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Company Idents in Teaser Trailers
Submarine 
As this is a full trailer the conventions may be different from a teaser 
trailer. 
The film had 3 idents and each one lasted for a second and it came up 
after one scene from the trailer. The idents were all still images and were 
very simple. This worked as the focus of the trailer is on the film however 
the idents still stood out as it was white text on a black background. 
The Weinstein Company distributed the film whilst Film 4 produced the 
film and the UK Film Lottery funded the production.
Angus, Thongs and Perfect Snogging 
Again the trailer for this was a full trailer and not a teaser trailer and 
so the conventions may be different. 
The film had 2 idents and the first one came up 5 seconds into the 
film after being introduced to the main character. The Paramount 
trailer was a full ident as it had the movement and it lasted 2 seconds. 
Straight after the Nickelodeon movies ident came up and lasted for 1 
second. 
Nickelodeon movies produced the film and Paramount distributed the 
film.
Titanic 
For this film there was an actual teaser trailer and so the idents will 
conform to the conventions and so it is a good film to look at. 
The film has two idents and they are the first thing that the audience 
sees when the teaser starts. The first one lasted four seconds and it 
was a reduced version of the ident that they have at the beginning of 
films. The ident was then overlapped with the next ident that lasted 
two seconds. 
The first ident was for 20th Century Fox and this along with Lightstorm 
produced it. 20th Century Fox distributed the film. However, there were 
other companies that weren’t mentioned.
Conclusion 
• In relation to our research on company idents 
primarily for films relating to our genre of film. 
We have looked at idents for Submarine, 
Angus thongs and perfect snogging and lastly 
Titantic. To conclude our research, we intend 
to use a black background as this will make 
our ident stand out, as well as to use a simple 
ident to keep it effective and eye catching for 
the audience.

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Ident research

  • 1. Company Idents in Teaser Trailers
  • 2. Submarine As this is a full trailer the conventions may be different from a teaser trailer. The film had 3 idents and each one lasted for a second and it came up after one scene from the trailer. The idents were all still images and were very simple. This worked as the focus of the trailer is on the film however the idents still stood out as it was white text on a black background. The Weinstein Company distributed the film whilst Film 4 produced the film and the UK Film Lottery funded the production.
  • 3. Angus, Thongs and Perfect Snogging Again the trailer for this was a full trailer and not a teaser trailer and so the conventions may be different. The film had 2 idents and the first one came up 5 seconds into the film after being introduced to the main character. The Paramount trailer was a full ident as it had the movement and it lasted 2 seconds. Straight after the Nickelodeon movies ident came up and lasted for 1 second. Nickelodeon movies produced the film and Paramount distributed the film.
  • 4. Titanic For this film there was an actual teaser trailer and so the idents will conform to the conventions and so it is a good film to look at. The film has two idents and they are the first thing that the audience sees when the teaser starts. The first one lasted four seconds and it was a reduced version of the ident that they have at the beginning of films. The ident was then overlapped with the next ident that lasted two seconds. The first ident was for 20th Century Fox and this along with Lightstorm produced it. 20th Century Fox distributed the film. However, there were other companies that weren’t mentioned.
  • 5. Conclusion • In relation to our research on company idents primarily for films relating to our genre of film. We have looked at idents for Submarine, Angus thongs and perfect snogging and lastly Titantic. To conclude our research, we intend to use a black background as this will make our ident stand out, as well as to use a simple ident to keep it effective and eye catching for the audience.