Ideal meal-publication slideshare-en-20052016
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A survey of 2,500 employees from Edenred across 14 countries found that 30% eat at least once a week in a restaurant, while 57% use word-of-mouth and 31% use digital tools to find dining options. Atmosphere, menu variety, and cuisine type were the most important factors for 67%, 66%, and 65% of respondents respectively. 73% of respondents cook their own meals at least three times a week, while prepared meals are popular in Brazil, Germany, Italy, and Japan, and take-away food is very successful in Greece, the United States, Mexico, and the United Kingdom.
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Ideal meal-publication slideshare-en-20052016
- 1. Results of a survey on the eating habits of 2,500 Edenred employees in 14 countries
- 5. 30% 16% 13%
- 7. They eat at least once a week in a restaurant They prefer the lunch box or take-away option at least once a week
- 9. 57 % use word of mouth 31% use digital tools (mobile applications, websites and social media)
- 11. 67% atmosphere - 66% menu’s variety - 65% type of cuisine
- 13. 73% of respondents cook their own meal at least three times a week Prepared meal are popular in Brazil, Germany, Italy and Japan. Take-away food are very successful in Greece, United States, Mexico, and United Kingdom
- 14. 7
- 19. 52% 89% 53%
- 21. ITALY
- 22. 14 plates for 14 different countries Germany Belgium Brazil USA France Greece Italy Japan Mexico Poland Czech Republic Romania United-Kingdom Venezuela
- 24. EDENRED, WHO ARE WE? 42 countries6 300 employees 660 000 client companies 1,4 affiliated 41 beneficiaries 1 Meals served millions million thousand