This document discusses impact investing and illume's plans to produce a documentary series on the topic. Impact investing aims to generate financial returns while also creating social and environmental benefits. Illume has secured the rights to stories and guidance from impact investing pioneers Jed Emerson and Antony Bugg-Levine. The proposed series will appeal to millennials and women by highlighting powerful human stories and illustrating how impact investing can help address issues like poverty and climate change. Illume will draw on past critical successes and trust relationships in the industry to create a compelling, impactful television series on this emerging field.

1. Powerful Human Stories.
Community Connections.
Undeniable Global Impact.
From backroads winding through jungles, to
boardrooms in Manhattan and glass towers in
Hong Kong. From trading floors at the New York
Stock Exchange to quiet family discussions
– the buzz is palpable.
‘A movement is afoot…’

2. Well-intentioned infusions of philanthropic and government
resources have not resulted in long-term solutions.
Approximately 75%
of the 2.6 billion rural
poor are living on less
than $2 a day.
In 2013, 6.3 million
children under
five died preventable
deaths.
Climate change is
causing irreversible
damage to nature
and humanity.
“Water is the oil of the
21st Century.”
We have tackled these issues. Countless times.

3. Cognizant of the multi-trillion dollar world
capital market, ‘impact investing’ employs
the devices and disciplines of business and
capitalism in the battle against major,
persistent human and social problems.
‘Impact investing’ aims to generate
a financial return AND measurable
social and environmental benefits.
An Unexpected
Solution
to a Persistent Set
of Problems
CAPITAL + HUMAN
POTENTIAL
= GLOBAL CHANGE
The ‘impact investing’
strategy is steadily
moving from the margins
to the mainstream.

4. and the White House is
taking notice of this
revolutionary approach.
During a recent White House roundtable on
‘impact investing,’ senior members of the
Obama Administration heard from more than
20 investors announcing significant public
and private sector steps to stimulate and
grow the global ‘impact investing’ sector.
Interest
is Rising ...

5. This video offers a glimpse into the world of ‘impact investing.’
Click to View

6. illume’s dramatic documentary series sets riveting human stories against the backdrop
of sweeping historical change to effectively tell an important story.
Our Creative Strategy

7. This series will appeal to a broad
and diverse group of viewers - with
millennials and women being a
dynamic component.
According to the World Economic
Forum, 36% of all millennials feel
that the primary purpose of
business is to improve society.
The Audience

8. illume has optioned the rights to
their seminal book, and has
contracted these two dynamic
gentlemen to serve as guides
through the exploration of the
‘impact investing’ landscape. We
have also secured the rights to
the stories of a growing number
of key ‘characters’ around whom
the series will be built.
We’ve got the rights.
Introducing ‘Impact Investing’ Gurus
Jed Emerson and Antony Bugg-Levine.
• pioneering practitioners
• influential thought leaders

9. This stunning film has drawn praise from critics
and feature writers in:
Variety
The Washington Post
The Los Angeles Times
The Miami Herald and more....
dance cuba
This film garnered much well-deserved critical
acclaim. The interest level of viewing audiences
compelled PBS affiliates nationwide to field over 200
broadcasts of the controversy-laden documentary.
Summer Sun | Winter Moon
Past Works of Cynthia Newport and illume

10. are key components in propelling an
unscripted series. We have already
begun the process of building
the relationships and harnessing
the talent that will make it possible
to deliver television that is
relevant,
interesting
and impactful.
Trust and
Collaboration

11. Sources
The World Economic Forum 2015
Antony Bugg-Levine
Jed Emerson
Cheetah Development
spectrem.com
ssireview.org/blog/entry/millennials
cfa.com
US National Advisory Board on Impact Investing