Improving your social media research
•Download as PPTX, PDF•
0 likes•177 views
The document provides tips for using social media marketing effectively, recommending that marketers generate original, relevant content tailored to their business, post blogs sparingly while maintaining consistency across networks, focus on quality over quantity, research the best keywords to target their audience, and develop relationships with followers by interacting and sharing thoughts to reach more people and create value.
Report
Share
Report
Share
Recommended
Getting your story read: Maximizing social media for branding and audience en...
Getting your story read: Maximizing social media for branding and audience en...News Leaders Association's NewsTrain
Jessica Pucci prepared this presentation on maximizing social media for branding and audience engagement for journalists attending APME's Phoenix NewsTrain on April 6-7, 2018. She discusses the data-informed content cycle and its application to Instagram, Twitter and Facebook. Pucci is the Ethics and Excellence professor of practice, data analysis and audience engagement at Arizona State University's Cronkite School of Journalism and Mass Communication. Is is accompanied by her handout, "Maximizing social media for branding and audience engagement." NewsTrain is a training initiative of Associated Press Media Editors (APME). More info: http://bit.ly/NewsTrain Which social media is right for your business
This document provides guidance on developing an effective social media strategy for a business. It recommends determining the best social media platforms, setting up accounts on Facebook, Twitter, LinkedIn and Google Analytics, generating backlinks and engaging posts, encouraging word-of-mouth marketing through events, promoting content, managing spam, building search-optimized presences on major social media sites, and addressing other social media strategy topics like content marketing and reputation management.
Bootstrapper's Guide to Guest Blogging
This document provides guidance on guest blogging for startups. It outlines the benefits of guest blogging, which include free impressions to build an audience and awareness of a brand. It discusses what types of content publishers want, such as relevant content that establishes a relationship. The document also details how to approach each step of the guest blogging process, including creating effective headlines and content, identifying the right audience, planning distribution strategies, and considering how blogging will increase brand awareness. The overall message is that guest blogging can provide many hidden long-term benefits for startups through collaborative marketing and growing an engaged audience.
Social Media - The effect, plus tips and tricks
If you know about social media but have not yet used it for business, then here is a quick guide to how to use it effectively.
Social Start Up Presentation
This document discusses how to build a personal brand and grow a business through hybrid multi-dimensional marketing. It recommends starting with a blog to tie together social media efforts, focusing on topics you're knowledgeable in while optimizing profiles and posting daily. It also stresses identifying influencers, building email lists, and becoming an authority by evolving as a blogger and answering questions better than others. The goal is to become a hybrid multi-dimensional marketing badass.
Leverage Social Media To Promote Your Business
Just what does it take to get on the radar of decision makers when it comes to Social Media Marketing. Presented during the Women of Widsom Conference in Portugal March 2016 and again in May 2016 at the member meeting of the Florida Chapter of Women in Ecommerce
Using Social Media to Attract Employees
The document discusses how using social media can help attract employees. It recommends that companies create a robust website and branded social media pages that convey company culture and values. Companies should utilize various social platforms like YouTube, Instagram, LinkedIn and Facebook to share content about open roles and what the company offers. Referrals are a very effective way to find candidates, so companies should focus on creating shareable content that encourages referrals. Hashtags can also help expand the reach of content. Overall, an active social media presence can help companies attract millennial candidates, as 73% of millennials found their last job through social media.
How to boost your SOCIAL SELLING INDEX in 4 STAGES
This document provides tips for establishing a professional brand including completing your online profile with customers in mind, becoming a thought leader by publishing useful posts, identifying prospects efficiently using search tools, discovering and sharing interesting updates to build relationships, and strengthening your network by finding and connecting with decision makers.
Recommended
Getting your story read: Maximizing social media for branding and audience en...
Getting your story read: Maximizing social media for branding and audience en...News Leaders Association's NewsTrain
Jessica Pucci prepared this presentation on maximizing social media for branding and audience engagement for journalists attending APME's Phoenix NewsTrain on April 6-7, 2018. She discusses the data-informed content cycle and its application to Instagram, Twitter and Facebook. Pucci is the Ethics and Excellence professor of practice, data analysis and audience engagement at Arizona State University's Cronkite School of Journalism and Mass Communication. Is is accompanied by her handout, "Maximizing social media for branding and audience engagement." NewsTrain is a training initiative of Associated Press Media Editors (APME). More info: http://bit.ly/NewsTrain Which social media is right for your business
This document provides guidance on developing an effective social media strategy for a business. It recommends determining the best social media platforms, setting up accounts on Facebook, Twitter, LinkedIn and Google Analytics, generating backlinks and engaging posts, encouraging word-of-mouth marketing through events, promoting content, managing spam, building search-optimized presences on major social media sites, and addressing other social media strategy topics like content marketing and reputation management.
Bootstrapper's Guide to Guest Blogging
This document provides guidance on guest blogging for startups. It outlines the benefits of guest blogging, which include free impressions to build an audience and awareness of a brand. It discusses what types of content publishers want, such as relevant content that establishes a relationship. The document also details how to approach each step of the guest blogging process, including creating effective headlines and content, identifying the right audience, planning distribution strategies, and considering how blogging will increase brand awareness. The overall message is that guest blogging can provide many hidden long-term benefits for startups through collaborative marketing and growing an engaged audience.
Social Media - The effect, plus tips and tricks
If you know about social media but have not yet used it for business, then here is a quick guide to how to use it effectively.
Social Start Up Presentation
This document discusses how to build a personal brand and grow a business through hybrid multi-dimensional marketing. It recommends starting with a blog to tie together social media efforts, focusing on topics you're knowledgeable in while optimizing profiles and posting daily. It also stresses identifying influencers, building email lists, and becoming an authority by evolving as a blogger and answering questions better than others. The goal is to become a hybrid multi-dimensional marketing badass.
Leverage Social Media To Promote Your Business
Just what does it take to get on the radar of decision makers when it comes to Social Media Marketing. Presented during the Women of Widsom Conference in Portugal March 2016 and again in May 2016 at the member meeting of the Florida Chapter of Women in Ecommerce
Using Social Media to Attract Employees
The document discusses how using social media can help attract employees. It recommends that companies create a robust website and branded social media pages that convey company culture and values. Companies should utilize various social platforms like YouTube, Instagram, LinkedIn and Facebook to share content about open roles and what the company offers. Referrals are a very effective way to find candidates, so companies should focus on creating shareable content that encourages referrals. Hashtags can also help expand the reach of content. Overall, an active social media presence can help companies attract millennial candidates, as 73% of millennials found their last job through social media.
How to boost your SOCIAL SELLING INDEX in 4 STAGES
This document provides tips for establishing a professional brand including completing your online profile with customers in mind, becoming a thought leader by publishing useful posts, identifying prospects efficiently using search tools, discovering and sharing interesting updates to build relationships, and strengthening your network by finding and connecting with decision makers.
#FusionMex Content Workshop: Content Marketing in Practice, Antwerp June 10, ...
My deck from a 45 minute workshop covering lessons learned and practical approaches that have worked for me and shaped our content strategy at Paper.li.
As a one person team for many years I needed a plan and approach that would serve our community, grow our user base and align with business goals.
How Attorneys Dentists and Surgeons Can Leverage Twitter and LinkedIn
Kami York-Fiern, Page 1 Solutions social media specialist shares insights with lawyers, dentists and surgeons on how to better leverage Twitter and LinkedIn.
It includes background information and tips on content, engagement and expanding your social media influence.
How to Utilize Twitter and LinkedIn for Your Business
Let's talk Twitter and LinkedIn Marketing Strategies! We'll debunk a few Twitter myths, talk about what metrics you should be measuring and provide a few tips for posting on each social platform.
Enhancing Your Personal Brand
This document discusses enhancing personal brands and networking in the digital age. It outlines how to define a personal brand using one's strengths, values, passions and purpose. It also discusses using social media like LinkedIn, SlideShare and consistent handles/profiles to build an online presence and digital footprint. The document provides tips for networking through social media by commenting, joining conversations with hashtags, offering help and meeting online connections in person.
20 Great Tips to Launch your Company On LinkedIn
Great post from the official LinkedIn Blog, a great place for finding the best tips and tricks for LinkedIn
Linked in masterclass
The LinkedIn Masterclass covers how to create an effective profile on LinkedIn, utilize the platform to grow your business both proactively and reactively, create engaging content, use groups, and leverage LinkedIn's search and advertising functions. The agenda includes tips for using keywords, recommendations, skills, a career description, and a photo to create a complete profile. It also provides strategies for making relevant connections, systematically reviewing posts to find opportunities, engaging with a network by commenting and sharing, repurposing content from other sources, and using blogs/updates to build engagement and trust. Finally, it discusses measuring engagement through views, likes, comments, web visits, and using advertising such as standard ads, sponsored content, and In
How to build links for influence
The decent way to build links for influence tactics to increase in your sales and search engine rankings as results. Check out more inside
How to Network All Night Long
Networking in the new age is not just about showing up with a stack of business cards. Extend your networking activities into the wee hours of the night.
Social Networking as a Guerrilla Selling Weapon
This document discusses the evolution of social media and its use as a marketing tool. It provides an overview of key concepts like the shift from Web 1.0 to 2.0, the 1-9-90 rule for social media engagement, and benefits of using social media like deeper customer relationships and improved search engine visibility. It also offers specific recommendations for how to use social media for business purposes, including listening, participating in conversations, tracking analytics, and developing an effective social media strategy and content.
Scoop-It Dec. Meet Up: Content Curation for Nonprofits
The document discusses the unexpected benefits of content curation for nonprofits. It describes how content curation involves organizing, filtering, and sharing the best information from the web with one's network. The process of content curation involves sensing important information, seeking it out from key sources, and sharing it at the right time. Examples are provided of nonprofit curators who effectively use content curation by tweeting summaries of articles, engaging with aligned partners, and helping disseminate the best information to do their work. The document outlines Harold Jarche's framework for the content curation process and provides tips for curating efficiently while managing one's attention.
Using social media to benefit your career
Discover how to create and optimize your online professional brand and seize control of what people see in search results when they look for you. This presentation from DMA 2014 looks at essential tips for managing your social media profiles to boost your career.
http://www.vivastream.com/events/dma2014/sessions/identity-career;jsessionid=196BE0EE5D2E649C97870F8ABD8A852F.node1
Top 10 tips for running a support group
The document provides 10 tips for starting a mental health support group:
1. Know your personal limitations and accept them. Consider who can help run the group.
2. Think about the brand and image you want the group to have. Weigh up the legal structure as either a sole trader or not-for-profit.
3. Figure out which social media platforms to use like Facebook, Meetup, Instagram and LinkedIn to promote and connect the group. Network within the mental health sector.
4. Spend resources wisely as starting costs can be low using free platforms or low-cost tools. Keep persisting to grow the group but don't forget self-care.
LinkedIn for job search
A presentation presented on April 27, 2011 to the Philadelphia and Lehigh Valley Stevens Alumni Clubs on Job Searching with LinkedIn. Also some tips on social media use as a professional.
Learn how to master LinkedIn
LinkedIn is the world's largest professional network with over 75 million members. It can be used to find people within your niche, acquire and share expertise, and help career growth through networking and connections. To have a successful profile, include keywords and details about job roles and experience. Creating a group on LinkedIn allows you to reach and engage potential customers in your industry. Building followers for your group involves inviting connections and promoting the group through various marketing channels.
Networking to job search success
This document discusses the importance of networking for job searching. It provides the author's social media profiles and recommends actively networking on LinkedIn, attending local industry events, and connecting with professionals in your desired field or location. The document outlines targeting the right people to network with, pursuing connections where relevant professionals can be found, and securing ongoing relationships by interacting regularly across social media and setting up in-person meetings when appropriate. It stresses being diligent and not getting discouraged in the networking process.
Linkedin
The document outlines Guy Kawasaki's 10 ways to use LinkedIn, which include increasing your visibility and connections, improving your profile and search engine results, performing reference checks on potential employers, using advanced search to find relevant job opportunities, learning about interviewers to have smoother interviews, gauging the health of companies and industries, and tracking new startups.
JDS Academy: Facebook Pages that Rock 2013
The document provides tips and strategies for creating engaging Facebook pages that build networks and connections between people. It emphasizes focusing content on shared values and human insights rather than being overly organization-focused. The key aspects covered include understanding engagement metrics, designing for social sharing, adding personality to content, connecting goals to strategies, and setting up optimal page details like the cover photo, profile picture, and username. The overall goal discussed is using purposeful storytelling and shareable content to engage more people and translate that engagement beyond social media platforms.
11 Ways to Get More Visibility in the LinkedIn News Feed
Grab your FREE TIP SHEET: 9 QUICK TIPS TO BOOST YOUR LINKEDIN INFLUENCE ==> http://www.stephaniesammons.com/linkedin-influence-free-tip-sheet
LinkedIn wants to display status updates in the news feed that are relevant and personalized to each member. If you want your status updates to be seen by your connections and beyond, you will need to be more strategic about your sharing.
These 11 suggestions can help increase the visibility of your LinkedIn status updates!
2016 Exeter University MBA Presentation
The document provides tips for using LinkedIn successfully, including setting up an engaging personal profile, regularly updating connections, joining and engaging with relevant groups, connecting and offering value to others, and coming up with a weekly plan for networking and engagement. The overall goals are to position yourself as a valuable member of the LinkedIn community and to generate sales leads and opportunities through relationship building on the platform.
Kirsty hulse the death of linkbuilding
Link building has changed and earned links through high-quality content that audiences genuinely engage with are now most important. The document discusses how to identify target audiences, create content they will like, and earn natural links through understanding audiences' interests and behaviors rather than paid or spun links that could hurt a site. The key is knowing specific audiences in detail to attract relevant links organically over time through great content.
How to Create an Effective To-Do List
The document provides tips for creating an effective to-do list, including prioritizing tasks, using a coding system, breaking large projects into smaller steps, keeping separate lists for different life aspects, writing tasks in detail, and taking action to save time.
Seo & Effective Blogging Tips
Blogging is different from formal academic writing due to the conversational and minimalist style of blog posting. Since the netizen (citizen of the internet) has abundant sources of information at their fingertips, they don’t waste time staying on sites that lack the ability to deliver a high-speed comprehension of the searched content; while spontaneously surfing through countless websites, the netizen will be more engaged with pages containing pertinent and concise content in a clearly structure format. In order for your site to even be clicked on, it’s necessary to use SEO techniques.
More Related Content
What's hot
#FusionMex Content Workshop: Content Marketing in Practice, Antwerp June 10, ...
My deck from a 45 minute workshop covering lessons learned and practical approaches that have worked for me and shaped our content strategy at Paper.li.
As a one person team for many years I needed a plan and approach that would serve our community, grow our user base and align with business goals.
How Attorneys Dentists and Surgeons Can Leverage Twitter and LinkedIn
Kami York-Fiern, Page 1 Solutions social media specialist shares insights with lawyers, dentists and surgeons on how to better leverage Twitter and LinkedIn.
It includes background information and tips on content, engagement and expanding your social media influence.
How to Utilize Twitter and LinkedIn for Your Business
Let's talk Twitter and LinkedIn Marketing Strategies! We'll debunk a few Twitter myths, talk about what metrics you should be measuring and provide a few tips for posting on each social platform.
Enhancing Your Personal Brand
This document discusses enhancing personal brands and networking in the digital age. It outlines how to define a personal brand using one's strengths, values, passions and purpose. It also discusses using social media like LinkedIn, SlideShare and consistent handles/profiles to build an online presence and digital footprint. The document provides tips for networking through social media by commenting, joining conversations with hashtags, offering help and meeting online connections in person.
20 Great Tips to Launch your Company On LinkedIn
Great post from the official LinkedIn Blog, a great place for finding the best tips and tricks for LinkedIn
Linked in masterclass
The LinkedIn Masterclass covers how to create an effective profile on LinkedIn, utilize the platform to grow your business both proactively and reactively, create engaging content, use groups, and leverage LinkedIn's search and advertising functions. The agenda includes tips for using keywords, recommendations, skills, a career description, and a photo to create a complete profile. It also provides strategies for making relevant connections, systematically reviewing posts to find opportunities, engaging with a network by commenting and sharing, repurposing content from other sources, and using blogs/updates to build engagement and trust. Finally, it discusses measuring engagement through views, likes, comments, web visits, and using advertising such as standard ads, sponsored content, and In
How to build links for influence
The decent way to build links for influence tactics to increase in your sales and search engine rankings as results. Check out more inside
How to Network All Night Long
Networking in the new age is not just about showing up with a stack of business cards. Extend your networking activities into the wee hours of the night.
Social Networking as a Guerrilla Selling Weapon
This document discusses the evolution of social media and its use as a marketing tool. It provides an overview of key concepts like the shift from Web 1.0 to 2.0, the 1-9-90 rule for social media engagement, and benefits of using social media like deeper customer relationships and improved search engine visibility. It also offers specific recommendations for how to use social media for business purposes, including listening, participating in conversations, tracking analytics, and developing an effective social media strategy and content.
Scoop-It Dec. Meet Up: Content Curation for Nonprofits
The document discusses the unexpected benefits of content curation for nonprofits. It describes how content curation involves organizing, filtering, and sharing the best information from the web with one's network. The process of content curation involves sensing important information, seeking it out from key sources, and sharing it at the right time. Examples are provided of nonprofit curators who effectively use content curation by tweeting summaries of articles, engaging with aligned partners, and helping disseminate the best information to do their work. The document outlines Harold Jarche's framework for the content curation process and provides tips for curating efficiently while managing one's attention.
Using social media to benefit your career
Discover how to create and optimize your online professional brand and seize control of what people see in search results when they look for you. This presentation from DMA 2014 looks at essential tips for managing your social media profiles to boost your career.
http://www.vivastream.com/events/dma2014/sessions/identity-career;jsessionid=196BE0EE5D2E649C97870F8ABD8A852F.node1
Top 10 tips for running a support group
The document provides 10 tips for starting a mental health support group:
1. Know your personal limitations and accept them. Consider who can help run the group.
2. Think about the brand and image you want the group to have. Weigh up the legal structure as either a sole trader or not-for-profit.
3. Figure out which social media platforms to use like Facebook, Meetup, Instagram and LinkedIn to promote and connect the group. Network within the mental health sector.
4. Spend resources wisely as starting costs can be low using free platforms or low-cost tools. Keep persisting to grow the group but don't forget self-care.
LinkedIn for job search
A presentation presented on April 27, 2011 to the Philadelphia and Lehigh Valley Stevens Alumni Clubs on Job Searching with LinkedIn. Also some tips on social media use as a professional.
Learn how to master LinkedIn
LinkedIn is the world's largest professional network with over 75 million members. It can be used to find people within your niche, acquire and share expertise, and help career growth through networking and connections. To have a successful profile, include keywords and details about job roles and experience. Creating a group on LinkedIn allows you to reach and engage potential customers in your industry. Building followers for your group involves inviting connections and promoting the group through various marketing channels.
Networking to job search success
This document discusses the importance of networking for job searching. It provides the author's social media profiles and recommends actively networking on LinkedIn, attending local industry events, and connecting with professionals in your desired field or location. The document outlines targeting the right people to network with, pursuing connections where relevant professionals can be found, and securing ongoing relationships by interacting regularly across social media and setting up in-person meetings when appropriate. It stresses being diligent and not getting discouraged in the networking process.
Linkedin
The document outlines Guy Kawasaki's 10 ways to use LinkedIn, which include increasing your visibility and connections, improving your profile and search engine results, performing reference checks on potential employers, using advanced search to find relevant job opportunities, learning about interviewers to have smoother interviews, gauging the health of companies and industries, and tracking new startups.
JDS Academy: Facebook Pages that Rock 2013
The document provides tips and strategies for creating engaging Facebook pages that build networks and connections between people. It emphasizes focusing content on shared values and human insights rather than being overly organization-focused. The key aspects covered include understanding engagement metrics, designing for social sharing, adding personality to content, connecting goals to strategies, and setting up optimal page details like the cover photo, profile picture, and username. The overall goal discussed is using purposeful storytelling and shareable content to engage more people and translate that engagement beyond social media platforms.
11 Ways to Get More Visibility in the LinkedIn News Feed
Grab your FREE TIP SHEET: 9 QUICK TIPS TO BOOST YOUR LINKEDIN INFLUENCE ==> http://www.stephaniesammons.com/linkedin-influence-free-tip-sheet
LinkedIn wants to display status updates in the news feed that are relevant and personalized to each member. If you want your status updates to be seen by your connections and beyond, you will need to be more strategic about your sharing.
These 11 suggestions can help increase the visibility of your LinkedIn status updates!
2016 Exeter University MBA Presentation
The document provides tips for using LinkedIn successfully, including setting up an engaging personal profile, regularly updating connections, joining and engaging with relevant groups, connecting and offering value to others, and coming up with a weekly plan for networking and engagement. The overall goals are to position yourself as a valuable member of the LinkedIn community and to generate sales leads and opportunities through relationship building on the platform.
Kirsty hulse the death of linkbuilding
Link building has changed and earned links through high-quality content that audiences genuinely engage with are now most important. The document discusses how to identify target audiences, create content they will like, and earn natural links through understanding audiences' interests and behaviors rather than paid or spun links that could hurt a site. The key is knowing specific audiences in detail to attract relevant links organically over time through great content.
What's hot (20)
#FusionMex Content Workshop: Content Marketing in Practice, Antwerp June 10, ...
#FusionMex Content Workshop: Content Marketing in Practice, Antwerp June 10, ...
How Attorneys Dentists and Surgeons Can Leverage Twitter and LinkedIn
How Attorneys Dentists and Surgeons Can Leverage Twitter and LinkedIn
How to Utilize Twitter and LinkedIn for Your Business
How to Utilize Twitter and LinkedIn for Your Business
Scoop-It Dec. Meet Up: Content Curation for Nonprofits
Scoop-It Dec. Meet Up: Content Curation for Nonprofits
11 Ways to Get More Visibility in the LinkedIn News Feed
11 Ways to Get More Visibility in the LinkedIn News Feed
Viewers also liked
How to Create an Effective To-Do List
The document provides tips for creating an effective to-do list, including prioritizing tasks, using a coding system, breaking large projects into smaller steps, keeping separate lists for different life aspects, writing tasks in detail, and taking action to save time.
Seo & Effective Blogging Tips
Blogging is different from formal academic writing due to the conversational and minimalist style of blog posting. Since the netizen (citizen of the internet) has abundant sources of information at their fingertips, they don’t waste time staying on sites that lack the ability to deliver a high-speed comprehension of the searched content; while spontaneously surfing through countless websites, the netizen will be more engaged with pages containing pertinent and concise content in a clearly structure format. In order for your site to even be clicked on, it’s necessary to use SEO techniques.
Sources of power at work
This document outlines different sources of power in the workplace:
1) Legitimate power comes from one's formal position or title in an organization.
2) Reward and punishment power allows one to recognize accomplishments or enforce threats through compensation or coercion.
3) Charisma stems from one's personality and likability, which can open doors and gain influence.
4) Relationships provide power through networks, though they must be handled ethically.
5) Information and expertise are also sources of power when knowledge and communication skills are demonstrated.
Why you should not use To-do list
One thing successful people do is they do not make to-do lists rather they focus on 1 task at a time.
April 2016
This document contains word of the day definitions from the Academy of Biomed for each day of the week from April 4, 2016 to April 7, 2016. The words of the day include:
- incognito - having one's true identity concealed or assumed
- tautology - the unnecessary repetition of an idea in different words
- kowtow - act in an excessively subservient manner
- unctuous - excessively or ingratiatingly flattering; oily
The Language of Negotiation
A presentation for high-level English language learners to learn negotiation language and techniques for use in business. First upload here from a Keynote file and a LOT of the slide transitions are missing. In parts it looks very crude indeed, for which my apologies. I may upload it again with an improved version if there is any interest.
Take back control of your workday
Feeling overworked and under utilized? Can't get anything done because you're too busy? Do you find yourself at the end of the day asking, "What did I do all day? I was busy but I didn't really get any 'work' accomplished? How did that happen?" Then join the crowd. You're like millions of other workers around the world who are in work environments and cultures designed for yesterday's industrial businesses. But there are some great social business principles and solutions that you can leverage to increase your effectiveness, reduce your distractions, and improve your creativity.
Viewers also liked (7)
More from bizexpocenter
Interview tips
Get to know the company by researching their values, mission and job qualifications to display eagerness and prepare for common interview questions. Dress conservatively and practice answering questions to improve your comfort, tone and body language for the interview. Be ready to answer both standard questions about strengths and weaknesses as well as unexpected questions to make a strong first impression.
Important tips to planning an office party
The document provides tips for planning an office party, including reviewing office rules and building regulations with the employer, planning well in advance so coworkers can attend, inviting coworkers' families to build personal connections, collaborating on planning and budgeting so everyone feels involved, and communicating any dress codes, gift expectations, or alcohol policies clearly.
Entrepreneur presentation
Presentation describing the reasons why people become entrepreneurs.
Presentation was created and uploaded by Brandon McCann.
The scoop on qr codes
QR Codes are a new trend emerging in our media. Find out how they can create connections between you and your consumers.
For the accompanying article, check out: http://www.bizexpocenter.com/
Business & social media
The document discusses using social media as a platform for sharing rather than selling. It emphasizes establishing relationships by connecting with customers intimately and bringing fans together. It also stresses delivering value to customers by sharing helpful information and generating useful content.
Video Streaming
The document discusses video streaming options for business events held at the Business Expo Center in Anaheim, California. It recommends live streaming and on-demand streaming to meet demand and increase exposure when meetings, conferences, and tradeshows fill up. Live streaming allows collecting revenue from remote viewers and creating value, while on-demand streaming helps people in different time zones or with schedule conflicts access information later.
More from bizexpocenter (6)
Recently uploaded
Your One-Stop Shop for Python Success: Top 10 US Python Development Providers
Simplify your search for a reliable Python development partner! This list presents the top 10 trusted US providers offering comprehensive Python development services, ensuring your project's success from conception to completion.
Northern Engraving | Nameplate Manufacturing Process - 2024
Manufacturing custom quality metal nameplates and badges involves several standard operations. Processes include sheet prep, lithography, screening, coating, punch press and inspection. All decoration is completed in the flat sheet with adhesive and tooling operations following. The possibilities for creating unique durable nameplates are endless. How will you create your brand identity? We can help!
High performance Serverless Java on AWS- GoTo Amsterdam 2024
Java is for many years one of the most popular programming languages, but it used to have hard times in the Serverless community. Java is known for its high cold start times and high memory footprint, comparing to other programming languages like Node.js and Python. In this talk I'll look at the general best practices and techniques we can use to decrease memory consumption, cold start times for Java Serverless development on AWS including GraalVM (Native Image) and AWS own offering SnapStart based on Firecracker microVM snapshot and restore and CRaC (Coordinated Restore at Checkpoint) runtime hooks. I'll also provide a lot of benchmarking on Lambda functions trying out various deployment package sizes, Lambda memory settings, Java compilation options and HTTP (a)synchronous clients and measure their impact on cold and warm start times.
How to Interpret Trends in the Kalyan Rajdhani Mix Chart.pdf
A Mix Chart displays historical data of numbers in a graphical or tabular form. The Kalyan Rajdhani Mix Chart specifically shows the results of a sequence of numbers over different periods.
Essentials of Automations: Exploring Attributes & Automation Parameters
Building automations in FME Flow can save time, money, and help businesses scale by eliminating data silos and providing data to stakeholders in real-time. One essential component to orchestrating complex automations is the use of attributes & automation parameters (both formerly known as “keys”). In fact, it’s unlikely you’ll ever build an Automation without using these components, but what exactly are they?
Attributes & automation parameters enable the automation author to pass data values from one automation component to the next. During this webinar, our FME Flow Specialists will cover leveraging the three types of these output attributes & parameters in FME Flow: Event, Custom, and Automation. As a bonus, they’ll also be making use of the Split-Merge Block functionality.
You’ll leave this webinar with a better understanding of how to maximize the potential of automations by making use of attributes & automation parameters, with the ultimate goal of setting your enterprise integration workflows up on autopilot.
Fueling AI with Great Data with Airbyte Webinar
This talk will focus on how to collect data from a variety of sources, leveraging this data for RAG and other GenAI use cases, and finally charting your course to productionalization.
Crafting Excellence: A Comprehensive Guide to iOS Mobile App Development Serv...
Crafting Excellence: A Comprehensive Guide to iOS Mobile App Development Serv...Pitangent Analytics & Technology Solutions Pvt. Ltd
Discover top-tier mobile app development services, offering innovative solutions for iOS and Android. Enhance your business with custom, user-friendly mobile applications.inQuba Webinar Mastering Customer Journey Management with Dr Graham Hill
HERE IS YOUR WEBINAR CONTENT! 'Mastering Customer Journey Management with Dr. Graham Hill'. We hope you find the webinar recording both insightful and enjoyable.
In this webinar, we explored essential aspects of Customer Journey Management and personalization. Here’s a summary of the key insights and topics discussed:
Key Takeaways:
Understanding the Customer Journey: Dr. Hill emphasized the importance of mapping and understanding the complete customer journey to identify touchpoints and opportunities for improvement.
Personalization Strategies: We discussed how to leverage data and insights to create personalized experiences that resonate with customers.
Technology Integration: Insights were shared on how inQuba’s advanced technology can streamline customer interactions and drive operational efficiency.
Freshworks Rethinks NoSQL for Rapid Scaling & Cost-Efficiency
Freshworks creates AI-boosted business software that helps employees work more efficiently and effectively. Managing data across multiple RDBMS and NoSQL databases was already a challenge at their current scale. To prepare for 10X growth, they knew it was time to rethink their database strategy. Learn how they architected a solution that would simplify scaling while keeping costs under control.
Mutation Testing for Task-Oriented Chatbots
Conversational agents, or chatbots, are increasingly used to access all sorts of services using natural language. While open-domain chatbots - like ChatGPT - can converse on any topic, task-oriented chatbots - the focus of this paper - are designed for specific tasks, like booking a flight, obtaining customer support, or setting an appointment. Like any other software, task-oriented chatbots need to be properly tested, usually by defining and executing test scenarios (i.e., sequences of user-chatbot interactions). However, there is currently a lack of methods to quantify the completeness and strength of such test scenarios, which can lead to low-quality tests, and hence to buggy chatbots.
To fill this gap, we propose adapting mutation testing (MuT) for task-oriented chatbots. To this end, we introduce a set of mutation operators that emulate faults in chatbot designs, an architecture that enables MuT on chatbots built using heterogeneous technologies, and a practical realisation as an Eclipse plugin. Moreover, we evaluate the applicability, effectiveness and efficiency of our approach on open-source chatbots, with promising results.
GraphRAG for LifeSciences Hands-On with the Clinical Knowledge Graph
Tomaz Bratanic
Graph ML and GenAI Expert - Neo4j
LF Energy Webinar: Carbon Data Specifications: Mechanisms to Improve Data Acc...
This LF Energy webinar took place June 20, 2024. It featured:
-Alex Thornton, LF Energy
-Hallie Cramer, Google
-Daniel Roesler, UtilityAPI
-Henry Richardson, WattTime
In response to the urgency and scale required to effectively address climate change, open source solutions offer significant potential for driving innovation and progress. Currently, there is a growing demand for standardization and interoperability in energy data and modeling. Open source standards and specifications within the energy sector can also alleviate challenges associated with data fragmentation, transparency, and accessibility. At the same time, it is crucial to consider privacy and security concerns throughout the development of open source platforms.
This webinar will delve into the motivations behind establishing LF Energy’s Carbon Data Specification Consortium. It will provide an overview of the draft specifications and the ongoing progress made by the respective working groups.
Three primary specifications will be discussed:
-Discovery and client registration, emphasizing transparent processes and secure and private access
-Customer data, centering around customer tariffs, bills, energy usage, and full consumption disclosure
-Power systems data, focusing on grid data, inclusive of transmission and distribution networks, generation, intergrid power flows, and market settlement data
"Frontline Battles with DDoS: Best practices and Lessons Learned", Igor Ivaniuk
At this talk we will discuss DDoS protection tools and best practices, discuss network architectures and what AWS has to offer. Also, we will look into one of the largest DDoS attacks on Ukrainian infrastructure that happened in February 2022. We'll see, what techniques helped to keep the web resources available for Ukrainians and how AWS improved DDoS protection for all customers based on Ukraine experience
What is an RPA CoE? Session 1 – CoE Vision
In the first session, we will review the organization's vision and how this has an impact on the COE Structure.
Topics covered:
• The role of a steering committee
• How do the organization’s priorities determine CoE Structure?
Speaker:
Chris Bolin, Senior Intelligent Automation Architect Anika Systems
Apps Break Data
How information systems are built or acquired puts information, which is what they should be about, in a secondary place. Our language adapted accordingly, and we no longer talk about information systems but applications. Applications evolved in a way to break data into diverse fragments, tightly coupled with applications and expensive to integrate. The result is technical debt, which is re-paid by taking even bigger "loans", resulting in an ever-increasing technical debt. Software engineering and procurement practices work in sync with market forces to maintain this trend. This talk demonstrates how natural this situation is. The question is: can something be done to reverse the trend?
Taking AI to the Next Level in Manufacturing.pdf
Read Taking AI to the Next Level in Manufacturing to gain insights on AI adoption in the manufacturing industry, such as:
1. How quickly AI is being implemented in manufacturing.
2. Which barriers stand in the way of AI adoption.
3. How data quality and governance form the backbone of AI.
4. Organizational processes and structures that may inhibit effective AI adoption.
6. Ideas and approaches to help build your organization's AI strategy.
Recently uploaded (20)
Your One-Stop Shop for Python Success: Top 10 US Python Development Providers
Your One-Stop Shop for Python Success: Top 10 US Python Development Providers
Northern Engraving | Nameplate Manufacturing Process - 2024
Northern Engraving | Nameplate Manufacturing Process - 2024
High performance Serverless Java on AWS- GoTo Amsterdam 2024
High performance Serverless Java on AWS- GoTo Amsterdam 2024
How to Interpret Trends in the Kalyan Rajdhani Mix Chart.pdf
How to Interpret Trends in the Kalyan Rajdhani Mix Chart.pdf
9 CEO's who hit $100m ARR Share Their Top Growth Tactics Nathan Latka, Founde...
9 CEO's who hit $100m ARR Share Their Top Growth Tactics Nathan Latka, Founde...
Essentials of Automations: Exploring Attributes & Automation Parameters
Essentials of Automations: Exploring Attributes & Automation Parameters
Crafting Excellence: A Comprehensive Guide to iOS Mobile App Development Serv...
Crafting Excellence: A Comprehensive Guide to iOS Mobile App Development Serv...
inQuba Webinar Mastering Customer Journey Management with Dr Graham Hill
inQuba Webinar Mastering Customer Journey Management with Dr Graham Hill
Freshworks Rethinks NoSQL for Rapid Scaling & Cost-Efficiency
Freshworks Rethinks NoSQL for Rapid Scaling & Cost-Efficiency
GraphRAG for LifeSciences Hands-On with the Clinical Knowledge Graph
GraphRAG for LifeSciences Hands-On with the Clinical Knowledge Graph
LF Energy Webinar: Carbon Data Specifications: Mechanisms to Improve Data Acc...
LF Energy Webinar: Carbon Data Specifications: Mechanisms to Improve Data Acc...
"Frontline Battles with DDoS: Best practices and Lessons Learned", Igor Ivaniuk
"Frontline Battles with DDoS: Best practices and Lessons Learned", Igor Ivaniuk
Nordic Marketo Engage User Group_June 13_ 2024.pptx
Nordic Marketo Engage User Group_June 13_ 2024.pptx
Improving your social media research
- 2. Generate your own original, relative, and informative content. Craft your content to your business. Quality over quantity.
- 3. Keep consistent with your social networks. Post your blogs sparingly. Don’t overdo it. Don’t feel obligated to post.
- 4. Pick the “right” keywords for your company. Find your target audience. Research the best keywords.
- 5. Social Media requires interaction. Interact with your followers. Avoid empty buzz. Develop relationships with followers.
- 6. Use your relationships and share thoughts. The more sharing and networking you have, the more people you reach. Sharing thoughts creates values.