India's Best Plastic Surgeons to watch in 2023.pdf

Vol-08 | Issue-06
www.ciolookindia.com
India's Best
Plastic
Surgeons
to Watch in
2023
Beyond Aesthe cs
How Plas c Surgeons are
Transforming the Personal
Healthcare Space?
Trailblazing Times
Challenges and
Opportuni es for
Modern Plas c
Surgeons

PLASTIC
SURGEONS
ARE
ALWAYS
MAKING
MOUNTAINS
OUT OF
MOLEHILLS.
– Dolly Parton
– Dolly Parton

I
Gaurav PR Wankhade
Managing Editor
gaurav.wankhade@ciolookindia.com
Healthcare
Professionals
Exhibiting Highest
Medical Excellence
In this CIOLook India’s brand new edition of India's Best
Plastic Surgeons to Watch in 2023, we shine a spotlight
on the most promising and accomplished plastic surgeons in
India, who have garnered recognition for their exceptional
skills, innovative techniques, and commitment to enhancing
aesthetic and reconstructive procedures. These surgeons
have demonstrated an unwavering dedication to their craft
and have earned their place as leaders in the dynamic ﬁeld
of plastic surgery.
The selection process involved careful consideration of
various factors, including their professional achievements,
patient testimonials, contributions to research and
education, and impact on the industry. These surgeons have
exhibited a remarkable ability to transform lives through
their artistic approach to enhancing natural beauty and
restoring self-conﬁdence.

Editor’s Note
As the world of plastic surgery evolves, these practitioners
have remained at the forefront of advancements, utilizing
cutting-edge technologies and techniques to deliver
outcomes that align with their patients' desires and
expectations. Their expertise extends beyond traditional
cosmetic procedures to encompass reconstructive surgeries
that restore both form and function.
In this compilation, we aim to not only celebrate the
accomplishments of these distinguished surgeons but also
provide a valuable resource for those seeking the best
plastic surgeons in India. Whether you're considering a
cosmetic enhancement or require reconstructive
intervention, these professionals exemplify the highest
standards of medical excellence, ethical practice, and
patient-centred care.
As you delve into the following pages, prepare to discover
the stories of these trailblazing surgeons who have
redefined the contours of aesthetic and reconstructive
surgery. Each profile encapsulates a commitment to
excellence, ethical practice, and a relentless pursuit of
enhancing lives.
While this compilation offers insights into the achievements
and contributions of these distinguished surgeons, we
encourage you to consider this a starting point in your
journey to find the best plastic surgeon for your needs.
Consultations, thorough research, and aligning with your
personal expectations remain crucial in making the right
choice for your medical journey.

Profiles T
N
O
C
08 Dr Aamod Rao
Redeﬁning Cosme c Surgery by Rediscovering
the Most Beau ful You
12
22
32
Dr Ashish
Davalbhakta
Combining Internal Wellness with
Aesthe c Beauty to Help You Look
Your Best, Feel Great and Be Happy
Dr Karthik Ram
Your Life-changing Aesthe c Surgeon
Beau fying Your Future
Redeﬁning You Since 2003
Dr Surindher D.S.A
& Aesthetics Plus

TENT
18
28
Articles
How Plas c Surgeons
are Transforming the Personal
Healthcare Space?
Beyond Aesthetics
Trailblazing Times
Challenges and Opportuni es for
Modern Plas c Surgeons

CONTENT
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AUGUST, 2023
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Description
Dr Karthik Ram is a national board certified plastic surgeon whose
passion is cosmetic surgery, among other varied interests.
Dr Karthik Ram,
Chief Cosmetic Surgeon
Chennai Plastic Surgery
Organization
Dr Ayyappan Thangavel is accomplished in liposuction, hair
transplant, Plastic, and Cosmetic Surgery Specialist with NBA
with over two decades of work experience in teaching, nationally
& internationally.
Dr Aamod Rao, a leading cosmetic surgeon from Mumbai, is the
grandson of the famous artist KK Hebbar and son of the famous
artist Rekha Hebbar Rao.
Dr Ashish Davalbhakta, Managing Director and Chief Aesthetic
Plastic Surgeon at Aesthetics Medispa, is trained as a plastic
surgeon to the highest level of qualifications and became board-
certified in India.
Dr Ayyappan Thangavel,
Cosmetic Surgeon
Dr Aamod Rao,
Cosmetic Surgeon
Dr Ashish Davalbhakta,
Managing Director,
and Chief Aesthetic
Plastic Surgeon
King Fahad Hospital
Redefine Cosmetic
Surgery
Aesthetics Medispa
Featuring
Dr Surindher is a board-certified plastic surgeon with a special
interest in Breast and Body Contouring, Facial aesthetics,
Rhinoplasty, clefts, and microsurgery.
Dr Surindher D.S.A,
Director, Chief Plastic
Surgeon, Mentor,
and Author
Aesthetics Plus
India's Best
Plastic
Surgeons
to Watch in
2023

My main USP is the
personal attention I give
to the patients by
tailoring the aesthetic
procedures to help them
uncover the best version
of themselves.
DrAamod
Rao
Redeﬁning Cosme c Surgery by Rediscovering
the Most Beau ful You
8 | August, 2023 www.ciolookindia.com

Avery beautiful person is living inside you, waiting
to be rediscovered. You may have met that person
in your dreams, but in reality, you might have
thought it impossible.
How could it be possible to alter how you look on the
exterior? You would have thought a million times and
answered your own dejected self negatively. Again, you
might have heard of the people or seen them changing the
way they look for the best but thought it might be too costly
and risky.
Or you could be struggling with a health-threatening
condition which can only be cured by an expert plastic
surgeon. What if I tell you that, fortunately, all your worries
are going to evaporate in thin air when you meet Dr Aamod
Rao, a leading cosmetic surgeon from Mumbai, at his
clinic…
Redefine Cosmetic Surgery
Instead of me telling you about him, it would be far better if
you keep it hearing from his completely satisfied and
overwhelmed ex-clients in their praises for him.
With three reviews given five months ago, Md Ayaz
Qureshi says, “I had difficulty breathing, which could only
be cured by Septoplasty. I consulted Dr Aamod Rao and got
my surgery done by him at Dr Shetty's Nursing Home. The
surgery was successful, and now I am very much relieved.
Dr Aamod is extremely supportive, responsive and
professional in all his work. Highly recommended.”
Lady Gia, from Toronto, says, “Dr Rao was very
professional even in our conversations before I got to
Mumbai. He was precise with the information he passed on
to me and seemed to be very concerned with my safety and
health before finalizing an implant size, which obviously
was my number one focus, but… I was very comfortable
with the over-the-phone consultation; honestly, I have no
complaints.”
A Heart Full of Compassion
Dr Aamod Rao pursued his surgical training at KIMS
Hospital and Research Centre (Bangalore). And underwent
plastic surgery training at the Bombay Hospital. He has also
completed a Fellowship in Aesthetic Surgery at the PUCRS
University in Porto Alegre, Brazil- the world's most
renowned hub for cosmetic training.
India's Best Plastic Surgeons to Watch in 2023
With two five-star reviews given four weeks ago, Reena
Rao says, “Dr Aamod is an excellent doctor. His diagnosis
and treatment have given me instant results for issues I
have struggled with for many years. I am very happy with
the outcome and recommend him highly to everyone.”
Uahena, from Namibia, says, “All I can guarantee you is
that he is an expert, and you won’t regret it. I would
recommend anyone from any part of the world to him.”
Dr Aamod Rao is the grandson of the famous artist KK
Hebbar and the son of the renowned artist Rekha Hebbar
Rao. Art runs in his genes which he expresses by
beautifying people with his excellent surgical skills.
Nataliya Nyombi, in her review given two months ago,
says, “I am extremely happy with Dr Aamod Rao. He is a
very friendly person who makes time to understand your
issues and concerns, discusses the options available, and
gives you good advice. He did me facelift surgery three
weeks ago, and I am still recovering, but he calls me
regularly and follows up on my condition. I can already tell
he did excellent work on my face, and my appearance
markedly improved, and I look ten years younger.”
Naaz Saiyed, from Mumbai, India, says, “Excellent doctor,
excellent job done. I am very happy with the results, and the
doctor is very caring. Highly recommended.”
Mastering the Artistry
In the last 12 yrs., Dr Aamod Rao has treated more than
1000 patients. A predominant aspect in keeping his
customers satisfied with the surgeries- certainly lies in his
expert technical skills and knowledge. But what makes him
the most sought-after surgeon not just in the country but
across the world is his innate ability to understand each
patient’s needs.
Aditi Vora, in her five reviews, given a year ago, says, “Dr
Aamod is extremely helpful and will treat you only when
you need treatment. I went to him a few years back, and he
advised me to lose weight and get back to seeing good
results. He is an expert. Post-surgery care was excellent.
Today I thank him for making me so confident about
myself.”
Kyana Emmot, in her review given two years ago, says,
“Extremely happy with my experience with Dr Aamod Rao!
Post extreme weight loss. I had loose skin all over. He sat
with me and showed me the best solutions, in his
professional opinion, to give me the looks I desired.

I needed an arm lift, thigh lift, breast lift, and tummy tuck.
Trusted him with my full Body, I am young and wanted to
embrace my massive change as soon as possible with little
time taken off from work. He gave me solutions to give me
still what I wanted in a safe manner that would have
optimum healing results. My scars are so thin, and I’m very
happy with them. The nurse staff during my recovery were
so kind and helpful. It really nursed me back to great
health. Dr Aamod was easily assessable during the whole
process, constantly checking up and making sure the whole
process from start to finish was smooth. Highly
recommend!”
Performing Aesthetic Miracles
Dr Aamod responds, “My main USP is the personal
attention I give to the patients.” And then tailor the aesthetic
procedures to help them uncover the best version of
themselves. “I truly believe that beauty is personal, and it
cannot have a one size fits all theory,” he insists. Moreover,
he is contactable at all times, even when he is on vacation.
In her two reviews two years ago, Geetanjali Wadia says, “I
got my abdominoplasty surgery done by Dr Aamod almost
two months back. He is truly an expert in his field, as my
recovery has been astonishingly quick, and I am super
happy with the result. I was up on my feet, walking around
the next day, and actively moving by the end of the week.
Not only this, I was off the pain medication in a matter of
five days.
Even during the recovery period, Dr Rao took care of
regular follow-up calls to ensure everything was all right.
This truly inspires a lot of confidence and gives you the
comfort that you are in good hands. I can’t thank him
enough, as I feel healthy and fit. And I am wearing all the
clothes I could not fit into earlier.”
In her seven reviews, given a year ago, Rashmi Rawat says,
“I have done a rhinoplasty recently (October 2021) with Dr
Rao assisted by Dr Ankit Bhupatkar, and I am so happy
with the results! Dr Rao understood my needs, and I got
exactly what I wanted. Any kind of surgery is tricky because
a lot could go wrong, but I was constantly reassured, and
all my questions and doubts (no matter how many times I
asked them) were answered with patience and clarity.
Highly recommend to anyone looking to undergo any
surgery. Thank you, dock.”
A Surgeon with Honourable Honesty
Dr Aamod Rao’s professional values and qualities include
Ÿ Personal care,
Ÿ Honest opinion,
Ÿ the ability to say no when surgery is not indicated, and
Ÿ the best care possible.
In his advice to budding entrepreneurs who aspire to
venture into the Healthcare space, Dr Aamod Rao says, “It
takes time to be successful. Just be honest and think of the
patient’s interests first. You will excel!”
Along with treating patients, Dr Aamod Rao feels strongly
for society and believes in giving back. He’s a well-
respected trustee of two social service organizations–Mail
Foundation in Bengaluru, which looks after underprivileged
girls. And also, CCDT in Mumbai, which works with
vulnerable communities.

Everybody constantly desires to look their best,
fittest and happiest. In modern times, using
futuristic medical treatments, all the desires of
everyone in terms of augmenting their beauty can be
fulfilled.
“At Aesthetics Medispa, our goal always has been to
combine internal wellness with aesthetic beauty to help you
look your best, feel great, and be happy,” says Dr Ashish
Davalbhakta, the Managing Director and Chief Aesthetic
Plastic Surgeon at Aesthetics Medispa.
He is trained as a plastic surgeon to the highest level of
qualifications and became board-certified in India. Having
reached the top of his training in India, Dr Ashish went to
the UK for further experience and worked in the National
Health Service. He took several fellowships in the UK and
then gained experience in the US before returning to India
and starting Aesthetics Medispa in 2009.
Dr Ashish is the immediate past president of the Indian
Association of Aesthetic Plastic Surgeons and is currently
the National secretary of the International Society for
Aesthetic Plastic Surgery. He is also a member of the board
of directors for IMCAS Paris.
Fostering Solutions that Work Wonders
Dr Ashish furthers that his goal of integrating internal
wellness and aesthetic beauty has helped him and his team
to research and implement newer and more technologically
advanced treatments. They are doing more complex and
sophisticated procedures and delivering better results.
Aesthetics Medispa is built on the vision of offering holistic
Dr
Ashish
Davalbhakta
Combining Internal Wellness with Aesthe c Beauty to
Help You Look Your Best, Feel Great and Be Happy
lifestyle transformation solutions to clients. Aesthetics
Medispa’s services will include preventive and maintenance
treatments such as detox, weight management, skin and
body care, nutrition counselling, micronutrient optimisa-
tion, IV therapy and medicated facials, skin tightening, etc.
Aesthetics Medispa will improve the quality of life its
clients lead by guiding them towards a healthier lifestyle.
The focus of Aesthetics Medispa is to assist clients in
finding the right dietary and wellness solutions that “work”
perfectly for their body and age. “We customise solutions
that work wonders for every client!” adds Dr Ashish.
As the wellness aspect of Aesthetics Medispa was masking
their Aesthetic Advances, they felt the need to branch out a
section dedicated to it. Each section has an extensive array
of services to serve its goal of making you look good and
feel good. Dr Ashish proudly says, “We are happy to
introduce a new brand under the umbrella of our clinic–
Advanced Aesthetics!!”
It is Dr Ashish’s internationally recognised state-of-the-art
beauty transformation Clinic. The clinic, located in an
upscale neighbourhood in Pune, offers Cosmetic and Plastic
Surgery services that deliver stunning results for patients.
The medical equipment that Dr Ashish has used at
Advanced Aesthetics is top-notch medical technology.
Combine this medical infrastructure with Dr Ashish’s rich
experience, in-depth knowledge and passion for beauty
transformations and what emerges is first-class patient
experience with Advanced Aesthetics!

Some of the highly sophisticated services at Advanced
Aesthetics include the following:
Ÿ Hi-Definition Lipoabdominoplasty.
Ÿ Comprehensive Facial Rejuvenation can dramatically
reverse the patient’s facial ageing by 10-15 years.
Ÿ Keyhole Gynaecomastia Correction–Scarless and 100%
permanent Gynaecomastia correction.
Ÿ Super specialised Rhinoplasty, which provides enhanced
definition and sharpness to Asian noses.
Ÿ Complete Mommy Makeover.
Advanced Aesthetics is known for performing complex
cosmetic surgical procedures most safely and effectively
under the leadership of Plastic Surgeon Dr Ashish. He
always ensures that the end results look natural and enhance
the patient’s beauty and personality.
Embracing Adeptness in Wellness
Psychological wellness is closely linked to physical health.
When we are psychologically well, we are better equipped
to handle stress and adversity. A sense of psychological
well-being contributes significantly to our overall quality of
life.
It enhances our capacity for enjoyment, helps us engage in
meaningful activities, and enables us to find fulfilment in
various aspects of life. Psychological wellness is crucial for
leading a fulfilling and balanced life. It influences how we
perceive and respond to the world around us, impacting our
physical health, relationships, productivity, and overall
sense of happiness.
This is increasingly important in the day and age of selfies
and digital social media. It is important to help people feel
good about themselves. “Mostly, we help people realize
their best potential. And our cosmetology/cosmetic surgery
helps them improve their confidence in social interactions,”
expresses Dr Ashish.
It improves the quality of life and helps the individual
achieve their best potential.
Dr Ashish Davalbhakta
Managing Director and
Chief Aesthe c Plas c Surgeon
Advanced Aesthe cs;
Aesthe cs Medispa

Signature Treatments
Advanced Aesthetics will provide Advanced Cosmetic
Surgeries along with Non-Surgical Cosmetology Treat-
ments with cutting-edge medical technology in Pune.
Dr Ashish informs, “You can now avail our signature
treatments that are only available at Advanced Aesthet-
ics,”–Comprehensive Facial Rejuvenation, Precision
Rhinoplasty, Keyhole Scarless Gynaecomastia Correction,
VASER Hi-definition Liposuction, VASER Hi-definition
Lipoabdominoplasty, Mummy Makeover, Micro and Nano
Fat Grafting for Full Facial Rejuvenation, Composite Breast
augmentation for more natural results using silicone
implants and fat grafting, Permanent Buttock Enhancement
with Silicone Implants or Fat.
Advanced Aesthetics’ Cosmetology services will cater to
patients with pigmentation issues, hair fall, acne, and non-
surgical facial rejuvenation using Botulinum Toxin,
Hyaluronic fillers, and other Energy Based devices.
A 3D Virtual Video Consultation
Advanced Aesthetics always prioritizes the needs and
desires of its patients. Bearing this in mind, we opened the
doors to Virtual Video Consultation.
Dr Ashish says, “Now we have gone a step further and are
proud to introduce the future technology–today! Our latest
addition is “Crisalix,” a cutting-edge virtual simulation
software that will take patient experience to the next level.”
Under the perfect guidance of
Dr Ashish, the team of highly
qualified doctors, surgeons, therapists,
nurses, and friendly staff works together
towards just one goal, to help you
look your best, feel great,
and be happy.

Crisalix is designed to show near-reality results of cosmetic
procedures to patients before they get the procedure done.
This helps patients clearly visualize their post-procedure
body well in advance, thus making them more comfortable
with their decisions.
How Does Crisalix Work?
*Step 1: Sign in on Crisalix’s secure, encrypted platform.
Click here to sign in.
*Step 2: The patient will upload their pictures (of them-
selves) from different angles according to the requirements
of the procedure.
*Step 3: Dr Ashish takes over from here and makes the
projected changes in these photos to give a simulated result
of the procedure to the patient.
*Step 4: You can then discuss the projected results and
details regarding the procedure through the Virtual Video
Consultation with Dr Ashish. All you need to do is book an
appointment using the online calendar.
Dr Ashish will explain the procedure, the impact, and the
final result acquired through Crisalix and solve all of your
doubts in a one-on-one Virtual Video Consultation.
Why Choose Us?
Dr Ashish furthers that if you are looking for highly
qualified and certified cosmetic specialists, he and his team
of experts are the right people to consult. The team is
certified in Aesthetic Plastic Surgery, Cosmetology,
Cosmetic Dentistry and Beauty therapy.
He adds, “In our state-of-the-art facilities, we use the most
advanced medical equipment and the latest but proven
scientific advances to provide superior quality care and
treatment at par with similar facilities in the UK or US, with
the same level of cleanliness, safety, and comfort.”
Advanced Aesthetics, a cosmetic surgery clinic, and
Aesthetics Medispa, a medical spa, offer a broad range of
aesthetic surgical procedures, non-surgical treatments, and
spa therapies for both men and women. Under the perfect
guidance of Dr Ashish, the team of highly qualified doctors,
surgeons, therapists, nurses, and friendly staff work together
towards just one goal, to help you “look your best, feel
great, and be happy.”
A 100% Commitment to Working Towards Your Goal
Dr Ashish believes that some features that would make you
come to them for treatment are their high standards,
extensively trained doctors and staff and accreditations that
he and his colleagues working in the centre have. “We offer
100% confidentiality and hold-up to very high safety
standards and features. Your health is our main concern,” he
insists.
Dr Ashish reiterates that they also offer to guarantee 100%
commitment towards working towards your goal. The
probability of being satisfied with the treatment that you
would have here is the highest among any centre in India.
There will be absolute clarity in what to expect and 100%
commitment to trying to deliver that.
Further sharing their USPs, Dr Ashish says, “We appreciate
and respect your love and promise to continue in the same
way, to improve our techniques, results, safety standards,
and satisfaction levels.
~Safety: The safety of your body and your health is
paramount to us. We will never recommend or perform a
procedure unsafe for your health or your condition.

Dr Ashish Davalbhakta’s Hall of Fame:
~Trust: Our highly qualified team of doctors, surgeons and
staff are board certified, and you can be rest assured to
entrust them to perform the most important surgical or non-
surgical procedures on you and your body.
~Confidentiality: We take patient confidentiality very
seriously and respect your choice for anonymity and
discretion.
~Comfort: Our highly trained staff and state-of-the-art
facilities ensure you the utmost care and comfort.”
“We’d be happy to help you. You can further check us or
the Google reviews we received at our website,
https://www.aestheticsmedispa.in/. The best way to reach us
is to write to us at enquiry@aestheticsmedispa.in or call
us on +91 9607938922, +91 9607938925, +91-2025670500
or visit us at our centres,” concludes Dr Ashish.
Ÿ Dr Ashish Davalbhakta has been recognized as one of
the Top 3 Best Plastic Surgeons in Pune for 2023 by
Three Best Rated®, a multi-national ranking website
that discovers the top-rated health care providers, local
businesses, professionals, and restaurants in cities all
over the world.
Ÿ Aesthetics Medispa has been consistently chosen as
“The Best Cosmetic Surgery Clinic in Pune” by the
TOI Health & Wellness National Survey for three
years 2017, 2018 and 2019.
Ÿ Aesthetics Medispa has been awarded the WhatClinic
2018 Patient Service Award for great customer
service. This rating is generated by WhatClinic’s
Service Score. The clinic is ranked in the top 5% of the
market.
Ÿ Advanced Aesthetics is recognized as one of the Top
Three Businesses in Pune by Three Best Rated®.

n a world where appearances hold immense
Isignificance, the desire to look beautiful and feel
confident is a universal aspiration. It’s a longing that
transcends age, gender, and cultural boundaries, and in the
realm of modern medicine, plastic surgeons have emerged
as the custodians of these dreams. Their transformative
artistry and surgical expertise have the power to turn
aspirations into reality, granting individuals the opportunity
to look and feel their best, always.
The Allure of Beauty
Beauty has been an intrinsic part of human culture
throughout history. From ancient civilizations to
contemporary societies, the pursuit of beauty has been a
constant, a reflection of our innate desire for self-expression
and self-assurance. In a world where first impressions
matter, feeling beautiful can boost self-esteem, enhance
confidence, and unlock doors to greater opportunities.
The Role of Plastic Surgery
While beauty ideals have evolved over time, the aspiration
to look and feel one’s best has remained constant. Enter
plastic surgery, a medical discipline that marries artistry
with science, offering individuals the means to enhance
their physical features, correct imperfections, and restore
self-assuredness.
Plastic surgery has long been associated with enhancing
one’s physical appearance. However, the role of plastic
surgeons is evolving far beyond aesthetics. In today’s
dynamic healthcare landscape, plastic surgeons are
emerging as pioneers of transformative medical procedures,
providing innovative solutions that extend beyond beauty to
encompass functional improvements and holistic well-
being.
Here, we probe into the multifaceted world of plastic
surgery, highlighting how these skilled medical
professionals are reshaping the personal healthcare space
and enhancing the lives of patients in profound ways.
A Paradigm Shift in Plastic Surgery
While plastic surgery has traditionally been synonymous
with cosmetic enhancements, a significant paradigm shift is
underway. Modern plastic surgeons are expanding their
horizons to address a broader spectrum of medical needs,
emphasizing functionality, well-being, and holistic health.
How
Plastic Surgeons
are
Transforming the
Personal Healthcare
Space?

Beyond Aesthetics

Reconstructive Surgery: Beyond Cosmetic
Enhancements
Reconstructive surgery, a vital component of plastic
surgery, focuses on restoring form and function to the body.
This includes procedures such as breast reconstruction after
mastectomy, cleft lip and palate repair, and scar revision.
These surgeries are not only life-changing but life-saving,
offering patients renewed hope and confidence.
Post-bariatric Surgery: Restoring Health and
Confidence
With the global increase in bariatric surgeries, there has
been a surge in patients seeking post-weight loss plastic
surgery. These procedures, including body contouring and
excess skin removal, not only improve aesthetics but also
alleviate health issues such as skin infections and mobility
problems. Plastic surgeons play a crucial role in helping
patients complete their weight loss journeys.
Hand Surgery: Precision and Functionality
Hand surgery is another specialized field within plastic
surgery that focuses on restoring hand function after
injuries or congenital conditions. These procedures can
significantly improve a patient’s quality of life by restoring
their ability to perform everyday tasks.
Innovations in Aesthetics
While the scope of plastic surgery is expanding, it’s
essential to recognize that aesthetic procedures remain a
significant part of the field. However, even in this domain,
innovation is thriving, offering patients safer, more precise,
and less invasive options.
Minimally Invasive Procedures: Precision and Rapid
Recovery
Advancements in technology have given rise to minimally
invasive procedures such as Botox, dermal fillers, and laser
treatments. These procedures provide patients with
effective, quick, and less painful solutions to age-related
concerns.
Personalized Aesthetics: Tailored Solutions
Modern plastic surgeons understand that beauty is not one-
size-fits-all. They work closely with patients to develop
personalized treatment plans that align with individual
goals and aspirations. This approach ensures that the results
are natural and harmonious with the patient’s unique
features.
Regenerative Medicine: The Future of Anti-aging
Plastic surgeons are increasingly exploring regenerative
medicine techniques, such as stem cell therapy and platelet-
rich plasma (PRP) treatments. These cutting-edge
approaches have the potential to rejuvenate tissues, reduce
signs of aging, and improve overall skin health.
The Intersection of Art and Science
Plastic surgery is often described as the intersection of art
and science. Skilled plastic surgeons possess not only
medical expertise but also an artistic sensibility that allows
them to sculpt and reshape the human body with precision
and finesse.
Advanced Training and Certification
Plastic surgeons undergo rigorous training and certification
to ensure they meet the highest standards of safety and
excellence. Their commitment to lifelong learning and
continuous improvement drives the field forward.
Ethical Practices and Patient-centric Care
Ethical practices and patient-centric care are fundamental
principles in modern plastic surgery. Surgeons prioritize
patient education, informed consent, and ethical conduct to
ensure patients receive the best possible care.
The realm of plastic surgery is experiencing a
transformative evolution. Plastic surgeons are no longer
confined to the narrow stereotype of aesthetic enhancement;
they are expanding their horizons to encompass a diverse
array of medical needs. From reconstructive surgery that
restores both form and function to innovative aesthetic
procedures that prioritize patient well-being, plastic
surgeons are redefining the personal healthcare space.
They are not just changing appearances; they are
transforming lives, instilling confidence, and improving
overall health and functionality. As the field continues to
innovate and adapt to the ever-evolving needs of patients,
the role of plastic surgeons in the personal healthcare space
is poised to become even more pivotal in the years to
come.

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TODAY

ooks matter. The adage says, ‘First impression is the
Llast impression.’ To achieve that lasting first
impression, you must be confident in your body,
your skin, and your looks. It is your personality, and the
way it gets projected to the beholder matters the most.
Gone are the days when you thought you could not do
anything about how you wanted to be looked upon by
everyone. You do not have to worry, only if you consult the
best of the bests–Dr Karthik Ram, the Chief Cosmetic
Surgeon of Chennai Plastic Surgery (CPS). If you are not
from Chennai, you might have second thoughts. Please
don’t. If you dreamed of looking the way you wish forever,
you know better than compromise for anything lesser.
Your Life
In this regard, an immensely satisfied patient, Nazeera,
says, “I underwent a revision Rhinoplasty under the
supervision of Dr Karthik Ram and the team. I can’t thank
Dr Karthik enough for the mental peace he has bestowed
upon me for life. To all the review readers, I want you to
know only one thing. If you plan to do any Cosmetic
Surgery in Chennai, this is the one-stop. Your search should
end here. I’ve made the mistake of coming here, getting a
consultation and going to some other famous affordable
Doctor and ended up with unsatisfactory results twice.
I wish I could go back and reverse that decision. But I
returned, and Dr Karthik didn’t disappoint me. Also, if you
plan to do surgery, never think from the price point of view
when it comes to altering any body part of yours. It stays
like that forever, and revisions are not always easy. You
might want to spend triple the money later, but what is
ruined can’t be fixed. I learned that the hard way. Dr
Karthik, if you’re reading this review, please know I’m
grateful to you for life.”
Dr Karthik Ram says that a good Cosmetic Surgeon should
be able to listen carefully to their patient's concerns and
expectations and provide them with honest feedback about
the feasibility of achieving their desired results. They
should also be able to explain complex medical procedures
in simple terms that patients can understand. “By treating
them as we would treat our siblings, one can build trust,
provide personalized care, and ensure successful
outcomes,” he insists.
Patients who feel heard are more likely to trust their
surgeon and be satisfied with the results of their procedure.
“Additionally, putting ourselves in our patient's shoes helps
us empathize with them. We can better understand the
emotional impact of their decision to undergo Cosmetic
Surgery and provide support throughout the process.”
Your Choice
Another satisfied patient, Sheela, says, “The best Doctor
and team ever. Just visit them, and all your doubts and
every negative thing will vanish. Dr Karthik Ram–simply
put, he is a God’s gift for people like me. I haven’t seen any
Doctor or the team to be so down to earth. Be it the
consultation, procedure, outcome, or follow-ups, the best
place one can visit and should visit is Chennai Plastic
Surgery. Before and during the procedure and the follow-
ups, they made me feel like I was hanging out with the best
of my best friends. The most important thing about Dr
Karthik is, “Not all promises are fake.” He will give you the
result you dream of. Trust them, and you won’t regret it.
Your life will change for good.”
Dr Karthik Ram continues that a Cosmetic Surgeon must
have exceptional technical skills. They should be well-
versed in the latest surgical techniques and technologies and
have extensive experience performing various aesthetic
RamYour Life-changing Aesthetic
Surgeon Beautifying Your Future
Dr Karth k

Dr Karthik Ram
Chief Cosmetic Surgeon
Chennai Plastic Surgery
My experience in Aesthetic
Surgery has taught me
that these procedures are
not merely cosmetic,
but life-changing for
many individuals.

procedures. They should also be able to adapt quickly to
new developments in the field.
Also, a cosmetic surgeon must have strong ethical values.
They should prioritize patient safety above all else and
never compromise on quality or safety standards. They
should also maintain confidentiality and respect their
patients' privacy.
Lastly, cosmetic surgeons must have compassion and
empathy towards their patients. Cosmetic surgery can be an
emotionally charged experience for many people, so
surgeons need to provide emotional support throughout the
process.
By god’s grace, the Chennai Plastic Surgery team is blessed
with all of the above and committed to patient safety over
and above anything else.
Your Looks
It could be surmised from another happy patient, Akash’s
review, who says, “Usually, I don’t write reviews. But this is
a life-changing point, and I thank Dr Karthik and his staff.
They are the best. They are very professional and friendly.
Don’t worry. They are the experts, and you are in safe
hands. I came to know about this surgery from my brother.
He was decisive in doing this surgery in CPS. So, I was
with my brother and saw everything by myself. My brother’s
self-confidence improved a lot after this surgery. So, without
any hesitation, I went through this surgery, and I am so
happy right now.”
Chennai Plastic Surgery is one of India's leading surgical
centres for Cosmetic Surgery. Dr Karthik Ram recalls that it
was one of the very few stand-alone centres nationwide to
offer cosmetic surgery when it set out in 2012. Their
success can be attributed to the commitment to providing
gratifying results at a reasonable cost. Producing excellent
results for their patients is always their primary goal, rather
than chasing recognition or monetary gains. Doing so
ensures that they deliver optimal results, improve their
patients' lives and positively impact society.
Chennai Plastic Surgery is a high-volume surgical centre
offering services such as Gynecomastia Correction (Male
Breast Surgery), Liposuction, High-Definition Liposuction,
Rhinoplasty (Nose Correction), Blepharoplasty (Eyelid
Surgery), Facelift, Breast Reduction and Augmentation,
Tummy Tuck, and a lot more under the spectrum of
Cosmetic Surgery.
Your Aspirations
Dr Karthik Ram furthers that their commitment to customer
satisfaction enables them to stand apart. He says, “We
believe in building long-term relationships with our patients
by providing exceptional service. We go above and beyond
to ensure they are happy with their experience with us. We
understand the importance of being cared for and feeling
comfortable during the process and strive to create a
welcoming, family-like environment where they can feel at
home. Many of our patients come for surgeries alone and
are handled with great care by our post-operative team. Our
1000+ Google reviews with a rating of 4.9 stars speak for
themselves.”
Their focus on innovation is another aspect that sets Dr
Karthik and the CPS team apart. They constantly strive to
improve their offerings by incorporating new technologies
and techniques into their Cosmetic practice. It enables them
to stay ahead of the curve and provide cutting-edge
solutions to their patients. The latest in their collection is a
VASER Liposuction device.
Reflecting on his journey, Dr Karthik Ram says that when
he began his career in Aesthetic Surgery, he quickly
realized that the procedures he performed were not a mere
luxury but a necessity for many individuals. His approach
was to immerse himself in his patient’s experiences and
understand their unique needs to help them achieve their
desired results. As his skills grew, Dr Karthik Ram became
increasingly proficient in providing highly satisfactory
outcomes for his patients.
Despite his success, he quickly learned that being a skilled
surgeon was not sufficient to attract patients. With the rise
of corporate hospitals and the need to promote his services,
Dr Karthik began to share his expertise through various
media, offline and online and started consulting in multiple
cities throughout India. To further reach out, he explored
opportunities outside of his home country and had the
chance to visit countries such as Malaysia, Sri Lanka,
Muscat, Mauritius, and the Maldives.
Your Inspirations
He adds that his inspiration to become a Cosmetic Surgeon
stemmed from his deep desire to help people feel confident
in their skin. “I believe that everyone deserves to feel
beautiful and comfortable in their own body, and Aesthetic
Surgery can help achieve that goal,” he shares. The ability

to transform someone's appearance for the better is an
incredibly rewarding experience.
A decade ago, many corporate hospitals that introduced
Cosmetic Surgery units failed to sustain them and
eventually closed them. When Dr Karthik Ram tried to get
to the bottom of this, he understood that people who opt for
cosmetic surgery are usually healthy individuals with no
health concerns and therefore look forward to being treated
very differently. Cosmetic Surgery is an individual
experience that requires a personal touch. These patients
prefer privacy and an infection-free environment, which
many hospitals failed to provide. There was a high risk of
cross-infection and loss of privacy due to high patient flow.
Your Skin
Also, unlike other medical procedures, cosmetic surgery is
not just about fixing a problem or treating an illness. It is
about changing one's appearance to achieve a desired
look or boost self-confidence. It means that patients seek
personalized care and attention from their surgeon.
And so, the saga of Chennai Plastic Surgery began with this
deep understanding. Today, the saga is forwarded by Dr
Karthik Ram’s efforts to integrate cutting-edge tech into
CPS’s core functioning without losing its compassionate
human touch. Being an experienced leader, Dr Karthik Ram
opines that one significant impact of AI & ML technologies
is the development of virtual consultations. Patients can
now consult with their surgeon remotely, using video
conferencing technology, before deciding on a procedure. It
has made it easier for patients to access cosmetic surgery
services, regardless of location.
It is, however, worrisome that these technologies
(especially apps) could be used to create unrealistic beauty
standards or perpetuate harmful stereotypes about body
image. While there are potential risks associated with their
use, they offer many benefits that could improve patient
outcomes in the long run.
Your Body
Speaking about the challenges, Dr Karthik Ram is of the
belief that though many non-medical personnel may
perform cosmetic procedures without any significant
mishap or error, plastic and cosmetic Surgeons can offer
more specialized assistance that such persons cannot.
A board-certified Cosmetic Surgeon has completed
extensive education and training beyond medical school,
including residency programs and additional specialized
training. Board certification is an essential marker of a
surgeon's qualifications, providing patients with peace of
mind knowing they are in capable hands.
In addition to board certification, it is important to research
a potential surgeon's experience, reputation, and track
record of successful outcomes. Choosing a qualified
cosmetic surgeon can make all the difference in achieving
the desired results while minimizing risks and
complications.
Revision surgeries are another important aspect of surgical
care. These surgeries are often necessary when initial
procedures fail, or complications arise. Surgeons
specializing in revision surgeries must have exceptional
skills and expertise to correct previous mistakes.
At CPS, Dr Karthik Ram and his team ensure that the
patients are educated on every aspect. They also spend
ample time with patients, explaining the entire treatment
process and addressing any questions or doubts. By doing
so, patients feel more comfortable and informed about their
decision. They ensure that their patients pay for what it's
worth by providing transparent pricing and detailed billing
information. They make sure that they understand the cost
of each service they receive and why it is necessary. After
all, investing in cosmetic surgery can also be seen as an
investment in one's future.
Additionally, when selecting a surgeon, patients must trust
their instincts and must choose a surgeon who is
trustworthy enough to provide the best possible care.
Patients should also feel comfortable communicating
openly with their surgeons about their goals and concerns.
Your Mind
In his advice to the budding aspirants, Dr Karthik Ram says
it is crucial to understand that cosmetic surgeries are not
performed to make the surgeon happy but rather the patient.
Hence, it is essential to understand their needs and
expectations to guarantee a successful aesthetic procedure.
“Ultimately, we must remember that our role is not to judge
the people we serve.” Every individual has different
struggles that they face in life, along with diverse ethics and
values.

Chennai Plastic Surgery has gained widespread renown due
to its high volume of successful cosmetic surgeries and its
training of countless young plastic surgeons from around
the world. “As someone who firmly believes that
knowledge is power, I have travelled to various countries to
learn and improve my skills. However, I firmly believe that
one's intentions are equally important as their knowledge. If
one is motivated solely by the desire to earn money, the
results may not meet the expectations,” says Dr Karthik
Ram.
Your Future
Divulging his plans, he says that as he began to scale up
CPS, he soon realized that many patients expected to see
him for their consultations and procedures personally. It
created a challenge in delegating responsibilities to other
centres or training new surgeons to perform the procedures.
This challenge was then amplified by the COVID-19
pandemic, which ultimately forced them to close their other
centres and consolidate practice in their Chetpet location,
halting their expansion plans. “I, however, have no regrets. I
have been able to focus my energy in a single location ever
since, with patients pouring in nonetheless. I deeply aspire
to make Chennai Plastic Surgery a centre of excellence for
cosmetic surgery,” he adds, brimming with pride.
Dr Karthik Ram has recently stopped performing
nonsurgical procedures and now focuses more on surgical
procedures. It has allowed him to specialize further in his
field, increasing his surgical volume, and becoming an
expert in his chosen surgical area, with his achievements
acknowledged in many leading Plastic and Aesthetic
Surgery forums and journals.
Ÿ Experience of performing over 4500 Gynecomastia
Surgeries and devising internationally renowned
techniques such as the NAC Lifting Plaster Technique
for Grade-3 and Grade-4 Gynecomastia and publishing
outcomes in various reputed international journals.
Ÿ Honoured with Excellence Award at New York by
America Tamil Sangam twice for his outstanding
contribution to lifestyle changes, creating awareness of
Obesity, and offering appropriate treatments.
Ÿ One of the first few cosmetic surgeons to introduce an
Indian Association of Aesthetic Plastic Surgeons
(IAAPS) accredited six months fellowship course in
Cosmetic Surgery–Cosmo Skill-for training young
Plastic Surgeons worldwide.
Ÿ First Asian surgeon to coauthor a comprehensive book
titled Liposuction–The Big Fat Story.
Ÿ Solely developed a unique technique to remove
Multiple Lipomas combining minimal incisions and
Liposuction, unlike the traditional gold standard
method, thereby giving minimal scars.
Ÿ Chennai Plastic Surgery, his brainchild, constantly
ranked among the Top Three Clinics under Cosmetic
Surgery/Dermatology/Hair Clinics in South India by
Times of India and various daily newspapers.
Ÿ First Cosmetic Surgeon to initiate the concept of
bringing in experts from multiple specialities under one
roof to exchange information to address cosmetic issues
and publish a complete spectrum of such solutions as a
magazine–Beauty Because.
Ÿ First Cosmetic Surgeon to initiate an informal monthly
forum for Plastic Surgery Post Graduate Students–CPS
Inspire–for hands-on training in nonsurgical Cosmetic
Procedures and to generate interest in Cosmetic Surgery
in young minds.
Ÿ Peer reviewer in various international textbooks and
journals.
Ÿ Recipient of Patient Service Awards for several
consecutive years from whatclinic.com and honored
with the Top Doctor Award from realself.com
Ÿ Identified as one of the Top Three Plastic Surgeons by
www.threebestrated.in
Dr Karthik Ram’s Hall of Fame
For more information, please visit
www.thecosmeticsurgery.org or write to us at
info@chennaiplasticsurgery.org or contact us on
+91 96000 58899 /+91 89395 02777.
In conclusion, while challenges such as
competition and global pandemics have risen,
my passion for this work has spurred me to
find new ways to make a difference and help
as many people as possible.

for
Challenges and Opportunities
Modern
PlasticSurgeons

he world of plastic surgery is at the precipice of an
Texciting era. Modern plastic surgeons are not just
medical practitioners; they are trailblazers
navigating a landscape of innovation, evolving beauty
standards, and heightened patient expectations. Modern
plastic surgeons, with their unwavering commitment to
aesthetics and safety, offer individuals the means to fulfill
their wishes of looking beautiful and at their best always.
They are not just practitioners of science; they are architects
of dreams, weaving artistry and expertise to create results
that empower individuals to step into the world with
renewed confidence and grace.
From mastering advanced techniques to embracing ethical
considerations and emerging technologies, modern plastic
surgeons are paving the way for a future where beauty
meets precision, and confidence knows no bounds.
As modern plastic surgeons continue to navigate the
dynamic landscape of their field, they do so with
unwavering dedication, ethics, and a commitment to
innovation. Challenges and opportunities go hand in hand,
creating a space where beauty meets precision, and
confidence is both an art and a science.
In the pages that follow, we will dig deeper into the
transformative power of plastic surgery, illuminating stories
of beauty, self-assuredness, and the eternal quest for
individual perfection, and also the dynamic world of plastic
surgery, exploring the challenges and opportunities that
define this transformative field.
The Changing Face of Beauty
The concept of beauty has captivated humanity for
centuries, evolving with time, culture, and individual
perspectives. From ancient civilizations to the digital age,
beauty has remained a dynamic and multifaceted notion. It's
a reflection of our ideals, values, and aspirations,
intertwined with the ever-shifting landscapes of fashion,
media, and societal standards.
Aesthetic Mastery
At the heart of plastic surgery lies the mastery of aesthetics.
Plastic surgeons are not just medical practitioners; they are
artists who sculpt and refine the human form with precision
and finesse. Their deep understanding of proportion,
symmetry, and harmony allows them to enhance natural
beauty, creating results that are not just striking but also
authentic.
Precision and Safety
Modern plastic surgery is characterized by a commitment to
precision and safety. Advanced surgical techniques, state-
of-the-art technology, and rigorous training ensure that
patients undergo procedures with minimal risk and
maximum benefit. The safety and well-being of patients are
paramount.
Customized Beauty
One of the defining aspects of contemporary plastic surgery
is the emphasis on customized beauty. Plastic surgeons
understand that beauty is deeply personal and subjective.
Trailblazing
Times

They work closely with patients to identify their unique
goals and aspirations, tailoring treatment plans to achieve
results that align with individual aesthetics.
Advanced Techniques and Innovation
Plastic surgeons today have access to cutting-edge
techniques and technologies that enable them to achieve
more precise, natural-looking results. These innovations
provide opportunities to refine their skills and offer patients
a wider range of options, from minimally invasive
treatments to complex reconstructive surgeries.
Minimally Invasive Procedures
The rise of minimally invasive procedures, such as
injectables, has revolutionized the field of plastic surgery.
These procedures offer patients less downtime, reduced
risks, and effective results. However, they also require
plastic surgeons to master new skills and stay updated on
the latest products and techniques.
Patient-centric Care
Modern plastic surgery places a strong emphasis on patient-
centric care. Surgeons work closely with patients to
understand their unique goals and concerns, fostering open
communication and shared decision-making. This approach
not only ensures patient satisfaction but also helps build
long-lasting relationships.
Ethical Considerations
As plastic surgery becomes more accessible and popular,
ethical considerations take center stage. Surgeons must
uphold the highest ethical standards, prioritizing patient
well-being, informed consent, and responsible marketing
practices. Maintaining trust and integrity is paramount.
Balancing Art and Science
Plastic surgery is often described as the intersection of art
and science. Surgeons must strike a delicate balance
between their artistic vision and medical expertise.
Achieving natural, harmonious results requires an intricate
understanding of aesthetics, proportions, and individual
variations.
Global Perspectives and Cultural Sensitivity
The global nature of plastic surgery means that surgeons
encounter patients from diverse cultural backgrounds.
Understanding and respecting cultural differences is
essential for delivering care that aligns with patients' values
and preferences.
Educational Challenges and Opportunities
For aspiring plastic surgeons, the path to becoming a board-
certified professional is rigorous and demanding. Modern
plastic surgery programs must prepare students not only
with technical skills but also with a deep understanding of
ethics, patient care, and the evolving landscape of the field.
Embracing Diversity and Inclusivity
Plastic surgery is increasingly acknowledging the
importance of diversity and inclusivity within the
profession. Efforts to foster diversity among plastic
surgeons not only reflect the broader patient population but
also bring fresh perspectives and insights to the field.
Technological Advancements
Emerging technologies, such as 3D printing, virtual reality,
and augmented reality, are poised to transform plastic
surgery. Surgeons can use these tools for pre-operative
planning, patient education, and even surgical simulation,
enhancing precision and patient outcomes.

Dr Surindher D.S.A
Director, Chief Plastic
Surgeon, Mentor, and
Author
Aesthetics Plus Clinics

Dr
Surindher D.S.A
&
Aesthetics Plus
Redefining You Since 2003
S
tep into the realm of beauty and transformation,
where dreams take shape and stars shine brighter
than ever before. Imagine a world where celluloid
fantasies merge seamlessly with real-life wonders, and
every individual becomes the protagonist of their own
breath-taking tale.
Just as a skilled director crafts cinematic masterpieces,
there exists a maestro of beauty, Dr Surindher D.S.A, an
extraordinary plastic surgeon who weaves miracles with
every precise incision. With the finesse of a leading lady's
performance and the artistry of a visionary filmmaker, Dr
Surindher D.S.A, one of India's Best Plastic Surgeons,
Director and Chief Plastic Surgeon of Aesthetics Plus
Clinics, Mentor, and Author, stands as the silver screen's
embodiment of perfection.
Like a remarkable screenplay that captures hearts and
leaves audiences spellbound, Dr Surindher's expertise
promises to be the enchanting solution to all your aesthetic
desires. Prepare to embrace a new chapter of beauty and let
Dr Surindher guide you to a realm where your dreams
become reality. He stands as the embodiment of grace,
precision, and innovation, making him
Get ready to embark on a journey where beauty meets
expertise, and where your dreams finally take centre stage.
Welcome to a world where, every face/body tells a story,
and Dr Surindher is the master storyteller, who can
transform you into the stunning leading role you were born
to play, on this screen called Life!
Dr Surindher is one of the leading Plastic and Aesthetic
Surgeons in India, for over two decades. He
practicing
started one of the first “Purely Aesthetic Surgery”
practices in Bangalore in 2003 when he found a big lacuna
,
in the market for a purely aesthetic practice most
when
centres were doing a mix of trauma, reconstruction and
aesthetics.
He shares, “Since then, we have grown strength to strength,
putting India on the global map via Medical tourism since
2003. We now cater to clients from over 43 countries.”
He also noticed a gap in the aesthetic training of younger
colleagues and hence has been an avid teacher and mentor
to budding plastic surgeons and dermatologists, training
them in
Aesthetics Plus has grown over the years as a leading
provider of aesthetic procedures and is known for its
innovations by Dr Surindher to provide more minimally
,
invasive procedures and improve techniques to help
minimise downtime with a 99.97% success rate.
,
Aesthetics Plus is known for its “Patient First Approach,”
which has worked very well for patients. “Instead of selling
a procedure, understand the client's needs or reasons for
we
undergoing a procedure and help them make an educated
decision about what procedure is good for them.”
“We offer end-to-end aesthetic procedures, be it surgical or
non-surgical,” says Dr Surindher, for whom the areas of
special interest are Body Contouring Procedures like
Liposuction and Lipocontouring, Breast augmentations,
reductions or lifts, Hi-Def and Medium Def Liposuctions,
Brazilian Butt lifts.
The Humane Aspect
Dr Surindher is one of the few plastic surgeons skilled in
Closed Rhinoplasty apart from the open approach: facelifts,
hair transplants, calf and buttock implants and non-surgical
procedures like Botox, fillers and threads. He was awarded
The “Unrivalled Maestro of Metamorphosis”
The “Art of Plastic Surgery”

the Rotary Young Surgeons Award for operating over 4000
cases of Cleft Lip & Palate patients free under the “Smile
Train Project.”
He adds that they believe “patient comes first,” and their
whole practice is based on that. Doing what is right and best
for the patient and helping address their problem, rather
than pushing a procedure on them, . They
is their process
strongly believe an ‘Educated patient is a happy patient’
because they are involved in decision-making.”
The other aspect that stands out is their “Human Touch”
when dealing with patients, from the inquiry stage to
right
the follow-up stage and post-procedure.
The Healing Touch
Dr Surindher always says, “Under promise (realistic
expectations) and over-deliver (go above and beyond in
)
service.” No wonder most of his clients come as patients
and leave as friends for life.
The Aesthetics Plus Clinics’ journey started in 2003 when
Dr Surindher noticed a lack of purely aesthetic centres and
understood early were
that the needs of these clients
different and they needed to be dealt with differently. Over
the years, he and his team have constantly evolved, guided
by the feedback of their esteemed clients, and continuously
upgraded themselves skill-wise, equipment-wise and
service standards-wise. They have always tried to give their
patients a personal touch and empathy.
Sharing his inspiration behind venturing into the aesthetics
niche of healthcare, Dr Surindher says that, as with anyone
who enters the healthcare industry, the first motivation to
enter healthcare is to help people and make a difference.
Depending on the skills then, one enters different aspects of
healthcare.
“For me becoming a Plastic surgeon was making a
difference in people’s lives by reconstructing or correcting
that which is lost to disease or trauma, birth defects or
lifestyle and ageing changes, to improve the overall Quality
of life,” he adds.
Guaranteed Happy Patients
According to him, the most important quality their clients
appreciate is Aesthetics Plus’s “Patient first Approach”
because Dr Surindher and his team of compassionate
experts practice Ethical Medicine. “We ensure that the
procedure advised is for the benefit of the client,” he states.
“Another important factor is Transparency and education
of the patients, giving them the right advice, giving them all
the available options, and educating them about what is
possible and what is not with our 99.97% success
, along
rate. We strongly believe that an educated patient is a
“Happy Patient” because they are involved in the decision-
making process.”
“The third most important thing our patients like is our
aftercare and follow-up. We are there for them anytime, day
or night and we ensure we follow up with patients properly
for at least three-six months from surgery to see they are
,
healing properly and following instructions to get the best
possible outcomes from the procedures done,” explains Dr
Surindher.
Tech-advanced Treatments
Being an experienced leader and opining on how the
adoption of modern technologies like AI and ML is
impacting the Healthcare space and how they are adapting
to the change, Dr Surindher says at AestheticsPlus, they
have always believed in keeping themselves updated, be it
procedures or technology and how it can improve the whole
interaction between client and them. They have been using
telemedicine for many years now as many of their clients
are from overseas, and now, since the pandemic, they are
using it more and more for even local and national patients.
Technology has helped them keep in touch with patients
We strongly believe an
‘Educated patient is a
happy patient’ because
they are involved in the
decision-making process.

more easily and reach their bedside to help them and follow
up on them.
“AI&ML are going to be crucial in the future.” They are
already using AI to better their processes and SOPs to
achieve better interactions with their clients, be more
responsive to their queries and reduce downtime. AI, for
now, will not replace the “personal touch” that a patient
requires, but it will be of great help in things that are
information based.
They have programs that use AI to give the patient a decent
idea of the change or look after a procedure, which helps
the patient understand the procedure better. “I think
Augmented Reality will be the way to go in the future of
our speciality to help doctors with procedures improve
, ,
overall outcomes and reduce complications,” believes Dr
Surindher.
Ethical Medicine is the Only Way
According to him, as with all industries, there are new
challenges every day, and the best way to overcome them is
to “Adapt.” The pandemic was a challenge; regime change
is a challenge; policies and taxation that change create
problems; advertising policies of different platforms create
challenges and, of course, new players with deeper pockets
and big advertising budgets.
He adds, “We saw many ‘Big players’ entering the market
with their media blitz and ad campaigns/celebrity
endorsements worth millions of dollars, but out
most fizzled
because medicine is still a ‘One on One’ practice. Patients
,
need to know who their doctor is, and they should be
comfortable with them, especially when it comes to
surgeries. They need to know that if they have a problem,
their doctor will be there for them.
Medicine cannot be ‘Company centric,’ where unknown,
nameless operators can amass clients to play the ‘numbers
game’ without follow-up or responsibility towards the
patients. “It’s just not ethical and goes against everything
we stand for as doctors.
Our motto is ‘Do your best for the client,’ even if it means
going the extra mile. Adapting to changing situations is key
for any business or organization to survive. What worked
two years ago doesn’t work today, things are changing
rapidly, and one who doesn’t adapt quickly will perish.
The procedures we used to do 20 years ago have changed,
the needs and wants of the clients have changed, and we
have constantly adapted to that, be it surgical skill-wise,
technology-wise ” says Dr
or service- standards wise,
Surindher.
A Beautiful Wisdom
In his advice to budding entrepreneurs who aspire to
venture into the Healthcare space, Dr Surindher says, “I
personally feel that it is my responsibility to give back to
our fraternity and pass on the knowledge and experience
and mistakes to the next generation to make their
also the ,
journey in private practice smoother and shorter.
I aim to create a similar breed of Aesthetic and Plastic
Surgeons who will do what is right for the patient and do it
ethically and to the best of their ability.”
Towards that goal, offer the ‘Aesthetics Plus
we
Mentorship Program’ to train younger plastic surgeons in
Aesthetic Surgery, help them set up their Independent

Centres and teach them ‘Business Skills’ as well, which is
very important in this day and age.
“My advice to budding entrepreneurs is that ‘Take the dive,’
it’s very fulfilling seeing what you have built.”
But, in spite of all the inspirational quotes you see on social
media, it’s a hard process, and you need to have the grit,
determination, and, of course, the skill to pull it off. But
once you do, the sense of accomplishment is huge.
This is where the help of a Mentor can make a huge
difference and can translate to lakhs of rupees saved while
also cutting down the time to achieve your goal by many
years. save you many sleepless nights
It will definitely ,
when you know you have someone you can lean on and
bounce your ideas off of and someone who has your back.”
Aesthetics+ Future for You
On envisioning scaling Aesthetics Plus Clinics’ operations
and offerings in the future, Dr Surindher says that they are
on the lookout for young, dynamic Plastic Surgeons who
want to pursue a career in Aesthetic surgery to join them to
build a community of likeminded Plastic Surgeons who
have similar ideals and want to provide the best service to
the patient and grow themselves and grow the brand.
“We want to train younger plastic surgeons to open their
own centres to provide Aesthetic procedures by being a
part of our Aesthetics Plus network in India, the Middle
East, South-East Asia and Australia,” he concludes.
For more information and franchisee inquiries, click
https://aestheticsplus.in/ hello@aestheticsplus.in
or email at
or contact @ (+91) 99457 80075.

www.ciolookindia.com I N D I A

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