Results from a survey of GO platform (go.ifrc.org) users aiming to understand IFRC network site behaviour, preference, needs and ideas.

1. GO Survey 2020
Report and Analysis
Photo: go.ifrc.org 1

2. 2
About GO
GO Survey 2020 | Survey report and analysis
GO is the IFRC’s operational data platform
aiming to connect information on emergency
needs with the right response.
Launched in 2018, GO has added a number
of functions and features in the two years
since.
The platform is still in a growth phase. Over
2020, GO received twice as many visits as in
2019. We continue to see new users register
to the site.

3. The GO team highly prioritises
user-centred approach, iteratively
collecting feedback from current and
potential users of the platform.
In that framework, the GO Survey 2020
was disseminated with all GO users and
via a message from the Secretary General
to all National Societies to collect insights,
feedback, and inspirations for the next 2
years of its growth.
The survey got 216 responses with
participants across variety of RCRC
regions, departments, and roles.
Survey Overview
GO Survey 2020 | Survey report and analysis 3

4. 4
Participants’ Profile
GO Survey 2020 | Survey report and analysis
The GO survey received diverse responses from various National Societies, IFRC, ICRC, and others.
There were also participants from all the regions, with a majority of responses coming from the Head
Office and Asia Pacific.

5. 5
National Society Respondents
GO Survey 2020 | Survey report and analysis
● 41.9% - Disaster management
● 13.3% - International support
● 9.5% - Information management
● 9.5% - Volunteers
● 8.6% - PMER
● 17.1% - Others
HR, Finance, Logistics and Procurement,
Health and Care, Board of Directors,
Disaster Risk Reduction
GO is intended to support all the members of the RCRC Movement and other partners, with a primary focus
to provide National Societies (NS) with resources and data that benefit operational decision-making. We
received responses from a diverse number of NS departments enabling a broad overview of NS use cases.

6. 6
Frequency of Use and Purpose
GO Survey 2020 | Survey report and analysis
One of the goals of the survey was to understand what brings users back to GO and how often. We learnt that
many users return monthly or weekly with the main purpose being around browsing information on specific
emergencies, creating field reports, downloading documents / reports and others.

7. 7
Most Commonly Used Features
GO Survey 2020 | Survey report and analysis
The most commonly used features seem to be around content creation (submission of field reports, project
reporting to the 3W, and managing emergency and country pages) and data review (country/emergency
pages, 3Ws, etc).
Top GO API features used

8. Overall GO rating
8
Overall Response
GO Survey 2020 | Survey report and analysis
The majority of the participants rated the overall experience of GO, its general usefulness, and usefulness of GO
analytics for daily work at 4 out of 5, which is a great indicator of the value of GO for its users and the potential
for further advancements and growth.
General usefulness of GO
Usefulness of GO analytics for daily work

9. 9
Learnings and Refinements
GO Survey 2020 | Survey report and analysis
User surveys are a great means of finding possible issues and
opportunities for improvement. The top issues raised included some
performance and responsiveness issues, login issues, and at times
accuracy of the data. The GO team continues to prioritise solving these
issues to enhance the users’ experience. Other points of improvement
raised included:
Site not
responsive
Login
issues
Accuracy
of data
➔ Having more clarity on what the platform can offer and features
➔ Improving the email notifications to make them more targeted
➔ Improving loading times
➔ Enhancing the navigation and platform exploration
➔ Export features with more filters and organized data in exported files
➔ Improving registration and, possibly, registration for volunteers
➔ Expansion for NS use, as currently not all NS are using GO actively

10. 10
Looking into the future
The GO Survey generated some great new ideas, thanks to colleagues sharing their vision and needs. The
following are few suggestions we will be exploring further:
GO Survey 2020 | Survey report and analysis
➔ Central hub for live, up-to-date information to
replace other reporting mechanisms throughout the
RCRC Movement
➔ Become more of a forecaster than reporter
➔ Integrate with Surge Rapid Response System and
Resilience Dashboard and CBS and Key RCHIS
Informations for each ERUs
➔ Add reminders of upcoming monthly reports to be
submitted or to delegations to fill in xyz
➔ Historical analysis of appeal and deployment
requests and how they are filled
➔ Add youth and volunteers management
➔ Add disaggregated data on gender in terms of
affected people, beneficiaries, etc.
➔ Have editable and downloadable charts / maps with
pre-defined templates
➔ Expand on help - provide enhanced guides and
access to help throughout the platform
➔ Easier way for NS to produce and add data
➔ Contextual analysis of a country / region / city /
district with more holistic analysis
➔ Expand the report abilities with images and
videos, as well as further formatting abilities
➔ Increase on analytics
➔ Potentially create a mobile application for Android
and iOS for GO on-the-go
➔ Make GO more interactive & visual (graphs)
➔ Add regular updates on country level
➔ Increase info on risk & anticipatory action
➔ More information on funding (breaking down
statistics in terms of sectors and response
mechanisms

11. 11GO Survey 2020 | Survey report and analysis
During the past 2 years GO has grown tremendously, improving the
quantity, quality and range of data and features. Features introduced
have included Preparedness for Effective Response and early action,
translations into 4 languages, enhancing regional & country pages,
adding detail to emergency sections, introducing new processes to
support COVID-19 operations and reporting across the globe, among
others. GO has also put in place a structured approach to design and
development, as well as iterative user-centred practices.
GO in 2 years
In the next 2 years, we will focus on risk and anticipatory action, early warning
alerts, adaptation to National Society needs, and enhancing analytics, aiming to
make GO a one-stop-shop for emergency related information across the IFRC.
We rely heavily on user data and feedback, to influence our development priorities.
As such, we will conduct further GO surveys and focus group discussions to analyse
user experience and ideate together for the future.

12. 12
Thank you!
Thank you to all colleagues who participated in GO
Survey 2020 and provided their invaluable feedback.
Please contact im@ifrc.org if you have any further
questions, comments, or suggestions.