IdeaBox An Open Source Innovation Platform 
Webinar on DigitalGov.gov | October 16, 2014
Objectives 
1. 
Describe how we’ve built an innovation program to generate, incubate, and implement ideas. 
2. 
Discuss how other agencies can replicate this program by using our openly shared IdeaBox technology, lightweight staffing model, and playbook of resources. 
2
IdeaBox source-code has been shared freely for anybody to use and is fully customizable 
3 
Example screenshot below (with filler text)
4 
What is the CFPB? 
The Consumer Financial Protection Bureau is a 21st century agency that helps consumer finance markets work by making rules more effective, by consistently and fairly enforcing those rules, and by empowering consumers to take more control over their economic lives.
IdeaBox is managed by a cross-functional team that drives three workstreams 
 
Idea generation 
Create opportunities for all CFPB staff to have their ideas heard and shared 
 
Incubation 
Refine ideas to improve them and make them actionable 
 
Navigation 
Drive ideas to facilitate implementation 
5
What happens to ideas shared on IdeaBox? 
6 
Introduced into subsequent year’s prioritization and planning 
Idea Generation 
Review & Routing 
Scoring w/ SMEs 
Refinement 
Pitch Preparation 
Presentation to Leadership 
Targeted 
Toward current priorities 
Modify current work plan at office level 
Broad 
Open for all types ideas 
Incubation – Refine ideas 
Idea Generation – Uncover ideas 
Navigation – Implement ideas 
Quick Fix
7 
The process is built around user experience, collaboration, and transparency 
• 
Cross-functional team develops the idea for pitch to decision- makers 
• 
Open discussion allows colleagues to identify flaws and suggest improvements 
Idea Generation 
Creating opportunities for all employees share and build ideas 
Incubation 
Refining ideas to improve them and make them actionable 
Navigation 
Advancing ideas throughout implementation 
User Experience 
Collaboration 
Transparency 
• 
Intuitive platform that is part of the intranet – no separate login required 
Pitch to decision maker 
Quick Win 
Plan for next year 
No go 
•Scoring impact & feasibility 
•Organic cross-pollination of ideas across divisions and regions 
•Ideas judged on merit and built upon by peers 
•Names are attached to all ideas, comments, and likes 
•Common pain-points are identified and escalated via “likes” 
•Users receive customized updates via comments on the idea’s page 
•Author is kept involved to prevent a ‘black-box’ feeling 
•Projects kept on-track by regular check-ins with offices & updates to staff 
•Idea contributors have a role in the project 
•Interest in an idea creates momentum for continued implementation 
•Involved users become resources for the project 
•Clarity on outcomes 
1 2 3 4 5 
Feasibility 
Impact 
1 2 3 4 5
The program and the technology developed using ‘lean’ and ‘agile’ principles 
8 
Lean approach 
to building the program and process 
Agile approach 
to developing the software
0 
100 
200 
300 
400 
500 
600 
700 
800 
5/26 
6/2 
6/9 
6/16 
6/23 
6/30 
7/7 
7/14 
7/21 
7/28 
8/4 
8/11 
8/18 
8/25 
9/1 
9/8 
9/15 
9/22 
Likes 
Unique Likers 
Ideas 
23 
99 
22 
57 
43 
30 
8-Sep 
11-Sep 
14-Sep 
17-Sep 
21-Sep 
24-Sep 
Number of new likes 
Usage spikes when communications are deployed 
IdeaBox initially launched in pilot phase to gauge demand and refine processes 
IdeaBox pilot ran from 5/27 – 9/8 
9 
Pilot Phase 
First 
challenge 
Challenge begins Flyers and News update 
Weekly Message And Ops Digest 
News Feed update
Communications aim to engage four key audiences within the agency through targeted value propositions 
10 
Audience 
Expected action 
Value proposition 
Value proposition details 
CFPB staff 
Share and build ideas through collaboration 
Have your ideas heard and shared across the Bureau 
 
Contribute to innovation at CFPB 
 
Think about consumer financial issues outside your normal work 
 
Build relationships with colleagues across the Bureau 
Program Team 
Keep offices & teams engaged through implementation 
Drive innovation within the Bureau 
 
Shape a culture of staff engagement and empowerment 
 
Further develop skills in: Strategic planning, Project management, & Team-building 
 
Gain cross-Bureau insight 
Subject matter experts 
Improve and advance ideas, detect infeasible ideas 
Influence ideas outside your normal routine and build relationships across divisions 
 
Cultivate innovative ideas 
 
Build relationships with colleagues outside your office 
 
Contribute expertise towards ideas outside your normal work 
Senior leadership 
Actively encourage implementation of ideas 
Enrich CFPB’s culture of innovation and collaboration 
 
Fulfill the CFPB’s core value of Innovation 
 
Empower the workforce 
 
Cultivate our future leaders
Engagement and participation from across the agency generates a variety of ideas on IdeaBox 
 
Quick fix - Incremental improvements that can be quickly implemented. 
 
For Scoring - Complex ideas that will be assessed for impact and feasibility and incubated by subject-matter-experts. 
 
Matchmaker - Idea contributors are connected to the relevant office to foster cross-agency collaboration. 
 
Grassroots - Ideas that will be implemented by idea contributors, such as a book club. 
 
Already exists - An idea that discusses a problem that is being addressed by an existing project. 11
The more complex ideas are scored for impact and feasibility to guide discussion of next steps for each 
12 
High impact and high feasibility 
Major investments 
Luxuries 
Incremental 
improvements 
1 2 3 4 5 
Feasibility 
1 2 3 4 5 
Impact 
Phase 1 scoring 
Meet with SMEs to incubate idea 
Re-categorize 
Table due to 
low ROI 
High impact and high feasibility 
Major investments 
Luxuries 
Incremental improvements 
Each circle represents an idea. Size indicates consensus levels among scorers. A larger scale indicates less consensus. The variation in color represents different Ideas. 
Idea Scoring 
Possible Next Steps 
Average 
Average
How can this model be replicated at other agencies? 
 
Technology CFPB has shared the source-code for IdeaBox openly at http://cfpb.github.io/ 
 
Staffing The program operates with part-time commitment from coordinators and team members 
 
Playbook We’ve developed a playbook of tools, templates, and lessons for every phase of building the innovation initiative 
13
IdeaBox was developed in the open 
14 
Anyone can access source code at https://github.com/cfpb/idea-box.
For more information, contact Monte Desai at monte.desai@cfpb.gov or Samantha Simpson at samantha.simpson@cfpb.gov. 
Thank you for joining us for the webinar!

Webinar: IdeaBox: An Open Source Internal Ideation Tool from CFPB

  • 1.
    IdeaBox An OpenSource Innovation Platform Webinar on DigitalGov.gov | October 16, 2014
  • 2.
    Objectives 1. Describehow we’ve built an innovation program to generate, incubate, and implement ideas. 2. Discuss how other agencies can replicate this program by using our openly shared IdeaBox technology, lightweight staffing model, and playbook of resources. 2
  • 3.
    IdeaBox source-code hasbeen shared freely for anybody to use and is fully customizable 3 Example screenshot below (with filler text)
  • 4.
    4 What isthe CFPB? The Consumer Financial Protection Bureau is a 21st century agency that helps consumer finance markets work by making rules more effective, by consistently and fairly enforcing those rules, and by empowering consumers to take more control over their economic lives.
  • 5.
    IdeaBox is managedby a cross-functional team that drives three workstreams  Idea generation Create opportunities for all CFPB staff to have their ideas heard and shared  Incubation Refine ideas to improve them and make them actionable  Navigation Drive ideas to facilitate implementation 5
  • 6.
    What happens toideas shared on IdeaBox? 6 Introduced into subsequent year’s prioritization and planning Idea Generation Review & Routing Scoring w/ SMEs Refinement Pitch Preparation Presentation to Leadership Targeted Toward current priorities Modify current work plan at office level Broad Open for all types ideas Incubation – Refine ideas Idea Generation – Uncover ideas Navigation – Implement ideas Quick Fix
  • 7.
    7 The processis built around user experience, collaboration, and transparency • Cross-functional team develops the idea for pitch to decision- makers • Open discussion allows colleagues to identify flaws and suggest improvements Idea Generation Creating opportunities for all employees share and build ideas Incubation Refining ideas to improve them and make them actionable Navigation Advancing ideas throughout implementation User Experience Collaboration Transparency • Intuitive platform that is part of the intranet – no separate login required Pitch to decision maker Quick Win Plan for next year No go •Scoring impact & feasibility •Organic cross-pollination of ideas across divisions and regions •Ideas judged on merit and built upon by peers •Names are attached to all ideas, comments, and likes •Common pain-points are identified and escalated via “likes” •Users receive customized updates via comments on the idea’s page •Author is kept involved to prevent a ‘black-box’ feeling •Projects kept on-track by regular check-ins with offices & updates to staff •Idea contributors have a role in the project •Interest in an idea creates momentum for continued implementation •Involved users become resources for the project •Clarity on outcomes 1 2 3 4 5 Feasibility Impact 1 2 3 4 5
  • 8.
    The program andthe technology developed using ‘lean’ and ‘agile’ principles 8 Lean approach to building the program and process Agile approach to developing the software
  • 9.
    0 100 200 300 400 500 600 700 800 5/26 6/2 6/9 6/16 6/23 6/30 7/7 7/14 7/21 7/28 8/4 8/11 8/18 8/25 9/1 9/8 9/15 9/22 Likes Unique Likers Ideas 23 99 22 57 43 30 8-Sep 11-Sep 14-Sep 17-Sep 21-Sep 24-Sep Number of new likes Usage spikes when communications are deployed IdeaBox initially launched in pilot phase to gauge demand and refine processes IdeaBox pilot ran from 5/27 – 9/8 9 Pilot Phase First challenge Challenge begins Flyers and News update Weekly Message And Ops Digest News Feed update
  • 10.
    Communications aim toengage four key audiences within the agency through targeted value propositions 10 Audience Expected action Value proposition Value proposition details CFPB staff Share and build ideas through collaboration Have your ideas heard and shared across the Bureau  Contribute to innovation at CFPB  Think about consumer financial issues outside your normal work  Build relationships with colleagues across the Bureau Program Team Keep offices & teams engaged through implementation Drive innovation within the Bureau  Shape a culture of staff engagement and empowerment  Further develop skills in: Strategic planning, Project management, & Team-building  Gain cross-Bureau insight Subject matter experts Improve and advance ideas, detect infeasible ideas Influence ideas outside your normal routine and build relationships across divisions  Cultivate innovative ideas  Build relationships with colleagues outside your office  Contribute expertise towards ideas outside your normal work Senior leadership Actively encourage implementation of ideas Enrich CFPB’s culture of innovation and collaboration  Fulfill the CFPB’s core value of Innovation  Empower the workforce  Cultivate our future leaders
  • 11.
    Engagement and participationfrom across the agency generates a variety of ideas on IdeaBox  Quick fix - Incremental improvements that can be quickly implemented.  For Scoring - Complex ideas that will be assessed for impact and feasibility and incubated by subject-matter-experts.  Matchmaker - Idea contributors are connected to the relevant office to foster cross-agency collaboration.  Grassroots - Ideas that will be implemented by idea contributors, such as a book club.  Already exists - An idea that discusses a problem that is being addressed by an existing project. 11
  • 12.
    The more complexideas are scored for impact and feasibility to guide discussion of next steps for each 12 High impact and high feasibility Major investments Luxuries Incremental improvements 1 2 3 4 5 Feasibility 1 2 3 4 5 Impact Phase 1 scoring Meet with SMEs to incubate idea Re-categorize Table due to low ROI High impact and high feasibility Major investments Luxuries Incremental improvements Each circle represents an idea. Size indicates consensus levels among scorers. A larger scale indicates less consensus. The variation in color represents different Ideas. Idea Scoring Possible Next Steps Average Average
  • 13.
    How can thismodel be replicated at other agencies?  Technology CFPB has shared the source-code for IdeaBox openly at http://cfpb.github.io/  Staffing The program operates with part-time commitment from coordinators and team members  Playbook We’ve developed a playbook of tools, templates, and lessons for every phase of building the innovation initiative 13
  • 14.
    IdeaBox was developedin the open 14 Anyone can access source code at https://github.com/cfpb/idea-box.
  • 15.
    For more information,contact Monte Desai at monte.desai@cfpb.gov or Samantha Simpson at samantha.simpson@cfpb.gov. Thank you for joining us for the webinar!