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INBOUND MARKETING
   IN AUDIOLOGY
   Your Hearing Healthcare Blog
Lets talk posts
So you have decided to blog, good for you. The question is
                      what about?
What you know best of course
Educate those people
Here is ten ideas to start you off




 From the Master
      That’s Irish humour by the way
Explanations of hearing loss


                                      Conductive

You know them, your prospective Patients are interested in
                        them!
Hearing Instrument Reviews


Keep it simple
                              Laymans terms please
        What you really think about those aids!
Reports on results of hearing instrument
                fittings
  You did that fitting, they loved it, tell the folks why!
Explanations of the process of purchasing

                        Appointment
                           made



                   Testing and
                     Demo




                           Fitting




                   Fine tuning




                          Aftercare




            You know them, they may not
The importance of a long term relationship
  with your hearing healthcare provider
  Okay it’s not marriage, but it’s a long term committed
                       relationship!
Handling and Patient servicing of hearing
              instruments


Clean that vent
                                     Poke that tube




                  Change that wax guard
Cleaning and care of hearing instruments



                                  Please
                                  Not the
                                   Aid in
                                  The tub
Cleaning and care devices for hearing
            instruments
Manufacturer specific assistive devices




They want to know what is on offer and how it will help them
Traditional Assistive Devices available
Don’t worry, you’ll think of lots more

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Inbound marketing in audiology, blog posts to you or me