The e-commerce world has seen a rapidly spreading fire ascend in the number of effective organizations catching markets. Competition is vicious in this wild new edge, and a number of efforts are now ongoing to promote brands with celebrity endorsements justifiably. Innovative marketing stunts have spurred the trend of e-commerce portals, now they are using celebrity’s faces for promotional purposes. The top tweeters are almost all celebrities. Celebrity endorsement is influential and prosperous. These celebrities are embracing the brand as well as having shares of the organization. To get an idea regarding how the superstars and ecommerce organizations are making the best advertising match nowadays how about we audit the accompanying top ecommerce organizations: 1. Yatra.com has Salman Khan as celebrity face but also he is having shares of 5% stake of the company. 2. Big B has 62,794 shares of Justdial.com worth Rs. 6.27 Lakh. 3. Farhan Akhtar, Esha gupta, Sonu Sood and Shah Rukh Khan are in the list of brand ambassadors of Yepme.com. 4. Ranveer Singh, Hrithik Roshan and Kangana Ranaut are endorsing Myntra's products and labels. 5. Lenskart promotion strategy has Purab Kohli, two new TVCs highlighting renowned VJ-turned-performing artist. 6. Askmebazaar.com has Kangana Ranaut and Ranbeer Kapoor as their leading faces. 7. Amir Khan is snapdeal's image envoy and Ajay Devgan is ticketplease.com's driving face. 8. Karishma Kapoor is the celebrity and marketing face of babyoye portal as well as 26 % shares partner of the organization. Let’s have a look on the image below to get the clear visibility.