Imerys_Greece_Kefalas_ESG in rural presentation.pptx
1. Thanassis Kefalas, member of the Board of Directors, Association
of Industries of Central Greece, and Chairman, Imerys Greece
2. MINERAL RESOURCES Minerals at the service of mankind
Vital constituents of our body: A great number of
minerals, with five (Ca, P, K, Na, Mg) being the major ones
Each civilization era is effectively named after different
extracted minerals and metals; the materials used for
flagship achievements of human civilization
Minerals are essential for our daily life; the starting point
of the most products used every day
Mineral resource centered activity has traditionally been
a key driver of economic development, employment,
trade, and ultimately competitive advantage
Energy transition, de-carbonisation, green and new
technologies are all mineral intensive!
3. ENVIRONMENT Care for Biodiversity
Own nurseries for local species
reproduction
Local species re-introduction
Use exclusively of local species for
rehabilitation projects
Better and cost effective
revegetation results
4. ENVIRONMENT Beyond re-vegetation: Post-mining
Land Use
• 22.500 vines of local Cyclades varieties planted in
65.000m2
• A new economic, environmentally friendly
activity at the site of a restored perlite mine in
Milos island
• Transform a best practice land reclamation that
simply follows a mining permit’s environmental
conditions, to a new financial activity with
multiple benefits for Milos
• Encourage Milos’ residents to begin using more
environmentally friendly farming methods
• Educate visitors about industrial minerals
• Attract visitors: wine production linked with
culture, hospitality, quality, and tradition
6. SOCIAL Resolving a long-standing, pressing
social issue
Construction and commissioning of
the Waste Water Treatment Plant
in a touristic Cycladic island
• Milos Initiative S.A.: a Milos
Municipality and large Mining
Company non profit Joint Venture
established in 2007
• The JV serves as a common dialog
institution between local
government and the miner
• Aims to promote the island’s
sustainable development through
major CAPEX undertakings
• First major project: urban
wastewater treatment facility
• The company contributed
machinery, engineering and
construction works
7. SOCIAL Long term coexistence of mineral and
tourism business
Through strategically-focused and systematic community engagement and communication,
a shift can be achieved in the relationship between tourism and mining in the local
economy, from antagonistic to complementary
ANTAGONISTIC
RELATIONSHIP
Mining is perceived to
make a destination
unappealing for visitors
and effectively
“downgrade” the touristic
product
Mining activity is vilified
COMPLEMENTARY
RELATIONSHIP
Geological “uniqueness”
makes a destination
interesting / different and
gives opportunity to
diversify the touristic
product
Mining activity is seen as a
source of competitive
advantage
Creating shared value with tourism:
Vagonetto Mining Park
A unique thematic park, where
visitors can follow the lives of
miners and
visit a real underground gallery