Improve Product Development and Manufacturing in China
•
1 like•168 views
Product Development & Manufacturing Advice related to Product Development, Mass Production, Procurement and Manufacturing for Electronics More information on : http://PresenceAsiaGroup.com http://Pag-electronics.com http://Quality-Manufacturing.org
Recommended
More Related Content
Similar to Improve Product Development and Manufacturing in China
Similar to Improve Product Development and Manufacturing in China (20)
Recently uploaded
Recently uploaded (20)
Improve Product Development and Manufacturing in China
- 2. Secure and Sustain your supply chain in China SPEAKER BACKGROUND 2007 ‐ Msc Electrical Engineering & Master Degree in Business Administration First touch with China in 2007 as an engineer working in a chipset company specialized in DSP 2008 ‐ Quality Inspector in a 3rd Party Quality Inspection & Factory Audit Company in China 2009 ‐ Sourcing & Procurement in China in a Buying Office ‐ Procurement & Manufacturing Support ‐ Product Development with Chinese manufacturers 2010 ‐ Assisting an industrial SME to set up a production line in China to distribute product at cheaper cost 2011 ‐ Open and setup Import/ Export company in China 2012 ‐ Open assembly line in Shenzhen for assembling electronic products 2013 ‐ Electronic Engineering team setup for product development 2014 ‐ Mechanical Engineering team setup for product development 2015 – ISO 9001 Lead Auditor Certified 2015 – Certified Quality Engineering (CQE) 2017 – Six Sigma Green Belt Certified Presence Asia – www.PresenceAsiaGroup.com
- 4. Secure and Sustain your supply chain in China IP Concern when developing and manufacturing product in China “Understanding IP and protecting it when developing and manufacturing electronics products in China” Presence Asia – www.PresenceAsiaGroup.com
- 5. Secure and Sustain your supply chain in China WHY UNDERSTANDING AND MANAGING IP IS IMPORTANT ? Because competitiveness has highly raised since the Internet Supply chain has changed and got shortened Price under pressure (profit are moved to the upstream of the supply chain) BEFORE NOW MORE AND MORE… Western Retailer Western Importer / brand Asian Manufacturer Western Consumer Amazon Asian Manufacturer Western Consumer 10 $15 $40 $ 15 $ 10 $ Western Retailer Western based Importer / brand Asian Manufacturer Western Consumer 10 $15 $40 $ Presence Asia – www.PresenceAsiaGroup.com
- 6. Secure and Sustain your supply chain in China WHY UNDERSTANDING AND MANAGING IP IS IMPORTANT ? What is remaining for western importers to compete at market destination against price pressure coming from the east ? BRANDING Marketing Action Marketing investment INNOVATION Product Development R&D investment IP Your advantages face to the competition Differentiation Originality TWO COMPLEMENTARY WAYS Presence Asia – www.PresenceAsiaGroup.com
- 7. Secure and Sustain your supply chain in China PROTECTING IP IN CHINA OPERATIONAL PROTECTION Product Development strategy Manufacturing Strategy LEGAL PROTECTION IP Registration PatentTrademark Decided and controled by laws Decided and controled by you TWO COMPLEMENTARY WAYS The safest option + Presence Asia – www.PresenceAsiaGroup.com
- 8. Secure and Sustain your supply chain in China MANAGING LEGAL IP PROTECTION THE BASIC TO PROTECT YOU LEGALLY IN CHINA Complexity The less The more NDA / NNN CONTRACT Those documents should be made in Chinese or bilingual TRADEMARK REGISTRATION PATENT REGISTRATION DESIGN REGISTRATION YOURSELF OR IDEALLY CHINESE LAWYER ACCREDITED CHINESE AGENT FOR PATENT AND TRADEMARK REGISTRATION Presence Asia – www.PresenceAsiaGroup.com
- 10. Secure and Sustain your supply chain in China BUSINESS MODEL IN CHINA OWNERSHIP LICENSING You own the IP + you have access the source of your project You use the IP + you have limited access to the source of your project Pcb layout file Bill of Material‐ Control the supply chain ‐ Control design ‐ Perform future modification on next version without being dependant ‐ Value your company (you own IP…) ‐ Trust your supplier on his design capability ‐ Trust your supplier on purchasing components ‐ Go back to your supplier to modify your product (or restart a new design again with another supplier) ‐ Accept their price and lead time because you are tied You have freedom to: You are forced to: Embedded firmware source code Mechanical CAD file The 4 key stones Presence Asia – www.PresenceAsiaGroup.com
- 11. Secure and Sustain your supply chain in China Product Development in China “Designing and developing new product in direction of asian mass production and certification: Mistake to avoid when performing product design” Presence Asia – www.PresenceAsiaGroup.com
- 14. Secure and Sustain your supply chain in China Designing product neglecting manufacturing purpose DESIGN FOR ASIAN MANUFACTURING: DESIGN OPTIMIZATION FOR MECHANICAL PARTS Make sure plastic parts are designed to be unmoldable Parts should be designed to be optimized for manufacturing (reduce time, reduce mistake, reduce cost) Presence Asia – www.PresenceAsiaGroup.com
- 15. Secure and Sustain your supply chain in China Designing product neglecting manufacturing purpose DESIGN FOR ASIAN MANUFACTURING: DESIGN OPTIMIZATION FOR MECHANICAL PARTS Wrong choice of raw materials for plastic or metal Brands Materials itself Regrinding acceptability (0%‐5%‐10% ‐20%?) Forgetting to take tolerance consideration related to machine capability Presence Asia – www.PresenceAsiaGroup.com
- 16. Secure and Sustain your supply chain in China Designing product neglecting manufacturing purpose DESIGN FOR ASIAN MANUFACTURING: DESIGN OPTIMIZATION Wrong choice of component package (DIP vs SMT) Wrong choice of component accountability (Leads, Rohs, ) End of life of components Designing with option for the future (more port available), evolution Oversizing the components => loss of competitivity Protection of the design with proper security Electronic components too close to each other (unless necessary) Making the hand soldering difficult (especially for prototyping) Presence Asia – www.PresenceAsiaGroup.com
- 17. Secure and Sustain your supply chain in China Designing product neglecting certification DESIGN FOR ASIAN MANUFACTURING: DESIGN IN THE RIGHT DIRECTION PCB being designed to be optimized for legal and safety compliance required by your market (UL, FCC, CE, GS) PCB being designed and optimized for good performance (RF signal for e.g) PCB being designed for specific requirement (Radio Frequency for e.g) : PTCRB, AT&T, GCF or even some specific industry such as military, medical (choice of Operating System to be pre‐certified) DESIGN ENGINEERING PROTOTYPE MANUFACTURING TEST IS PASS NO YES TEST IS PASS EXPORT YES NO MAKE SURE THE ENGINEERING RESSOURCES HAVE THE NECESSARY SKILLS, AND THEY UNDERSTAND THE REQUIREMENTS OF YOUR MARKET ! $ $ Presence Asia – www.PresenceAsiaGroup.com
- 18. Secure and Sustain your supply chain in China All what to take care of… DESIGN FOR ASIAN MANUFACTURING: DESIGN IN THE RIGHT DIRECTION Customer requirement matching Manufacturing Capability Certification compliance Meeting target price + Product Development Successfull Design for manufacturing Design for compliance Design for assembly Presence Asia – www.PresenceAsiaGroup.com
- 19. Secure and Sustain your supply chain in China Supplier selection when manufacturing electronics “Selecting the best suppliers for electronics” Presence Asia – www.PresenceAsiaGroup.com
- 22. Secure and Sustain your supply chain in China Skills & Process Integration VERTICALLY INTEGRATED If you don’t find a supplier enough transparent and opened, then you should better choose a supplier who is vertically integrated, because it is : Easier to manage traceability of materials, components and process Easier to manage with technical issues, bug solving and quality problems Easier to manage confidentiality of documents, design, information Less problem related to cooperation between suppliers Less logistic issue Presence Asia – www.PresenceAsiaGroup.com
- 24. Secure and Sustain your supply chain in China Quality Control of Electronics “The critical point to check when doing quality control and inspection for electronics (and in particular for mobile, accessories, wearable and connected device industries)” Presence Asia – www.PresenceAsiaGroup.com
- 25. 25 ‐ Mechanical Parts= part + enclosure = body (bone, join, skin) of the product ‐ Electronic Hardware = component = sensor + CPU + interface = brain + nervous system of the product ‐ Electronic Firmware = embedded code into component = smartness of the product inserted into brain of the product ‐ Software = user interface = data + communication device with user Electronic hardware Firmware Software Mechanical parts Product Quality Control of electronics VERIFY AS MUCH AS POSSIBLE EVERYTHING Presence Asia – www.PresenceAsiaGroup.com
- 28. Raw Materials for Mecanical parts VERIFY THE RELIABILITY OF YOUR SYSTEM Plastic parts: quality under conditions (humidity, temperature), material % of recycle Metal parts authenticity/purity (aluminum, stainless steel), thickness Substances of high concern presence: Irritating material for wearable ? Size ? Shielding (EMC ?) Waterproof (really IP 67 ?) Presence Asia – www.PresenceAsiaGroup.com
- 29. Software / Firmware VERIFY THE RELIABILITY OF YOUR SYSTEM Does the Operating System is Upgradable ? Frequent Bugging / crashing and not being able to restart Reset function present to reinitialize the system if needed Official application installable (GMS/ Google Play certification) Verify there is no malware / spyware… Operate stress tests Install many app on the unit and check the speed Presence Asia – www.PresenceAsiaGroup.com