Interactive Powerpoint_How to Master effective communication
Impact in CPWF basins
1. Impact in CPWF basins
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Kim Geheb and Annette Huber-Lee
CPWF Basin Network
Coordinator/Theme Leaders’
Representative.
2. What I m going to talk about
I’m
• Where the BFPs fit in to the CPWF
impact view of things.
• What we understand impact to mean.
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• The roles of partnerships.
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• How basin coordinators/teams and
theme/topic leaders will help you to
stay on track.
• Phase 2
3. Some points to remember…
• The CPWF is not (just) a funding
mechanism.
mechanism
• It is a research for development
programme.
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• A programme is a plan of action for
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achieving something.
• The CPWF s objective is: “To increase the
CPWF’s To
productivity of water for food and livelihoods,
in a manner that is environmentally
sustainable and socially acceptable.”
• This is not a rhetorical objective.
4. The master plan
• All CPWF projects fit into
the underbelly of the
BFPs.
• There is a two-way
interaction b t
i t ti between
BFPs and our research
projects.
• Only in combination
(BFPs + projects) can we
get the change we want
want.
• BFPs play a key role in
defining the change we
want.
want
5. Who…why…what…how…where
The
Research
The End users research
Next users products
problem What What
Who will What tools
The thing we behavior research do
deliver the do we need
need to needs to we need to
change? to cause the
change change? develop the
change?
tools?
Who, why, what and where
How
6. What is impact?
• A positive change in behavior.
• If the CPWF is successful, then we
should see greater water productivity,
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measured in terms of the quality of the
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relationship between water: food:
livelihoods = change
change.
• BFPs need to know in what way that
they contribute to achieving this
change…
• Hence impact pathways
Hence, pathways…
7. What delivers the change?
• Partnerships…
• Which are collections of contacts that
serve specific strategic, impact,
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purposes.
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• Partners tend to be ‘next users’ as
opposed t ‘end users’.
d to ‘ d ’
• End users are our targets; next users
are o r means to getting there
our there…
8.
9. Choosing next users
• What kind of impact potential do they
possess?
• With what kind of product will you
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use to entice them?
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• How does it need to be ‘packaged’?
• Is the product obviously useful?
• Are they willing?
10. With what shall I mend it…?
• Products.
• Do you have a good idea of what
products your BFP will deliver?
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• What shape will these take? An
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incomprehensible model? A colourful
pamphlet? Wh t packaging?
hl t? What k i ?
• How will it be delivered? Workshops,
publications?
p blications? Via your basin
o r
coordinator?
11. Phase 2 basins and topics
• The proposed approach is to have
basins take more leadership in
identifying desired change and
research questions
questions.
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• There will be six basins in Phase 2.
• Th
There will b t i t support research
ill be topics to t h
in basins.
12. Topics
Learning from Phase 1 research, 4 topics
have been identified:
1. Improving rain water management
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2. Multiple use systems
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3. Benefit sharing
4. Drivers and process of change
13. What can you do for basins/
y
CPWF?
• Provide a platform to define the change
we’re looking to achieve.
g
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• Use this platform to develop focused and
realistic research questions likely to have
+impact
• Commence the development of impact
pathways for your basin (Mon-Tues) to be
further developed with the support of BCs
14. How can you help us? (cont)
• Using these IPs, think about:
– What change should we be aiming for?
– What research is needed to get us
there?
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are needed to see this picture. – What research products do we need to
effect the change?
– Who do we need to bring into the
discussion or influence to gain the
change?
15. How can basin
Coordinators/Impact leaders
help you?
Help you identify next users;
Have networks through which p
g products
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can be channeled;
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Have access to CPWF design, web and
other packaging capabilities;
Have access to scientific, impact and
other quality-based support;
To identify and inform you of
opportunities.
ii
16. How can theme/topic/science
leaders h l you?
l d help ?
Help with research and approaches;
Information on the first phase p j
p projects
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Iteratively discuss research
directions/findings
To identify and inform you of
opportunities.
17. Tentative agenda for Day 3
• 08.15 - 08.30: Road map
• 08.30 - 08.45: What we need from today
• 08.45 - 10.30: Basin work groups
• 10.30 12.30: Coffee d
10 30 - 12 30 C ff and open space/TLs map t
/TL to
topics
• 12.30 - 13.30: Lunch
• 13.30 - 14.00: Phase 2 process and discussion
• 14.00 - 16.00: Topics and BFPs discussion
• 16.00 - 16.30: Coffee
• 16.30 - 17.00: What’s next?
• 17.00 - 17.15: AAR
18. We look forward to working with you!!
Gracias por su atención
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CPWF team