation and the ability to spend more one-on-one time with guests who need
or demand personal attention. In addition, by dematerializing keys and cards and sending
them over the air to cell phones, OpenWays also is making a significant contribution to
the environment. There are no key-cards greener than the OpenWays acoustic credentials
which are only made of data." This scope reaches to both the hotel guests as well as the
environment as he explained that the mobile key is “green” to the guests.
Aside from the view point of the guests and how they are being impacted by this
look at it from the environmental view. With OpenWays mobile key app the traditional
hotel key card is eliminated allowing room a more environment friendly technology.
Pascal Metivier the founder and CEO of this company said, "It also enhances a hotel's
sustainability program. Because the OpenWays Mobile Key credential is made only of
data and not plastic, hotels are eliminating costs originally spent on toxic plastic key
cards that frequently end up in landfills and instead are having a positive impact on the
environment. The OpenWays Mobile Key is the greenest way on the planet to access a
guestroom. In the end, Mobile Key enables staff to enhance the service they provide
while making their jobs more interesting, valuable and satisfying."
In the future OpenWays will continue to operate this application as long as
phones are in use (which I don’t see an end to). However, some small modifications are
in store for the future as of right now. Apple is not equipped with NFC (Near Field
Communication). This could be problematic because it won’t be compatible with
OpenWays platforms. Nevertheless, OpenWays announced earlier this year that they
would make NFC available that combines on a dual platform with CAC (crypto acoustic
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University of Wisconsin Stout | School of Hospitality |
3. HT 344-Hospitality and Tourism Marketing and Sales
credential). By doing this the phones will always be compatible with OpenWays
platforms, thus making it “fully future proof”
Technology applications provide more and more convenient and intelligent means
to the world of commerce. Looking from the customer’s perspective, the most wildly
carried platform that allows technology application to function directly to the customer is
the mobile phone, smart type of phones to be specific. Smartphone allows the
implementation of customer chosen applications. In order to make the customer’s
hospitality experience to be more mobile and convenient, the smartphone application has
a great potential to take a representative role of future customers.
OpenWays specifically developed its system that links the smartphone application
with hotel’s door locks. This project allows the guest to use their smartphone to open the
door of their hotel room, thus skip the front desk check-in procedure.This piece of
technology applicationmay embody the future technology applicationtrend in general in
the hospitality industry. More applications involve technologies application has already
been put into use.
The hospitality industry would address itself to the mobile trend more and more.
According to HotelManagement.net, “Oklahoma hotel offers phone-activated
door locks”, “a new Holiday Inn Express Inn & Suites, opening in Duncan, Oklahoma,
will be the first in the state to enable guests to bypass the front desk process and unlock
their room door with their mobile device.” This news report is posted on Sept 25th of
2012. As the trend spread, we will ought to see more hotels across the country that are
willing to adopt this method of check-in. Because it would relatively reduces certain
amount of labor burden to the hotel, and certain guests would prefer access his or her
hotel room directly without stopping at the front desk.
Another case of this type of technology would be a report in Hospitality
Technology.com. “Hotel enhances In-Room Dining Experience with iPad ordering”. In
the report, “Intelity’s ICE (Interactive Customer Experience) virtual concierge system
makes it simple and convenient to use the complimentaryiPads included in every
guestroom to review signature dishes. Then, guests at the Morgans Hotel Group property
can choose to either place an in-room dining request for select items and enjoy their meal
in the privacy of their room or make reservation to eat in the dining room of the
restaurant.” In this case, the guest initiates a demand with the hotel directly from his or
her mobile device, the iPad; similar in property with the previous case’s smartphone, to
communicate directly with the hotel in order to fulfill the demand. Although the two
cases appear to be using different technology.However, the trend that the two cases
accessed follows the same principle. The principle is that guests now are capable of avoid
to communicate with guest service department on the phone, but order menu items in a
new form. This application certainly shares the same advantages of reducing hotel labor
burden, and guest dissatisfactions, as long as the software are intuitive enough to reach
the majority users in the future.
Future business could reference the idea from the two cases above, and most
importantly it is the principle of innovation behind it. Which is to let the customer to be
part of the process to form his or her own experience, by allowing services to have
mobile access. The mobile device becomes the spokesperson or the concierge to the guest.
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University of Wisconsin Stout | School of Hospitality
4. HT 344-Hospitality and Tourism Marketing and Sales
The margin of having this real world application is that it allows guest to have the
choice to access the same party as before, but it adds certain level of convenience to it, to
mention the least. Therefore, as this new piece of technology application gaining its
popularity, I presume there would be a room for improvement on the application itself, as
well as the advertisement of this new application.
One disadvantage to the smartphone key access application, as well as the iPad
ordering system, is that it might targeted only to a limited group of guests, such as
frequent travelers, young age group who are able to utilize modern technologies in daily
life. Both of these groups would have the tendency to spent time and energy to go
through a process that saves times and brings a new experience. However, guests who
enjoyperson-to-person interactions or who finds the smartphone key access application is
an unnecessary solution to a problem that does not exist in the first place, would be out of
reach for this new trend. Thus, in order to avoid the favoritism by guests who prefer the
old fashion method, to enhance the advantages to the smartphone key access application
would make the marketing of this piece of technology application more attractive, and
most importantly, more practical to the all kinds of customers.
Besides the hospitality industry, the world of commerce or generally all
businesses and enterprises. Such applications could derive other similar smartphone
application using the same engines and principles to eliminate inefficient part of the
established procedure. This principle does not confine itself to business to customer
relationship. But business to business, as well as customer to customer would have a
great potential to borrow. Therefore I personally believe that outside of the hospitality
and tourism industry, the technology would find itself useful in many cases.
OpenWays technology is technology for the present and the future. It has the
potential to stay ahead in the market for quite a long time. The use of Near Field
Communication, or NFC, can have a great impact on how effective this application is,
and it can help OpenWays stay ahead of its competitors. The technology can also be used
in various other business types, such as airline companies and car rental services.
An innovative technology, such as OpenWays, can potentially impact all
businesses, especially hospitality businesses. The needs of customers are changing from a
“service” industry to a “self-service” industry. Most customers these days want service
fast, and if the service can be done by themselves, all the better. In a news article
published recently entitled, “Mobile Services Top Airlines’ Priority Lists; To Meet
Travelers’ Expectations, Hotels Need to Invest in the Same”, Andrew Sanders states:
“Because of the convenience and flexibility that mobile devices afford consumers,
many -- especially Generation Y (consumers age 18 to 32 who spend
approximately $200 billion on travel annually) -- will never be caught without a
cell phone. They love instant gratification and are notorious for not being willing
to wait in line and hate being delayed or their progress restricted. Just as travelers
are eager to board their planes, they are equally as anxious to get into their hotel
rooms.” (Sanders).
This new generation of customers is changing the way in which people travel,
which also changes the way in which hotel companies need to provide services. The
OpenWays application can help hotels offer better service to their customers by giving
them the resources to serve themselves. Starting now and into the future, mobile
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University of Wisconsin Stout | School of Hospitality |
5. HT 344-Hospitality and Tourism Marketing and Sales
applications for service will be the new way of travel. As Sanders points out, “Mobile
transactions too are gaining momentum. Google reports that 70 percent of business
travelers will check into their flights/hotel with their mobile device; almost one in four
hotel queries come from a mobile phone; and more than 50% of travelers are currently
using their mobile phone or device for travel-related information.” (Sanders). Companies
and, especially, hospitality services that fail to start integrating mobile technology into
their service will be left behind as technologically savvy businesses take their customers.
OpenWays can help ease the transition into technology for most hotels.
The technology of OpenWays, itself, is far from “behind the times”. OpenWays
uses Near Field Communication, or NFC. This technology allows the application to be
used on every smartphone brand and company, not just selected phone types. This
universality ensures that the application will not have to be updated or changed to allow
other users to use it. More specifically, this technology will be the front runner in the
business world, because it is the technology used in securely opening the hotel room
doors. This secure technology could expand to other areas of travel, including rental car
companies. Customers could potentially use this application to open rental car doors or
start the engine from their phone. It could also be used in downloading computer data or
exchanging information with other phones. This “bump” technology, where NFC devices
communicate by just touching each other, can provide endless possibilities in a multitude
of business types.
In order for OpenWays to continue to grow and to be successful, it is important
for OpenWays to stay ahead of its competitors. In this ever-changing service world, it is
not uncommon for companies to see a technology or product and decide to use it in a
better or more efficient way. OpenWays must be aware of its competitors, as well as
ahead of them. Right now, it is clear that they have the advantage. As RFID blog states,
“OpenWays has pioneered front desk bypass solutions, and with the only actual
deployments, is the leading solution of its kind, chosen by international and national
chains, and leading independent hotels as their standard for enabling guests to skip
waiting in line when they arrive at their hotel and head straight to their rooms.” (RFID-
Blog). OpenWays is “ahead of the game”, so to speak, but in order for them to stay there,
they must ensure that this application is free from glitches and provides all the basic
content for customers to use it effectively, but not overwhelm the customers. The
application must also have the ability to update information quickly and easily so that the
information is relevant to its customers. If the application is too cluttered with
information, customers will become frustrated. Getting hotels interested in the product is
also another concern for the technology. If implementing this new technology is too
expensive or difficult, hotels will be reluctant to add it to their room doors. Most
importantly, the application will need to include other uses besides just hotel room doors.
By including airline check-in, or car rental technology, the application could become a
universal application for traveling, and as long as it is the first application to do so, it will
become very successful.
OpenWays is a technology that has the potential to be highly successful and
highly useful. Customers appreciate convenience and accessibility, and OpenWays can
provide just that. It is important for OpenWays to continue changing in order to satisfy its
customers’ needs, as well as stay ahead of its competitors. If OpenWays can insure that
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University of Wisconsin Stout | School of Hospitality
6. HT 344-Hospitality and Tourism Marketing and Sales
they stay in the lead, there is no telling what it could do for the hospitality industry at
large. The possibilities of such a technology are endless.
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University of Wisconsin Stout | School of Hospitality |