10. Market Size
incoming high
school 8.2 Million
freshmen
incoming
college
freshmen
Conference
6.9 Million
269
Million
205 Million
Attendees
People
relocating to 37.5 Million
city centers
Camp
11 Million
Participants
11. Competitive Analysis
PLAY
Farmville
Foursquare
Zynga
TUAL LIV
VI R ROPED IN E
Facebook
Twitter Match.com
Instagram Meetup.com
SOCIALIZE
12. Revenue Streams
Free $1.99
Includes One time purchase
advertisements from
local businesses Includes more
features, such as
Includes basic game ability to reconnect
play features with friends through
app, create events, and
receive location-based
alerts
13. Spreading the Word
Leverage Social Networking sites
Facebook, Twitter, Youtube
Word of Mouth
In-game Incentives to Invite Friends
Partner with Community Leaders
college administrators
event hosts and managers
organizations with similar missions
14. Future Development
Expanding Rewards
Points Store
Gift rewards to friends
New Channels to Reconnect
Event builder feature
Upping the Ante of Game Play
Advanced levels for the app
15. A live social networking game
to avoid awkward social
situations that makes meeting
new people easy and fun.