This document provides information about creating apps using Ideamart's app development platform. It includes the following: - Ideamart allows users to create SMS, USSD, and other types of apps in 6 months or less without coding knowledge by using templates and APIs. - The document demonstrates how to create an app, add configurations, keywords, and approvals. It also shows how to access analytics and notify subscribers. - Ideamart's platform supports monetization of apps and in-app purchases. It also provides various APIs for SMS, USSD, payments, subscriptions, location services, and more.

2. 6 Months to create a telco
based App
Creating an app before 2012

3. Apps can
be created
overnight

4. Who we are &
What do we
provide?

5. RESTful API
SMS USSD CaaS Subscription LBS
Template
IVR WebRTC

6. Imagine
You have an Idea
SMS App
Rs.30/= per month
1000 subscribers
1000*30 = Rs.30,000/=

9. 70% 30%
5.2 Mil

10. 130 Developer Engagements 14 Hackathons
Representatives from All
Sri Lankan Universities
Technological Partner for
Sri Lanka’s first social
innovation hackathon

11. Alert Voting ContactService
Charging
• Per message – Rs.2.50+tax
• Daily – Rs.2 + tax
• Monthly – Rs.30 + tax

12. Demo

13. Create App for free
Go to www.ideamart.lk

14. Sign In

15. Select Idea Apps

16. How to start creating an Application

17. Select the App template

18. Basic configurations

19. Create a Keyword

20. Fill in the form

22. Advanced configurations

23. Final step : Confirmation

24. It’s done!
Your Application successfully send for
the approval

25. Template based Android App generator
enabled with monetization

26. Demo

27. Creating an application on Apptizer
Login to ideamart account.

28. How to Start creating an application:

29. Start Now!

30. Business category- Restaurant
Step 1:

31. Step 2:

32. Step 3:

33. Step 3 (Contd.)

34. Step 4:

35. Step 5:

36. It’s created!

37. My Apps

38. Application List

39. Dashboard

40. Notify Users

41. Download

42. Purchases

43. Products

45. How does it work?
App Provisioning
API
Integration

46. Demo

47. SMS
Request
{
"message": "Hello",
"destinationAddresses": "tel:neihfhe2ffwwncp",
"password": "password",
"applicationId": "APP_999999"
}
Response
{
"statusCode": "S1000",
"statusDetail": "Success",
"requestId": "MSG_000111",
"version": "1.0"
}

48. USSD
Request
{
"applicationId": "APP_000001",
"password": "password",
"message": "1. Press One
2. Press two
3. Press three
4. Exit",
"sessionId": "1330929317043",
"ussdOperation": "mt-cont",
"destinationAddress": "tel: tel:neihfhe2ffwwncp "
}
Response
{
"statusCode": "S1000",
"timeStamp": "1203051205",
"statusDetail": "Success",
"requestId": "1330929317059",
"version": "1.0"
}

49. CaaS (Query Balance)
Request
{
"applicationId": "APP_000018",
"password":
"95904999aa8edb0c038b3295fdd271de",
"subscriberId": “kwjcknvnv3vnccn"
}
Response
{
"chargeableBalance": "300.0",
"statusCode": "S1000",
"statusDetail": "Success",
"accountStatus": "Active",
"accountType": "Pre Paid"
}

50. CaaS (Direct Debit)
Request
{
"applicationId": "APP_000017",
"password":
"95904999aa8edb0c038b3295fdd271de",
"externalTrxId":
"12345678901234567890123456789012",
"subscriberId": “tel:mwcknwcwcowc",
"amount": "100"
}
Response
{
"statusCode": "S1000",
"timeStamp": "2012-07-30T12:48:10-0400",
"shortDescription": "short Description",
"statusDetail": "Success",
"externalTrxId":
"12345678901234567890123456789012",
"longDescription": "Long Description",
"internalTrxId": "321"
}

51. Subscription
Request
{
"applicationId": "APP_001807",
"password":
"cf2b9e361c13bc54b86d3c8180b0fd242",
"version": "1.0",
"action": "1",
"subscriberId": " tel:mwcknwcwcowc"
}
Response
{
"version": "1.0",
"requestId": "1374746416574",
"statusCode": "S1000",
"statusDetail": "SUCCESS",
"subscriptionStatus": "REGISTERED"
}

52. LBS
Request
{
"applicationId": "APP_001768",
"password":
"729fdf8ea178cdea9857eeb9a059fd6e",
"subscriberId": " tel:mwcknwcwcowc",
"serviceType": "IMMEDIATE",
"responseTime": "NO_DELAY",
"freshness": "HIGH",
"horizontalAccuracy": "1500",
"vesrion": "2.0"
}
Response
{
"statusCode": "S1000",
"timeStamp": "20130405181744",
"subscriberState": true,
"statusDetail": "Success",
"horizontalAccuracy": "7.0",
"longitude": "6.707778",
"freshness": "8.0",
"latitude": "79.948944",
"messageId": "101304051246360081",
"version": "1.0"
}

54. Ideamart InApp
Purchasing

57.  All New Publishing Environment for ALL your APPS (www.allapps.lk)
 Supports Publishing of SMS to android platform based Applications.

58.  Show us Your Applications’ Potential and be Featured on the Store!!!

59.  Ability to add
Full Details of
your applications
 Screen Shots if
applicable to
Impress!!!
 User Reviews

60. Marketing & Finance

61.  Do not use Ideamart log or Dialog logo for any marketing material.
 Need to mention the charges applicable clearly in your advertisement.
 Use of Corporate/Private or Public Organization logo is prohibited.
 Please refrain from using any prohibited adult, political, religious, racism and gambling contents.
 Make sure to send regular contents to your subscribers as they are excepting a service for the money
they pay.
 Please refrain from using false information such as apps created can send unlimited SMS/free SMS or any
false charging rates.
 Legal action will be taken on any individual/organization that produces/markets any content that is
defamatory to the IdeaMart brand.
 Bulk SMS based marketing is not allowed
 Every Marketing material must be sent to info@ideamart.lk for approval before it reaches the target
audience.

63.  Please don’t see Ideamart as a place only to earn money !!
 Instead treat it as a place where you can learn something new and
share your ideas with others.
 Then make sure you stick to your App description and send out
alerts related to that.

64. How can I market my app?
 News paper advertisements
 TV / Radio Advertisements
 Hand bills / Stickers
 Web marketing
 On 077live from Dialog

65. Finance

66. Opportunities for
Developers

67. We encourage
Innovation
and
Emerging Trends

68. Best Parts are?
No Initial Cost
Free Hosting Space
Both Feature and Smart Phones

69. To start off…
A Dialog SIM
Join the fb group and start conversations
Familiarize with Ideamart app
publishing and allapps

70. Contact Us
Group
www.ideamart.lk

71. Cracking the Code

72. Well known opportunities
Software Engineer
Quality Assurance Engineer
Database Engineer
Business Analyst
Project Manager
UI Engineer
Technical Support
Technical Writing

73. Uncommon opportunities
UX Engineer
Developer Relations
Business Intelligence
SEO Specialists
Application Consultant
Social Media Executive
IT Security and Ethical Hacking
Interactive Design ,Wearable and M2M

74. A Time Tested Mantra
Know the basics
Ask Out
Go and face interviews
Dont be afraid to try out
Daily update yourself
Follow free online courses
Meet and get to know new people
Do a lot

75. Q/A

76. Thank You