Ieee Women In Technology Workshop
•Download as PPTX, PDF•
0 likes•230 views
I participated in a great IEEE PV workshop on How to Bring More Women into Technology. I think we can all do a better job marketing ourselves! Here is my presentation.
Report
Share
Report
Share
Recommended
Personal Brand Model
How to build your personal brand starts by having a good model. Like any branding strategy, your brand should be focused. You can read personal branding articles and learn how to create your brand or you can simply follow these steps.
Building Your Story
Before you can tell a story effectively in your resume and interview, you must build a story based upon the skills and competencies that companies are looking for.
Personal Brand Plan Model
A sequential path to define your personal marketing plan and then develop your own personal brand to help freelancers, consultants and professionals.
Administration Tools for UC
The document discusses the need for administration tools for unified communications (UC) systems due to increasing demands on system management from expanding technology capabilities, merging technologies, and greater business integration. It provides examples of UC administration management tools that could provide visibility across devices, enable searches and changes across the enterprise, automate common tasks, and support help desks and user self-service. The benefits highlighted include reduced costs and time, freeing up staff time, improved services, security, and maximizing system capabilities.
Ingredientes
Este documento lista los ingredientes necesarios para preparar un plato típico gallego llamado pulpo a la gallega, que incluye cigalas, ajos, huevos, cebollas, alubias, arroz, tomate y aceite.
Ingredientes
La pandemia de COVID-19 ha tenido un impacto devastador en la salud pública y la economía mundial. Muchos países han implementado medidas de confinamiento para frenar la propagación del virus, pero esto ha tenido consecuencias negativas para los medios de subsistencia y los ingresos de las personas. A medida que los países comienzan a reabrir gradualmente sus economías, enfrentan el desafío de encontrar un equilibrio entre la salud pública y la recuperación económica.
SIP Trunking Case Study: Medtronic (Part 1)
Medtronic is a $15 billion medical device company with 38,000 employees across 280 global locations. They currently have a SIP trunking implementation in Minnesota serving 8,000 Cisco IPT users. The key drivers for changing their SIP implementation were an upcoming contract renewal, substantial cost savings from switching to SIP trunking, and positioning for future changes. Lessons learned from the current implementation would inform the new, expanded global rollout.
Austin Ctea Expo
This document discusses projections for the solar industry and lessons learned. It notes that global electricity demand is projected to grow to 15 terawatts by 2030, and that only solar power is inherently distributed at that scale without fuel costs. Historical growth trends for solar installations are presented for various countries. The document also discusses factors like falling costs and greater competitiveness that are driving further adoption of solar power. Examples of large-scale solar projects and installations in different locations are provided. Opportunities for more efficient solar products, manufacturing processes, and an integrated value chain are examined. Projections are given for continued declines in solar panel prices and for grid parity in more markets in the coming years.
Recommended
Personal Brand Model
How to build your personal brand starts by having a good model. Like any branding strategy, your brand should be focused. You can read personal branding articles and learn how to create your brand or you can simply follow these steps.
Building Your Story
Before you can tell a story effectively in your resume and interview, you must build a story based upon the skills and competencies that companies are looking for.
Personal Brand Plan Model
A sequential path to define your personal marketing plan and then develop your own personal brand to help freelancers, consultants and professionals.
Administration Tools for UC
The document discusses the need for administration tools for unified communications (UC) systems due to increasing demands on system management from expanding technology capabilities, merging technologies, and greater business integration. It provides examples of UC administration management tools that could provide visibility across devices, enable searches and changes across the enterprise, automate common tasks, and support help desks and user self-service. The benefits highlighted include reduced costs and time, freeing up staff time, improved services, security, and maximizing system capabilities.
Ingredientes
Este documento lista los ingredientes necesarios para preparar un plato típico gallego llamado pulpo a la gallega, que incluye cigalas, ajos, huevos, cebollas, alubias, arroz, tomate y aceite.
Ingredientes
La pandemia de COVID-19 ha tenido un impacto devastador en la salud pública y la economía mundial. Muchos países han implementado medidas de confinamiento para frenar la propagación del virus, pero esto ha tenido consecuencias negativas para los medios de subsistencia y los ingresos de las personas. A medida que los países comienzan a reabrir gradualmente sus economías, enfrentan el desafío de encontrar un equilibrio entre la salud pública y la recuperación económica.
SIP Trunking Case Study: Medtronic (Part 1)
Medtronic is a $15 billion medical device company with 38,000 employees across 280 global locations. They currently have a SIP trunking implementation in Minnesota serving 8,000 Cisco IPT users. The key drivers for changing their SIP implementation were an upcoming contract renewal, substantial cost savings from switching to SIP trunking, and positioning for future changes. Lessons learned from the current implementation would inform the new, expanded global rollout.
Austin Ctea Expo
This document discusses projections for the solar industry and lessons learned. It notes that global electricity demand is projected to grow to 15 terawatts by 2030, and that only solar power is inherently distributed at that scale without fuel costs. Historical growth trends for solar installations are presented for various countries. The document also discusses factors like falling costs and greater competitiveness that are driving further adoption of solar power. Examples of large-scale solar projects and installations in different locations are provided. Opportunities for more efficient solar products, manufacturing processes, and an integrated value chain are examined. Projections are given for continued declines in solar panel prices and for grid parity in more markets in the coming years.
Personal branding for techpreneurs
Personal branding is defining how you present yourself to the world through a unique combination of skills and experiences. It involves marketing yourself and your career as a brand to set yourself apart from others, create value in your niche, and build your network. Effective personal branding is based on authenticity, differentiation, and delivering exceptional value. It requires researching your current brand, defining your desired brand, and creating an action plan with the needed resources to maintain your brand over time.
Content Marketing for B2B: Understanding the paradigm shift in thinking for m...
This document provides an overview of marketing and sales training and career development resources from an organization. It summarizes that the organization supports over 50,000 professionals each year through 130 training courses in key areas, flexible qualifications, and tailored team programs. Members can access additional resources like the Chartered CPD Programme to develop skills and work towards Chartered Marketer status. The document promotes the various ways the organization helps marketing and sales practitioners at every stage of their career.
CEO Module 2
This modules main aim is to get entrepreneurs ready to start selling online and the importance of branding.
Be Heard In A Digital World Getting Started With The 10 Positioning Principle...
Be Heard In A Digital World Getting Started With The 10 Positioning Principle...Golden Girl Marketing
This document introduces the "10 Positioning Principles" for creating visibility for small businesses online. It summarizes each principle, focusing on authentic marketing, branding, finding your voice, becoming an expert, meeting customer needs through content, and having an overall strategy. It also promotes an exclusive mentoring program to help businesses with marketing, social media, copywriting, and more through a team of experts. The goal is to help clients accelerate their business and marketing through this intensive 60-day program.Linked in essentials 2018
The document provides tips for using LinkedIn effectively, including building your profile, networking, and building your personal brand. It recommends customizing your profile with a professional photo and headline, detailing your experience, education and skills. It also suggests interacting on LinkedIn by following topics, joining groups, and engaging in discussions. Finally, it outlines how to build your brand by crafting a clear identity and message, and being consistent, relevant and interesting in your interactions.
Using LinkedIn for Personal & Corporate Branding
The document provides guidance on using LinkedIn for personal and corporate branding. It discusses establishing a personal brand on LinkedIn through an engaging profile photo, descriptive headline, recommendations, featured skills, and sharing content. For corporate branding, it recommends creating a company page to share your business story and recruit talent. The best practices include regularly engaging on LinkedIn and establishing yourself as an expert in your industry through helpful, original content.
How to exploit LinkedIn to systematically generate prospects and quality leads
This document provides tips on using LinkedIn to generate quality leads and prospects. It discusses positioning your LinkedIn profile to attract the right connections, searching for potential leads within your target audience on LinkedIn, connecting with them in a personalized way, and using creative cold emailing strategies. These include crafting email sequences, finding contact information for those not in your network, and verifying emails before sending to avoid issues. The goal is to systematically connect with prospects and generate business opportunities through your LinkedIn network and outreach.
Branding YOU with LinkedIn
Creating a personal brand is no longer an option in today's career market. Learn why it matters, how to do it, and why LinkedIn is the best starting place.
6 Steps to Building Your Professional Brand
In today's job market building a brand is a requirement, not an option. In this presentation I offer a 6 step approach to building your brand and also review some truths about branding and I layout some of the components of your brand, including how to build an online presence.
Developing Your Professional Brand and Ours Through Conent Marketing
This document discusses developing a professional brand through content marketing. It explains that creating and sharing valuable industry content can help build expertise, contacts, clients, and career opportunities for both individuals and their employer, ARCADIS. The document provides examples of content types like guides, webinars, and case studies that professionals can create, and recommends using LinkedIn and other tools to distribute content and develop personal and company brands.
B2B reference guide for company makers
This document provides guidance for starting a B2B venture. It emphasizes understanding why you are doing the venture based on your core beliefs and vision. It also recommends using design thinking to develop your venture idea and learn that it is a framework needed on your journey. Additionally, it notes that for B2B, the MVP is further out and the sales cycle is longer and more complex than for B2C ventures. The document advises gaining insight into your target market, customers, and competitors and creating a customer journey map to understand what customers feel. It also recommends spending at least 50% of your time with customers.
Three steps for entrepreneurs to establish and leverage their personal brand
Summary points from the presentation I delivered on personal branding for entrepreneurs at the Beautiful Lunch, which was organised by Beautiful Events as part of the Digitial Shoreditch Festival.
Marketing for early stage start-ups: building your brand
Presentation I did at Singularity University Ventures as part of a marketing workshop with entrepreneurs, early-stage start-up founders
Building & Branding Your Business Platform
The document discusses branding and developing an online platform. It defines branding as creating a unique name and image for a product through consistent advertising. A platform refers to the various online channels, like a website and social media, where one can establish a voice and expertise. It provides tips for getting started with key elements like a website, blog, Facebook, Twitter, and Instagram. The goal is to use different tools to drive traffic, build trust and expertise, and create a following.
Ccsdbyhday1santodms
Digital marketing certification provides an overview of digital marketing concepts and tactics. It discusses that marketing is now about building relationships through dialogue rather than just generating transactions. The summary discusses key digital marketing tactics like search engine optimization, content marketing, social media marketing, email marketing, and more. It also covers the rise of digital consumers and their expectations. Measurement and budgeting for content marketing are also addressed. The document provides a comprehensive overview of digital marketing strategies and best practices.
Social Media Primer
This document provides an overview of social media and its benefits for businesses. It discusses major social media platforms like Facebook, Twitter, YouTube and LinkedIn. It explains how businesses can use these tools to find and engage customers, build their brand, promote expertise and measure the ROI of their social media efforts. The document also addresses common concerns about using social media and provides tips on creating an effective social media strategy and daily/weekly content plans.
J C C C Interior Design Presentation
This document discusses the importance of personal branding and using social media to build your personal brand. It defines personal branding as managing the perceptions and emotions that others have about you based on their relationship and interactions with you. It emphasizes that personal branding involves identifying your values, developing a brand promise and attributes, and consistently communicating and delivering your personal brand through various social media channels. The goal is to get people to know, like, and trust you so that you are top of mind for opportunities that align with your goals.
Personal Branding: a winning job-search strategy
This is the presentation I used in the conference "Personal Branding: a winning job-search strategy" the 11th of December 2014 at the University of La Rioja.
It explores personal branding as a key element of the job-search, establishing guidelines for developing a personal brand and a Personal Branding Action Plan.
To download the presentation, as well as exercises for developing your personal brand and taking charge of your career, visit www.isabelalbeldaros.com/personalbranding .
Building & Branding Your Business Platform
Understand the difference between your brand and your platform, why they're important, and how to build your platform.
Yellow Seed Credentials 2017
This document provides an overview of Yellow Seed, a content strategy and development agency. It summarizes their services such as content marketing, digital publishing, branded content, internal communications, video production, design, and workshops. Their team focuses on understanding audiences, crafting engaging stories, and leveraging multiple formats to communicate effectively with clients and customers.
More Related Content
Similar to Ieee Women In Technology Workshop
Personal branding for techpreneurs
Personal branding is defining how you present yourself to the world through a unique combination of skills and experiences. It involves marketing yourself and your career as a brand to set yourself apart from others, create value in your niche, and build your network. Effective personal branding is based on authenticity, differentiation, and delivering exceptional value. It requires researching your current brand, defining your desired brand, and creating an action plan with the needed resources to maintain your brand over time.
Content Marketing for B2B: Understanding the paradigm shift in thinking for m...
This document provides an overview of marketing and sales training and career development resources from an organization. It summarizes that the organization supports over 50,000 professionals each year through 130 training courses in key areas, flexible qualifications, and tailored team programs. Members can access additional resources like the Chartered CPD Programme to develop skills and work towards Chartered Marketer status. The document promotes the various ways the organization helps marketing and sales practitioners at every stage of their career.
CEO Module 2
This modules main aim is to get entrepreneurs ready to start selling online and the importance of branding.
Be Heard In A Digital World Getting Started With The 10 Positioning Principle...
Be Heard In A Digital World Getting Started With The 10 Positioning Principle...Golden Girl Marketing
This document introduces the "10 Positioning Principles" for creating visibility for small businesses online. It summarizes each principle, focusing on authentic marketing, branding, finding your voice, becoming an expert, meeting customer needs through content, and having an overall strategy. It also promotes an exclusive mentoring program to help businesses with marketing, social media, copywriting, and more through a team of experts. The goal is to help clients accelerate their business and marketing through this intensive 60-day program.Linked in essentials 2018
The document provides tips for using LinkedIn effectively, including building your profile, networking, and building your personal brand. It recommends customizing your profile with a professional photo and headline, detailing your experience, education and skills. It also suggests interacting on LinkedIn by following topics, joining groups, and engaging in discussions. Finally, it outlines how to build your brand by crafting a clear identity and message, and being consistent, relevant and interesting in your interactions.
Using LinkedIn for Personal & Corporate Branding
The document provides guidance on using LinkedIn for personal and corporate branding. It discusses establishing a personal brand on LinkedIn through an engaging profile photo, descriptive headline, recommendations, featured skills, and sharing content. For corporate branding, it recommends creating a company page to share your business story and recruit talent. The best practices include regularly engaging on LinkedIn and establishing yourself as an expert in your industry through helpful, original content.
How to exploit LinkedIn to systematically generate prospects and quality leads
This document provides tips on using LinkedIn to generate quality leads and prospects. It discusses positioning your LinkedIn profile to attract the right connections, searching for potential leads within your target audience on LinkedIn, connecting with them in a personalized way, and using creative cold emailing strategies. These include crafting email sequences, finding contact information for those not in your network, and verifying emails before sending to avoid issues. The goal is to systematically connect with prospects and generate business opportunities through your LinkedIn network and outreach.
Branding YOU with LinkedIn
Creating a personal brand is no longer an option in today's career market. Learn why it matters, how to do it, and why LinkedIn is the best starting place.
6 Steps to Building Your Professional Brand
In today's job market building a brand is a requirement, not an option. In this presentation I offer a 6 step approach to building your brand and also review some truths about branding and I layout some of the components of your brand, including how to build an online presence.
Developing Your Professional Brand and Ours Through Conent Marketing
This document discusses developing a professional brand through content marketing. It explains that creating and sharing valuable industry content can help build expertise, contacts, clients, and career opportunities for both individuals and their employer, ARCADIS. The document provides examples of content types like guides, webinars, and case studies that professionals can create, and recommends using LinkedIn and other tools to distribute content and develop personal and company brands.
B2B reference guide for company makers
This document provides guidance for starting a B2B venture. It emphasizes understanding why you are doing the venture based on your core beliefs and vision. It also recommends using design thinking to develop your venture idea and learn that it is a framework needed on your journey. Additionally, it notes that for B2B, the MVP is further out and the sales cycle is longer and more complex than for B2C ventures. The document advises gaining insight into your target market, customers, and competitors and creating a customer journey map to understand what customers feel. It also recommends spending at least 50% of your time with customers.
Three steps for entrepreneurs to establish and leverage their personal brand
Summary points from the presentation I delivered on personal branding for entrepreneurs at the Beautiful Lunch, which was organised by Beautiful Events as part of the Digitial Shoreditch Festival.
Marketing for early stage start-ups: building your brand
Presentation I did at Singularity University Ventures as part of a marketing workshop with entrepreneurs, early-stage start-up founders
Building & Branding Your Business Platform
The document discusses branding and developing an online platform. It defines branding as creating a unique name and image for a product through consistent advertising. A platform refers to the various online channels, like a website and social media, where one can establish a voice and expertise. It provides tips for getting started with key elements like a website, blog, Facebook, Twitter, and Instagram. The goal is to use different tools to drive traffic, build trust and expertise, and create a following.
Ccsdbyhday1santodms
Digital marketing certification provides an overview of digital marketing concepts and tactics. It discusses that marketing is now about building relationships through dialogue rather than just generating transactions. The summary discusses key digital marketing tactics like search engine optimization, content marketing, social media marketing, email marketing, and more. It also covers the rise of digital consumers and their expectations. Measurement and budgeting for content marketing are also addressed. The document provides a comprehensive overview of digital marketing strategies and best practices.
Social Media Primer
This document provides an overview of social media and its benefits for businesses. It discusses major social media platforms like Facebook, Twitter, YouTube and LinkedIn. It explains how businesses can use these tools to find and engage customers, build their brand, promote expertise and measure the ROI of their social media efforts. The document also addresses common concerns about using social media and provides tips on creating an effective social media strategy and daily/weekly content plans.
J C C C Interior Design Presentation
This document discusses the importance of personal branding and using social media to build your personal brand. It defines personal branding as managing the perceptions and emotions that others have about you based on their relationship and interactions with you. It emphasizes that personal branding involves identifying your values, developing a brand promise and attributes, and consistently communicating and delivering your personal brand through various social media channels. The goal is to get people to know, like, and trust you so that you are top of mind for opportunities that align with your goals.
Personal Branding: a winning job-search strategy
This is the presentation I used in the conference "Personal Branding: a winning job-search strategy" the 11th of December 2014 at the University of La Rioja.
It explores personal branding as a key element of the job-search, establishing guidelines for developing a personal brand and a Personal Branding Action Plan.
To download the presentation, as well as exercises for developing your personal brand and taking charge of your career, visit www.isabelalbeldaros.com/personalbranding .
Building & Branding Your Business Platform
Understand the difference between your brand and your platform, why they're important, and how to build your platform.
Yellow Seed Credentials 2017
This document provides an overview of Yellow Seed, a content strategy and development agency. It summarizes their services such as content marketing, digital publishing, branded content, internal communications, video production, design, and workshops. Their team focuses on understanding audiences, crafting engaging stories, and leveraging multiple formats to communicate effectively with clients and customers.
Similar to Ieee Women In Technology Workshop (20)
Content Marketing for B2B: Understanding the paradigm shift in thinking for m...
Content Marketing for B2B: Understanding the paradigm shift in thinking for m...
Be Heard In A Digital World Getting Started With The 10 Positioning Principle...
Be Heard In A Digital World Getting Started With The 10 Positioning Principle...
How to exploit LinkedIn to systematically generate prospects and quality leads
How to exploit LinkedIn to systematically generate prospects and quality leads
Developing Your Professional Brand and Ours Through Conent Marketing
Developing Your Professional Brand and Ours Through Conent Marketing
Three steps for entrepreneurs to establish and leverage their personal brand
Three steps for entrepreneurs to establish and leverage their personal brand
Marketing for early stage start-ups: building your brand
Marketing for early stage start-ups: building your brand
Ieee Women In Technology Workshop
- 1. Bringing More Women Into Technology:…Developing Your Own BrandIEEE PV Specialist Conference, June 2010 Iga Hallberg, VP Business Development, HelioVolt
- 2. Manage Our Careers Through a Self -Brand“What is your value proposition?”
- 3. Why Create a Personal Brand? The processhelps us differentiate ourselves by capturing and clearly stating our unique value proposition and then communicating it to our colleagues and partners in our existing and future network What are you passionate about? What are you truly gifted at? Why should people care?
- 4. Benefits of Having a “Brand” Think of it as a framework for managing your career Allows you to define your value and create opportunities Create differentiation Improve confidence!!!
- 5. Process for Developing Your Brand Discovery – 3 attributes What is the market need and how can you fill it? Development – 10 words! Elevator pitch – 30 seconds Launch - Linked In, twitter, resume/CV, your network Maintain it - Network and promote yourself
- 6. Keys to successful personal branding…Be Authentic, Be Consistent and Be Seen Confidence + Focus
- 7. Final thoughts…. Be on target – focus and clarity win! Be creative in how you market yourself: Volunteering opportunities Blogging Networking Join Linked In!! Industry associations Reinvent and reposition as necessary Stay relevant! Remember you will be Googled….